The document summarizes a Thai IT Trade Delegation program to South Korea and Indonesia. The program aims to support small- and medium-sized Thai software companies to penetrate international markets and commercialize their software through partnerships. Key activities include business matching meetings and seminars in both countries. Eligible Thai IT companies will receive financial support covering portions of their airfare, hotel, and business matching costs. The delegations will include 15-18 companies in mobile applications, e-learning, games, and other software.

1. Thai IT Trade Delegation to South Korea and Indonesia
โครงการสนับสนุนผู้ประกอบการวิสาหกิจขนาดกลางและขนาดย่อมด้านการตลาด
(Capacity Building Program)
กิจกรรมหลักสนับสนุนผู้ประกอบการวิสาหกิจขนาดกลาง และขนาดย่อมด้านการตลาด
สาขาอุตสาหกรรมซอฟต์แวร์ ณ เกาหลีใต้และอินโดนีเซีย

2. Objectives of IT Trade delegation
To penetrate business opportunities
to international market and to commercialize
software through trusted partnership.

3. IT Trade Delegation’s main activities
Pre-event Event Post-event
Pre-launch One on one  Experience
seminar business matching sharing
Submit and meetings seminar
application Networking  Delegation
Activities
form report
Site Visit and
Presentation  Reimbursement
business
workshop for presentation
delegates

4. Thai IT Trade Delegation to Seoul, South Korea
18-22 July 2011
15-18 Thai IT companies
- Mobile Content, including: mobile game , business application
- E-Learning
- Game & Animation
- Business Web Application
- IT outsourcing
- Hosted application
- industry-specifc software applications such as tourism
industry

5. Thai IT Trade Delegation to Jakarta, Indonesia
8-11 August 2011
15-18 Thai IT companies
- Manufacturing software (ERP, MRP) for Food, Garment etc.
- Mobile application such as mobile banking, mobile business
application
- Banking and fnancial software
- Business application to various devices and others sectors.

6. Beneft of participating
1) Insight ICT Korea/Indonesia Market Assessment
2) Current and insight information on Int’ IT market
3) Opportunity to fnd the right partners
4) Financial support and subsidy of program

7. Financial support
Reimbursement: one person per one company only
60 % of Economy Class Airfare Ticket
60 % of Hotel room
100 % Supports (according to the program arrangement)
Trade delegation and business matching cost such as :
- Transportation in Korea, Indonesia
- Business matching event
- Interpreter (for Korea)
- etc.

8. Target & Condition
1) For Thai Software Company which register capital less than 200 MB.
2) Choose only one country for a company

9. Download application: www.swpark.or.th
Please submit with all required documents within 15 June 2011
For more information, please Contact :
Ms. Poolsiri and Ms. Chatamon
Software Business Enabling Department
Software Park Thailand
Tel: 0-2583-9992 ext. 1483, 1485
Fax: 0-2583-2884
Email: sbe@swpark.or.th

10. Q&A