Taking your event social network literacy webinar 110712Marissa Stone
Taking Your Event Social: Using Social Media to Promote the Priester National Health Extension Conference
This slideshare explains how we used social media to promote the Priester National Health Extension Conference before, during and after the event and how you can use social media to extend the reach of your event exponentially!
A keynote from a recent Marketing 2.0 conference in Singapore. The most important element of any brand engagement is relevance. Examples and guidelines on how to ensure your brand uses social practices to truly engage and bring value to your customers/audience.
Taking your event social network literacy webinar 110712Marissa Stone
Taking Your Event Social: Using Social Media to Promote the Priester National Health Extension Conference
This slideshare explains how we used social media to promote the Priester National Health Extension Conference before, during and after the event and how you can use social media to extend the reach of your event exponentially!
A keynote from a recent Marketing 2.0 conference in Singapore. The most important element of any brand engagement is relevance. Examples and guidelines on how to ensure your brand uses social practices to truly engage and bring value to your customers/audience.
Learn how we saved 76% to 81% of our event costs by using virtual worlds, and how they can be used to do agile project management with distributed teams. Presented at the Agile2010 conference in Orlando.
Ogilvy’s Jeremy Sanchez (President, Global Strategies) and Robert John Davis (Executive Director, Advanced Video Practice) debate whether or not the use of the word viral is a good thing. Why challenge a word that has become one of the most common terms in digital marketing? The reasons are plenty…
The World Wide Web Show - Turn your staff into stars with the real-time socia...Chad Norman
Social networking has changed the way organizations communicate online and placed many employees and supporters on the forefront of the social web. This increasingly real-time and personal way to connect with an audience means your staff can become your stars and — given the right tools — get your constituents to tune in like never before. Learn how micro-blogging (Twitter®, FriendFeed™, Facebook®) and social media (Digg®, Yahoo!® Buzz, StumbleUpon) services can drive traffic to your site and engage your audience in real time. See how interactive video streaming tools like Qik, Stickam, and Kyte are changing communication, events, and activism. Learn how the emergence of smart phones means that mobile and location-aware (GPS) giving may be the next big rush. Bring your open mind, questions, and creativity as we discuss these emerging technologies and how your organization can use them to entice your donors.
Social Media Overview_VML_Oct. '09 IABC Professional DevelopmentPaul Arnhold
social media deck from IABC's Oct. '09 professional development event - "Mobile Marketing and Other Advanced Technologies" - presented by Joe Grigsby, VML director of emerging media
My presentation at PRSA ICON 2012 focused on industry trends impacting media relations and how this constant state of change can be more of an opportunity than anything else.
Explains the key drivers for a Freemium software offering with measured examples of companies that have accomplished it. Such as Dropbox, EverNote, Freshbooks, and others.
Presentation Given By Future Vision Committee Member Mark Daniel Maloney on Saturday 5 May, at the 2012 International Institute preconvention meeting in Bangkok.
Presentation notes from the Frocomm Social Media Bootcamp, June 2009, Sydney presenters were Brian Giesen and Graham White from Ogilvy 360 Digital Influence
Social Business Journal - 7 Campaign Insights from Red Bull StratosDachis Group
Get the entire Social Business Journal with additional articles from Brian Solis, an interview with Estee Lauder and much more at http://social.dachisgroup.com/sbj3
Webinar: 7 Social Campaign Insights from Red Bull Stratos (@DachisGroup)Dachis Group
This webinar takes a data-driven look at the social marketing impact of the Red Bull Stratos campaign.
The Red Bull Stratos space jump on October 14, 2012 was a breathtaking spectacle and scientific achievement witnessed by millions. It was also a remarkable brand marketing phenomenon, and one of the clearest examples we’ve seen of the new wave of advocacy-driven social marketing that we call Engagement@Scale.
You'll learn:
• the core campaign metrics, including: number of consumer actions, audience size, new subscribers
• the type and tone of conversations and content shared
• the scope of leveraged impressions and consumer generated messages
Dachis Group speakers include: Brian Kotlyar (@bkotlyar)
Learn how we saved 76% to 81% of our event costs by using virtual worlds, and how they can be used to do agile project management with distributed teams. Presented at the Agile2010 conference in Orlando.
