The document outlines strategies to enhance content reach on LinkedIn, emphasizing the platform's significant user base and demographics. Key tactics include utilizing group postings, timing posts effectively, and engaging in relevant conversations. Additionally, tools like dlvr.it and Hootsuite are recommended for managing content and campaigns.

1. How to Dramatically Extend The
Reach of Your Content Using
LinkedIn
With Josh Turner, Founder
Linked Selling & Linked University
@JoshBTurner
linkedin.com/in/JoshBTurner

2. Who is Josh Turner?
linkedin.com/in/JoshBTurner
@JoshBTurner
Featured In:

3. Why LinkedIn Matters?
• Over 135 145 150 160 175
200 Million Users
Worldwide
• 77% of Users are Age 25
and Above
• Average Household
Income is $109,000
• Over 5 million businesses

4. All Of Your Prospects Are On
LinkedIn

5. Balance.
Your Stuff v. Other
People’s Stuff
Links v.
Conversations

6. Strategies and Tactics.

7. Posting to Groups.

8. Posting to Groups.

9. “Backdoor” your links.

10. Find related conversations.

11. Crowdsource content in groups.

12. Status updates.

13. Status updates.
Best Time to Post: 7am to 9am or 5pm to 6pm
Worst Time to Post: 10pm to 6am
Peak usage: Tuesday through Thursday.
Source: business2community.com

14. Status updates.

15. CTA’s

16. Messaging Campaigns

17. Group Announcements

18. Group Announcements

19. Monitor Signal for Conversations

20. Tools.

21. Dlvr.it

22. Oktopost

23. Hootsuite

24. Questions?

25. JoshTurner@LinkedSelling.com
LinkedSelling.com
LinkedUniversity.com
twitter: @JoshBTurner
linkedin.com/in/JoshBTurner
My info.