Download as PDF, PPTX
Uploaded byFranck Debane
Lean Startup Introduction
The document discusses the concept of Lean Startup, emphasizing that 90% of startups fail due to reliance on traditional business plans that do not adapt to customer feedback. It highlights the importance of systematically testing business assumptions and using Minimum Viable Products (MVPs) to validate ideas before full development. Practical examples like Dropbox are provided to illustrate how to test both the problem and customer segments efficiently.
More Related Content
Similar to Lean Startup Introduction
Lean Startup Introduction
- 1.
- 2.
- 3. 90% of startupsfail
- 4. Start with anidea and vision Write Business Plan Raise $$ Hire the best Build an exceptional product Marketing 90% chance to fail How startup were built
- 5. All business plansare the same, and they are all wrong
- 6. No business plansurvives first contact with customers Steve Blank - entrepreneur & lean startup creator
- 7. Adapt until itworks
- 8.
- 9.
- 10. Systematically testing yourBusiness Model by TangoStart.com for Schneider Electric
- 11. Learn if yourassumption is true of false True: move on to the next riskiest assumption False: review your hypotheses / pivot Select the riskiest assumption Build an experiment or MVP to test this assumption on the market. Measure customer behaviours during that experiment by TangoStart.com for Schneider Electric
- 12. Sign-up ratio ishigh. People are interested. What is our next riskiest assumption now? People want to share files across devices. Video that explain the concept of DropBox with a signup landing page. % of signup on the visitor on the landing page by TangoStart.com for Schneider Electric
- 14.
- 16. Testing parts ofyour idea with Real users Little capital Limited risk No design No product As fast as possible
- 17.
- 18.
- 19.
- 20. Testing your valueproposition
- 22.
- 23.
- 24. Headline 3 benefits orfeatures. Visual showing the hero. Social proof Call To Action Landing Page
- 25.
- 26. Testing VALUE CREATION & THESOLUTION
- 27.
- 30.
- 31. An MVP shouldnot be perfect. MVP: Minimum Viable Product
- 32. POP : Prototypeon paper Early version of an App
- 34. Test demand before youbuild! Test usage while you build!
- 35.