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IS YOUR LEARNING
ECOSYSTEM EFFECTIVE?
September 2017
TODD TAUBER | VP Product Marketing
@toddtauber
@degreed
HELLO.
WE’RE
DEGREED
Degreed is the career-
long learning platform.
We help you build,
share and measure the
skills you need for the
future you want.
However you learn.
INTERNAL L&D SYSTEMS
+
EXTERNAL TRAINING
+
OPEN LEARNING RESOURCES
LMS
Instructor-
led classes
Videos
Webinars
Custom
Portals
Online
Courses
MOOCs
Books
Articles
Live
Events
WELCOME TO THE
EXPERTISE ECONOMY
September 28, 2017
Museum of Science
and Industry Chicago
LEARN MORE
VISIT: get.degreed.com/lenschicago
USE: discount code LENSXHCI
SPEAKERS FROM:
Airbnb
Caterpillar
Deloitte
General Mills
Imperative
Harley Davidson
OppenheimerFunds
Mastercard
The Muse
Xilinx
And more…
Let’s stop talking about
the future of work.
It’s already here.
Let’s get ready. Join us.
LET’S
TALK
ABOUT…
TODAY’S AGENDA
The learning culture you
(really) want.
What’s your (learning
culture) problem?
The tools of the (continuous
learning) trade.
Q&A
1
2
3
Modern workplace
learning means doing
things differently and
doing different things.
CENTRE FOR LEARNING AND
PERFORMANCE TECHNOLOGIES
FOUNDER, JANE HART
“
Source: C4LPT, What does it mean to transform workplace learning?, 3/2017
THE LEARNING
CULTURE YOU
(REALLY) WANT
Working backwards from
customer needs often
demands that we acquire new
competencies and exercise
new muscles.
AMAZON FOUNDER & CEO, JEFF BEZOS
“
Source: Amazon, 2008 Letter to Shareholders
WHAT KIND OF
LEARNING
CULTURE DO
YOU WANT?
Occasional Continuous
Enforced Rewarded
Complying Innovating
Just-in-case Just-in-time
Formal Informal(Choose all that apply)
40+ THINGS
CAN DRIVE
(OR DERAIL)
LEARNING
CULTURE
Source: Bersin by Deloitte, High-Impact
Learning Culture: 40 Best Practices, 6/2010;
ATD, Building a Culture of Learning, 2/2016
Only 31% of organizations have a
well-developed learning culture
JUST ENOUGH
More is not always better
Source: CEB, More Learning Through Less Learning: Reframing Learning Culture, 7/2014
11% of workers’ time is wasted on
unproductive learning. That’s worth
up to $5m in lost productivity each
year for every 1,000 employees.
11%
JUST IN TIME
Continuously improving
Source: Brandon Hall Group, Social Learning 2014: Gaining Importance, 7/2014
61% of L&D professionals think
workers should connect with learning
at least once-a-week to be effective at
their jobs. 24% say every day.
61%
JUST FOR ME
Workers take responsibility
Source: NetStrategy/JMC, The Organization in the Digital Age, 8/2016
85% of executives in “digitally mature”
firms say individuals are primarily
responsible for acquiring new skills
and knowledge. Only 12% say HR is.
85%
VODAFONE
The benefits of
getting a little bit
better every day
Source: Steve Dineen, 6 Reasons
Why Learning Experiences will
Replace the Course, 4/2017
+14%
transactional
NPS scores
+13%
revenue per
sales rep
THE
TAKE-
AWAY
Learning culture is
complex. It doesn’t
just happen.
Step #1 in shaping
yours is to define a
purpose and priorities.
WHAT’S YOUR
(LEARNING CULTURE)
PROBLEM?
No customer ever asked
Amazon to create the Prime
membership program, but it
sure turns out they wanted it.
AMAZON FOUNDER & CEO, JEFF BEZOS
“
Source: Amazon, 2017 Letter to Shareholders
WHY DO/DON’T
YOU HAVE THE
CULTURE YOU
WANT?
