The Empires of the Cloud have a combined market capitalisation of almost $3 trillion dollars. Facebook has access to FIVE billion points of contact with internet users. Who are they? Check out the latest update from The Dimensions of Strategy Team! Don't Miss Out! JKA
Governments have made good progress in delivering digital services, but many are still overwhelmed by complexity and slowed by bureaucratic skepticism and lack of skills. Users – accustomed to innovation in such sectors as retailing, media, and financial services – wish their governments would get on with it: http://on.bcg.com/1jESqYx.
Back in 2006 we couldn’t have imagined the tools, campaigns, platforms and memes that would rise (and fall) in the next 10 years. Mike will take a sideways look at the trends and insights we expect from the next 10 years and beyond.
The report published by Fundraising Technology News (Progressive Media Group), focuses on how technology has allowed fundraising to operate through a myriad of channels.
Governments have made good progress in delivering digital services, but many are still overwhelmed by complexity and slowed by bureaucratic skepticism and lack of skills. Users – accustomed to innovation in such sectors as retailing, media, and financial services – wish their governments would get on with it: http://on.bcg.com/1jESqYx.
Back in 2006 we couldn’t have imagined the tools, campaigns, platforms and memes that would rise (and fall) in the next 10 years. Mike will take a sideways look at the trends and insights we expect from the next 10 years and beyond.
The report published by Fundraising Technology News (Progressive Media Group), focuses on how technology has allowed fundraising to operate through a myriad of channels.
Loic Le Meur's keynote on the Sharing Economy as he studied the theme for his upcoming conference LeWeb London on June 5-6 http://london.leweb.co video of the talk available at http://www.youtube.com/watch?v=mYvVDXOARWM
Future of Communication and Social Media: Gerd Leonhard at NBS Sao PauloGerd Leonhard
My presentation at the NBS agency event in Sao Paulo, Brazil, see more at http://www.mediafuturist.com/2010/02/-sao-paulo-feb-24-nbs-seminar-social-media.html
Having participated in both SXSW and Cannes Lions Innovation festival this year, we've uncovered lots of insights on the current communications climate and have put together 9 trends which should serve as guidance for the areas to focus on in 2016.
In this presentation, Piyush introduces SMAC, trends and future predictions. Piyush's interest area lies in predictive analytics especially that will aid in short term decision making.
In recent years we have seen explosive growth in disposable content – from users and brands alike. And today, 1/3 of most viewed Instagram Stories are now created by businesses.
This webinar looks at the rise of Stories – and explores the psychology behind disposable content, how brands are using it creatively and how paid media can be used for amplification and targeting.
Moving digital transformation forward: Findings from the 2016 digital busines...Deloitte United States
Are you ready for a digital future? Nearly 90 percent of managers and executives surveyed expect “great” or “moderate” digital disruption, but fewer than half say their organizations are adequately preparing. Companies can take steps toward digital maturity, though—without necessarily putting technologists in charge.
To read more and download the full report, visit: http://deloi.tt/2fnahoe
The Digital Social Contract
The Millennials and generation Z together comprise the most engaged, mobile, and enticing consumers of our time, but brands and agencies have largely misunderstood how these coveted digital natives interact.
We have missed a fundamental truth: There is a new social contract emerging—a digital social contract—that, like Rousseau’s original, has been proposed, ratified, and enforced by those it governs—most especially online video creators and their legions of fans who together stand at the apex of the digital revolution.
In Ogilvy & Mather's latest Red Paper, "The Digital Social Contract", Ogilvy's Jeremy Katz and Robert John Davis join with Alta Sparling and Bing Chen from Victorious to uncover the unspoken social rules governing the digital world and explain to brands how to thrive in it.
The business landscape has changed. Consumers have become more self-reliant and increasingly less dependent on so called ‘experts’. Quite simply people trust people - and they like to do business with people they know and trust. Consumers refuse to be talked down to anymore - demanding that companies engage with them.
By utilizing the social media tools available to all of us, businesses can become human. By creating valuable content and engaging with customers where they are, businesses are creating real relationships, resulting in real trust.
