Introducing research investigation
•
1 like•1,948 views
This document provides guidance for students on writing a research investigation essay for an A-Level Media course. It outlines the requirements for the essay, including using primary and secondary research sources, quotations with references, and a maximum word count of 1800 words. Students must show evidence of both secondary and primary research in their essay. The document also lists possible sources to use, including academic theories, scene analysis, books, documentaries, and online resources. It provides criteria for A-grade essays, such as covering a wide range of sources and applying research correctly. Sample essay structures and introductions are given as examples. The document recommends using 2-3 theories and lists some possible options to assist students in answering their research question.
Report
Share
Report
Share
Download to read offline
Recommended
Evaluation approach 2
This document outlines guidance for a student to summarize their research into the evolution of the action genre in film into five sentences and five paragraphs. The student is instructed to use their findings to influence the mode of address in their production of a DVD cover and film poster. They must refer to facts, figures, quotations, media theory, and explain any ways they subverted their research findings. The example provided summarizes the student's research findings on gender representation in action films and how they applied this to their print texts by reinforcing stereotypical gender roles and hegemonic masculinity.
Coursework – why research is so important MS3
The document provides guidance on conducting research for a media investigation coursework essay. It advises that the essay should include a mixture of the student's own analysis along with research from other academic sources and applying their findings and theories to the case studies. It recommends starting with key concepts related to the topic, like genre or representation, and searching academic writings about the topic. Students should choose 1-2 specific television episodes or scenes for analysis and include the views of academics as well as their own analysis applying communication theories. An example is provided of a student essay paragraph that establishes an academic viewpoint, directly quotes it, and then provides the student's own analysis of a text in relation to the theories.
Evaluation q4
The target audience for the media product would be 15-20 year olds. This is because the film contains elements of horror and violence like a character being dragged away, and research found the subgenre attracts this age group. Additionally, the characters are around the same age so audiences can relate to them and their routines of going to parties and using common technologies. Seeing everyday items of a similar-aged protagonist would make the plot more accessible to 15-20 year olds as it may mirror their normal lives and increase fear it could happen to them too.
MS3 Evaluation
This document provides guidance on how to write an effective evaluation for an MS3 media production assignment. It should be 500-750 words and worth 10% of the total marks. The evaluation should demonstrate application of media knowledge and theory when analyzing the production. It should also reference how research informed the production. The evaluation structure suggested is to summarize research in 5 sentences, using each as a topic sentence for a paragraph. Paragraphs should explain how learning was applied to specific elements of the production and refer to facts, figures, and media theory when relevant.
Presentation
The document summarizes a film idea called "Double Barrel" about a student who brings a gun to school to seek revenge on his bullies. It proposes targeting a 15-24 male audience who enjoy thriller and horror films. Marketing strategies would include social media hashtags, YouTube ads before other trailers, and TV or cinema trailers to promote the film.
ENGL 309 Stylistic Analysis Example
This document provides a template for analyzing a genre through a stylistic analysis. It includes sections for analyzing examples of the genre, the situations in which the genre is used, the typical audience, the rhetorical actions and purposes, conventions and features, and potential failures. The analysis will draw on material from three examples of the genre being analyzed to support the points made in each section.
ENGL 309 Project 1 Assignment Sheet: Genre Analysis and Parody
This document outlines Project 1 which asks students to analyze a non-fiction prose genre and then write a parody of that genre. To analyze the genre, students must collect 3 examples and answer questions about the genre's context, audience, purpose, and stylistic features. For the parody, students are instructed to mimic the language, style, and tone of the genre while pushing the content to an exaggerated degree. The parody should reveal something insightful about how the genre works. The project will be graded based on the thoroughness of the genre analysis, the accuracy of mimicking the genre in the parody, and the original insights revealed through the parody.
Music video theory
The document discusses several theories related to analyzing narratives, genres, and audiences in media. It covers:
1. Todorov's 5 stages of narrative structure including equilibrium, disruption, recognition, attempts to repair, and new equilibrium.
2. Vladimir Propp's identification of 8 character types commonly found in narratives like heroes, villains, helpers.
3. Thomas Schatz's theory that genres pass through innovative, classical, parody, and deconstruction stages over time.
4. Different audience theory effects models like hypodermic needle, cultivation, and copycat; and uses and gratifications approach.
5. Intentional, reflective, and constructionist views of how representations are formed and
Recommended
Evaluation approach 2
This document outlines guidance for a student to summarize their research into the evolution of the action genre in film into five sentences and five paragraphs. The student is instructed to use their findings to influence the mode of address in their production of a DVD cover and film poster. They must refer to facts, figures, quotations, media theory, and explain any ways they subverted their research findings. The example provided summarizes the student's research findings on gender representation in action films and how they applied this to their print texts by reinforcing stereotypical gender roles and hegemonic masculinity.
Coursework – why research is so important MS3
The document provides guidance on conducting research for a media investigation coursework essay. It advises that the essay should include a mixture of the student's own analysis along with research from other academic sources and applying their findings and theories to the case studies. It recommends starting with key concepts related to the topic, like genre or representation, and searching academic writings about the topic. Students should choose 1-2 specific television episodes or scenes for analysis and include the views of academics as well as their own analysis applying communication theories. An example is provided of a student essay paragraph that establishes an academic viewpoint, directly quotes it, and then provides the student's own analysis of a text in relation to the theories.
Evaluation q4
The target audience for the media product would be 15-20 year olds. This is because the film contains elements of horror and violence like a character being dragged away, and research found the subgenre attracts this age group. Additionally, the characters are around the same age so audiences can relate to them and their routines of going to parties and using common technologies. Seeing everyday items of a similar-aged protagonist would make the plot more accessible to 15-20 year olds as it may mirror their normal lives and increase fear it could happen to them too.
MS3 Evaluation
This document provides guidance on how to write an effective evaluation for an MS3 media production assignment. It should be 500-750 words and worth 10% of the total marks. The evaluation should demonstrate application of media knowledge and theory when analyzing the production. It should also reference how research informed the production. The evaluation structure suggested is to summarize research in 5 sentences, using each as a topic sentence for a paragraph. Paragraphs should explain how learning was applied to specific elements of the production and refer to facts, figures, and media theory when relevant.
Presentation
The document summarizes a film idea called "Double Barrel" about a student who brings a gun to school to seek revenge on his bullies. It proposes targeting a 15-24 male audience who enjoy thriller and horror films. Marketing strategies would include social media hashtags, YouTube ads before other trailers, and TV or cinema trailers to promote the film.
ENGL 309 Stylistic Analysis Example
This document provides a template for analyzing a genre through a stylistic analysis. It includes sections for analyzing examples of the genre, the situations in which the genre is used, the typical audience, the rhetorical actions and purposes, conventions and features, and potential failures. The analysis will draw on material from three examples of the genre being analyzed to support the points made in each section.
ENGL 309 Project 1 Assignment Sheet: Genre Analysis and Parody
This document outlines Project 1 which asks students to analyze a non-fiction prose genre and then write a parody of that genre. To analyze the genre, students must collect 3 examples and answer questions about the genre's context, audience, purpose, and stylistic features. For the parody, students are instructed to mimic the language, style, and tone of the genre while pushing the content to an exaggerated degree. The parody should reveal something insightful about how the genre works. The project will be graded based on the thoroughness of the genre analysis, the accuracy of mimicking the genre in the parody, and the original insights revealed through the parody.
