This document summarizes Intel's platform update and strategy across multiple product lines. It discusses Intel's mission critical Itanium processor and expanding Xeon processor families for scalable performance, efficient performance, and entry-level servers. It also covers Intel's focus on enabling scalable performance for the cloud while addressing network bottlenecks, power costs, security, data storage, and interoperability issues. Finally, it discusses Intel's collaborations with cloud leaders and role in enabling open, interoperable cloud solutions.

1. Intel Platform Update
RK Hiremane
Datacenter & Connected
Systems product
marketing, Asia-Pacific
Intel Corporation

3. Boxboro-MC Platform
Intel® Itanium® processor
Itanium Poulson processor
Mission Critical
9300 series
Intel® 7500 chipset, Intel® 7500 Scalable Memory Buffer, OEM chipset
Expandable
Intel® Xeon® processor E7-8800/4800/2800 product families
Intel® 7500 chipset, Intel® 7510/7512 Scalable Memory Buffer
Intel® Xeon® processor E5-4600 product family
Efficient Intel® C600 series chipset
Performance
&
Workstation
Intel® Xeon® processor E5-2600 product family
Intel® C600 series chipset
Entry Intel® Xeon® processor E3-1200 Intel® Xeon® processor E3-1200 v2 product family
product family
(1 socket)
Intel® C200 series chipset

4. Cloud Consumerization Big Data

5. IT: Be the Business
Support the Business

6. IT Must Scale!
calable Performance Network Bottlenecks Power Costs
Security Data Storage Interoperability

7. Scaling the Cloud with Intel®
Scalable Performance Network Bottlenecks Power Cos
High Temperature
Leadership (HTA)
Performanc
Intel® Node Ma
e Intel® 10GbE
I/O
innovations Unify LAN and Storage traffic
Exceptional
Performanc
e per Watt*
Security Data Storage Interopera
Trusted Security
AES-NI, Intel ® Storage Efficiency:
TXT Dedup, Thin Provisioning Intel® Cloud
SSD
Open, Industry
McAfee Cloud Storage Architecture:
Security Platform Big Data, Distributed
Storage

8. Intel Integrated I/O Up To 30% Latency
Reduction
PCI Express 3.0 2X Bandwidth
10 Gb Ethernet 10X Network Bandwidth
Up to 2.3X I/O Performance
Intel® Data Direct I/O
Get to Your Data Faster with Intel® Integrated I/O

9. Previous Generation I/OIntel® Integrated I/O
2 1
In
ntel® Data Direct I/O Intel® Integrated I/O
Re
Greater than 2x faster3 Reduces latency by 30%1 by
PCI E
PCI Express* 3.0
2x gre
Separate I/O Hub 2x greater bandwidth2
PCI Express* 2.0
e I/O bandwidth up to WITHOUT Intel® WITH Intel®
Data Direct I/O Data Direct I/O
h Intel® Integrated I/O
have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other in
our contemplated purchases, including the performance of that product when combined with other products.

10. Power Costs: High Temperature Ambient
Platform designs
Airflow
Savings in Air Condition

11. Smart Data Center Management
ntel® Node Manager and Intel® Data Center Manage
Tools to Control System Power With Growing Ecos
Monitor Limit
Restrict maximum
Track actual
node power to
power usage
increase rack
directly from the
density with
server
confidence
Optimize Survive
Use power data Automatically reduce
and limiting to place power to extend
workloads for operations during
maximum efficiency power events

12. Enabling Open, Interoperable Solutions
Intel® Cloud Builders

13. What is Big Data?
Traditional Data B
Gigabytes to Terabytes Petabytes and
Occasional Batch – Complex Event Processing Real-Time Data
Centralized, Structured i.e. Database Distributed, Unstructured Mu

14. Big Data: Volume, Velocity
istributed Storage In Memory Ana
Architecture
Application Servers
data Storage
ers Servers
Search and Analysis of
Customer Record
From 2-3 Hours
Seconds!1