This presentation offers a no nonsense look at social media and how companies have benefited and fallen victim to the power of social media. Giving examples from around the world but focusing on the Netherlands. It gives 10 simple-to-follow first steps to start implementing social media into your business. Dispelling a few misconceptions along the way.
Presentation developed by Iain Davenport, Internet Consultant at The Englishman Online.
This year VCCP once again attended SXSW in Austin looking to keep our finger on the pulse of the changing digital spaces and be inspired to the latest Interactive trends and technologies that will be shaping 2015!
We have pulled together the 6 Key trends we spotted at this years show and written up a bite size trend report on what you need to know!
The Top 3 Trends of 2016 - What are the 3 biggest things you should do this year to transform your business? From the "Fast Forward your Business Global Webinar, hosted in May 2016 with Futurist & Entrepreneur, Roger James Hamilton
Social media and customer service - some examplesTriptease
Presentation used at a workshop at the Call Centre and Customer Strategy Conference, September 2009.
Presents a range of examples of good and bad use of social media in customer service: Zappos, Dell, Virgin Trains, United Airlines.
Loic Le Meur's keynote on the Sharing Economy as he studied the theme for his upcoming conference LeWeb London on June 5-6 http://london.leweb.co video of the talk available at http://www.youtube.com/watch?v=mYvVDXOARWM
Future of Communication and Social Media: Gerd Leonhard at NBS Sao PauloGerd Leonhard
My presentation at the NBS agency event in Sao Paulo, Brazil, see more at http://www.mediafuturist.com/2010/02/-sao-paulo-feb-24-nbs-seminar-social-media.html
Having participated in both SXSW and Cannes Lions Innovation festival this year, we've uncovered lots of insights on the current communications climate and have put together 9 trends which should serve as guidance for the areas to focus on in 2016.
In this presentation, Piyush introduces SMAC, trends and future predictions. Piyush's interest area lies in predictive analytics especially that will aid in short term decision making.
In recent years we have seen explosive growth in disposable content – from users and brands alike. And today, 1/3 of most viewed Instagram Stories are now created by businesses.
This webinar looks at the rise of Stories – and explores the psychology behind disposable content, how brands are using it creatively and how paid media can be used for amplification and targeting.
Moving digital transformation forward: Findings from the 2016 digital busines...Deloitte United States
Are you ready for a digital future? Nearly 90 percent of managers and executives surveyed expect “great” or “moderate” digital disruption, but fewer than half say their organizations are adequately preparing. Companies can take steps toward digital maturity, though—without necessarily putting technologists in charge.
To read more and download the full report, visit: http://deloi.tt/2fnahoe
The Digital Social Contract
The Millennials and generation Z together comprise the most engaged, mobile, and enticing consumers of our time, but brands and agencies have largely misunderstood how these coveted digital natives interact.
We have missed a fundamental truth: There is a new social contract emerging—a digital social contract—that, like Rousseau’s original, has been proposed, ratified, and enforced by those it governs—most especially online video creators and their legions of fans who together stand at the apex of the digital revolution.
In Ogilvy & Mather's latest Red Paper, "The Digital Social Contract", Ogilvy's Jeremy Katz and Robert John Davis join with Alta Sparling and Bing Chen from Victorious to uncover the unspoken social rules governing the digital world and explain to brands how to thrive in it.
The business landscape has changed. Consumers have become more self-reliant and increasingly less dependent on so called ‘experts’. Quite simply people trust people - and they like to do business with people they know and trust. Consumers refuse to be talked down to anymore - demanding that companies engage with them.
By utilizing the social media tools available to all of us, businesses can become human. By creating valuable content and engaging with customers where they are, businesses are creating real relationships, resulting in real trust.
This presentation offers a no nonsense look at social media and how companies have benefited and fallen victim to the power of social media. Giving examples from around the world but focusing on the Netherlands. It gives 10 simple-to-follow first steps to start implementing social media into your business. Dispelling a few misconceptions along the way.
Presentation developed by Iain Davenport, Internet Consultant at The Englishman Online.
This year VCCP once again attended SXSW in Austin looking to keep our finger on the pulse of the changing digital spaces and be inspired to the latest Interactive trends and technologies that will be shaping 2015!
We have pulled together the 6 Key trends we spotted at this years show and written up a bite size trend report on what you need to know!