(Choose all that apply)
• Lack of guidance or
direction
• Boring or irrelevant content
• Clunky technology
• Weak support from leaders
• No reason to / no reward
from managers
SMOOTH OUT THE FRICTION
Workers’ top 5 obstacles to learning at work
Source: Degreed, How the Workforce Learns in 2016, 1/2016
Worker
Not
enough
time
Not
enough
guidance
Not
enough
reward
Not
engaging
enough
Too
hard
to find
TIME
Do less, more frequently
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+52% NPS
Worker
Time
Not
enough
guidance
Not
enough
reward
Not
engaging
enough
Too
hard
to find
GUIDANCE
Show people what’s next
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+100% NPS
Worker
Not
enough
time
Guidance
Not
enough
reward
Not
engaging
enough
Too
hard
to find
REWARD
Celebrate the small wins
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+129% NPS
Worker
Not
enough
time
Not
enough
guidance
Reward
Not
engaging
enough
Too
hard
to find
BANK OF
AMERICA
Simplifying and
diversifying is
shifting “have to”
to “want to”
Source: Degreed, The Tools You Need For
The Learning Culture You Want, 5/2017
+700%
2015 2016
Voluntary professional and
career development
(% of total L&D activity)
THE
TAKE-
AWAY
Culture is a system of
values and behaviors.
And systems can be
designed and engineered
with carrots and sticks
…and tools and grease.
THE TOOLS OF THE
(CONTINUOUS
LEARNING) TRADE
Amazon.com uses 300+
technology products. And the
company tracks performance
against ~500 metrics (80% of
them related to customers).
Source: Siftery; Forbes, Inside Amazon's Idea Machine: How Bezos Decodes Customers, 4/2012
HOW MANY
SOURCES DO
YOU USE TO
LEARN?
(Choose only one)
• 1 to 5
• 6 to 10
• 11 to 20
• 21 to 50
• 51 or more
546 Articles
35 Videos
16 Podcasts
10 Events
2 Books
2 Courses
632 Topics
377 Sources
3 Devices
I’LL BET
IT’S A LOT
MORE THAN
YOU THINK
Here’s how I learned
over the last year…
Source: Degreed data, 4/2016 to 3/2017
THE OLD WAY: CREATING CONTENT
Occasional, event-driven and standardized
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
ANALYZE
DESIGN
EVALUATE
1 2 5
DEVELOP
3
IMPLEMENT
4
THE NEW WAY: CREATING CONDITIONS
Continuous, career-long and personalized
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
UNDERSTAND
BUILD
MANAGE
CONNECT
ENGAGE
MEASURE
ENABLE1
2
3
4
6
7
<
5
<
THE TOOLS YOU NEED
What’s in your learning ecosystem?
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
UNDERSTAND
Understand
organizational
and individual
skills gaps
BUILD
Develop, buy or
curate learning
content and
experiences
MANAGE
Manage and
deliver live
events and
digital content
CONNECT
Connect people
to their peers,
mentors or
managers
ENGAGE
Aggregate,
integrate and
target L&D
resources
MEASURE
Report, assess
and analyze L&D
activity
ENABLE
Inform career,
talent and
business
decisions
PERFORMANCE
POTENTIAL
INTENT
CREATE
BUY
CURATE
EVENTS
DIGITAL
COLLABORATE
COACH
AGGREGATE
INTEGRATE
PERSONALIZE
REPORT
ANALYZE
INDIVIDUALS
ORGANIZATIONS
ASSESS
CATERPILLAR
Re-wiring the
dealer learning
experience
Source: Caterpillar, Global Dealer
Learning Ecosystem, 5/2017
LEARNER
www
DEALER LMS
CREATION
EXPERIENCE
CURATION
INSIGHTS
THE
TAKE-
AWAY
The traditional tools of
the L&D trade were
designed for creating the
content for learning.
