This document provides details on an internet marketing blog called "In the Game of Love". It introduces the blog topic of love and relationships, created by the persona Jasmine Khan. Key lessons learned include the need to post regularly, drive traffic through social media like Facebook and Twitter, and use keywords and hashtags. Recommendations are given to monetize the blog through search engine optimization, e-mail marketing, advertisements, and linking social media to consistently engage readers and subscribers.
El documento define una base de datos y describe el lenguaje SQL. Explica que las bases de datos NoSQL permiten almacenar información cuando las bases de datos relacionales tienen problemas de escalabilidad y rendimiento debido a grandes cantidades de usuarios y consultas. También indica que las bases de datos NoSQL no usan el modelo entidad-relación ni tablas, sino otros formatos como clave-valor o grafos.
This document summarizes 6 studies related to digital marketing. Study 1 examines the effects of advertisement interactivity, vividness, entertainment and self-referencing on consumer attitudes. Study 2 looks at the determinants of consumer behavior towards email advertising. Study 3 is a longitudinal study of digital marketing strategies targeting Millennials. Study 4 examines the influence of online movie ratings on risk perceptions and purchase intentions. Study 5 analyzes the influence of Facebook advertising on purchase intentions and behaviors among Millennials. Study 6 presents propositions about Millennial cultural consumers and co-creating value through brand communities.
Network Education Segment Presentation for BNI (Business Networking International) Sierra Chapter in Kuala Lumpur, Malaysia. Presented on 11th December 2012. BRAG teams are a structured way for chapter members to network for a month and to build connections which they would not otherwise be able to build. The purpose of BRAG teams is to help members improve their 60-second and 10-minute presentations.
Presentation on Ethical Issues: Linear Corporation BerhadKevin Koo
This document provides information about the case of Linear Corporation Berhad, a Malaysian company that was delisted from the stock exchange in 2012. It summarizes the company's business activities, its status as a PN17 company, events that led to its delisting including payment of RM36 million without board approval, and issues reported in its 2010 annual report including connections between former directors and exceptional payments. It also provides details about former director Alan Rajendram's involvement in Linear Corp and other companies.
This document provides details on an internet marketing blog called "In the Game of Love". It introduces the blog topic of love and relationships, created by the persona Jasmine Khan. Key lessons learned include the need to post regularly, drive traffic through social media like Facebook and Twitter, and use keywords and hashtags. Recommendations are given to monetize the blog through search engine optimization, e-mail marketing, advertisements, and linking social media to consistently engage readers and subscribers.
El documento define una base de datos y describe el lenguaje SQL. Explica que las bases de datos NoSQL permiten almacenar información cuando las bases de datos relacionales tienen problemas de escalabilidad y rendimiento debido a grandes cantidades de usuarios y consultas. También indica que las bases de datos NoSQL no usan el modelo entidad-relación ni tablas, sino otros formatos como clave-valor o grafos.
This document summarizes 6 studies related to digital marketing. Study 1 examines the effects of advertisement interactivity, vividness, entertainment and self-referencing on consumer attitudes. Study 2 looks at the determinants of consumer behavior towards email advertising. Study 3 is a longitudinal study of digital marketing strategies targeting Millennials. Study 4 examines the influence of online movie ratings on risk perceptions and purchase intentions. Study 5 analyzes the influence of Facebook advertising on purchase intentions and behaviors among Millennials. Study 6 presents propositions about Millennial cultural consumers and co-creating value through brand communities.
Network Education Segment Presentation for BNI (Business Networking International) Sierra Chapter in Kuala Lumpur, Malaysia. Presented on 11th December 2012. BRAG teams are a structured way for chapter members to network for a month and to build connections which they would not otherwise be able to build. The purpose of BRAG teams is to help members improve their 60-second and 10-minute presentations.
Presentation on Ethical Issues: Linear Corporation BerhadKevin Koo
This document provides information about the case of Linear Corporation Berhad, a Malaysian company that was delisted from the stock exchange in 2012. It summarizes the company's business activities, its status as a PN17 company, events that led to its delisting including payment of RM36 million without board approval, and issues reported in its 2010 annual report including connections between former directors and exceptional payments. It also provides details about former director Alan Rajendram's involvement in Linear Corp and other companies.