The Top 3 Trends of 2016 - What are the 3 biggest things you should do this year to transform your business? From the "Fast Forward your Business Global Webinar, hosted in May 2016 with Futurist & Entrepreneur, Roger James Hamilton
Social media and customer service - some examplesTriptease
Presentation used at a workshop at the Call Centre and Customer Strategy Conference, September 2009.
Presents a range of examples of good and bad use of social media in customer service: Zappos, Dell, Virgin Trains, United Airlines.
Becoming an exponential organization in an Age of DisruptionRob van Alphen
Any company designed for success in the 20th century is doomed to failure in the 21st.
It used to take 20 years to make a billion-dollar company – Slack took 8 months. An Exponential Organization (ExO) is one whose impact is at least 10X larger compared to its peers because of the use of new organizational techniques that leverage emerging technologies. Let's take a look at the key attributes of a 10X company and the steps to retrofit your organization for exponential growth.
https://schoolofdisruption.com
SearchLove San Diego 2017 | Tom Critchlow | The State of ContentDistilled
It’s time for a look at the landscape of content in 2017. Tom has worked with content businesses large and small, and will walk through the trends and technologies that shape content distribution today. Looking at different platforms, business models and influencers, there will be insights for anyone who publishes content to the web.
Jeremy Head I iCrossing Social Media Presentation At Wtm 111109Jeremy Head
Jeremy Head's Social Media presentation from WTM seminar titled:
Web 2.0 for Travel Marketers: Unpicking the hype
11/11/09
http://www.wtmlondon.com/page.cfm/action=Seminars/SeminarID=47
What trends will shape the media, publishing and ad industry in 2016? The Guardian gives its perspective on subjects ranging from the adblockalypse to the rise of super apps, and from virtual reality to the power of emojis.
What trends will shape the media, publishing and ad industry in 2016? The Guardian gives its perspective on subjects ranging from the adblockalypse to the rise of super apps, and from virtual reality to the power of emojis.
The Saturday Economist Private Client GroupJohn Ashcroft
This is the brochure for The Saturday Economist Private Client Group. We continue to work with a number of clients in addition to the Saturday Economist and The Saturday Economist Live. Join our Private Client group. You will have access to all of the Premium Subscriber content plus our work on scenario modelling, digital accommodation, disruptive innovation and platforms for growth. You will have access to personalized on line updates and our "Lunch at The Lowry" events.
The Saturday Economist Bond Market SentinelJohn Ashcroft
This is the Bond Market Sentinel analysis available
to members of the Saturday Economist Club. We monitor ten year gilt and bond yields in the US and the UK together with a look along the yield curve.
For exchange rates check out our weekly exchange rate updates. For the outlook on copper and metals check out our weekly metals update.
The comments on markets should not be construed as the giving of investment advice. Markets do not always behave according to trend.
The Saturday Economist Monday Morning MarketsJohn Ashcroft
This is the Monday Morning Markets analysis available
to members of the Saturday Economist Club. We monitor ten markets across the world together with an update on commodity prices and bond yields.
For exchange rates check out our weekly exchange
rate updates. For the outlook on copper and metals
check out our weekly metals update.
The comments on markets should not be construed as the giving of investment advice. Markets do not always behave according to trend! JKA
This the Crypto Wallet Chart analysis available to members of the Saturday Economist Club. We monitor five cryptos including Bitcoin, Ripple, Ethereum, Litecoin and Dogecoin.
The comments on markets should not be construed as the giving of investment advice. We do not invest nor trade in crypto.
Markets do not always behave according to trend!
Dogecoin and the speculative bubble mapJohn Ashcroft
In May we warned of the comparison between the Dogecoin price chart and the speculative bubble map. This is the update with the July price footnote. Dogecoin is down in price by 70% since we first published the note. JKA
The Saturday Economist Empires of the Cloud Fund TrackerJohn Ashcroft
This is our Empires of the Cloud Fund Tracker. We model the fortunes of Apple, Microsoft, Amazon, Google and Facebook. Together that have a combined market cap of over $9 trillion dollars. $10,000 dollars invested in April 2016 wouuld be worth over $40,000 in 2021.
