Marvel film posters follow similar styles and layouts, with dark backgrounds and the main heroes in masks in the center. Larger secondary images show their secret identities to avoid confusion. Character size indicates importance. Side characters are associated with the hero to attract fans. Elements like jets and fights indicate action. Credits are in red and white to stand out. This consistent style lets audiences know it's part of the franchise. Font, colors, and poses also reflect the tone and characters of each film. Sequel posters contain references only understandable by watching previous films.

1. The marvel film posters all
have the same style and
layout they are basically all
copy paste of each other..
They all have the same
stylistic approach with having
dark background.
The main heroes are center page but
wearing masks with their secret
identity's at the side of them larger
than everybody else showing there
their importance. The size of the image
shows the importance of the actor
within the film. There is an unmasked
version of the hero next to the hero so
the audience do not get confused as to
who is under the mask. This is so the
audience know who the actors are
playing so they can see who's going to
get the most screen time which results
in the audience members becoming
drawn toward the film if there favorite
actor is the lead role
The side characters are
people that are associated
with the hero in some way
unknown to the audience
but they are famous actors
that will attract certain
audience members that are
fans of the previous work.
The helicopters
and fighter jets in
the posters show
that there will be
large elements of
action within
these films.
The credit blocks and
actors names are
done in white and
red so they standout
on the poster so
audiences who want
to go watch the film
can examine them
and find out who is
in the film which
make certain people
want to go watch the
film
Marvel do this because then
the audience know its part of a
franchise, this benefits them
because then audiences know
what there getting when
looking at the poster.

2. The font also connects to the characters of
the film for example Deadpools font and
colour is big bold and blood covered just
like his film, you can tell by the faking of
the colour at the top and the deep red
which gets darker the deeper down the
font you go which is the same as blood
when scabbing. This suits the audience
because people who want to go watch
Deadpool know of Deadpool and what he
is like which is an unpredictable, unstable
and psychotic killer.
Thors font is similar to ancient
runes found in fantasy games
this is because he from Asguard
a mythological place where
gods live. This background and
font shows the audience that
it will be set in Asgard and
earth and the two realms will
cross over and sets a mystical
style to the film with Thor
being the God of thunder in
mythology
The pose Deadpool is pulling is also a
reflection on the film because unlike Thor
the dark world Deadpool doesn't’t take
itself seriously and is a comedy where as
Thor is a serious superhero action film tis is
shown through how Thor is stood. The pose
suits the audience because they already
know who Deadpool is from his comic. This
pose also displays that the narrative will be
be as messed up as a murder pulling this
pose covered in blood. This poster tell us as
an audience that this character is mentally
unstable and the film will follow suit.

3. Sci-fi films also have a dark overtone
and lighting this is because Superhero
films and Sci-fi films share similar
aspects of film with them both being
beyond belief and could never happen.
Although the MCU franchise is set in the
real world this is so people can get lost
in the fantasy of superheroes. The
colour scheme used for the back to the
future font is something that has
become associated with the film
franchise as it has been used In the
previous two films.
Though the main thing in most film
posters of either the action, Sci-fi and
superhero genre is that they all have the
main characters on the posters. This is
because these are the people the
audience come to see and they are the
main protagonist of the film, this tells the
audience that this film is a story from this
characters life, the audience are the
people who admire or like these people
and want to see them in another film. The
captain America civil war poster cannot
feature just cap alone because he is at
war with his friend Iron man.
These films are both sequels to previous films of
there francise which is why in order to understand
what's happening in the poster you must watch the
previous films. This is why in both posters there are
things happening such as the sparks and reflection
of Iron man in the civil war poster and the fire and
people dressed as cowboys in the back to the future
poster. This is because these things would not make
sense to someone who has not watched the
prequels as iron man and captain America are fiends
and would not fight and 2 cowboys entering a
futuristic car doesn't’t make sense without the
previous films. The poster communicate to the
audience that there will be some sort of problem
due to the expression of the characters these