Japanese Marketing Case Study27
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The philosophy of co-founder profoundly relevant the growth, and always inspiring any stakeholders. You can see the case, Apple CEO, Steve Jobs is also no exceptional influencer. After the WWⅡ, highly sophisticated entreprenuers evolved, moreover founded Japanese fundamental. Whether we’ll be going or not, all in anybody’s hand with their death.
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Running Head PHILIPS AND MATSUSHITA1PHILIPS AND MATSUSH.docx
Running Head: PHILIPS AND MATSUSHITA 1
PHILIPS AND MATSUSHITA 7
Philips and Matsushita: The Competitive Battle Continues
Name
Course
Instructor
Date
Philips and Matsushita: The Competitive Battle Continues
Introduction
This report will analyze competitive battles that have characterized developments of two of the biggest companies in the electronics industry, Philips and Matsushita, over the years. Philips, officially known as the Koninklijke Philips N.V., or Royal Philips, is a Dutch electronics company established in 1891 by Gerard Philips and his father in Eindhoven, Netherlands. The company currently has its headquarters in Amsterdam, Holland. Philips operates globally, with offices in over 60 countries around the world and a workforce estimated to e about 125,000 people (Marion, 2014). Philps has diversified its products to include products in consumer lifestyle, lighting and healthcare.
Matsushita Electric Industrial Co., Ltd, which changed its name to Panasonic Corporation, is a Japanese multinational company in the electronics industry, with its headquarters in Osaka, Japan. Konosuke Matsushita established the company in 1918 as a vendor for lamp sockets and eventually began manufacturing bicycle lamps in 1927 (Marion, 2014). The company expanded after the World War II o become one of the most recognized international brand with its products bearing the Panasonic name becoming household brands across the world.
The two companies have had historical competitive battles lasting for more than a century. They both employed different strategies, which showed different capabilities and downfalls for the two businesses over the years. Generally, Philips built its success on a foundation of responsive national organizations n contrast to Matsushita, which anchored its operations on a centralized approach with most of the firm’s operations taking place in Japan (Marion, 2014). The companies experienced challenges in the 21st century, affecting their prospects of development and growth globally.
Different CEOs of each company took different approaches through the redevelopment and growth of the companies that saw the companies rise and fall on different occasions. While Philips was highly successful in the post WWII era, Matsushita managed to rise to the top in the 1990s. In the 2000s, the companies had different CEOs, who undertook different initiatives to take the companies in different directions as they sought to advance their competition to the next level. The rise and fall of these companies indicates how success of an organization on the global scale depends on its own internal mechanisms and strategies.
How Philips became the leading consumer electronics company after World Wars
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Quant Equals Qual
Researchers generally see quantitative methods as very different to qualitative methods. However with modern analytics and the advent of ‘big data’ our insight approaches are undergoing a shift.
The numbers of data points and activity measured in a typical digital product is growing, providing increasingly rich and complete sets of insightful data. This gives us the information we need to understand what people are doing and more importantly, why they are doing it.
However researchers are not typically asked to get involved with the design of analytics measures. Digital teams are lacking skills on how to extract qualitative meaning from analytics, opting for traditional qualitative research approaches that are not fully integrated with their existing user-base.
We took the challenge on and built our first Big Data System bringing Quant and Qual together.
Adaptable Suburbs JISC GECO - 05/03/12
The document discusses research on suburbs and their built environments over time. It covers using historic business directories and maps to analyze how the structure and use of space in suburbs has changed. The talk will also discuss challenges in categorizing aspects of suburbs, like post offices, and how community maps can complement other research methods. The overall goals are to better understand the role of suburbs and inform policies by addressing gaps and encouraging cross-disciplinary discussions.
Functionality of Legal Litigation Team of Religare Finvest Ltd (NBFC) vis-a-v...
Religare Finvest Ltd is a non-banking financial company and subsidiary of Religare Enterprises Ltd. It provides loans to small and medium enterprises. The internship report discusses Religare Finvest's history and operations. It was originally incorporated in 1995 and provides loans for property, securities, corporate needs, commercial assets and SMEs. The report also summarizes information on Religare Enterprises Ltd, Religare Housing Development Finance Corporation Ltd and arbitration law in India.