The Saturday Economist UK Forecast update june 2021John Ashcroft
This is the Saturday Economist Forecast Update for June 2021. Available with Quarterly Updates forr members of The Saturday Economist Club and Premium Subscribers.
The Saturday Economist Live Slide Deck June 2020 ppJohn Ashcroft
The Saturday Economist Live on Zoom. This is the data slide deck from our presentation on the 26th June. Sign up at the Saturday Economist dot com for news of future events.
The Saturday Economist Webinar May Slide SelectionJohn Ashcroft
This pack includes a selection of slides from The Saturday Economist Webinar for May, held on the 29th May 2020.
Videos of the presentation are available on Youtube and LinkedIn
The Saturday Economist Slide Pack April 2020John Ashcroft
The Saturday Economist, Quarterly Economics Presentation with Brabners LLP. The April Webinar was held on the 28th April using GoToWebinar with almost 300 in attendance. Our theme was Animal Crossing. JKA
Several years ago, a good friend of mine made the move to set up his own business. He asked me “What should I do to develop my social media profile?”
The Eight “Letters to a friend on Social Media" followed over the next few weeks and months. The basic guide to creating and nurturing a social media profile.
The themes were developed over many years of experience and at great expense. Here the letters are reproduced as a PDF. The eight letters pulled together in this short guide. Here are the first three!
1. Ten Things you must do now to set up your social media profile!
2. Fingerprints, footprints and photographs...laying a trail
3. Beacons, Cascades and R(0)s...how to improve the performance of your social media messaging...
Our Guide to Digital disruption Update 2019John Ashcroft
A collection of our articles on Digital Disruption and Change Management updated for 2019.
Don't thumb your nose at Digital Disruption
So what do we mean by digital disruption
The six forces shaping digital disruption
Digital Disruption Industries of the future
Which jobs will be at risk in the years ahead
Digital Disruption and the UK Banking System
Using our GDP(O) model we forecast growth of 1.5% in the U.K. this year. Here are the data sets and charts we use to develop the forecast. The Saturday Economist ... We don't just make up the numbers JKA
The slides accompany the Yahoo Case Study 2016 and Teaching Notes available from the web site. The Yahoo Case Study Dot com. John Ashcroft Dimensions of Strategy
The Saturday Economist, UK Economic Outlook June 2016John Ashcroft
Growth in 2015 was 2.3% down from 2.9% in 2014. We now expect growth of 2.2% in 2016 … following the disappointing performance of manufacturing and construction in the first quarter.
The inflation outlook is still muted, with the fall in world oil, energy, food and commodity prices continuing to dominate headline inflation.
The UK economy grew by 2.0% in the first quarter, revisions to construction and manufacturing growth pulling total output lower. The service sector continues to drive growth.
In this June economics update we forecast world growth of 3.2% in 2016 up from 3.1% in 2015. UK Inflation will average just 0.3%, CPI basis, over the balance of the year 2016. Unemployment will continue to fall, government borrowing will also fall. The service sector will lead the recovery as manufacturing and construction output falls slightly.
We are forecasting a modest fall in manufacturing of around 0.2% in 2016 with a 0.9% fall in construction activity based on the latest data. The trade figures will continue to disappoint, offset by a further £2 billion oil dividend, despite a moderate oil price recovery. The challenge to the current account following the drop in overseas investment income continues and will present a significant problem to the outlook for sterling over the medium term.
Our forecast is based on a "remain" referendum outcome! .
The Saturday Economist Brexit Briefing, all the information needed to make an...John Ashcroft
The Saturday Economist on Brexit. All the information you need to make and informed decision. We analyse the arguments in to the business, economic, political and social. The political arguments relate to who governs Britain. The social argument largely dealing with immigration and implications for education, health care and welfare.
The economics case argues against Brexit, largely because of the uncertainty relating to the alternative options. Brexit will damage investment prospects in the short term (uncertainty) and in the long term (strategic). We consider that motor, aerospace and financial services industries are particularly at risk.
As for business ... there is no business case to support the "Brexit" argument. The level of uncertainty is too severe JKA
The Saturday Economist Brexit Briefing, all the information needed to make an...John Ashcroft
The Saturday Economist on Brexit. All the information you need to make and informed decision. We analyse the arguments in to the business, economic, political and social. The political arguments relate to who governs Britain. The social argument largely dealing with immigration and implications for education, health care and welfare.