Music video theory
The document discusses several theories related to analyzing narratives, genres, and audiences in media. It covers:
1. Todorov's 5 stages of narrative structure including equilibrium, disruption, recognition, attempts to repair, and new equilibrium.
2. Vladimir Propp's identification of 8 character types commonly found in narratives like heroes, villains, helpers.
3. Thomas Schatz's theory that genres pass through innovative, classical, parody, and deconstruction stages over time.
4. Different audience theory effects models like hypodermic needle, cultivation, and copycat; and uses and gratifications approach.
5. Intentional, reflective, and constructionist views of how representations are formed and
Report Writing - Introduction section
The document discusses the typical parts and structure of a report. It outlines the key sections as the title page, table of contents, executive summary, introduction, findings, conclusions, recommendations, bibliography/references, and appendices. It focuses on explaining the introduction section in detail. The introduction typically includes the purpose, background, method of investigation, and scope. It provides examples and emphasizes using the present tense for purpose and past tense for background. The method discusses primary and secondary sources of data.
Sin city booklet
Sin City is a 2005 neo-noir film directed by Frank Miller and Robert Rodriguez, based on Miller's graphic novel series of the same name. It primarily adapts three stories from the novels involving a man's brutal rampage to find his girlfriend's killer, a street war between prostitutes and mercenaries, and an aging police officer protecting a young woman from a serial killer. The film was critically and commercially successful and won awards for its unique black-and-white visual style.
Sin city noir 333
Film noir films from the 1940s and 1950s reflected post-war societal fears and paranoia through their themes of distrust, loss of innocence, and despair. These films used stylistic conventions like voiceovers, low-key lighting, and nonlinear narratives to portray cynical protagonists and femme fatales who often brought the protagonists to their downfall through manipulation and betrayal. Within the genre, corrupt cops added to the constant theme of paranoia, while the settings, costumes, and iconography reinforced the dark and hostile tone through elements like dark streets, flashing neon signs, and trench coats.
Disney and vertigo
The document summarizes information about the films Frozen and Horrid Henry: The Movie. Frozen had a budget of $150 million provided by Disney studios. It was distributed worldwide by Disney and Universal and made $1.274 billion globally. Horrid Henry: The Movie had a lower budget provided by Vertigo Films and others. It was distributed internationally and made $10.1 million worldwide, playing in cinemas alongside Frozen due to their November release dates.
A2 media blog quiz
This document contains questions about a school blog including its address, a past exam genre question, the last student to update their media blog, the number of posts for a fish tank topic, the most popular post, the name of a student print work example, four other linked college blogs, labels to help with research, how to see all posts on a topic that are not visible by scrolling, and how to view and download in-class power points.
Analysing the results of our survey
The document analyzes the results of a survey about music videos. It found that more females responded than males but the number of respondents was large enough at 26 people to analyze the results. Most respondents were ages 16-19 but all ages were represented. The most popular reason for watching music videos was for a good narrative or if they were fun and made people want to watch again. The conclusions drawn were that smoke bombs in a music video would add a cool effect if used appropriately. The narrative of the proposed music video would appeal to a wide range of ages. Respondents also felt the singer should perform both in the studio and during the narrative. Casual clothing was seen as a way to portray an indie artist but some felt
Fish Tank
Social realism is a genre that aims to portray realistic depictions of everyday life, often focusing on working-class characters and social issues. It typically uses handheld camera work, unknown actors, and gritty urban settings to represent the struggles of ordinary people. Films in the social realism genre commonly deal with controversial topics like poverty, relationships, and minority groups that were not typically represented in other films at the time. The genre became prominent in British cinema starting in the late 1950s as filmmakers sought to authentically capture the realities of working-class lives on screen.
Kinds & classification of research
There are many ways to classify research, including by purpose, goal, level of investigation, type of analysis, scope, choice of answers to problems, statistical content, and time element. Some of the main classifications are basic/pure research conducted for intellectual purposes versus applied research which tests theories in practice, quantitative research which uses statistics versus non-quantitative, and historical research which describes the past versus descriptive or experimental.
Investigatory paper sample
The document discusses the development and benefits of an herbal coffee made from bitter melon and malunggay seeds. It aims to address issues of waste reduction and provide health benefits. Researchers created "Ampalunggay Herbal Coffee" using a process of toasting, grinding, and brewing the seeds. The coffee is proposed to help lower diabetes risk from antioxidants in the seeds while also reducing food waste. The document reviews related literature on coffee's health benefits and studies on using plant materials for alternative coffees or medicines.
Definition and types of research
This document provides an overview of key concepts in research methodology, including:
1. It defines research as an organized and systematic process of finding answers to questions through a defined set of steps and procedures.
2. It discusses different types of research including quantitative, qualitative, basic, applied, longitudinal, descriptive, classification, comparative, exploratory, explanatory, causal, theory testing, and theory building research.
3. It also discusses alternatives to research-based knowledge such as relying on authority, tradition, common sense, media, and personal experience.
Types of Research
The document discusses various types of research including applied research, basic research, correlational research, descriptive research, ethnographic research, experimental research, and exploratory research. Applied research seeks practical solutions to problems, while basic research expands knowledge without a direct application. Correlational research examines relationships between variables without determining cause and effect. Descriptive research provides accurate portrayals of characteristics, and ethnographic research involves in-depth study of cultures. Experimental research establishes cause-and-effect through controlled manipulation of variables.
Rubric for Essay II – Final DraftEssay II54321Format.docx
Rubric for Essay II – Final Draft
Essay II
5
4
3
2
1
Formatting of Essay – Follows MLA Expectations, Use ‘First Page Blueprint’ Handout – scored out of 5pts
Response to Assignment – Appropriately addresses the topic and follows basic requirements (page length, 5/6paragraphs, PIES structure, use of text support, works cited) – scored out of 25pts
Quality, Organization and Development of Points – Essay contains clear and complex thinking connecting to a specific thesis. BP’s focused on specific idea that is thoroughly developed Using PIES and Rule of 1/3’s– scored out of 25pts
Rhetorical Analysis - Essay establishes contextual background information. Maintains a focus on the form of the text throughout the analysis. Establishes a thesis about the rhetor’s choices. Analyzes the rhetorical situation of a text, through the identification of author, audience, message and effect. Identifies the text as part of a larger rhetorical ecology scored out of 25pts.
Grammar, Usage, and Mechanics – Essay is ‘clean’ and avoids errors. Successful editing necessary – scored out of 20pts
English 101 - Essay II – Assignment
Texts Covered to Prepare for EII:
-“Why Good Advertising Works (Even When You Think It Doesn’t)” – Nigel Hollis
-“How Advertisers Are Manipulating You in Ways You Don’t Even Know” – video link provided on Canvas
-“Backpacks vs. Briefcases” - Laura Bolin Carroll
-“How Advertising Has Become an Agent of Social Change” – Charly Jaffe
Assignment:
Each student should find ‘media text’ (tv show, movie, music video, commercial, etc) to complete a rhetorical analysis essay. In class, we have focused on ‘print ads’ for analysis, and it may be wise to stick with this media text. Be careful in choosing your ‘text’ to analyze for this assignment. There are many options, obviously, but make sure the text you choose allows for thorough rhetorical analysis. The key will be to find a media text that has a specific ‘message’, that potentially influences or affects the audience, and that provides ample evidence to support your claims. Each essay will need to describe/summarize the media text (what’s on the surface), identify a target audience, analyze the message of the ad, consider the potential impact on the audience, and include a secondary source.
