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Internal
Communications
By Lauren Pluss | @LaurenPluss
What is internal communications?
“it is the function responsible for
effective communications among
participants within an organisation”
Go to Menti.com
Enter
54 81 42
Types of internal
communications
• Email
• Instant chat or collaboration tools
• Meetings
• Newsletters
• Intranet
• Video conferencing
• CEO updates
• Networks
• Employee social networks
There isn’t a one
size fits all
approach to
internal
communications.
To ensure everyone is working
towards a common goal.
To develop a cohesive culture &
empower employees to make the
right decisions in line with the
organisational goals.
To show employees they’re valued
& their ideas matter.
To create a channel for feedback,
debate and discussion.
The average worker is
reported to receive
121 emails a day.
Benefits of
collaboration tools
• Productivity
• Instant
• Transparency
• Historical chat
• Save travel costs
• Flexible/remote working
• Space for informal discussions (e.g. Slack random channel)
• Pop-up teams
• Similar to tools such as WhatsApp
• Integration & automation
• External organisational access
• Warning! ’Always on’ impact of collaborative tools &
expectation of instant replies
Finding the right
tools
• What is the aim of using a new tool?
What problem are you trying to solve?
• What skills do you have to implement
and maintain continued use?
• What budget and resource do you have?
• What tools are available based on the
above?
• Slack, Basecamp, Trello, Facebook
Workplace, SharePoint, Teams.
Case study:
YouthLink Scotland
• Using a collaboration tool
• Aims:
• Reduce e-mail overload / cc-ing everyone in
• Improve internal communications
• Increase transparency
• Tool: Basecamp
• Process:
• Have a ‘roll out’ process
• Trial it in a small group
• Staff training
• Basecamp champions
• Guidelines
• Buy in from SMT
• Don’t be afraid to call people out!
• Review use
Case study: SCVO
• What? Myers Brigg Type Indicator – gives
you an animal personality
• Aims: To help team members understand
that people communicate differently and
how best to communicate with other
members of the team.
• Where? https://icould.com/buzz-quiz/
• How? Team meetings & all new members
of staff (digital team) took quiz
• Why? Encourages discussion and
understanding.
Case study: CEO
Communications
• What? Weekly summary from the CEO
shared with all staff providing an update on
what’s happened that week (recommended
read).
• Aims: Helps staff feel connected to what’s
going on at a higher level, ability to
reinforce mission/vision of organization.
Opportunity to thank & give recognition to
staff.
• Where? SCVO & Young Scot
• When? Friday
• How? Email / Teams
Meetings
• How often do you have full staff, team, line manager,
leadership, SMT etc. meetings? Are they effective?
• Tips:
• Meetings has a purpose (agenda)
• Play around with formats to find what works
• Chair
• Stick to the time!
• Record actions & who’s completing them
• Do you really need a meeting? Is there another
method?
• Case Study: Young Scot - MMMM
• Notes:
• Meetings where people dial in
• Invest in technology
• Everyone in the same position?
Case study:
YouthLink Scotland
• Lunch box learning
• What? Once a month meeting where
staff could share expertise on a range of
topics, some work relevant and some
not. Lunch brought along by each staff
member attending.
• Why? Opportunity to socialize with staff,
get to know staff outside of just work,
learn new skills.
Activity:
• List all of the internal comms in your
organisation and put them into one of
three categories:
• Working
• Kind of working
• Not working
• In groups, discuss your different areas
with a particular focus on what’s ‘kind of
working’ to share ideas about what steps
could be done to move them to
‘working’.
Top tips
• Don’t be afraid to ask your staff what they want
• Encourage two way conversation
• Set guidelines so people know what to expect
• Set boundaries
• Revisit it on a regular basis, make adjustments
• Have internal champions when you introduce new
tools
• Start small – within your own team or directorate
• Don’t let digital define your plan – remember face-
to-(virtual) face contact and phones too!
• Check charity discounts before purchasing any
tools!
Questions?

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Internal comms - building guiding principles and choosing the right tools

  • 2. What is internal communications? “it is the function responsible for effective communications among participants within an organisation”
  • 4. Types of internal communications • Email • Instant chat or collaboration tools • Meetings • Newsletters • Intranet • Video conferencing • CEO updates • Networks • Employee social networks
  • 5. There isn’t a one size fits all approach to internal communications.
  • 6. To ensure everyone is working towards a common goal. To develop a cohesive culture & empower employees to make the right decisions in line with the organisational goals. To show employees they’re valued & their ideas matter. To create a channel for feedback, debate and discussion.
  • 7. The average worker is reported to receive 121 emails a day.
  • 8. Benefits of collaboration tools • Productivity • Instant • Transparency • Historical chat • Save travel costs • Flexible/remote working • Space for informal discussions (e.g. Slack random channel) • Pop-up teams • Similar to tools such as WhatsApp • Integration & automation • External organisational access • Warning! ’Always on’ impact of collaborative tools & expectation of instant replies
  • 9. Finding the right tools • What is the aim of using a new tool? What problem are you trying to solve? • What skills do you have to implement and maintain continued use? • What budget and resource do you have? • What tools are available based on the above? • Slack, Basecamp, Trello, Facebook Workplace, SharePoint, Teams.
  • 10. Case study: YouthLink Scotland • Using a collaboration tool • Aims: • Reduce e-mail overload / cc-ing everyone in • Improve internal communications • Increase transparency • Tool: Basecamp • Process: • Have a ‘roll out’ process • Trial it in a small group • Staff training • Basecamp champions • Guidelines • Buy in from SMT • Don’t be afraid to call people out! • Review use
  • 11. Case study: SCVO • What? Myers Brigg Type Indicator – gives you an animal personality • Aims: To help team members understand that people communicate differently and how best to communicate with other members of the team. • Where? https://icould.com/buzz-quiz/ • How? Team meetings & all new members of staff (digital team) took quiz • Why? Encourages discussion and understanding.
  • 12. Case study: CEO Communications • What? Weekly summary from the CEO shared with all staff providing an update on what’s happened that week (recommended read). • Aims: Helps staff feel connected to what’s going on at a higher level, ability to reinforce mission/vision of organization. Opportunity to thank & give recognition to staff. • Where? SCVO & Young Scot • When? Friday • How? Email / Teams
  • 13. Meetings • How often do you have full staff, team, line manager, leadership, SMT etc. meetings? Are they effective? • Tips: • Meetings has a purpose (agenda) • Play around with formats to find what works • Chair • Stick to the time! • Record actions & who’s completing them • Do you really need a meeting? Is there another method? • Case Study: Young Scot - MMMM • Notes: • Meetings where people dial in • Invest in technology • Everyone in the same position?
  • 14. Case study: YouthLink Scotland • Lunch box learning • What? Once a month meeting where staff could share expertise on a range of topics, some work relevant and some not. Lunch brought along by each staff member attending. • Why? Opportunity to socialize with staff, get to know staff outside of just work, learn new skills.
  • 15. Activity: • List all of the internal comms in your organisation and put them into one of three categories: • Working • Kind of working • Not working • In groups, discuss your different areas with a particular focus on what’s ‘kind of working’ to share ideas about what steps could be done to move them to ‘working’.
  • 16. Top tips • Don’t be afraid to ask your staff what they want • Encourage two way conversation • Set guidelines so people know what to expect • Set boundaries • Revisit it on a regular basis, make adjustments • Have internal champions when you introduce new tools • Start small – within your own team or directorate • Don’t let digital define your plan – remember face- to-(virtual) face contact and phones too! • Check charity discounts before purchasing any tools!