This document discusses various media codes and conventions used in visual media like film and photography. It defines symbolic codes as signs like gestures, dress, or symbols that convey meaning, and technical codes as techniques like camera angles, shots, movements, and music that are used to tell a story or communicate emotions. The document also covers point of view shots, camera angles, movements, conventions, messages, audiences, producers, and other stakeholders relevant to media and information literacy.
Understanding Culture, Society and Politics - IntroductionJuan Miguel Palero
This is a powerpoint presentation of one of the Senior High School Core Subject: Understanding Culture, Society and Politics. For this powerpoint, this serves as an introduction to the subject itself.
Understanding Culture, Society and Politics - IntroductionJuan Miguel Palero
This is a powerpoint presentation of one of the Senior High School Core Subject: Understanding Culture, Society and Politics. For this powerpoint, this serves as an introduction to the subject itself.
Understanding Culture, Society and Politics - Culture and SocietyJuan Miguel Palero
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Social and Political Stratification Definition
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Understanding Culture, Society and Politics - Culture and SocietyJuan Miguel Palero
This is a powerpoint presentation of one of the Senior High School Core Subject: Understanding Culture, Society and Politics. For this powerpoint, this serves as a presentation about the topic of culture and society.
Social and Political Stratification Definition
Systems of Stratification
Theoretical Perspectives on Social Stratification
Social MObility and Social Inequality
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A presentation that explores some new and interesting avenues for social media use by Dorset Fire Rescue Service (DFRS). Used in a presentation to Silver and Gold Commanders this PPT highlights the use of social media by commercial and public sector companies and how that might translate into the roll out of a new social media strategy by DFRS.
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This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
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3. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Codes
• Codes are systems of signs that when put
together create meaning.
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4. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Symbolic Codes
• It includes the language, dress or actions of
characters, or iconic symbols that are easily
understood.
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A
clenched
fist may
convey
Anger.
5. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Technical Codes
• Are ways in which equipment is used to tell a
story.
• They may include, for example, ominous
music to communicate danger in a feature
film, or high-angle camera shots to create a
feeling of power in a photograph.
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6. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Camera Shots
• Extreme Long Shot
• Long Shot
• Medium Long Shot
• Full Shot
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7. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Camera Shots
• Medium close shot
• Close-up shot
• Extreme close-up shot
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8. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Point of View
• Establishing Shot
• Point-of-View Shot/ POV Shot
• Over-the-Shoulder Shot
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9. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Point of View
• Reaction Shot
• Insert Shot
• Reverse-Angle Shot
• Hand-Held Camera Shot
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10. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Camera Angles
• Aerial Shot
• High-Angle Shot
• Low-Angle Shot
• Eye-Level Shot
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11. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Camera Movements
• Pan Shot
• Tilt Shot
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12. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Camera Movements
• Tracking Shot
• Zoom
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13. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Convention
• In the media context, refers to a standard or
norm that acts as a rule governing behaviour.
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14. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Message
• The information sent from a source to a
receiver.
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15. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Audience
• The group of consumers for whom a media
message was constructed as well as anyone
else who is exposed to the message.
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16. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Producers
• People engaged in the process of creating and
putting together media content to make a
finished media product.
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17. Mindanao Polytechnic College GSC MIL – Media and Information Literacy
Other stakeholders
• Libraries, archives, museums, internet and
other relevant information providers.
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Editor's Notes
Language - pertains to the technical and symbolic ingredients or codes and conventions that media and information professionals may select and use in an effort to communicate ideas, information and knowledge.
Media Languages - codes, conventions, formats, symbols and narrative structures that indicate the meaning of media messages to an audience.
Show what is beneath the surface of what we see (object, setting, body language.
Clothing, color, etc)
a clenched fist may be used to communicate
anger
Includes sound, camera angles, types of shots and lighting.
Extreme long shot – also called extreme wide shots such as a large crowd scene or a view of scenery as far as the horizon
Long shot – a view of a situation or setting from a distance
Medium long shot – shows a group of people in interaction with each other, example: fight scene with part of their surroundings in the picture
Full shot – a view of a figure’s entire body in order to show action and/or a constellation group of characters
Medium close shot – shows a subject down to his/her chest/waist
Close up shot – a full-screen shot of a subject’s face showing the finest nuances of expression
Extreme close up shot – a shot of a hand, eye, mouth, or any object in detail
Establishing shot – often used at the beginning of a scene to indicate the location or setting, it is usually a long shot taken from a neutral position
POV – shows a scene from the perspective of a character or one person. Most newsreel footages are shown from the perspective of the newscaster.
Over-the-shoulder – often used in dialogue scenes, a frontal view of a dialogue partner from the perspective of someone standing behind and slightly to the side of the other partner, so that parts of both can be seen
Reaction – short shot of a character’s response to an action
Insert – a detail shot which quickly gives visual information necessary to understand the meaning of a scene
Reverse – a shot from the opposite perspective
Handheld – the camera is not mounted on a tripod and instead is held by the cameraperson, resulting in the less stable shots
Aerial – overhead shot, bird’s eye shot, long or extreme long shot of the ground from the air
High-angle – shows people or objects from above higher than eye level
Long-angle – below shot, shows people or objects from below, lower than eye level
Eye-level – straight-on angle, views a subject from the level of a person’s eye
Pan shot – the camera pans (moves horizontally) from left to right or vice versa across the picture
Tilt – the camera tilts up (moves upwards) or tilts down(moves downwards) around a vertical line
Tracking- the camera follows along next to or behind a moving object or person
Zoom- the stationary camera approaches a subject by “zooming in” or moves farther away by “zooming out”
Are generally established and accepted ways of doing something