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El documento presenta el guión de un programa de televisión de una hora que consta de 5 segmentos. El primer segmento incluye la apertura, introducción y un paquete sobre memes. Los segmentos 2 al 5 consisten en entrevistas, reportajes y cierres. El cronograma detalla la duración y fuentes de cada parte del programa.
From Mobile to Content First Engagement
My presentation at FIPP London yesterday as part of their mobile strand that was billed as follows:
From Mobile to Content First Engagement: strategies for and examples of the best content-first, mobile-focused marketing campaigns in the world today
With a decline in advertising revenues and fears about the 'adblocalypse’ abound, branded content is being increasingly seen as a possible survival strategy by publishers. But is editorial-style content and its delivery through native advertising formats for brands enough to compete for consumers’ attention? We now live an increasingly skippable on demand world where mobile is becoming the first screen, particularly for the millennial audience who are consuming more video content than ever before. That’s why brands are looking at more innovative ways to engage audiences. Justin will explain how all marketing is now based around content and the different directions driving this - presenting inspiring examples and insights from global experts about how strategies are becoming content first and the role publishers can play in helping deliver this.
Presentasi bpjstk 2016
Dokumen tersebut memberikan informasi mengenai program-program jaminan sosial yang diselenggarakan oleh BPJS Ketenagakerjaan untuk pekerja penerima upah (PU) dan bukan penerima upah (BPU), meliputi Program Jaminan Kecelakaan Kerja (JKK), Jaminan Hari Tua (JHT), Jaminan Kematian (JKM), dan Jaminan Pensiun (JP). Dokumen juga menjelaskan manfaat, besaran iuran, dan ketentuan untuk masing-m
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This document discusses the importance of user experience (UX) strategy and its relationship to customer experience (CX). It provides guidance on developing a UX strategy, including:
1) Understanding customers and their journeys across all touchpoints of a brand from consideration to advocacy.
2) Using UX and CX methods strategically to align business goals with desired customer experiences.
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Functionality of Legal Litigation Team of Religare Finvest Ltd (NBFC) vis-a-v...
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UX - From the tactical to the strategic. UX Brighton 2014
UX - From the tactical to the strategic. UX Brighton 2014
Similar to Japanese Marketing Case Study27
Japanese Marketing Case Study25
In accordance with the rapid growth among bubble, their life-style, business, surrounding had tremendously changed. Electric makers took a significant role as representative in Japan. Initially, exporting or localizing with hand-in-hand each region, moreover require social responsible as a leader in the domestic market.
Japanese Marketing Case Study26
The era, Japanese enterprise advocating with their highly presence on the global market, derived as serving for all consumers. Regrettably, no longer any philosophy surviving among us, moreover highly competitiveness on domestic market. We’ve been conceiving, how retrieved the prosperity, on the consumer’s satisfaction these days.
Japanese Marketing Case Study23
For building the brand strategy, all the philosophy of co-founders, core significant components. In particularly, whole their stories telling us the secret of the foundation on each brand. Each brand has their own story, and there driving of history and drama.
Japanese Marketing Case Study20
After the WWⅡ, there burnt-out area, we were carving for innovation to develop our mother land. Japanese mindset for innovation lead us rapidly growth and contributed to our prosperity today. Conventionally, we’re agricultural tribe with living natural disaster or blessing.
Japanese Marketing Case Study30
Over the 260 hundreds enterprises surviving in Japan. It represents that keep shifting their style accordingly to the trend, and remaining each philosophy. In terms of Japanese philosophy for management, is being concerning how themselves contribute their social problems, moreover, that’s we could experience tremendously growth after the recession.
Japanese Marketing Case Study10
There is no doubt, numerous stories came into global market and over. Some winners on the war, been able to be survival, present the products to public for flourish. We can see quite so many Internet enterprise from US, but it consist of histories that built the fundamental for all of them.
