2. About the app
Depending on the weather our app tells you what you
should wear based on the clothes you have inputted into your personal wardrobe.
Our app is mainly aimed at commuters
This app will be mostly used before the user leaves the house
Why? To make life quicker
3. The Problem
Ever left the house without a waterproof and
got caught in the rain? Ever take your coat
out with you, only to spend all of your time
carrying it around?
This app solves these problems!
5. Key insight statements
You can’t decide whether to take a jacket with
you when you go out, or whether today would
be a good day to wear shorts. This app will
tell you which clothing would be appropriate
in your area.
6. Mini Elevator
Our team, Cre8ive Solutions, are developing
an app for Android and iOS that you can add
your wardrobe to, and then it will suggest an
outfit for you to wear, depending on the
weather
7. User Profile
The user would like to keep the same colour
for the app, but change the layout and the
way you navigate the pages. There is another
feature that would be entered into the app
would be a purchase feature so you can
purchase clothes within the app.
8. Competitors
At the moment there are no app based
competitor, but we have a competitor who is on
the web. We think that it is not much of a
competitor because who is going to load their
computer up to check a website when they are
in a rush it is much better for it to be an
application and another positive is that the
website only gives information about the USA as
ours is about the UK.
9. User Stories
This is Steve, Steve is always up late and
wears the wrong clothes depending on the
weather. So this app was developed for
people like Steve.
10. Feedback
People would rather have in app adverts than
paying for the application and they said it
would be better as you would not have to
purchase the application and you can
navigate the application with ease and you
see the certain features that you want to see
stand out. The only negative is that the
application is only for iPhone.
14. Feasibility
This app is feasible because you can easily
build it only using an database and the in
create features like map search which will
use latitude and longitude.
15. Business
We promise never to have in app purchases
and will not entice you with any type of ads
and we hope to reply to all the queries you
have sent us.
16. Marketing Strategy
Going to make the app free however place
clothing ads throughout the app and possibly,
when suggesting clothes, link the user to
clothing sites (commission to make money)
17. Marketing
To earn money out of adverts that may be at
the top of the screen or at the bottom of the
screen. We will market this using Facebook,
Twitter and Youtube this will give us a large
number of people to see the application.