To do things the new way,
you also need some new
tools for creating the
conditions for learning.
What got you here
won’t get you there.
LEADERSHIP COACH, MARSHALL GOLDSMITH
“
Source: Marshall Goldsmith, What Got You Here Won’t Get You There, 1/2007
QUESTIONS?
VISIT
get.degreed.com
EMAIL
todd@degreed.com
SHARE
@toddtauber
@degreed

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Is Your Learning Ecosystem Effective Measuring Continuous Skills

  • 1. IS YOUR LEARNING ECOSYSTEM EFFECTIVE? September 2017 TODD TAUBER | VP Product Marketing @toddtauber @degreed
  • 2. HELLO. WE’RE DEGREED Degreed is the career- long learning platform. We help you build, share and measure the skills you need for the future you want. However you learn. INTERNAL L&D SYSTEMS + EXTERNAL TRAINING + OPEN LEARNING RESOURCES LMS Instructor- led classes Videos Webinars Custom Portals Online Courses MOOCs Books Articles Live Events
  • 3. WELCOME TO THE EXPERTISE ECONOMY September 28, 2017 Museum of Science and Industry Chicago LEARN MORE VISIT: get.degreed.com/lenschicago USE: discount code LENSXHCI SPEAKERS FROM: Airbnb Caterpillar Deloitte General Mills Imperative Harley Davidson OppenheimerFunds Mastercard The Muse Xilinx And more… Let’s stop talking about the future of work. It’s already here. Let’s get ready. Join us.
  • 4. LET’S TALK ABOUT… TODAY’S AGENDA The learning culture you (really) want. What’s your (learning culture) problem? The tools of the (continuous learning) trade. Q&A 1 2 3
  • 5. Modern workplace learning means doing things differently and doing different things. CENTRE FOR LEARNING AND PERFORMANCE TECHNOLOGIES FOUNDER, JANE HART “ Source: C4LPT, What does it mean to transform workplace learning?, 3/2017
  • 7. Working backwards from customer needs often demands that we acquire new competencies and exercise new muscles. AMAZON FOUNDER & CEO, JEFF BEZOS “ Source: Amazon, 2008 Letter to Shareholders
  • 8. WHAT KIND OF LEARNING CULTURE DO YOU WANT? Occasional Continuous Enforced Rewarded Complying Innovating Just-in-case Just-in-time Formal Informal(Choose all that apply)
  • 9. 40+ THINGS CAN DRIVE (OR DERAIL) LEARNING CULTURE Source: Bersin by Deloitte, High-Impact Learning Culture: 40 Best Practices, 6/2010; ATD, Building a Culture of Learning, 2/2016 Only 31% of organizations have a well-developed learning culture
  • 10. JUST ENOUGH More is not always better Source: CEB, More Learning Through Less Learning: Reframing Learning Culture, 7/2014 11% of workers’ time is wasted on unproductive learning. That’s worth up to $5m in lost productivity each year for every 1,000 employees. 11%
  • 11. JUST IN TIME Continuously improving Source: Brandon Hall Group, Social Learning 2014: Gaining Importance, 7/2014 61% of L&D professionals think workers should connect with learning at least once-a-week to be effective at their jobs. 24% say every day. 61%
  • 12. JUST FOR ME Workers take responsibility Source: NetStrategy/JMC, The Organization in the Digital Age, 8/2016 85% of executives in “digitally mature” firms say individuals are primarily responsible for acquiring new skills and knowledge. Only 12% say HR is. 85%
  • 13. VODAFONE The benefits of getting a little bit better every day Source: Steve Dineen, 6 Reasons Why Learning Experiences will Replace the Course, 4/2017 +14% transactional NPS scores +13% revenue per sales rep
  • 14. THE TAKE- AWAY Learning culture is complex. It doesn’t just happen. Step #1 in shaping yours is to define a purpose and priorities.
