Presentation on Leveraging Mobile Devices for Increased Parent Engagement & Student Success to the Society of Christian Schools of British Columbia, March 8 2017, in Sumas, Washington. Learn more at http://www.appazur.com
2. Objectives
Strategies for more effective community engagement:
Optimizing for Boomer, Gen X, and Millennial parents.
Leveraging ubiquitous mobile devices.
Incorporating your school branding.
Reducing administrative overhead.
3. School Communications
Snow Days
Call for Volunteers
Fundraising
Payment Due Dates
Event Announcements
Recognition
Sports & Teams
Homework Reminders
Club Promotions
Early Dismissal Days
Class Schedules
Individual Notifications
5. How does your school
connect today?
Print?
Website?
Voice?
PA (in school)
Auto-Dialer?
Phone Tree?
Digital Signage
Email?
Social Media?
Text Message?
Mobile App?
Other…?
18. Assignment Reminders
Millennial students:
Paper planner/agenda?
iPhone “Reminders” app
Camera
Digital Student
Planner/Agenda app
With class/block schedules!
19. Does it have to be hard?
Choose a tool that works with:
Your existing website posts & calendar.
Your existing social media posts.
Your existing email newsletters.
Your teacher websites and online posts.
Your existing online content for extra curriculars.
Your existing staff and student accounts.
23. More info
Digital signage demo
https://www.youtube.com/watch?v=li8wMviORtQ
Testimonials from Teachers and Students
https://www.youtube.com/playlist?list=PLMg12tgH2cnOb
btm8utWLwStKOfkVauuC
8.5 x 11+in-person+voice | email | text message (Need to target Boomers, GenX & Millennials differently.)
Credit: http://babies.microstockjunction.com/who-are-the-baby-boomers-generation-x-and-y/
Many school websites, and much content, not mobile-friendly.
Boomers often upload PDF to website…
FP – student clip
Prefer online because they are multi-tasking; they think of in-person as less efficient. [NAIS]
Do not have a family landline. Don’t check voicemail. May not use email.
No one social media platform; cannot reach all via Twitter or Facebook.
Windows / Mac Desktop
Cellphone (not “smart”)
iPad / iPhone / iPod Touch
Android Phone / Tablet
ChromeOS
Surface Tablet
Kids moving away from Facebook.
Example app
Should also be able to choose preferred language
AdmitHub, “Christopher Bot” for Students (14 year old). Google Assistant.
Since 2013. Work with schools Victoria to Halifax, Yellowknife to New York.