This is a Powerpoint about research into the codes and conventions of a film ...
Kerrang
1.
2. • Masthead- The mast head on this music magazine is in a
large fount at the top of the cover page. At the end of the
word “Kerrang!” is an exclamation mark which suggests
that it is loud. Also the word “Kerrang” is an
onomatopoeia because it is the sound that a guitar
makes. This is because it is a rock music magazine so the
masthead is targeting their audience because it catches
their attention. The masthead also looks like it has been
smashed. This suggests to the audience that the
magazine is loud because it is a rock music magazine.
• PUGS- on this cover page of Kerrang! There are many
pugs which are highlights of what is inside the magazine.
Also they have made one of the pugs look like a post-it
note and have added a picture of the lead singer in a
band called Green Day. This is to make the front cover
look like a person’s profile.
• The colour scheme is red, black and yellow. This can
suggest the colour scheme of the music festival Reading.
This cold be because Dave Grohl (man on front cover) was
headlining the festival at the same time that the
magazine was released.
3. • The colour scheme for the front cover is mostly yellow,
black and white. This is so that the magazine catches the
viewers eye because these colours contrast against each
other to stand out.
• Teaser/ ellipsis- One of the pugs on the front cover of
the magazine is a quote that has been taken from an
interview with the rock band Paramore. It states “I have
nothing left to prove...” This tempts the audience to buy
the magazine because it is giving an insight of what the
interview is bout so people will want to buy the magazine
to read the interview to see what the story is about.
• Masthead- The masthead ‘Kerrang!’ has an exclamation
mark at the end of the word. This is used as a hyperbole
to exaggerate the article. This also suggests that the
magazine is loud because it is a rock music magazine.
• Top strip/ bottom strip- The top strip and bottom strip
provides the target audience with more information, of
the certain rock bands. This is so that the magazine gives
the reader a sneak peak of what is inside the magazine
when they are purchasing.
4. • The colour scheme is mainly green, black and white. This
is because these are quite bold colours. This also suits the
magazine because it is a rock music magazine so they
need to have loud colours that stand out to catch the
target audiences eye. The colour green also suggests a
link with the band that is shown on the main image in the
cover page. This is because the band on the front cover is
called ‘Green Day’ so they have made certain areas of
the cover page green to connect with the band which is
presented on the front.
• The freebie is shown at the left hand side of the front
cover, titled as “6 Superhero Shots” these are posters of
famous rock singers and bands. These freebies are used
as a source of persuasion as it is a free gift for the
customer. This will make the target audience more
interested to buy the magazine so that they can get the
free posters inside. This then gives the magazine
company an advantage as it is almost like the company
are bribing their target audience to buy their magazine.
• The image on the front cover is placed in front of the
masthead. This is to show that the band on the front
cover have made a return back into the music industry
and Kerrang! Are the first company to get an exclusive
interview with them before any other magazine company.