1. The document discusses revision techniques for an exam question on audience appeal, including focusing on key points for the audience, exam technique, and adding evidence and examples. 2. It then provides paragraphs analyzing how various television shows appeal to both active and passive audiences through mechanisms like including backstories to provide models of behavior, regularly occurring scores to aid decoding for passive viewers, focusing on historical and social information rather than simple entertainment, avoiding stereotypes, high levels of cinematography, and starring well-known actors. 3. One show, Lost, is discussed as successfully attracting a wide audience through personal identification with characters and situations, and having a hybrid genre.