Direction:
A. Plan and execute a 6-7 paragraph essay (Intro, 4-5 BP’s, Conclusion).
B. Present a thesis that has a claim about the message and/or effect the media text (or category of media text) has on the audience.
C. Body paragraphs: each essay will (P1) describe/summarize the text, and (P2) identify a target audience. From there, students should create multiple paragraphs of rhetorical analysis (P3, P4, and maybe a P5) built around specific points. Here are some options for analysis paragraphs: analyze the purpose of the text, make a claim on the message it sends or how it attempts to manipulate, consider the potential impact on the audience, and argue whether it is successf.
Intro to representation
The document provides information and discussion points about representation and stereotypes from various media texts, including defining key terms like representation, stereotypes, and constructed representation. It also prompts analysis of specific examples of stereotypical representations of gender, race, class and other groups in different media like print magazines and film trailers. Students are asked to consider the issues that can arise from stereotypical representations of people and how such representations are constructed.
Rhetorical analysis
Rhetoric is the art of persuasion. Rhetorical analysis involves studying persuasive methods. There are three main rhetorical methods: pathos which appeals to emotions, ethos which relies on credibility or ethics, and logos which uses reasoning and logic. Rhetorical techniques can be straightforward like careful wording or use of qualifiers, or manipulative like bandwagon appeals or half-truths. Effective rhetoric considers the purpose, audience, and uses techniques like literary devices, anecdotes, analogies, or questions to make persuasive arguments.
Critical Introduction
The document discusses critical thinking and creative thinking. It argues that both are important for generating new knowledge. Critical thinking questions assumptions to validate or invalidate beliefs, while creative thinking involves generating something new and original. The document discusses how the two types of thinking can be separated for concrete versus abstract ideas, but must interact to create accepted new knowledge. It provides the example of mathematics, noting that both memorization and understanding proofs requires different types of thinking. Creative problem solving in mathematics can use real-life situations to focus on conceptual understanding rather than just memorizing facts.
Alternatives To Social Research
The document discusses various approaches to social research, including alternatives to traditional authority-based explanations. It provides examples of prompts that could initiate social research, such as complaints about youth behavior, and emphasizes the importance of questioning assumptions and reviewing existing literature before designing and implementing a research study. The basic research process involves refining the research question based on a literature review before selecting a methodology and collecting and analyzing data.
Judging the Relevance and worth of ideaspart 1.pptx
This document provides guidance on evaluating the reliability and credibility of information sources. It discusses five key factors to consider: currency, accuracy, authority, relevance, and purpose. Currency refers to how up-to-date the information is. Accuracy means the information is supported by facts and evidence. Authority is the credentials and expertise of the author. Relevance is how closely the information relates to the topic. Purpose considers why the source was created and potential biases. Students are encouraged to think critically about sources by investigating these factors.
Audience Essay examples
The document discusses the analysis of film poster conventions for a coursework project. Key conventions identified include bold graphic fonts, glamorous photography, smaller framed photos, and barcode/edition information. The response describes applying these conventions to create a horror film poster, including taking photography, using a glowing font over a character's head, and "cracked" fonts to fit the genre theme. Overall, the response reflects on gaining more confidence in identifying generic conventions and improving technology skills over the two-year course.
marketing - MK102_Session 4_2023_Final.pdf
This document discusses qualitative marketing research methods. It begins by covering exploratory research design and then describes various qualitative research techniques in detail. These include focus group discussions, in-depth interviews, and projective techniques such as association techniques, completion techniques, construction techniques, and expressive techniques. For each technique, examples are provided of how they are conducted and the types of information they can provide for market research. The document aims to explain how qualitative methods can help understand consumers, generate new ideas, and interpret quantitative results.
Media revision as
This document discusses various media theories related to narrative structure, audience reception, representation, and codes used in media texts. It provides summaries of several theories, including Propp's character archetypes, Todorov's stages of narrative, Barthes' codes of narrative, Mulvey's gaze theory, Hall's encoding/decoding model, and Maslow's hierarchy of needs. It also analyzes representations of gender in media examples like Cosmopolitan magazine, GHD advertising, and Rihanna's "We Found Love" music video using several of the discussed theories.
Media audience theory
This document provides information about the expectations and requirements for A Level Media coursework. It discusses three pieces of coursework that make up 50% of the second year: 1) a research investigation essay of 1400-1800 words focusing on genre, narrative or representation, 2) a practical print or video piece between 3-4 minutes that relates to the investigation, and 3) a 750 word evaluation analyzing the practical piece and linking it to the investigation. It provides examples of topics, requirements for each piece, as well as guidance on writing titles, referencing, and applying media theory to the investigation.
A2 media investigation help
The document outlines the requirements for the first piece of a three-part coursework project. It consists of a 1,400-1,800 word research investigation on a topic related to genre, narrative, or representation. [2] The investigation must have a question as its title [3] and include at least two case studies. [7] It will inform the student's later practical coursework and evaluation. Key points provide guidance on selecting a topic related to the required words, formatting the title as a question, demonstrating theory application, including references, and analyzing specific case studies. Sample essay titles are critiqued and one is improved by applying the specified points.
More Related Content
Viewers also liked
Report Writing - Introduction section
The document discusses the typical parts and structure of a report. It outlines the key sections as the title page, table of contents, executive summary, introduction, findings, conclusions, recommendations, bibliography/references, and appendices. It focuses on explaining the introduction section in detail. The introduction typically includes the purpose, background, method of investigation, and scope. It provides examples and emphasizes using the present tense for purpose and past tense for background. The method discusses primary and secondary sources of data.
Sin city booklet
Sin City is a 2005 neo-noir film directed by Frank Miller and Robert Rodriguez, based on Miller's graphic novel series of the same name. It primarily adapts three stories from the novels involving a man's brutal rampage to find his girlfriend's killer, a street war between prostitutes and mercenaries, and an aging police officer protecting a young woman from a serial killer. The film was critically and commercially successful and won awards for its unique black-and-white visual style.
Sin city noir 333
Film noir films from the 1940s and 1950s reflected post-war societal fears and paranoia through their themes of distrust, loss of innocence, and despair. These films used stylistic conventions like voiceovers, low-key lighting, and nonlinear narratives to portray cynical protagonists and femme fatales who often brought the protagonists to their downfall through manipulation and betrayal. Within the genre, corrupt cops added to the constant theme of paranoia, while the settings, costumes, and iconography reinforced the dark and hostile tone through elements like dark streets, flashing neon signs, and trench coats.
Disney and vertigo
The document summarizes information about the films Frozen and Horrid Henry: The Movie. Frozen had a budget of $150 million provided by Disney studios. It was distributed worldwide by Disney and Universal and made $1.274 billion globally. Horrid Henry: The Movie had a lower budget provided by Vertigo Films and others. It was distributed internationally and made $10.1 million worldwide, playing in cinemas alongside Frozen due to their November release dates.