  • 16. No customer ever asked Amazon to create the Prime membership program, but it sure turns out they wanted it. AMAZON FOUNDER & CEO, JEFF BEZOS “ Source: Amazon, 2017 Letter to Shareholders
  • 17. WHY DO/DON’T YOU HAVE THE CULTURE YOU WANT? (Choose all that apply) • Lack of guidance or direction • Boring or irrelevant content • Clunky technology • Weak support from leaders • No reason to / no reward from managers
  • 18. SMOOTH OUT THE FRICTION Workers’ top 5 obstacles to learning at work Source: Degreed, How the Workforce Learns in 2016, 1/2016 Worker Not enough time Not enough guidance Not enough reward Not engaging enough Too hard to find
  • 19. TIME Do less, more frequently Source: Degreed, How the Workforce Learns in 2016, 1/2016 +52% NPS Worker Time Not enough guidance Not enough reward Not engaging enough Too hard to find
  • 20. GUIDANCE Show people what’s next Source: Degreed, How the Workforce Learns in 2016, 1/2016 +100% NPS Worker Not enough time Guidance Not enough reward Not engaging enough Too hard to find
  • 21. REWARD Celebrate the small wins Source: Degreed, How the Workforce Learns in 2016, 1/2016 +129% NPS Worker Not enough time Not enough guidance Reward Not engaging enough Too hard to find
  • 22. BANK OF AMERICA Simplifying and diversifying is shifting “have to” to “want to” Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017 +700% 2015 2016 Voluntary professional and career development (% of total L&D activity)
  • 23. THE TAKE- AWAY Culture is a system of values and behaviors. And systems can be designed and engineered with carrots and sticks …and tools and grease.
  • 24. THE TOOLS OF THE (CONTINUOUS LEARNING) TRADE
  • 25. Amazon.com uses 300+ technology products. And the company tracks performance against ~500 metrics (80% of them related to customers). Source: Siftery; Forbes, Inside Amazon's Idea Machine: How Bezos Decodes Customers, 4/2012
  • 26. HOW MANY SOURCES DO YOU USE TO LEARN? (Choose only one) • 1 to 5 • 6 to 10 • 11 to 20 • 21 to 50 • 51 or more
  • 27. 546 Articles 35 Videos 16 Podcasts 10 Events 2 Books 2 Courses 632 Topics 377 Sources 3 Devices I’LL BET IT’S A LOT MORE THAN YOU THINK Here’s how I learned over the last year… Source: Degreed data, 4/2016 to 3/2017
  • 28. THE OLD WAY: CREATING CONTENT Occasional, event-driven and standardized Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017 ANALYZE DESIGN EVALUATE 1 2 5 DEVELOP 3 IMPLEMENT 4
  • 29. THE NEW WAY: CREATING CONDITIONS Continuous, career-long and personalized Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017 UNDERSTAND BUILD MANAGE CONNECT ENGAGE MEASURE ENABLE1 2 3 4 6 7 < 5 <
  • 30. THE TOOLS YOU NEED What’s in your learning ecosystem? Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017 UNDERSTAND Understand organizational and individual skills gaps BUILD Develop, buy or curate learning content and experiences MANAGE Manage and deliver live events and digital content CONNECT Connect people to their peers, mentors or managers ENGAGE Aggregate, integrate and target L&D resources MEASURE Report, assess and analyze L&D activity ENABLE Inform career, talent and business decisions PERFORMANCE POTENTIAL INTENT CREATE BUY CURATE EVENTS DIGITAL COLLABORATE COACH AGGREGATE INTEGRATE PERSONALIZE REPORT ANALYZE INDIVIDUALS ORGANIZATIONS ASSESS
  • 31. CATERPILLAR Re-wiring the dealer learning experience Source: Caterpillar, Global Dealer Learning Ecosystem, 5/2017 LEARNER www DEALER LMS CREATION EXPERIENCE CURATION INSIGHTS
  • 32. THE TAKE- AWAY The traditional tools of the L&D trade were designed for creating the content for learning. To do things the new way, you also need some new tools for creating the conditions for learning.
