A creative leader with over 15 years of experience driving impactful results for clients. He has overseen teams, managed accounts, and led new business pitches that have won significant projects. Notable achievements include doubling revenue at one agency, creating award-winning campaigns that increased sales by 30% and surpassed 20% lift, and launching new brands that exceeded 200% of sales expectations.

1. A STRATEGIC, CREATIVE LEADER WHO LEVERAGES INSIGHTS TO
INFLUENCE CONSUMER BEHAVIOR AND DRIVE IMPACTFUL RESULTS.
EDGE MARKETING: SR. CREATIVE DIRECTOR: 19 - 20
Overhauled agency client presentations and process to be more creative and impactful.
Design and ideation lead for Proximo pitch, which led to new business win.
Responsibilities included National, Shopper Programs and Brand Activations.
Strategic creative partner to account and strategy teams to ensure quality of work.
Clients: Ferrero Roche, Tic Tac, Nutella, Red Bull, Beiersdorf, Coppertone, Proximo, Meredith
COLANGELO: CREATIVE DIRECTOR | GROUP CREATIVE DIRECTOR: 17 - 19
Promoted to Creative Department lead within three months of employment.
Managed a 10+ team of designers, writers and digital artists.
Creative lead on Ketel One Botanicals launch, hit over 200% vs. expected sales.
Launched New to World Brand, American Anthem Vodka, from brand purpose to brand world.
Clients: Diageo, Ocean Spray, LEGO, Sabra, Filippo Berio, Bankwell, Godiva
MOSAIC: GROUP ASSOC. CREATIVE DIRECTOR: 12 - 17
Doubled our team as head of the creative department.
Won $200k Diageo project and grew business to $1.5MM.
Created Effie Award winning Whiskey 5: Largest investment in Diageo history.
The Whiskey 5 was in every state with over 3,5000+ stores, surpassing 20% sales lift.
Grew Starbucks retainer from $500K to $4.2MM in under two years.
Sold in permanent Aisle Reinvention for Starbucks, installed in over 500+ stores.
Clients: Starbucks, Diageo, McCormick, Plum, Coca-Cola, Heinz
CATAPULT MARKETING: SENIOR ART DIRECTOR: 07 - 12
Developed 711/SNICKERS/NFL Campaign which increased sales by 30%.
Created award-winning POS for Triaminic that was leveraged for national advertising.
Instrumental in Kellogg’s “Project Silver” winning pitch creative.
Clients: Mars, Kellogg’s, Dannon, Reynolds, Novartis
MATCH MARKETING : ART DIRECTOR: 02 - 07
Instrumental in the creative for the winning Pernod Ricard pitch.
Clients: Mars, Pernod Ricard, Krispy Kreme, Unilever, Dannon, Coca-Cola
EDUCATION
Central Connecticut State University
Bachelor of Fine Arts
Omnicom University at Babson College: An advanced management
program established in conjunction with Harvard Business School.
Jeff Adam
jtadam31@gmail.com
C: 203.536.5778