The document outlines EMC's approach to transforming employee communications, emphasizing the importance of effective communication in fostering engagement and motivation within the company. It details the company's mission, its global presence, various communication methods utilized, and the importance of listening to employee feedback. Additionally, it discusses how continuous evolution of communication strategies is crucial for maintaining employee connection and alignment with EMC's goals.

1. 32© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
HOW IS EMC TRANSFORMING
EMPLOYEE COMMUNICATIONS?
Kevin Close, SVP, Global Compensation & Benefits

2. 33© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
• Overview of EMC
• Why is Communications Important
• How do We Communicate
• Cultural Shift – All About the Employee
• How do we Keep Evolving and Evaluating our
Communications
• Questions
AGENDA

3. 34© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
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EMC’S MISSION…
To lead customers on their
journey to cloud computing
and transforming it…
by enabling them to store,
manage, protect, and analyze
their information assets in
a more agile, trusted, and
cost-efficient way.

4. 35© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
Brands
Fortune 500 Rank 128
Revenues (2014) $24.4B
Free Cash Flow (2014) $5.04B
Cash and Investments (as of 12/31/14) $14.7B
Market Value (as of 1/28/14) $54B
Employees in 86 Countries
Great Place To Work Ranking* 18
EMC, VMware, Pivotal, RSA, VCE
>60,000
OUR BUSINESS AT A GLANCE
*Out of 2,800 multinational employers evaluated by the Great Place to Work Institute, October 2014

5. 36© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
INFORMATION STORAGE & PROTECTION
INFORMATION INTELLIGENCE
SOFTWARE-DEFINED DATA CENTER
HYBRID CLOUD
END USER COMPUTING
BIG DATA SOLUTIONS
PLATFORM AS A SERVICE
AGILE APPLICATION DEVELOPMENT
IDENTITY,
SECURITY
ANALYTICS,
GRC
ENTERPRISE
DATA CENTER
SERVICE
PROVIDER
PARTNERS
VCLOUD AIR
CONVERGED
INFRASTRUCTURE
EMC FEDERATION
EMC II, VMWARE, Pivotal, RSA

6. 37© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
60,000 People Across 86 Countries
OUR GLOBAL PRESENCE
Melbourne, Australia
Campinas, Brazil
Hopkinton, MA
Global Headquarters
Bedford, MA
Franklin, MA
Cambridge, MA
Roy, UT
Draper, UT
Singapore
Apex, NCIrvine, CA
Burlington, Ontario
Duluth, GA
Santa Clara, CA
Palo Alto, CA
Pleasanton, CA
Bangalore, India
Brentford, UK
Vienna, Austria
Pau, France
Rotterdam, Netherlands
St. Petersburg, Russia
Cairo, Egypt
Cork, Ireland
Tel Aviv, Israel
Beijing, China
Shanghai, China Tokyo, Japan
Seoul, S. Korea
R&D Centers
Centers of Excellence
Customer Support Centers
Executive Briefing Centers
Global Solution and Engineering Centers
Manufacturing Centers
EMC’s Direct Global Presence
Be'er Sheva, Israel
Sydney, Australia

7. 38EMC CONFIDENTIAL – RESTRICTED INTERNAL USE ONLY
SOME EXAMPLES OF ACQUISITIONS AT EMC
ENTERPRISE
STORAGE
INFORMATION
LIFECYCLE
MANAGEMENT
INFORMATION
& VIRTUAL
INFRASTRUCTURE
JOURNEY
TO THE
CLOUD
CLOUD &
BIG DATA

8. 39© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
COMMUNICATIONS IS IMPORTANT

9. 40© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
• Provides employees with information about their job,
the organization, and each other
• Motivates and spurs engagement
• Share goals and celebrate accomplishments
INTERNAL COMMUNICATIONS

10. 41© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
HOW DO WE COMMUNICATE?

11. 42© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
EMAIL

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VIDEO

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EMC TV

14. 45© Copyright 2015 EMC Corporation. All rights reserved.
Hay Group, 2012
OF MOST ADMIRED SAY EMPLOYEE ENGAGEMENT
CREATES COMPETITIVE ADVANTAGE
HIGHER PRODUCTIVITY AMONG COMPANIES
WITH HIGHEST ENGAGEMENT SCORES
LESS EMPLOYEE TURNOVER AT THE COMPANY
WITH HIGHEST ENGAGEMENT/RETENTION
HIGHER EPS AT COMPANIES
WITH MOST ENGAGED EMPLOYEES
45EMC CONFIDENTIAL—INTERNAL USE ONLY Source: Gallup Group

15. 46© Copyright 2015 EMC Corporation. All rights reserved.
DO YOUR EMPLOYEES USE AN INTERNAL
SOCIAL COLLABORATION NETWORK
TODAY?

16. 47© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
SOCIAL COLLABORATION TOOLS

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EMC’S MISSION…
To lead customers on their
journey to cloud computing
and transforming it…
by enabling them to store,
manage, protect, and analyze
their information assets in
a more agile, trusted, and
cost-efficient way.

18. “WE’RE A PEOPLE COMPANY THAT HAPPENS TO BE
IN THE TECHNOLOGY INDUSTRY”
EMC CEO
David Goulden

19. 50© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
ALL ABOUT THE EMPLOYEE!

21. 52© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
DO YOUR EMPLOYEES HAVE A FORUM
TO TELL YOU WHAT THEY DESIRE?

22. My
voice
is being
heard

23. 54© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
• feel more connected… to each other and to EMC’s
purpose…
• be valued as individuals
• celebrate our diversity
• gain a sense belonging to the larger EMC team
AND EMPLOYEES EXPRESSED THAT THEY
WANTED TO:

24. EMC CONFIDENTIAL – INTERNAL USE ONLY

26. 57© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.

27. 58© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.

28. 59© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
HOW DO WE KEEP EVOLVING OUR
COMMUNICATIONS?

29. WHAT ARE THE TOP 2 MEDIUMS OF
COMMUNICATIONS YOU USE IN A
TYPICAL DAY?

30. EMC CONFIDENTIAL – INTERNAL USE ONLY

31. IS INSTANT MESSAGING AN ACCEPTABLE
BUSINESS COMMUNICATION TOOL?

32. EVALUATING COMMUNICATIONS

33. WHAT IS THE MOST IMPORTANT THING TO
REMEMBER WHEN COMMUNICATING WITH
EMPLOYEES?

34. Great
companies
do
great
things.