Mobiles Can Make Your Business Fly

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Why are mobiles important to your business strategy and how can you use them to drive your business growth? There's one simple idea you need to know...

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Mobiles Can Make Your Business Fly

  1. 1. Mobiles can make your business fly! Rob Manson twitter: @nambor MOB-labs.com.au http://www.flickr.com/photos/56624456@N00/4260587437/sizes/l/ For “Technology to Drive Growth”
  2. 2. Everyone can see the trends! http://www.flickr.com/photos/asurroca/202195792/sizes/l/
  3. 3. What are the trends? Over 1.7 Billion PC based internet users http://www.flickr.com/photos/eigi/3975793624/sizes/o/
  4. 4. Over 4.1 Billion mobile phone subscribers ‏ What are the trends? http://www.flickr.com/photos/thomashawk/19687167/sizes/l/
  5. 5. Over 1 Million iPhones sold in Australia in less than 2 years http://www.flickr.com/photos/halans/2654861553/sizes/o/ What are the trends?
  6. 6. 87% of iPhone users have upgraded their Operating System to a recent version http://www.flickr.com/photos/acroamatic/2351708895/sizes/l/ What are the trends?
  7. 7. 73-92% of mobile traffic in Australia is iPhone based ‏ http://www.flickr.com/photos/jason-samfield/2753769324/sizes/o/ What are the trends?
  8. 8. 150,000 iPhone Apps available http://www.flickr.com/photos/bunny/2540431589/sizes/l/ What are the trends?
  9. 9. What is the key difference that mobile brings? http://www.flickr.com/photos/andrewyang/181350752/sizes/l/
  10. 10. What is the key difference that mobile brings?
  11. 11. What is the key difference that mobile brings?
  12. 12. What is the key difference that mobile brings?
  13. 13. What is the key difference that mobile brings?
  14. 14. http://www.pranavmistry.com/projects/sixthsense/images/full/sixthsense02.jpg What is the key difference that mobile brings?
  15. 15. http://www.emotiv.com/epoc.html What is the key difference that mobile brings?
  16. 16. How will this impact your business model?
  17. 17. How does this impact your value chain?
  18. 18. What should your mobile strategy focus on? http://www.flickr.com/photos/pietroizzo/368405779/sizes/o/
  19. 19. What should your mobile strategy focus on? context http://www.flickr.com/photos/cayusa/2310770499/sizes/l/
  20. 20. What should your mobile strategy focus on? contact
  21. 21. http://www.flickr.com/photos/luc/1824234195/sizes/o/ What should your mobile strategy focus on? community
  22. 22. Casestudy: Sculpture by the Sea
  23. 23. Casestudies <ul><ul><li>Web Directions Conference </li></ul></ul>Casestudy: Web Directions Conference
  24. 24. we make complex things easy mob-labs.com | slideshare.net/robman | twitter.com/nambor

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