A2 media blog quiz
This document contains questions about a school blog including its address, a past exam genre question, the last student to update their media blog, the number of posts for a fish tank topic, the most popular post, the name of a student print work example, four other linked college blogs, labels to help with research, how to see all posts on a topic that are not visible by scrolling, and how to view and download in-class power points.
Analysing the results of our survey
The document analyzes the results of a survey about music videos. It found that more females responded than males but the number of respondents was large enough at 26 people to analyze the results. Most respondents were ages 16-19 but all ages were represented. The most popular reason for watching music videos was for a good narrative or if they were fun and made people want to watch again. The conclusions drawn were that smoke bombs in a music video would add a cool effect if used appropriately. The narrative of the proposed music video would appeal to a wide range of ages. Respondents also felt the singer should perform both in the studio and during the narrative. Casual clothing was seen as a way to portray an indie artist but some felt
Fish Tank
Social realism is a genre that aims to portray realistic depictions of everyday life, often focusing on working-class characters and social issues. It typically uses handheld camera work, unknown actors, and gritty urban settings to represent the struggles of ordinary people. Films in the social realism genre commonly deal with controversial topics like poverty, relationships, and minority groups that were not typically represented in other films at the time. The genre became prominent in British cinema starting in the late 1950s as filmmakers sought to authentically capture the realities of working-class lives on screen.
Kinds & classification of research
There are many ways to classify research, including by purpose, goal, level of investigation, type of analysis, scope, choice of answers to problems, statistical content, and time element. Some of the main classifications are basic/pure research conducted for intellectual purposes versus applied research which tests theories in practice, quantitative research which uses statistics versus non-quantitative, and historical research which describes the past versus descriptive or experimental.
Investigatory paper sample
The document discusses the development and benefits of an herbal coffee made from bitter melon and malunggay seeds. It aims to address issues of waste reduction and provide health benefits. Researchers created "Ampalunggay Herbal Coffee" using a process of toasting, grinding, and brewing the seeds. The coffee is proposed to help lower diabetes risk from antioxidants in the seeds while also reducing food waste. The document reviews related literature on coffee's health benefits and studies on using plant materials for alternative coffees or medicines.
Definition and types of research
This document provides an overview of key concepts in research methodology, including:
1. It defines research as an organized and systematic process of finding answers to questions through a defined set of steps and procedures.
2. It discusses different types of research including quantitative, qualitative, basic, applied, longitudinal, descriptive, classification, comparative, exploratory, explanatory, causal, theory testing, and theory building research.
3. It also discusses alternatives to research-based knowledge such as relying on authority, tradition, common sense, media, and personal experience.
Types of Research
The document discusses various types of research including applied research, basic research, correlational research, descriptive research, ethnographic research, experimental research, and exploratory research. Applied research seeks practical solutions to problems, while basic research expands knowledge without a direct application. Correlational research examines relationships between variables without determining cause and effect. Descriptive research provides accurate portrayals of characteristics, and ethnographic research involves in-depth study of cultures. Experimental research establishes cause-and-effect through controlled manipulation of variables.
Viewers also liked (11)
Similar to Introducing research investigation
Rubric for Essay II – Final DraftEssay II54321Format.docx
Rubric for Essay II – Final Draft
Essay II
5
4
3
2
1
Formatting of Essay – Follows MLA Expectations, Use ‘First Page Blueprint’ Handout – scored out of 5pts
Response to Assignment – Appropriately addresses the topic and follows basic requirements (page length, 5/6paragraphs, PIES structure, use of text support, works cited) – scored out of 25pts
Quality, Organization and Development of Points – Essay contains clear and complex thinking connecting to a specific thesis. BP’s focused on specific idea that is thoroughly developed Using PIES and Rule of 1/3’s– scored out of 25pts
Rhetorical Analysis - Essay establishes contextual background information. Maintains a focus on the form of the text throughout the analysis. Establishes a thesis about the rhetor’s choices. Analyzes the rhetorical situation of a text, through the identification of author, audience, message and effect. Identifies the text as part of a larger rhetorical ecology scored out of 25pts.
Grammar, Usage, and Mechanics – Essay is ‘clean’ and avoids errors. Successful editing necessary – scored out of 20pts
English 101 - Essay II – Assignment
Texts Covered to Prepare for EII:
-“Why Good Advertising Works (Even When You Think It Doesn’t)” – Nigel Hollis
-“How Advertisers Are Manipulating You in Ways You Don’t Even Know” – video link provided on Canvas
-“Backpacks vs. Briefcases” - Laura Bolin Carroll
-“How Advertising Has Become an Agent of Social Change” – Charly Jaffe
Assignment:
Each student should find ‘media text’ (tv show, movie, music video, commercial, etc) to complete a rhetorical analysis essay. In class, we have focused on ‘print ads’ for analysis, and it may be wise to stick with this media text. Be careful in choosing your ‘text’ to analyze for this assignment. There are many options, obviously, but make sure the text you choose allows for thorough rhetorical analysis. The key will be to find a media text that has a specific ‘message’, that potentially influences or affects the audience, and that provides ample evidence to support your claims. Each essay will need to describe/summarize the media text (what’s on the surface), identify a target audience, analyze the message of the ad, consider the potential impact on the audience, and include a secondary source.
Direction:
A. Plan and execute a 6-7 paragraph essay (Intro, 4-5 BP’s, Conclusion).
B. Present a thesis that has a claim about the message and/or effect the media text (or category of media text) has on the audience.
C. Body paragraphs: each essay will (P1) describe/summarize the text, and (P2) identify a target audience. From there, students should create multiple paragraphs of rhetorical analysis (P3, P4, and maybe a P5) built around specific points. Here are some options for analysis paragraphs: analyze the purpose of the text, make a claim on the message it sends or how it attempts to manipulate, consider the potential impact on the audience, and argue whether it is successf.
Intro to representation
The document provides information and discussion points about representation and stereotypes from various media texts, including defining key terms like representation, stereotypes, and constructed representation. It also prompts analysis of specific examples of stereotypical representations of gender, race, class and other groups in different media like print magazines and film trailers. Students are asked to consider the issues that can arise from stereotypical representations of people and how such representations are constructed.
Rhetorical analysis
Rhetoric is the art of persuasion. Rhetorical analysis involves studying persuasive methods. There are three main rhetorical methods: pathos which appeals to emotions, ethos which relies on credibility or ethics, and logos which uses reasoning and logic. Rhetorical techniques can be straightforward like careful wording or use of qualifiers, or manipulative like bandwagon appeals or half-truths. Effective rhetoric considers the purpose, audience, and uses techniques like literary devices, anecdotes, analogies, or questions to make persuasive arguments.
Critical Introduction
The document discusses critical thinking and creative thinking. It argues that both are important for generating new knowledge. Critical thinking questions assumptions to validate or invalidate beliefs, while creative thinking involves generating something new and original. The document discusses how the two types of thinking can be separated for concrete versus abstract ideas, but must interact to create accepted new knowledge. It provides the example of mathematics, noting that both memorization and understanding proofs requires different types of thinking. Creative problem solving in mathematics can use real-life situations to focus on conceptual understanding rather than just memorizing facts.