Japanese bop business
Global companies exploring business opportunities at the base of the pyramid (BOP) in developing countries tend to have long-term growth potential. While US and European companies have had an early start in BOP business, some Japanese companies have also found success through innovative, localized approaches tailored to customers' needs. For example, Ajinomoto adopted a "1-coin sales strategy" to reach low-income customers in Southeast Asia. Fumakilla saw success in Indonesia by targeting small neighborhood shops through concentrated sales efforts. These cases show that Japanese companies can compete in BOP markets through patience, understanding local contexts, and a long-term orientation.
Japan's venture habitat
The document discusses Japan's evolving venture ecosystem and the efforts to improve it. Some key points:
- Japan leads the world in patents and R&D investment but lags in entrepreneurial activity and new business formation.
- Reforms since 2000 have improved the regulatory environment, encouraged university spinouts, and shifted domestic VC focus to earlier stages.
- The number of high-growth companies starting in Tokyo has increased, though Silicon Valley still leads.
- Japan's VC industry invests small amounts across many companies but may be underfunded relative to opportunity.
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The document provides a history of Nissan Motor Company and its evolution over time:
- Nissan was founded in 1911 in Japan and was originally called Kwaishinsha Motor Car Works. It produced its first car, the DAT car, in 1934.
- It gained success during and after World War II but also supported Japan during the war. After the war, Toyota overtook Nissan's market share.
- In the late 1990s and early 2000s, Nissan struggled financially until Carlos Ghosn was brought in as CEO to lead a turnaround. Ghosn implemented drastic restructuring and cost-cutting measures that returned Nissan to profitability.
- Today, Nissan is a major
Japanese Marketing Case Study21
IoT is one of the hot topic among the home electric device industry. Japanese electronic enterprises also step into the member for innovation. You can see some Japanese particular technique through your daily life. Warmer toilet seat is consist of the idea how user take any comfortable experience. This is our philosophy, to contribute the consumer merit at first.
Running Head PHILIPS AND MATSUSHITA1PHILIPS AND MATSUSH.docx
Running Head: PHILIPS AND MATSUSHITA 1
PHILIPS AND MATSUSHITA 7
Philips and Matsushita: The Competitive Battle Continues
Name
Course
Instructor
Date
Philips and Matsushita: The Competitive Battle Continues
Introduction
This report will analyze competitive battles that have characterized developments of two of the biggest companies in the electronics industry, Philips and Matsushita, over the years. Philips, officially known as the Koninklijke Philips N.V., or Royal Philips, is a Dutch electronics company established in 1891 by Gerard Philips and his father in Eindhoven, Netherlands. The company currently has its headquarters in Amsterdam, Holland. Philips operates globally, with offices in over 60 countries around the world and a workforce estimated to e about 125,000 people (Marion, 2014). Philps has diversified its products to include products in consumer lifestyle, lighting and healthcare.
Matsushita Electric Industrial Co., Ltd, which changed its name to Panasonic Corporation, is a Japanese multinational company in the electronics industry, with its headquarters in Osaka, Japan. Konosuke Matsushita established the company in 1918 as a vendor for lamp sockets and eventually began manufacturing bicycle lamps in 1927 (Marion, 2014). The company expanded after the World War II o become one of the most recognized international brand with its products bearing the Panasonic name becoming household brands across the world.
The two companies have had historical competitive battles lasting for more than a century. They both employed different strategies, which showed different capabilities and downfalls for the two businesses over the years. Generally, Philips built its success on a foundation of responsive national organizations n contrast to Matsushita, which anchored its operations on a centralized approach with most of the firm’s operations taking place in Japan (Marion, 2014). The companies experienced challenges in the 21st century, affecting their prospects of development and growth globally.
Different CEOs of each company took different approaches through the redevelopment and growth of the companies that saw the companies rise and fall on different occasions. While Philips was highly successful in the post WWII era, Matsushita managed to rise to the top in the 1990s. In the 2000s, the companies had different CEOs, who undertook different initiatives to take the companies in different directions as they sought to advance their competition to the next level. The rise and fall of these companies indicates how success of an organization on the global scale depends on its own internal mechanisms and strategies.
How Philips became the leading consumer electronics company after World Wars
Philips experienced exponential growth in the post war era becoming the leading producer of consumer electronics in the world. One of the factors that propelled Philips to greater success on the global scene is its ability to embrace i.