The economics case argues against Brexit, largely because of the uncertainty relating to the alternative options. Brexit will damage investment prospects in the short term (uncertainty) and in the long term (strategic). We consider that motor, aerospace and financial services industries are particularly at risk.
As for business ... there is no business case to support the "Brexit" argument. The level of uncertainty is too severe JKA
The saturday economist uk economic outlook march 2016John Ashcroft
The Saturday Economist : UK Economic Outlook March 2016, Drink with me to days gone by : Service Sector (Leisure Sector) continues to drive output in the UK economy, We expect GDP growth of 2.6% this year slowing to 2.5% in 2017.
Modelling Investment - Forecasts for the UK Economy 2016John Ashcroft
Modelling Investment - Forecasts for the UK Economy 2016. Published in association with the December Economic Outlook, we outline our sectoral forecasts of investment in the UK
The Saturday Economist UK Economic Outlook December 2015John Ashcroft
The Saturday Economist, UK Economic Outlook December 2015 is out now. We have lowered our forecasts for growth in 2015 and 2016. Check out over twenty pages of analysis
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Premium MEAN Stack Development Solutions for Modern Businesses
John Ashcroft's The Digital Marketing Guide to the Empires of the Cloud
1. The Digital Marketing Guide
to the Empires of the Cloud
The Empires of the Cloud have a combined market capitalisation
of almost $3 trillion dollars!
Google, Apple, Facebook, Apple, Microsoft …
Together they have access to over six billion people on the planet
Dr John Ashcroft
Facebook has almost 5 Billion monthly average users …
3. “
Global Social Nets
Facebook
WhatsApp
YouTube
FB Messenger
WeChat Tencent
QQ Tencent
Instagram
Q Zone
Tumbl
LinkedIn
Twitter
Snapchat
Pinterest
0 500 1,000 1,500 2,000
150
300
319
467
550
595
600
868
889
1,000
1,000
1,200
1,968
Monthly Average Users (MAUs) Millions
Facebook is the
dominant social media
app with almost
2 billion users
worldwide …
02
Data : Statista . com
Dimensions of Strategy Research
5. Mark
Zuckerberg
Facebook
Facebook was not originally
created to be a company. It
was built to accomplish a
social mission - to make the
world more open and
connected.
“
04
6. “
WhatsApp
Monthly Average Users (MAUs) Millions
Facebook …
WhatsApp acquisition
adds to the FB
Messenger
platform…
0
300
600
900
1,200
2012 2013 2014 2015 2016 2017
1,200
1,000
900
650
400
180
Facebook acquires WhatsApp in February 2014
for $19 billion
05
Data : Statista . com
Dimensions of Strategy Research
7. “
Instagram
Monthly Average Users (MAUs) Millions
0
225
450
675
900
2012 2013 2014 2015 2016 2017e
820
600
450
300
170
80
Facebook …
Instagram acquisition
puts pressure on
Snapchat as user
growth surges …
0
50
100
150
200
2013 2014 2015 2016 2017e
192
158
107
71
50
Facebook acquires Instagram in February 2012
for $1 billion
06
Data : Statista . com
Dimensions of Strategy Research
8. Mark
Zuckerberg
Facebook
Facebook was not originally
created to be a company. It
was built to accomplish a
social mission - to make the
world more open and
connected …
“
To Facebook!
FaceBook
WhatsApp
Messenger
Instagram
Sub Total
1,968
1,200
1,000
600
4,768
5 Billion
Points of
Contact
(MAUs) Millions
07
10. “
“
Snapchat
McDonalds is using
Snapchat to recruit
employees over the
summer …
Why?
45% of users are
18 - 24 years old ..
71% of users are
under 34 years of age …
09
11. “
“
Snapchat
TimeWarner signs
$100 million dollar
deal for content on
Snapchat …
Why?
10
Time Warner Inc. and Snapchat's parent
company Snap Inc. on Monday reached a
$100 million deal, in which Time Warner
will supply new shows for the popular
app.