Alternatives To Social Research
The document discusses various approaches to social research, including alternatives to traditional authority-based explanations. It provides examples of prompts that could initiate social research, such as complaints about youth behavior, and emphasizes the importance of questioning assumptions and reviewing existing literature before designing and implementing a research study. The basic research process involves refining the research question based on a literature review before selecting a methodology and collecting and analyzing data.
Judging the Relevance and worth of ideaspart 1.pptx
This document provides guidance on evaluating the reliability and credibility of information sources. It discusses five key factors to consider: currency, accuracy, authority, relevance, and purpose. Currency refers to how up-to-date the information is. Accuracy means the information is supported by facts and evidence. Authority is the credentials and expertise of the author. Relevance is how closely the information relates to the topic. Purpose considers why the source was created and potential biases. Students are encouraged to think critically about sources by investigating these factors.
Audience Essay examples
The document discusses the analysis of film poster conventions for a coursework project. Key conventions identified include bold graphic fonts, glamorous photography, smaller framed photos, and barcode/edition information. The response describes applying these conventions to create a horror film poster, including taking photography, using a glowing font over a character's head, and "cracked" fonts to fit the genre theme. Overall, the response reflects on gaining more confidence in identifying generic conventions and improving technology skills over the two-year course.
marketing - MK102_Session 4_2023_Final.pdf
This document discusses qualitative marketing research methods. It begins by covering exploratory research design and then describes various qualitative research techniques in detail. These include focus group discussions, in-depth interviews, and projective techniques such as association techniques, completion techniques, construction techniques, and expressive techniques. For each technique, examples are provided of how they are conducted and the types of information they can provide for market research. The document aims to explain how qualitative methods can help understand consumers, generate new ideas, and interpret quantitative results.
Media revision as
This document discusses various media theories related to narrative structure, audience reception, representation, and codes used in media texts. It provides summaries of several theories, including Propp's character archetypes, Todorov's stages of narrative, Barthes' codes of narrative, Mulvey's gaze theory, Hall's encoding/decoding model, and Maslow's hierarchy of needs. It also analyzes representations of gender in media examples like Cosmopolitan magazine, GHD advertising, and Rihanna's "We Found Love" music video using several of the discussed theories.
Media audience theory
This document provides information about the expectations and requirements for A Level Media coursework. It discusses three pieces of coursework that make up 50% of the second year: 1) a research investigation essay of 1400-1800 words focusing on genre, narrative or representation, 2) a practical print or video piece between 3-4 minutes that relates to the investigation, and 3) a 750 word evaluation analyzing the practical piece and linking it to the investigation. It provides examples of topics, requirements for each piece, as well as guidance on writing titles, referencing, and applying media theory to the investigation.
A2 media investigation help
The document outlines the requirements for the first piece of a three-part coursework project. It consists of a 1,400-1,800 word research investigation on a topic related to genre, narrative, or representation. [2] The investigation must have a question as its title [3] and include at least two case studies. [7] It will inform the student's later practical coursework and evaluation. Key points provide guidance on selecting a topic related to the required words, formatting the title as a question, demonstrating theory application, including references, and analyzing specific case studies. Sample essay titles are critiqued and one is improved by applying the specified points.
This assignment is in three parts and asks you to take a critica.docx
This assignment is in three parts and asks you to take a critical and balanced look at a topical marketing concept and explore what it may tell us about future opportunities to target new groups of digital consumers. You are being asked to compare media views with recognised academic sources to come up with
your own evidenced perspective
on the next generation of consumers.
The first part of the task asks you look at
popular media
and explore and map the sources they use, the evidence they offer and the validity of the argument that are used to describe digital “millennials”. Use this to build a customer profile of who a next-generation Millennial is or will be –
according to your media sources
.
The second task asks you to undertake research using peer group review journals to establish current academic thinking of this same new generation of consumers. You should begin by looking at
different
definitions, the different study approaches and the different meanings attributed to millennials.
The third part is “Reflections and Areas for Further Research”. You are now asked to compare and contrast popular media with recognised sources. Use this final section to conclude where the weaknesses in the argument are and to draw out how you would go about developing a future marketing opportunity. A key element will be for you to reflect on what the research and reading mean for you.
As a
starting point
for task one, you may wish to look,for example,
critically
at the articles as media examples to address the first part of the question.
Pew Research (
How millennial are you?)
Goldman Sachs (
Coming of Age
)
The MeMeMe generation (
Time Magazine
)
The Deloitte Millennial Survey
2018
available from
Pew Generational Research
2018
A New Generational Contract
Resolution Foundation
The 10 best places to work for Millennials
, Fortune June 2018
What do we know about the generation after millennials?
| Jason Dorsey | TEDxHouston
How Generation Z Will Change The World According To Experts
(Time Magazine
This is not a conclusive list but you will find trends and you may also find common themes, some of which may be paradigms.
Your challenge is that these “established” sources may not relate to digital Millennials which might be deemed as a new and emerging field of study.
It is almost certain that the existing literature (journal articles) have yet to catch up with the media.
So who has the evidence; the practitioners or the academics? This is what is known as a
troublesome concept
(Meyer 2005)
For
task two
you may wish to expand upon the articles in the Reading list. For example, in the Generation Z article in your pre-reading, the discussion reflected on how the “digital revolution” might have impacted on consumers and marketers. It implies that Generation Z are connected and social networks are part of everyday life for these multitaskers. The article infers that they want to engage in two-way brand rela ...
Primary research
This document discusses various primary research techniques that can be used to study media and audiences, including focus groups, interviews, questionnaires, content analysis, textual analysis, experiments, and work experience/industry visits. It provides examples of how to apply these methods, such as conducting a content analysis to measure the number of films directed by women over time. The document also discusses important considerations for primary research, such as determining an appropriate sample and asking unbiased questions.
Who is the target audience for your thriller opening?
This lesson introduces an evaluation question about targeting audiences for a thriller opening. It provides revision on audience research models like uses and gratifications theory and psychographics. It explains the evaluation criteria focuses on understanding the target audience from research and planning, not the finished piece's appeal. Sample questions are given to self-assess the impact of British Film Institute genre research, own demographic research, and psychographic profiling on initial ideas and what was planned. Students are instructed to structure their blog response covering these three areas of influence from research and address the evaluation question using different technologies than previous ones.
For this assignment you will write your Frankenstein1 applic
For this assignment you will write your
Frankenstein
1 application essay. You are required to submit only your final draft for this assignment though we encourage all students to take advantage of the additional feedback a draft can provide. Use grader feedback, along with the course lessons and your own ideas, to revise your optional draft prior to submitting the required final copy.