Etude PwC sur les entreprises japonaises (2012)
http://pwc.to/UbvKxz
PwC a interrogé une soixantaine de responsables politiques, de dirigeants d’entreprise et d’universitaires, et identifié 4 priorités stratégiques à mettre en place rapidement par les entreprises japonaises : accepter une prise de risques plus forte en termes de développement ; encourager l’entrepreneuriat et l’innovation collaborative ; renforcer la diversité au sein de l’entreprise et promouvoir le leadership en améliorant le système de promotion et de rémunération.
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Ikea's corporate level strategy has evolved over time. Originally focused on affordable furniture and operating in local markets, Ikea shifted to a more transnational strategy with global diversification as it expanded operations internationally. This required cultural adaptation, such as tailoring products to local tastes. Under new leadership, Ikea further redefined its image and offerings to become an ideal family destination with additional services like restaurants and play areas while maintaining affordable prices.
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Harvard Business Review Analytic - philips versus matsushita the competitive ...
Harvard Business Review Analytic - philips versus matsushita the competitive ...Golden Gate University
Harvard Business Review Analytic - philips versus matsushita the competitive battle continues
DOI: 10.13140/RG.2.2.14598.63046/1
Project: Harvard Business Review Analytic
case study describes the development of the global strategies and organizations of two major competitors in the consumer electronics industry. Over four decades, both companies adapt their strategic intent and organizational capability to match and counter the competitive advantage of the other. The case shows how each is faced to restructure as its competitive advantage erodes. Philips was founded in 1892 by Gerard Philips in Eindhoven, Holland. Tradition of caring for its workers. Innovation as a core strength. One product focus on light-bulbs (initially) + Gerard’s technological prowess enable significant innovations. Strong research vital to company’s survival. Philips built its success on a worldwide portfolio of responsive national organizations. Matsushita was founded in 1918 by Konosuke Matsushita in Osaka, Japan. “Seven Spirits of Matushita” and cultural and spiritual training are key. First Japanese company to adopt the divisional structure “One-product-one-division” and Internal competition fostered among divisions. Matsushita built its success on its centralized, highly efficient operations in Japan.Mike Walsh - Futurist & Keynote Speaker
Mike Walsh is a leading global authority on consumer innovation and the digital future. He provides keynote presentations, workshops, and webinars to help business leaders prepare for emerging technologies and changes in consumer behavior. His presentations are tailored for specific industries and provide insights on trends relating to areas such as media, marketing, social media, and emerging markets. Testimonials praise his presentations as insightful, fascinating, highly relevant, and providing unique perspectives and ideas for audiences to apply to their businesses.
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Blockchain in europe marta gonzalez
In this meetup, GBA Tokyo invites Marta González from EU-Japan Centre for Industrial Cooperation（https://www.eu-japan.eu/ ）, will speak about European blockchain use case and European Commissions policy.
Recently, EU-Japan Economic Partnership Agreement has been announced and multilateral relationships will become more important to stimulate regional economy each other, moreover the migration across industries with blockchain technology.
We are going to discuss the direction in order to flourish industries by dissemination of blockchain penetration beyond nations.
Honda marketing case study2
Transportation will be taking faster and more comfortable space for all passengers in next decades. The sharing ecosystem is more valuable and trust-proof than traditional testimony, because it is underlying third party evaluation. Transportable box will be public property and people might be tended to share it on universal fundamental among the citizenships with closed community.
Japanese Marketing Case Study135
Transportation will be taking faster and more comfortable space for all passengers in next decades. The sharing ecosystem is more valuable and trust-proof than traditional testimony, because it is underlying third party evaluation. Transportable box will be public property and people might be tended to share it on universal fundamental among the citizenships with closed community.
Japanese Marketing Case Study134
In the business process, technology will bring out new space and make it enhance our standard. In particular, auto industries will have moved nimble and dynamic upset happen in some decades. In order to maintain unique business style, we have to think highly of market consensus and customer demand balances. Which is key factor to decide the scalability and potential with tech-driven ecosystem.
