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Kula SPCA Conference Talk

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Kula Partners
Kula Partners

The document discusses the opportunities for marketing through social media platforms by highlighting key statistics about their massive user bases. It notes that Facebook has over 900 million users, with 488 million using mobile devices. It also shares that 400 million tweets are sent per day and that 76% of the world's population owns a mobile phone. The document promotes using these social media platforms like Facebook, Twitter, LinkedIn, blogs, YouTube, Flickr and Instagram for marketing. It concludes by recommending responsive web design to make sites accessible on different devices.

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Beyond Tactics STRETCH YOUR MARKETING BUDGET + REACH WITH SOCIAL MEDIA @brightwhite | jeff@kulapartners.com cc 2012 | Creative Commons Attribution Sharealike
IT’S BIGGER THAN YOU THINK photo by flickr user Yndra
901 Million users on Facebook That’s 14% of the world http://newsroom.fb.com/content/default.aspx?NewsAreaId=22
488 million people use Facebook on a mobile device http://newsroom.fb.com/content/default.aspx?NewsAreaId=22
30,000,000 mobile phones in Canada by 2014 Nielsen Online, 2009
400 Million Tweets sent per day http://news.cnet.com/8301-1023_3-57448388-93/twitter-hits-400-million-tweets-per-day-mostly-mobile/
TWITTER photo by flickr user Friendbrook Meadows
TWITTER
TWITTER
TWITTER
TWITTER
TWITTER
TWITTER
FACEBOOK photo by flickr user avz photography
FACEBOOK
FACEBOOK
FACEBOOK
LINKED IN photo by flickr user Kassel
LINKED IN
BLOGGING photo by flickr user Kassel
BLOGGING
BLOGGING
BLOGGING
YOUTUBE photo by flickr user Kassel
YOUTUBE
YOUTUBE
PHOTO SHARING photo by flickr user Kassel
FLICKR
INSTAGRAM
INSTAGRAM
MOBILE photo by flickr user Kassel
76% of the population of planet earth owns a mobile phone. That’s nearly 5.2 billion people. http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats#subscribers
RESPONSIVE DESIGN EXAMPLES
RESPONSIVE DESIGN EXAMPLES
RESPONSIVE DESIGN EXAMPLES
RESPONSIVE DESIGN EXAMPLES
Thank you. @brightwhite | jeff@kulapartners.com | http://slideshare.com/brightwhite

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