Literary works like
Frankenstein
explore the "human condition" or experiences that humans encounter. The study guides for
Frankenstein
offer several "Real Life Considerations" meant to help you critically analyze the applications of the work's themes in today's world. Now, you will choose one of these topics and explore it using secondary resources to learn more about the novel and its relevant social topics. You might find information about social issues in familiar sources such as magazines, newspapers, or social science journals. Make sure your sources are credible - you do not want a random website or an encyclopedic website such as Wikipedia.2 Your sources will preferably by scholarly ones. Here are some ideas of paces where you might find appropriate sources for this assignment:
Google Scholar:
https://scholar.google.com/
(note that this is different from regular Google)
Microsoft Academic Search:
http://academic.research.microsoft.com/
Cornell University's arXiv (open access sources in math, biology, physics, and other fields):
http://arxiv.org/
Bielefeld Academic Search Engine (BASE):
https://www.base-search.net/
Your local library
Your
thesis statement
and paper must address both the literary qualities and the social issues as you evaluate the novel,
Frankenstein
. However, keep in mind, your essay does not have to answer ALL of the questions listed under each topic. Only answer the questions you feel are the most relevant to the
thesis statement
you choose. Develop your essay so it has a clear introduction, body, and conclusion. Ensure that each of your claims is supported with valid evidence from the novel,
Frankenstein
, and
at least three other credible external sources
.3
Using proper MLA
style
, insert parenthetical citations and signal phrases for all borrowed information in addition to a Works Cited page for
Frankenstein
and your chosen external sources.
You have several options for this assignment:
Option #1:
Can science go too far?
There is an ongoing battle between faith or spirituality and science that has been active even before the time of Mary Shelley. What are some of the dilemmas she addresses that are still important today? What are some of the ethical questions she brings up regarding the scientific definition of life and death? What does she illustrate about the power science has to blur the line between life and death? What is a current news item that is similar to this issue?
Hint: Develop a thesis that answers a question like this one: "How and how well foes Mary Shelley's
Frankenstein
addres ...
Semiotic strategies: The things you are looking at have names
This document discusses using semiotic strategies to analyze qualitative research on brands.
It begins by outlining the problem that traditional "theme" analysis in qualitative research overlooks differences and conflicts in consumer discussions. It then presents the solution of applying concepts from semiotics and discourse analysis to identify contrast pairs and binary oppositions that reveal consumers' priorities.
The document demonstrates this approach by analyzing an online discussion of fashion brands. It identifies several contrast pairs and discusses what they indicate about the speakers' interests. Finally, it discusses how semiotic squares can recognize brand opportunities based on these contrasts, and the benefits this approach provides for research and brands while noting challenges in applying it organizationally.
Lesson 4 representation in media products
This document provides guidance for students on analyzing self-created media pieces by applying communication theories. It discusses two assignments: analyzing two of the student's own productions, and evaluating one production in relation to concepts like genre, narrative, and representation. Students are told they do not need to fully explain theories but should apply a few theories to their work and evaluate the theories' usefulness. Several theories are then outlined that could be applied, including notions of representation, stereotypes, gender representation, and the male gaze. Guidance is provided on properly citing and using theories in analysis.
Section a theorists y13 recap
This document provides guidance and questions for evaluating skills development and productions in relation to media concepts. It discusses genres, narrative structures, representations, audiences, and media language. Students are advised to plan responses that describe their skills growth and evaluate a selected production using concepts like genre, narrative, representation, audience, or media language. A list of theorists and their relevant ideas is also provided as possible points of discussion.
Rubric for Concise Mastery Reports (60 points) Perfor.docx
Rubric for Concise Mastery Reports
(60 points)
Performance Areas
Excellent
10-7 points
Good
6-4 points
Needs Improvement
3-2 points
Unacceptable
1-0 points
Content/Development Writer concisely summarizes the
assigned reading. Concrete details
and supporting facts are drawn from
the reading. The writer’s
interpretation shows originality and
makes use of personal ideas to
enhance essay cohesiveness in
response to readings.
Writer captures the general
idea of the readings, but
details and supporting facts
are sparsely used.
Writer struggles to capture
the main idea of the
readings. Unable to find
specific supporting details or
there is misinformation.
Writer fails to summarize
the readings or provide
supporting details.
Organization Essay is logically organized and
well-structured in the
description/interpretation/evaluation
format.
Essay is organized in the
description interpretation
format, but may at times
digress from the central point.
Central point or flow of the
essay is lost; lacks
organization and continuity.
Ideas were unorganized and
vague; no particular format
was followed.
Style Writing is smooth, coherent, and
consistent with the central idea.
Sentences are strong and expressive
with varied structure. Diction is
consistent and words well chosen.
Writing is generally smooth,
coherent, and consistent with
the central idea. Sentences are
generally focused and employ
varied structures. Diction is
generally consistent.
Lacks creativity and makes
use of simplistic phrases.
Word choice reveals
minimal understanding of
the English language and/or
academic writing.
Grammar/Mechanics Written work has no errors in word
selection and use, sentence
structure, spelling, punctuation, and
capitalization.
Written work is relatively free
from errors in word selection
and use, sentence structure,
spelling, punctuation, and
capitalization.
Written work has several
errors in word selection and
use, sentence structure,
spelling, punctuation, and
capitalization.
Written work is confusing
and hard to follow. Contains
fragments and/or run-on
sentences.
APA Essay meets the requirements for
in-text citations as well as provides
a list of reference for works cited.
The essay is free from stylistic
errors and plagiarism.
Essay generally follows the
requirements for in-text
citations as well as provides a
list of references for works
cited. The essay is free from
plagiarism, and contains
minimal stylistic errors.
In-text citations and the
reference list contain
numerous formatting errors.
Parts of the essay may be
plagiarized.
Essay does not follow APA
format or may be
extensively plagiarized.
Word Count Essay is between 300-500 words
(excluding references).
Essay is 0-100 words (more or
less) than the requirement.
Essay is 101-200 words
(more or less) than the
requirement.
Essay is 201+ words (more
or less) than th.
A2 Media: How to Integrate Theory
This document provides guidance on how to integrate media theories into analysis of media texts and issues. It recommends allowing the theories to naturally inform your understanding rather than just adding them on. Examples are given for how uses and gratifications theory, reception theory, and narrative theory could be applied to analyses of advertising campaigns, television shows, and current affairs programs. The key is for the theories to be an integral part of the analysis rather than just mentioned separately.
Similar to Introducing research investigation (20)
Rubric for Essay II – Final DraftEssay II54321Format.docx
Rubric for Essay II – Final DraftEssay II54321Format.docx
Judging the Relevance and worth of ideaspart 1.pptx
Judging the Relevance and worth of ideaspart 1.pptx
This assignment is in three parts and asks you to take a critica.docx
This assignment is in three parts and asks you to take a critica.docx
Who is the target audience for your thriller opening?
Who is the target audience for your thriller opening?
For this assignment you will write your Frankenstein1 applic
For this assignment you will write your Frankenstein1 applic
Semiotic strategies: The things you are looking at have names
Semiotic strategies: The things you are looking at have names
Rubric for Concise Mastery Reports (60 points) Perfor.docx
Rubric for Concise Mastery Reports (60 points) Perfor.docx
More from christimothy12
Lady Gaga - Born this way
Lady Gaga has cultivated a large, loyal fan base through her innovative use of social media and online platforms. She forms parasocial relationships with fans by sharing personal details with them and interacting with them online. This strategy helps promote her music and ideology of acceptance. Examples show her rewarding engaged fans, and experts believe this parasocial relationship has significantly contributed to her commercial success, with her album "Born This Way" topping charts in many countries and her social media following of over 50 million on Facebook alone.
Tv link cards
1) The document discusses how television shows appeal to audiences through gratifications as defined in Blumler and Katz's model. It provides examples of how shows like Lost, Mad Men, and Peaky Blinders construct narratives and use techniques to appeal to both active and passive audiences.