Japanese Marketing Case Study133
CES is no longer the exhibition for electric devices, but is more broadly releasing, automobile, cloud and blockchain. In next decades, physical products will connect to data and upset the traditional model toward data-driven ecosystem. It will come random innovation and make it possible under the 5G fundamental. Data will deplete natural energy to generate electric consumption and require new power to keep advancement.
Japanese Marketing Case Study132
The latency of new market creation in next decade has been discussed among the leader worldwide. Auto mobile industry replaces horsepower transportation with engine-drive box. From next, the box will connect to Internet and judge the proper direction itself on the process. Internet connectivity has large spaces to gain numerous data and induce them to lead specific spots where it will be.
Japanese Marketing Case Study131
In coming 2018, connected industries would accelerate the importance of penetration at every sectors. In particular, digital-driven product will have new feature and data is key factor to comprehend each elements. In order to take market share and influential positions, digital-shifts is inevitable and susceptible with nimble market transformation. We need to pay attention and look into them essentially.
Japanese Marketing Case Study130
Connected industrial ecosystem is key factor, drive entire system and enhance the level of manipulation. In order to establish new shape automobile structure, pursue formation consists of data-driven independent nimble decision making. It relies on the system to be involved with various players consolidation and mining concepts. To see future 50 years landscape, non-human control will take mainstream.
Japanese Marketing Case Study127
Honda faced challenges entering developing countries' motorcycle markets in the 1970s. Customers in these new markets used motorcycles differently, often overloading them and not performing regular maintenance. To succeed, Honda researched local customer behavior and developed a maintenance-free engine tailored to these markets. The new engine was durable, fuel efficient, and had a sporty yet practical design. It met development requirements while being localized for usability in these countries. Through a maintenance-free, durable engine and localized design, Honda was able to effectively enter new motorcycle markets in developing countries in the 1970s.
Japanese Marketing Case Study129
For next fifty years, internet will realize exponential growths and it influences personal lifestyle. Even now we are using computing and smartphone to access data aggregation, it will be implemented without our intentions in connected world. Automobile industry will migrate intangible pipeline while we are going on driving new type of concept cars. Open data use platform is next standard to seek updates.
Japanese Marketing Case Study124
Internet has been shifting plenty of traditional business shapes toward connected world. IoT and AI is unprecedented topics in decades ago, otherwise in the science fiction movies. It is advanced progression to take initiation and move forward to reach new type of machine consensus and automatic judgement without intermediate.
Japanese Marketing Case Study121
Chip technology is enabling autonomous driving capabilities where sensors will control vehicle operation without human involvement. Deep learning processors will accelerate data collection and analysis to optimize autonomous systems. Honda aimed to grow their brand through expanding into new markets like motorcycles, cars, and engine manufacturing for other companies. However, entering new industries and competing with established rivals like Briggs & Stratton, who dominated the small engine market, would be a major challenge that required innovation and understanding customer needs to succeed.
Japanese Marketing Case Study120
1) The document discusses various topics in the automotive industry including new car operation systems without manual driving, the role of technology companies like Nvidia in replacing core drivers, and transforming the driving experience.
2) It also discusses Honda's focus on customer satisfaction and their engineers taking pride in achieving goals.
3) The document covers balancing issues during development, ways to improve engine capacity through changes to intake valves and materials, and the importance of meeting quality requirements and customer expectations through assessment.
Japanese Marketing Case Study119
Automobile industries seek sustainable growth, nevertheless machine brand will run into the advantage of technology. AI and physical surface mixture is key element, and external electric fuel provision would have new title of argument, if the market could solve this issues. Public support is necessary and government ought to pave ecosystem with robust infrastructure entails.
Japanese Marketing Case Study115
1) The document discusses the history and development of Honda's airbag technology. It describes how Honda launched a project to develop an airbag system and adopted principles of open competition.
2) Honda's early airbag designs were not suitable for mass production due to technical challenges. The document notes that Honda's airbag used an inflator that burned gunpowder, which hurt public perceptions.
3) Honda learned the methodology of fault tree analysis from NASA to help identify and address potential issues. Fault tree analysis allowed Honda to logically break down problems and develop concrete solutions.