  • 33. What got you here won’t get you there. LEADERSHIP COACH, MARSHALL GOLDSMITH “ Source: Marshall Goldsmith, What Got You Here Won’t Get You There, 1/2007

Editor's Notes

  1. FOR CORPORATE LEARNING ANALYTICS CONFERENCE: 1. Continuous learning requires continuous insight 2. Learning data is a lot more diverse than you think 3. Data is no good if people don’t use it to make smarter decisions
  2. Degreed is a career-long learning platform. It takes all of your education and skills. All of your academics, all of your professional training and all of your informal, self-directed learning,
  3. Amazon didn’t just put robots into bookstores and help you check out faster. It reinvented bookstores. @erikbryn http://nyti.ms/2rEjAbM Walmart has strived to help Americans save money; Amazon is obsessed with helping them save time. http://www.economist.com/news/leaders/21699913-lessons-two-giants-american-retailing-between-bentonville-and-bezos https://www.nytimes.com/2017/06/17/upshot/amazons-move-signals-end-of-line-for-many-cashiers.html > Cashiers to merchandisers (personal shoppers) http://www.wearewalmart.com > Engineers https://www.linkedin.com/pulse/future-ld-already-here-kate-graham
  4. POLL QUESTION #1 (WORD CLOUD) – PAGE 8 What kind of learning culture do you want? (choose all that apply) Complying <> Innovating Occasional <> Continuous Organization-driven <> Self-directed Just-in-case <> Just-in-time Formal <> Informal Enforced <> Rewarded
  5. https://hbr.org/2017/06/motivating-employees-is-not-about-carrots-or-sticks?referral=03758&cm_vc=rr_item_page.top_right
  6. https://www.cebglobal.com/blogs/more-learning-through-less-learning-reframing-learning-culture/ https://www.td.org/Publications/Blogs/Human-Capital-Blog/2014/12/Building-a-Productive-Learning-Culture
  7. 24% say every day. http://www.brandonhall.com/blogs/secret-to-success-linking-learningtalent-and-performance/
  8. http://www.netjmc.com/workforce-engagement/how-do-we-learn-whos-responsible/
  9. Retail sales people who are learning every day generate 14% higher transactional NPS scores and 13% higher revenue
  10. It's not enough to just listen to customers; you have to invent on their behalf
  11. POLL QUESTION #2 (multiple choice) – Page 17 Why do/don’t you have the culture you want? (choose all that apply) No interest in learning Limited time Lack of guidance or direction Boring or irrelevant content Clunky technology Weak support from leaders No reward from managers
  12. https://blog.coursera.org/paradox-employee-choice-corporate-learning/
  13. Walmart gives new store associates a raise from $9 to $10 an hour after completing. http://www.chicagotribune.com/business/ct-wal-mart-academy-employee-training-20170516-story.html?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202017-05-16%20HR%20Dive:%20Learning%20%5Bissue:10342%5D&utm_term=HR%20Dive:%20Learning
  14. LMS usage activity grew 70% in Q1 vs prior year – averaging once a month per employee, driven largely by stiffer regulations and new contractor and vendor compliance requirements. During that period, use of off-the-shelf content for voluntary professional and career development represented less than 1% of all learning activity; their learning culture was literally 99% operationally and compliance driven. In Q1, use of Degreed’s catalog of open learning resources drove 80% of the total increase in employees’ voluntary learning activity, and log-ins to Degreed accounted for around 7% of total learning activity. What that tells us (and the client) is that we’re not cannibalizing the LMS. We're expanding the pie, enabling and channeling behavior that was happening outside the LMS anyway.
  15. POLL QUESTION #3 (multiple choice) – Page 26 How many sources do you use to learn? (choose ONLY ONE) 0 1 to 5 6 to 10 11 to 20 21 to 50 51 or more
  16. https://material.io