The online video
channel to rival
Facebook …
15. “
UK Social Nets
Facebook
Twitter
Pinterest
FB Messenger
Reddit
Instagram
StumbleUpon
YouTube
LinkedIn
Google
0 20 40 60 80
0.1
0.2
0.3
0.6
0.9
1.6
2.2
7.8
12.0
74.3
Share of Activity UK %
Facebook is the
dominant social media
app in the UK …
Twitter and Pinterest
of secondary concern …
14
Data : Statista . com
Dimensions of Strategy Research
17. “
Sundai
Pichai
Google
There are seven billion people
in the world. And I think
phones are the first time most
people will have access to a
modern computing device.
With Android, we want to
enable that for people.
“
16
18. The Smartphone Platform war is over
Worldwide smartphone operating system market share (based on unit sales)
85%
79%
81%
80%
67%
48%
22%
04%
15%
15%
15% 15%
17%
18%
15%
14%
17
Source Gartner and statista
20. 0
200
400
600
800
Apple Google Microsoft Amazon Facebook Verizon eBay PayPal SnapChat Twitter
US$12US$20
US$64
US$38
US$187
US$442
US$476
US$543
US$666
US$759
Market Capitalisation $ billions …
$ billions
June 2017
AAPL GOOGL MSFT
Nasdaq Nasdaq
AMZN
Nasdaq Nasdaq Nasdaq
FB
NYSE
VZ
Nasdaq
EBAY
Nasdaq
PYPL
NYSE
TWTR
NYSE
SNAP
Empires of the Cloud Market Capitalisation 18
Combined Market Cap of
almost $3 trillion dollars
21. Tim
Cook
Apple
We're very simple people at
Apple. We focus on making
the world's best products and
enriching people's lives.
“
19
22. Jeff
Bezos
Amazon
There are two kinds of
companies, those that work to
try to charge more and those
that work to charge less. We
will be the second.
“
20
24. Social Media has redefined
the customer journey …
Awareness Evaluation Acquisition Engagement Advocacy
The way people learn about people, products, evaluate the, buy them and
interact with them is all being mediated today by social media …
Ryan Holmes CEO Hootsuite
25. We can help you make
the journey …
“
Get Help
Stay up to date …
Sign up for our Dimensions of Strategy Updates
Check out the latest on
Digital Disruption
Empires of the Cloud
Not sure where to start …
Check out our “Letters to a friend on Social Media”
Need more advice …
Our network of advisors are always here to help …
Visit the Web Site
Dimensions of Strategy dot com
Or drop me a line …
e : jkaonline@me
t : @jkaonline
22
26. Economics, Strategy and Social Media
Dr John Ashcroft
SOCIAL MEDIA CHANNELS
LinkedIn
Twitter
Facebook
Instagram
Snapshat
THEMES
#Economics
# Strategy
# Social Media
# Digital Marketing
# Leadership
# Governance
EDUCATION
PhD
BSc.(Econ)
FRSA
CBIM
23
28. Vimeo! Apple
$565 bn
Google
$528 bn
Amazon
$359 bn
FaceBook
$353 bn
Microsoft
$441 bn
Twitter
$12 bn
PayPal
$35 bn
Verizon
$220 bn
eBay
$36 bn
SnapChat
$19 bn v
Others
Mobile
OS
Apple
IoS
Google
Android
Apps
Apple
App Store
Android
App Store
Smart
Phone
iPhone
Maps
Apple
Maps
Google
Maps
Music iTunes
Spotify
Deezer
DeskTop
OS
Apple
MacOS
MS
Windows
Search Google Bing
Virtual
Assistants
Siri Google Now Alexa / Echo Cortana
OnLine
Ads
Google FaceBook
Messaging
WhatsApp
Instagram
Skype
SnapChat
FB tried to
buy
Video YouTube
Social
Media
FaceBook LinkedIn Twitter
AOL
Yahoo
Tumblr
Payment
Apple
Pay
Google
Pay
Amazon
Payment
FaceBook
Pay
Paypal
Cloud
Apple
Cloud
Google
Cloud
AWS
Amazon Web
Services
OnLine
Commerce
Amazon eBay
Empires of the Cloud Market - the battle map