Ogilvy’s Jeremy Sanchez (President, Global Strategies) and Robert John Davis (Executive Director, Advanced Video Practice) debate whether or not the use of the word viral is a good thing. Why challenge a word that has become one of the most common terms in digital marketing? The reasons are plenty…
The World Wide Web Show - Turn your staff into stars with the real-time socia...Chad Norman
Social networking has changed the way organizations communicate online and placed many employees and supporters on the forefront of the social web. This increasingly real-time and personal way to connect with an audience means your staff can become your stars and — given the right tools — get your constituents to tune in like never before. Learn how micro-blogging (Twitter®, FriendFeed™, Facebook®) and social media (Digg®, Yahoo!® Buzz, StumbleUpon) services can drive traffic to your site and engage your audience in real time. See how interactive video streaming tools like Qik, Stickam, and Kyte are changing communication, events, and activism. Learn how the emergence of smart phones means that mobile and location-aware (GPS) giving may be the next big rush. Bring your open mind, questions, and creativity as we discuss these emerging technologies and how your organization can use them to entice your donors.
Social Media Overview_VML_Oct. '09 IABC Professional DevelopmentPaul Arnhold
social media deck from IABC's Oct. '09 professional development event - "Mobile Marketing and Other Advanced Technologies" - presented by Joe Grigsby, VML director of emerging media
My presentation at PRSA ICON 2012 focused on industry trends impacting media relations and how this constant state of change can be more of an opportunity than anything else.
Explains the key drivers for a Freemium software offering with measured examples of companies that have accomplished it. Such as Dropbox, EverNote, Freshbooks, and others.
Presentation Given By Future Vision Committee Member Mark Daniel Maloney on Saturday 5 May, at the 2012 International Institute preconvention meeting in Bangkok.
Presentation notes from the Frocomm Social Media Bootcamp, June 2009, Sydney presenters were Brian Giesen and Graham White from Ogilvy 360 Digital Influence
Social Business Journal - 7 Campaign Insights from Red Bull StratosDachis Group
Get the entire Social Business Journal with additional articles from Brian Solis, an interview with Estee Lauder and much more at http://social.dachisgroup.com/sbj3
Webinar: 7 Social Campaign Insights from Red Bull Stratos (@DachisGroup)Dachis Group
This webinar takes a data-driven look at the social marketing impact of the Red Bull Stratos campaign.
The Red Bull Stratos space jump on October 14, 2012 was a breathtaking spectacle and scientific achievement witnessed by millions. It was also a remarkable brand marketing phenomenon, and one of the clearest examples we’ve seen of the new wave of advocacy-driven social marketing that we call Engagement@Scale.
You'll learn:
• the core campaign metrics, including: number of consumer actions, audience size, new subscribers
• the type and tone of conversations and content shared
• the scope of leveraged impressions and consumer generated messages
Dachis Group speakers include: Brian Kotlyar (@bkotlyar)
Webinar: Social Business and Financial Services, with @DachisGroup @SocialwareDachis Group
Like their peers in retail and media, banks and insurance providers are going through a remarkable transition in how they engage with customers and partners through social channels like Twitter and Facebook.
How are they performing?
In this webinar, we'll dive into the social performance of the financial services industry, including unique challenges related to compliance and privacy.
We'll look at the "Financial Health Index," a data-driven snapshot into the social performance of global financial services brands, first presented In October at Sibos Innotribe in Osaka, the world’s largest financial services conference.
Speakers:
- Michael (MJ) Jones, VP Technology, Dachis Group
- Randy Jacops, VP of Customer Success, SocialWare
For the full replay, see the link below:
http://social.dachisgroup.com/webinar-social-and-financial-services-replay
Webinar: Collaborative Reporting by @DachisGroupDachis Group
Tired of wasting time on inneffective social marketing reporting? You're not alone. Month after month in offices all around the world marketers are presented with reports that are too superficial to be actionable and arrive to late to be useful. The power of social marketing is wasted.
This webinar shows you how to quickly create beautiful, simple and clear analyses of marketing performance with input from all your organization's experts. We will discuss the core challenges of social marketing reporting today and how you can overcome those challenges through collaboration and Big Data.
You will learn:
- How to isolate observations about brand's social performance.
- How to assemble a narrative of observations about a campaign, competitors or a brand program.
- How to share the insights with others and download "boss ready" reports.
Dachis Group speakers include: John De Oliveira (@johndeo), Brian Kotlyar (@bkotlyar) and Doug Kern (@doug_kern)
Webinar: Black Friday Winners and Losers 2012 (@DachisGroup)Dachis Group
Want to know who won Black Friday in social? In this webinar, we looked at how the social campaigns from 15 of the world's biggest brands performed, as we take a Big Data look across Walmart, Best Buy, Radio Shack, Kohl's, Target, JCPenney, Bass Pro Shops, Dick's Sporing Goods, Amazon, Macy's, Sports Authority, and Kmart.