2) Specific techniques discussed include the use of flashbacks in Lost to provide models of behavior for audiences, the historical and social information in Mad Men appealing to active viewers, and Peaky Blinders avoiding stereotypes to appeal to local audiences.
3) The document analyzes how texts target different audience types through elements like cinematography, use of non-diegetic sound, genre blending, and inclusion of famous actors.
Tv link cards
1. The document discusses revision techniques for an exam question on audience appeal, including focusing on key points for the audience, exam technique, and adding evidence and examples.
2. It then provides paragraphs analyzing how various television shows appeal to both active and passive audiences through mechanisms like including backstories to provide models of behavior, regularly occurring scores to aid decoding for passive viewers, focusing on historical and social information rather than simple entertainment, avoiding stereotypes, high levels of cinematography, and starring well-known actors.
3. One show, Lost, is discussed as successfully attracting a wide audience through personal identification with characters and situations, and having a hybrid genre.
King of limbs1
1. Radiohead are an award-winning band from Oxford, UK who have released 8 albums and are known for their experimental and innovative music and marketing.
2. With their 2007 album "In Rainbows", Radiohead pioneered a "pay what you want" model for digital sales that highlighted the importance of the fan-artist relationship while also responding to piracy threats.
3. Radiohead's subsequent albums "King of Limbs" and other works demonstrated their self-released and digital-first approach to distribution and promotion, including streaming performances online.
Nirvana v3
This document discusses the music industry and the band Nirvana. It provides background on Nirvana's formation in 1989 and release of their debut album Bleach. In 1991, Nirvana signed to Geffen Records and released their breakthrough album Nevermind, which has now sold over 30 million copies worldwide. The document examines Nirvana's importance in changing the mainstream music industry and genre, combining elements of punk, metal, and pop to help create the new grunge genre. It also explores Nirvana's marketing strategies, including their use of music videos and reliance on television performances for promotion in the pre-internet era.
Evaluation tips
- All students will receive their evaluations and current 50% grades. Students should act on the advice given and any new additions must be in red.
- Only digital submissions via email will be accepted by the deadline of Thursday at 12:00. If a student fails to submit, their original mark will be reported.
- Students must return any old printed evaluations today and not take them at the end of class. Those who have finished evaluations should create revision mind maps.
Evaluation tips
- Students will receive their current 50% grade evaluations and must act on the individual and generic advice provided.
- Any additions to the evaluations must be written in red and students must submit a digital copy by Thursday at 12:00.
- Students must return their old printed evaluations today and will work on revision mind maps if they have finished their evaluations.
Evalaution
This document provides guidance for evaluating a research investigation and three creative productions. It instructs the writer to:
1) Briefly introduce the research investigation topic and summarize key findings.
2) Critically analyze each creative production by justifying the chosen mode of address and how it adheres to or subverts the research findings in terms of genre, representation, and narrative.
3) Reflect on the technical skills or approaches used for each production.
The evaluation should have an introduction and then alternate between justifying the mode of address and reflecting on technical skills for each of the three productions. It aims to be 750 words in length.
Attention to detail print
This document discusses different types of film posters and considerations for magazine design and advertising. It identifies four main types of film posters: teaser posters with minimal information, main theatrical posters with production details and stars, DVD release posters with reviews, and character posters focusing on a main character. For magazine design, it recommends considering font choices, image selection, article topics linked to the genre. Advertising should define an angle to sell a product and benefits to consumers, and strategically place and style products with care for color, lighting, body language and clothing connotations.
Linking production to investigation
The document provides guidance for a student to link their research investigation to a creative production. It prompts the student to reflect on how they have used signifiers and post-production techniques to adhere to or subvert their research findings on how the crime genre has evolved from traditional conventions. Specifically, it asks the student to consider 1) the intended meanings of signifiers in their text, 2) whether an audience can decode their text as intended, and 3) how their text relates to their research findings and how they would justify and convince a marker of that relationship.
Feedback to homework tv audience
This document provides feedback on exam responses about how media texts appeal to audiences. It notes that many responses were graded C or D because they oversimplified the complex relationship between media construction and audience appeal. The document offers guidance on how to move responses to an A grade level by fully discussing this complexity, using encoding/decoding theory, linking points to specific audience types, comparing/contrasting texts, and applying a four-stage formula of identifying a point, linking it to an audience, justifying the appeal, and giving an example. It also provides examples of stronger and weaker responses and common student errors regarding cinematography and Mad Men to help improve answers. Finally, it provides a homework assignment requiring analysis of targeted audiences and appeals
TV Audience appeal
This document provides feedback on exam responses and guidance on how to improve answers from a C to an A grade when discussing how media texts appeal to audiences. It recommends discussing the complex relationship between media construction and audience appeal, using encoding/decoding theory, linking points to specific audience types, comparing/contrasting texts, and applying a four-stage formula of identifying a point, linking it to an audience, justifying the appeal, and giving an example. It also addresses common errors and provides homework assigning a multi-part question analyzing the audience appeal of different TV texts.
Lighting recap
This document discusses different types of lighting techniques used in photography, including low key lighting, high key lighting, soft lighting, and hard lighting. It then describes several portrait lighting techniques such as edge lighting, Rembrandt lighting, and butterfly lighting. Understanding different lighting techniques allows photographers to identify the style of images they like and apply similar lighting in their own photos, helping them develop higher quality images and analyze their work more critically.
Media practical coursework v3
When designing print media, it is important to consider research, analysis and planning, linking the design to your research investigation through genre, representation or narrative, and the design quality including images, composition and integration. Some tips for effective design include researching genres and conventions, ensuring the design reflects your research findings, using techniques like silhouettes or still life to showcase narrative content within constraints, employing lighting, color palettes, font choices, rule of thirds composition, and including typical elements for the genre like credits or publication details. The target audience and conforming to conventions of the intended medium or genre should also guide the design approach.
Art4
This document provides guidance for art students on creating brainstorms and mood boards for a controlled assignment. It includes 14 potential questions that could be used, such as exploring how homes reflect personality, conveying a sense of atmosphere, or celebrating the status of workers. For each question, relevant artists and artworks are referenced that could serve as influences or inspiration for visual concepts. Students are instructed to create 3 brainstorms and 3 mood boards, with the mood boards including detailed collages of images to realize their intentions for each of their strongest concepts.
Peaky blinders
Peaky Blinders is a BBC crime drama set in 1919 Birmingham following a gang of former soldiers led by Tommy Shelby. While initially aired on BBC Two targeting highbrow audiences, the show uses some mainstream conventions. Some critics argue this diluted the show's artistic merit and realism for popularity. However, others praise its production values and cinematography. The show attracted audiences by breaking stereotypes of Brummies and featuring acclaimed film stars like Cillian Murphy, Sam Neill and Helen McCrory in leading roles.