Japanese Marketing Case Study114
Toyota was top-runner to lead Japanese automobile industry and culminate values from supporters. Honda and Nissan was second, third player, segmented different positions from other global brands for controling business presence. From next decade, the tuning with software technology, and data management property onto physical platforms, it enables to flock and take some intervals independently.
Japanese Marketing Case Study112
Auto tech is long history, until it has unveiled the style of current transportation. Thanks to the advancing intangible norm, it was explosively spreading in next decade, in terms of ride-sharing and EV emancipation. It was not tragedic narration to traditional business models, due to the enforcement of paradigm shift, automation technology will replace the market and generate new industry based on theoretical logics.
Japanese Marketing Case Study111
Automobile design will have been interactive style, and replace it as standard in accordance with advanced technology. We have pursued the telecommunication methodology to connect cars with Internet. It will be moving naturally by their own identity between some intervals, and judge it as stop or go through data detection to measure adjustment to direct destination. We don’t need to handle it with our effort next decades.
Publiq keynote 日本語 プレゼンテーション
PUBLIQとは
１、ライターと読者の権利、関心をメディア環境の保護をベースに活動している非営利組織です。
２、ブロックチェーンの技術を元にデジタルコンテンツを提供するネットワークを構築し、誰でも記事やニュースを発信できる環境の整備を行っていきます。
３、相互のベネフィットをベースとした、新しいコンテンツ配信の仕組みを整え、コンテンツ作成側に自身のやりがいを前提とした配信を実現できる仕組みを目指す。
４、ユティリティトークンを活用し持続可能なモデルを展開していく (PBQ).
Japanese Marketing Case Study109
Nissan and Renault union surpassed the global number of sales reaching top ranking over Toyota, VW. It is nascent phenomenon with EV original world in Europe, prohibited to possess gas-elimination in UK next decade and other regulation will come out in the Western Parts. China is focusing advanced technology in automobile market, in other words, largest consumption will be replaced by non-emission cars.
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Japanese Marketing Case Study27
- 2. Overview of Industry The philosophy of co-founder profoundly relevant the growth, and always inspiring any stakeholders. You can see the case, Apple CEO, Steve Jobs is also no exceptional influencer. After the WWⅡ, highly sophisticated entreprenuers evolved, moreover founded Japanese fundamental. Whether we’ll be going or not, all in anybody’s hand with their death. Panasonic Story8 Founder Konosuke Matsushita, is also familiar among Japanese brought the philosophy on the hunger era. We’re standing on the island with their strived or fatigue. On these days, Panasonic is one of the global enterprise, nevertheless it had been walking on no-paved rail.
- 3. Bridge for Relationship China is one of the enormous market size, recently surpassed Japanese basis on GDP. Panasonic was important role to establish the relationship between China and Japan. Their joint venture said to be contributed for each prosperity to share the tips of reinforcement. Joint Venture PanasonicChinese Company 50%+Skill50%+Marketing
- 4. Global Expansion Aiming for authentic global network, merged with exporting division, concentrating their resource on coherent providing among the market-in flow. Thorough expansion into localized market, brought the authority on each branch, enable to signified determination. Headquarter Branch A Branch B Branch D Branch C Authorized Report
- 5. Overcome the death Every time, the philosophy is relevant to all co-founder. They’re enormous aggregation at now, but it was the superficially goal by roaming on the long cave. His feat is remaining in the Japanese mindset, and succeeding to the next generations. What is・・・ Next Entrepreneurs
- 6. Aggressive Globalization For expanding their business region, acquired one of the US, comprehensive entertainment enterprise. Wide variety of the project concerned, studio operation, character license,compose the music and selling. Finally, it’s not well-done, but learned through the experience of global standard. MCA Bought the stock Panasonic
- 7. Clean initiative Against the disruptive problem for our surroundings, it enacted the constitution for saving the environment. Internally, made it endorsement to applying for ISO, international standard for management of circumstances. Taken into consideration on the whole product flow, and encourage all employees to work it initiatively. ISO14001 Develop Market Sell