You'll learn:
• Which Black Friday retailers received the most earned media exposure from social sharing.
• Which brands had the "loudest" conversation in social.
• Which brands had the largest share of social conversations during the holiday.
Dachis Group speakers include: Liz Courtney (@partyliz), Brian Kotlyar (@bkotlyar), Ray Renteria (@RayRenteria) and Doug Kern (@doug_kern)
Current State of Social Engagement Inside The Large Enterprise | Engagement @...Dachis Group
Established in 2009, the Social Business Council (SBC) is a member-driven peer forum of business professionals from large organizations that are engaged in an enterprise-wide social business initiative. Members share best practices, advice, encouragement and experiential insights regarding every aspect of social business transformation. The SBC includes industry representation from a variety of G2000 sectors.
Webinar: Measuring Social Campaigns (@DachisGroup)Dachis Group
For quite a while now, social media campaigns have been part of daily life for large brands and organizations. But, a deep, dark secret remains, as brand managers struggle to understand what worked or why, what value it contributed to the business, or how to create a better campaign next time.
Leading brands are realizing that to authentically engage at scale in social, you need to develop core competencies in advocacy programs and in social measurement, including understanding the business impact of social campaigns.
In this webinar, you'll learn:
+ How to structure your measurement approach.
+ How to identify and gather the right metrics.
+ How to communicate results with your team.
The Social Performance of Mega-Software Brands: SAP vs OracleDachis Group
Big consumer brands have always led the way in social engagement, creating and growing their Twitter and Facebook platforms. But as we enter 2012, two themes emerge, putting a twist on how brand’s participate socially.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
12. Big getting bigger
Consumers of content Creators of content
155 million
(70%)
116 million
(52%) 115 million
(60%)
83 million
(43%)
2008
2013
2008
2013
Source: eMarketer, January 2009
13. Most trusted advertising
1. Recommendations from friends
2. Other peoples’ opinions online
3. Company websites
4. Editorial content (news articles)
5. Brand sponsorships
Source: Nielsen Online Global Consumer Study, April 2009
14.
15.
16.
17.
18.
19.
20.
21.
22.
23.
24. “I'm sending back my Discovery
Educator lab coat to Discovery on
Monday...I'm no longer proud to be
a member of DEN - an organization
that I once promoted everywhere I
went. Sad.”
--Eric Langhorst, 8th grade history teacher, Liberty Missouri, on his blog
25.
26. By the Numbers
DEN members 130,000
STAR Educators 5,000
Leadership Councils 230
Gurus 5
Source: Discovery
29. 82% 99%
United Streaming renewals
Source: Discovery
30. S T R A T E G I C P L A N P R I VAT E A N D C O N F I D E N T I A L
B Y D E C . 3 1 , 2 0 0 5 , W E P L A N T O : v1.0 07-20-05
Increase WOM for Increase usage Grow revenue and
Objectives unitedstreaming of unitedstreaming number of installs
1,000 certified DEN Facilitate 1,500 10,000 people 300,000 active US 600,000 registered 70,000 total
Goals teachers DEN events trained users US users subscribed buildings
Launch DEN Hire nationwide
Strategies certification program field manager team
Create Discovery Increase usage of US by Improve our customer Grow number of
Educator Network existing customers feedback loop new customers
Tactics Application system Hold training events Monthly newsletter Launch print magazine Focus on CAB Launch In focus promotion
(Betsy/date) (Hall, Scott/date) (Betsy/date) (Betsy/date) (Pat/date) (person/date)
Congratulation kit Grow existing customers Message boards Host xx webinars Focus on survey results Conferences
(Betsy/date) (Various/date) (Coni/date) (Jahna/date) (Research/date) (Pat/date)
Meet state network hubs Upload/download system Online training Customer support center Sales calls
Launch email newsletter
(Various/date) (Coni/date) (Sharon/date) (Mark/date) (Johnjoe/date)
(Betsy/date)
Participate in conferences Blog network Sweepstakes program
(Various/date) (Coni/date) (Mark/date)
OTHER
Be active blog users Social networking
(Various/date) (Coni/date) Centralize email marketing
(?/date)
Create US user groups
(Various/date)