The document discusses Matahari Mall's online to offline (o2o) system. The o2o system allows customers to order goods online through Matahari Mall's website and then pay for and collect the goods at a Matahari Department Store location. It was implemented to appeal to customers who don't fully trust online shopping yet. Features of the o2o system include in-store payment, item pickup, and returns. The document also provides steps for how customers can use the o2o system to order online and collect purchases in-store.