Organising, streamlining and selling is the core of a real estate CRM. With Kapture, you can consolidate the information from all your leads organize it and give easy access, forecast sales, manage workload through a single platform. Through Kaptures unified dashboard, carry out activities like lead and team management, smart auto chat replies, manage sales, carry out campaigns simultaneously. For More Information Please Visit Us @ https://www.kapturecrm.com/real-estate-crm/

1. KAPTURE CRM
for Real Estate

2. Challenges in Real Estate
Multiple Lead sources
Leads coming from multiple channel
partners, third party sites, brokers, calls,
emails, website, social media etc.
Loss of leads
Loss of quality leads due to poor
tracking and missed follow ups.
Project management
No systems to check site availability
and progress.
Marketing budgets
No ROI based sales and marketing
analytics tools to plan budgets.
1 2
Brokers and channels
Communication gap between the company
and its brokers/agents & customers.
Payments and
collections
Unstructured payment & collection formats
with poor follow ups.
3
4 5 6

3. Pre Sales
Lead Capturing
Lead Source Tracking
Mailer and SMS Campaigns
Marketing Audits
Call Center Management
Sales
Sales Actions
Sales Tracking
Invoicing & Agreements
Customer 360
Project Management
Creating projects
Availability chart
Payment schedules
Kapture CRM
Kapture is a cloud based CRM software that simplifies your sales , marketing and
operation activities and gives you end to end business automation. Our software is
customized as per the Real Estate Industry, easy to implement and use.
Customer Service
Multi Channel Customer Support
Quicker query resolution

4. End-to-End Platform
Pre-sales
Sales
Project Management
Customer Service

5. Lead Capturing
Integrate multiple lead sources
Website
Phone Social Media
Partner sites
Offline Media
1
E-mail

6. Unify all your marketing
channels at one place
Single dashboard
for all campaigns
See live status of
each campaign
Lead Source Tracking
Measure effectiveness of Marketing Campaigns2

7. Mailer & SMS Campaigns
Plan your customer journey – till the end3
Mark
Mark
Mark
Welcome
mailer!
1st Slab
2nd Slab
Delayed
All customers
All customers
All prospects
Set communication templates and automatically deliver
notifications to the leads for project updates.
• Custom Content Templates
• Automated Communications
• Continuous Engagement
E Mails SMS

8. Based on
customers
Mailer & SMS Campaigns
Create custom target audiences3
Filter customers from CRM and create
multiple target groups for multiple
campaigns

9. Marketing Audits
Get accountability on regional offices marketing
campaigns.
2
3
Audit On-going Campaigns
1
Photos of OOH campaigns (events) with
timestamp and location details.
Photos of OOH campaigns (billboards) with
timestamp and location details.
Western Express Highway
11/03/2016 16:00 hrs.
4

10. Call Center Management
Inbound and Outbound Calls5
Integrate any cloud telephonic
number with the CRM
Get real time call recordings and
call history of each customer
Get all incoming
calls in the CRM
Pop up form to fill in enquiry
details during the call
Make bulk outbound
calls from the CRM
Get detailed analytics - total,
missed and received calls

11. Sales Actions
Productivity tools for efficient
management of leads6
• Detailed enquiry page for each enquiry
• Get project wise enquiries
• Assign enquiries to team
• Create a follow up action
• Track progress of each enquiry
• Dig deep inside to get a historical view of each
enquiry
• Increase your sales team’s performance by
20% within 6 Months
300 ENQUIRIES
200 ENQUIRIES
Sky View
Apartments
Villa
Apartments

12. Sales Tracking
7 Track your on field sales team
1
Track sales teams route map through
out the day through mobile app check-
in and check-out2
Daily attendance of
employees with the
Mobile CRM app.
Track sales employees
real time location on
field 3

13. Invoices, Agreements, Payment receipts
Auto generate and deliver quotations and invoices to the customer and let your
sales teams focus on the important matters8
Automatic generation of
quotations and invoices
Deliver the same in desired
templates with brand letter heads
Integrate payment gateway links for one click
payments and download payment receipts
Set tax rates and payment
schedules for auto email
Attach contracts, land agreements and other
important documents to each customer profile

14. 9
Customer 360
Capture detailed KYC information and understand each customer’s unique
requirements
Maintain individual
customer profiles
Label each customer based on
priority and type
Set meeting patterns and custom
rate plans against each customer
Assign employees to VIP
customers
Stay updated with each customer’s past
interactions through customer history

15. Creating Projects
Get a 360 degree view of all projects and
track their progress through the pipeline10
Create multiple projects and
view detailed project pages for
each project
View sold vs. available units, total
vs. active enquiries against each
block
Add units, blocks, details
and rates of each to the
project
View pending vs.
received payments
against each block

16. 11Availability Chart
Know the real-time availability status
View available units for a
specific project while
taking any enquiries
View availability chart for
any project in real time

17. Payment Schedules
Stay updated with all payments – whether
pending or cleared12
Create payment
schedules
Send payment follow ups and
reminders automatically
Set payment credit limits
to individual customer
Keep track of all
payments
Integrate with any accounting
software with API capabilities
Sea View

18. Call center
Chats
Social Media
TICKET
S
Loved your Argan Oil. It is super amazing!
Website
3rd party sites
Customer Service
Allow your customer to send feedback and complaints
through multiple channels.13

19. Customer Service
Help your customer service team to solve issues faster14
Have all customer information on finger tips
before every interaction
Open – Assign – Resolve - Close tickets easily

20. 15 Mobile App
Take business along - Everything in your mobile.

21. 16
Reports & Dashboards
Choose your own dashboard and generate 300+
analytical reports with our report engine

22. Telephony 3rd party software In-house software
Integrations
Integrates with any system that offers API’s17

23. Social media & websiteAccounting software
Integrations
A large array of rich API’s for all your extensive needs18

24. Device Compatibility
Works across all devices19

25. SOME OF OUR
PROUD CLIENTS
Thank You
Some of our proud clients
Bangalore Mumbai Delhi Houston (USA)
www.kapturecrm.com
Contact: +91 7899887755
www.kapdesk.com
Mail us at: sales@kapturecrm.com