Health check lesson, semiotics1
This document provides an overview of semiotics and how audiences respond differently to texts based on their own experiences and interpretations. It discusses three key stages: understanding semiotic theory, applying semiotics to analyze how audiences respond, and practicing these skills. Semiotics is defined as the study of symbols and their interpretation. Ferdinand de Saussure's key concepts of the signifier (the object carrying meaning), the signified (the meaning), and the sign (the combination of the two) are explained. The document notes that audiences can have preferred responses by interpreting a text as intended, negotiated responses by modifying the meaning, or oppositional responses by rejecting the meaning due to their own beliefs. Groups are then assigned different tasks to complete
What to consider when writing an Artist statement
The artist statement discusses how humans have modified the natural landscape through farming, grazing, burning, and clearing land for development. These practices have caused extensive environmental damage, with few remote places left untouched. The global population is projected to exceed 9 billion by 2050, requiring a 70% increase in food production that could further degrade agricultural lands and contribute to greenhouse gas emissions. Through their artwork, the artist aims to bring awareness to the impacts of human activity on the environment and question whether future generations will be able to feed themselves sustainably. The subject matter is meaningful to the artist because they believe humans have a moral obligation to be responsible stewards of the planet and protect
Mad men context
These texts discuss the television channel AMC and its original series Mad Men. AMC aimed to attract a niche audience with high-quality scripted shows that broke mainstream conventions. Mad Men was AMC's first original series and was critically acclaimed. Its success led AMC to commission other hits like Breaking Bad and The Walking Dead. AMC's business model was to win over critics first and let wider promotion follow, targeting an engaged audience willing to pay for the channel and view advertisements. This slower approach has proven successful for AMC.
Media assessment
This document contains questions and answers related to media assessment of film and television. It addresses key concepts like genre conventions, audience targeting, modes of address, and audience response. Specific topics covered include defining connotations and mode of address, identifying the four categories of genre conventions, explaining preferred/dominant audience readings, and outlining three reasons the TV show Lost targets mainstream audiences. Directors, theories of representation, audience responses to Lost, strands of postmodernism, and the difference between active and passive audiences are also discussed.
More from christimothy12 (20)
Recently uploaded
June Patch Tuesday
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
5th LF Energy Power Grid Model Meet-up Slides
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
TrustArc Webinar - 2024 Global Privacy Survey
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Dandelion Hashtable: beyond billion requests per second on a commodity server
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
Choosing The Best AWS Service For Your Website + API.pptx
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Presentation of the OECD Artificial Intelligence Review of Germany
Consult the full report at https://www.oecd.org/digital/oecd-artificial-intelligence-review-of-germany-609808d6-en.htm
Generating privacy-protected synthetic data using Secludy and Milvus
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
Apps Break Data
How information systems are built or acquired puts information, which is what they should be about, in a secondary place. Our language adapted accordingly, and we no longer talk about information systems but applications. Applications evolved in a way to break data into diverse fragments, tightly coupled with applications and expensive to integrate. The result is technical debt, which is re-paid by taking even bigger "loans", resulting in an ever-increasing technical debt. Software engineering and procurement practices work in sync with market forces to maintain this trend. This talk demonstrates how natural this situation is. The question is: can something be done to reverse the trend?
Astute Business Solutions | Oracle Cloud Partner |
Your goto partner for Oracle Cloud, PeopleSoft, E-Business Suite, and Ellucian Banner. We are a firm specialized in managed services and consulting.
What is an RPA CoE? Session 1 – CoE Vision
In the first session, we will review the organization's vision and how this has an impact on the COE Structure.
Topics covered:
• The role of a steering committee
• How do the organization’s priorities determine CoE Structure?
Speaker:
Chris Bolin, Senior Intelligent Automation Architect Anika Systems
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Public CyberSecurity Awareness Presentation 2024.pptx
Cyber security awareness slides for a busisness by TreeTop Security
Taking AI to the Next Level in Manufacturing.pdf
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
Tomaz Bratanic
Graph ML and GenAI Expert - Neo4j
Recently uploaded (20)
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Dandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity server
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
Generating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and Milvus
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Public CyberSecurity Awareness Presentation 2024.pptx
Public CyberSecurity Awareness Presentation 2024.pptx
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
Introducing research investigation
- 1. Research Investigation 20 % of A-Level Media
- 2. Research Investigation Your essay must ; -Use primary and secondary research -Use quotations which are referenced in a bibliography -Not make a statement which is not evidenced or backed up by a source -Link and inform your practical coursework -Not exceed the maximum of 1800 -Be based on Genre, Representation, Narrative
- 3. Research Investigation You must show evidence of; Secondary research Primary research -Academic theories -Detailed scene analysis -Academic books -Analysis of mode of address -Reputable online resources - Documentaries - DVD extras - E Books
- 4. A- grade criteria Research will cover a wide range of sources
- 5. A - grade criteria Research will be applied correctly and will successfully answer the students question + = answer
- 6. A - grade criteria Quality of written work will be sophisticated and contain appropriate media terminology Mode of address, representation, protagonist, objectification, hyper reality, the male gaze, close up, tracking shot, post modernist, patriarchal society, cultivated, gratifications, scopophilia, stereotypical, connotations, non diegetic, hegemonic, genre, narrative, plot device, cultivated, audience, parody, homage, editied, cut, linear, non linear, binary opposition, polysemic narrative,
- 7. A - grade criteria The essay will be sophisticatedly structured Ø Title question Ø Introduction with bite-size aims Ø Aim 1 Ø Aim 2 Ø Aim 3 Ø Conclusion Ø Bibliography Each aim should link and follow on from one another.
- 8. Possible theories to assist answering your question Students should use 2-3 theories for an essay, suggestions; Laura Mulvey – Male Gaze Uses and Gratifications Cultivation theory Genre theory Post Modernism theory -Hyper-reality Todorov – Narrative theory Propp – Character roles Binary opposition Feminism/Post Feminism
- 9. Today; Working + reviewing our Introductions
- 10. Structuring your introduction 1- State your intentions 2 - Introduce your two texts 3 - Separate your investigation into bite size chunks 4 - Introduce the theories you plan to use
- 11. Student examples of stating intentions and texts Example 1 -Tomb Raider' and 'The Hunger Games “Within this investigation I will analyse how female protagonist are represented in the action genre and specifically the two texts 'Lara Croft: Tomb Raider' and 'The Hunger Games” Example 2 - Tom Ford and Chanel No.5 “The representation of woman changes drastically when advertising a product to different genders. Through selling aspirations, companies are able to sell products. I will prove this with examples of Tom Ford and Chanel No.5s’ perfume campaigns.
- 12. Student examples of creating bite size aims Example 1 - Tomb Raider' and 'The Hunger Games I firstly will explore the female protagonist’s reliance on men, secondly I will investigate if their ideology and mindset is relative to the present or some what dated? Lastly I will discuss the representation of female body, are females still being objectified, is a realistic body images being projected and if so why is this the case? Example 2 - Tom Ford and Chanel No.5 To prove this I will look at what the companies are selling apart from the perfume, whether that be sex, ideology or escapism. I will also research whether this advertising was successful and whether the perfume products sold.
- 13. Student examples of introducing theory Example 1 - Tomb Raider' and 'The Hunger Games To help answer my investigation I will apply relative theory such as the audience theory, uses and gratifications and Laura Mulvey’s - The male gaze, which discusses female representation. Example 2 - Tom Ford and Chanel No.5 To do this I will apply specific theories, one being Laura Mulvey’s theory of 'the male gaze' and how woman are objectified to meet male aspirations, another being the mirror stage and how this makes woman aspirer to be like the woman they see in advertising campaigns such as Chanel.
- 14. Use the A2 Media blog to help you! 500 words by Friday!