15. Deep Collaboration with Cloud Leaders
Improved Energy
Security Efficiency
More Lower
Performance TCO

17. Legal Disclaimers
ts, computer systems, dates, and figures specified are preliminary based on current expectations, and are subject to cha
essor numbers are not a measure of performance. Processor numbers differentiate features within each processor famil
rocessor families. Go to: http://www.intel.com/products/processor_number
essors, chipsets, and desktop boards may contain design defects or errors known as errata, which may cause the produ
shed specifications. Current characterized errata are available on request.
ualization Technology requires a computer system with an enabled Intel® processor, BIOS, virtual machine monitor
unctionality, performance or other benefits will vary depending on hardware and software configurations. Software appli
mpatible with all operating systems. Consult your PC manufacturer. For more information, visit http://www.intel.com/go/
ter system can provide absolute security under all conditions. Intel® Trusted Execution Technology (Intel® TXT) require
th Intel® Virtualization Technology, an Intel TXT-enabled processor, chipset, BIOS, Authenticated Code Modules and an
e measured launched environment (MLE). Intel TXT also requires the system to contain a TPM v1.s. For more informat
w.intel.com/technology/security
a system with Intel® Turbo Boost Technology. Intel Turbo Boost Technology and Intel Turbo Boost Technology 2.0 are
ntel® processors. Consult your PC manufacturer. Performance varies depending on hardware, software, and system c
nformation, visit http://www.intel.com/go/turbo
S-NI requires a computer system with an AES-NI enabled processor, as well as non-Intel software to execute the instruc
quence. AES-NI is available on select Intel® processors. For availability, consult your reseller or system manufacturer.
n, see http://software.intel.com/en-us/articles/intel-advanced-encryption-standard-instructions-aes-ni/
Xeon, the Intel Xeon logo and the Intel logo are trademarks or registered trademarks of Intel Corporation or its subsidiar
ates and other countries. Other names and brands may be claimed as the property of others.
© 2012, Intel Corporation. All rights reserved.

18. Legal Disclaimers: Performance
e tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel p
y those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should cons
nformation to evaluate the performance of systems or components they are considering purchasing. For more information on performanc
ance of Intel products, Go to: http://www.intel.com/performance/resources/benchmark_limitations.htm.
ot control or audit the design or implementation of third party benchmarks or Web sites referenced in this document. Intel encourages all o
eferenced Web sites or others where similar performance benchmarks are reported and confirm whether the referenced benchmarks are
rmance of systems available for purchase.
rformance is calculated by assigning a baseline value of 1.0 to one benchmark result, and then dividing the actual benchmark result for the
o each of the specific benchmark results of each of the other platforms, and assigning them a relative performance number that correlates
e improvements reported.
Cint, SPECfp, SPECrate. SPECpower, SPECjAppServer, SPECjEnterprise, SPECjbb, SPECompM, SPECompL, and SPEC MPI are trad
erformance Evaluation Corporation. See http://www.spec.org for more information.
mark is a trademark of the Transaction Processing Council. See http://www.tpc.org for more information.
AP NetWeaver are the registered trademarks of SAP AG in Germany and in several other countries. See http://www.sap.com/benchmark
ION IN THIS DOCUMENT IS PROVIDED “AS IS”. NO LICENSE, EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE, TO ANY I
Y RIGHTS IS GRANTED BY THIS DOCUMENT. INTEL ASSUMES NO LIABILITY WHATSOEVER AND INTEL DISCLAIMS ANY EXPR
ARRANTY, RELATING TO THIS INFORMATION INCLUDING LIABILITY OR WARRANTIES RELATING TO FITNESS FOR A PARTICU
MERCHANTABILITY, OR INFRINGEMENT OF ANY PATENT, COPYRIGHT OR OTHER INTELLECTUAL PROPERTY RIGHT.
e tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel p
y those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consu
on to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests an
e of Intel products, reference www.intel.com/software/products.
nd workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, suc
Mark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those facto
o vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, includi
e of that product when combined with other products.

19. Expanding the Intel® Xeon® Processor Family
ntel Continues to Drive Micro Server Developmen
ad Industry Support with Systems Featuring Both Performance & Small Co

20. ong Ecosystem on Intel® Security Technolog
Encryption Growth with Intel TXT Ecosystem Ram
Intel® AES-NI
80%+ of
S AES Requests Have Increased by 60% Server
in the Last 11 Quarters1
Market and
Intel® AES-NI: Growing
nables Ubiquitous Encryption
Open
Source Pl
Com
Fore
H2'11 H1'12 H2
TXT Ready Servers TXT Read
are the property of their respective owners.