IOTG
Intel Puts Automotive Innovation into
High Gear
Masaaki Kinoshita
Executive Officer, Director
Automotive Solution Group
Intel K.K.
May 30, 2014
Disclaimers
The cost reduction scenarios described in this document are intended to enable you to get a better understanding of how the purchase of a given Intel
product, combined with a number of situation-specific variables, might affect your future cost and savings. Nothing in this document should be
interpreted as either a promise of or contract for a given level of costs.
Any code names featured are used internally within Intel to identify products that are in development and not yet publicly announced for release.
Customers, licensees and other third parties are not authorized by Intel to use code names in advertising, promotion or marketing of any product or
services and any such use of Intel's internal code names is at the sole risk of the user.
Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such
as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of
those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your
contemplated purchases, including the performance of that product when combined with other products.
Intel, the Intel logo, and Intel Atom are trademarks of Intel Corporation in the U.S. and other countries.
Material in this presentation is intended as product positioning and not approved end user messaging.
This document contains information on products in the design phase of development.
*Other names and brands may be claimed as the property of others.
Copyright © 2014 Intel Corporation.
The Connected car to
the Autonomous car
ANTICIPATES
DESIRES
UNDERSTANDS
CONVERSATION
KNOWS
YOU
All of This Safely
Technology Innovation for the Auto Industry
Connected Car to
Autonomous Car
Products
Alliances
& Investments
Research
Announcing
Intel® In-Vehicle Solutions
IOTG
Solutions for the Connected Car
Integrated and pre-validated
Intel® In-Vehicle Solutions Platform
+ =
Compute
Modules
Software
Foundation
Application
Ready Platform
Essential Features
Basic Connectivity Multimedia
Entertainment Package
Advanced Premium
Delivering in-vehicle innovation in less time, at less cost*
Simplifies integration
Traditional Model
Slow and Expensive
Innovation
Time to Market
Integrated Model
Fast and Simple
Innovation
Time to Market
SimpleIntegration
Complex
Integration
Wi-Fi
Gesture
Recognition
HMI
Multizone
audio
Navigation
* Compared to traditional development models
Value of Intel’s Pre-Integrated Platform
BSP
Hardware
Middleware
Validation / Testing
Optimization
~12 MONTHS
Development Time*
~50%
Cost Reduction*
Customers agree
The Intel® In-Vehicle Solutions Compute Module
enabled one of Intel’s automotive Tier 1
suppliers to bring up two boards simultaneously
within one week – a process that can normally
take up to six months.
*Preliminary interviews by Intel with industry experts and customers suggest that Intel® In-Vehicle Solutions technology may save approximately 1 year
or more in IVI system development time and reduce costs as much as 50%. Nothing in this document should be interpreted as either a promise of or
contract for a given level of cost.
It starts with convenience and ends with safety
The Road to Autonomous Driving
Compute (DMIPS)
System
Functionality
10,000100 100,000 1,000,001,000
32-bit MCU
Self-Driving
Safe Driving
Electro-
mechanical Safety
Air bags
Electronic Stability
Control
ABS
In-Vehicle
Infotainment
Development
Integration
Inform
Lane departure
Blind spot
Parking assist
Assist
Adaptive cruise control
Emergency braking
Lane keeping
Assume
Self-driving
Silicon performance requirements
increase with system functionality
Numbers are for illustrative purposes only
and do not represent actual measurements
Supply Chain Collaboration
Announcements
The supply chain is changing as a direct result of consumer demand
for the latest technology in their cars
IOTG
Automotive supply chain
must change to meet
consumer demands and
ensure automakers
can keep pace
Alliances and Investments
Manufacturers
Intel Capital Portfolio Companies
Ecosystem Partners
Intel and Connected Car Fund Investments
Developer of autonomous driving platform and vehicles
connected with various sensors, radars and cameras
“The company is engaged in research and
development with the aim of making driving
safe, enjoyable and convenient for all members
of society via fully autonomous cars,”
Hisashi Taniguchi, CEO of ZMP Inc.
Automotive Research
Announcements
Understanding the consumer point of view
IOTG
Driving the Future
Automotive Research from Intel
Anthropology to User Experience to Underlying Technologies
Secure My
Connected Car
Personal Vehicle
Experience
Bringing Technology Innovation to the Auto Industry
Connected Car to
Autonomous Car
Products
Alliances
& Investments
Research
Intel APJ Enterprise Day - Intel puts Automotive Innovation into High Gear

Intel APJ Enterprise Day - Intel puts Automotive Innovation into High Gear

  • 1.
    IOTG Intel Puts AutomotiveInnovation into High Gear Masaaki Kinoshita Executive Officer, Director Automotive Solution Group Intel K.K. May 30, 2014
  • 2.
    Disclaimers The cost reductionscenarios described in this document are intended to enable you to get a better understanding of how the purchase of a given Intel product, combined with a number of situation-specific variables, might affect your future cost and savings. Nothing in this document should be interpreted as either a promise of or contract for a given level of costs. Any code names featured are used internally within Intel to identify products that are in development and not yet publicly announced for release. Customers, licensees and other third parties are not authorized by Intel to use code names in advertising, promotion or marketing of any product or services and any such use of Intel's internal code names is at the sole risk of the user. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. Intel, the Intel logo, and Intel Atom are trademarks of Intel Corporation in the U.S. and other countries. Material in this presentation is intended as product positioning and not approved end user messaging. This document contains information on products in the design phase of development. *Other names and brands may be claimed as the property of others. Copyright © 2014 Intel Corporation.
  • 3.
    The Connected carto the Autonomous car ANTICIPATES DESIRES UNDERSTANDS CONVERSATION KNOWS YOU All of This Safely
  • 4.
    Technology Innovation forthe Auto Industry Connected Car to Autonomous Car Products Alliances & Investments Research
  • 5.
  • 6.
    Solutions for theConnected Car Integrated and pre-validated Intel® In-Vehicle Solutions Platform + = Compute Modules Software Foundation Application Ready Platform Essential Features Basic Connectivity Multimedia Entertainment Package Advanced Premium
  • 7.
    Delivering in-vehicle innovationin less time, at less cost* Simplifies integration Traditional Model Slow and Expensive Innovation Time to Market Integrated Model Fast and Simple Innovation Time to Market SimpleIntegration Complex Integration Wi-Fi Gesture Recognition HMI Multizone audio Navigation * Compared to traditional development models
  • 8.
    Value of Intel’sPre-Integrated Platform BSP Hardware Middleware Validation / Testing Optimization ~12 MONTHS Development Time* ~50% Cost Reduction* Customers agree The Intel® In-Vehicle Solutions Compute Module enabled one of Intel’s automotive Tier 1 suppliers to bring up two boards simultaneously within one week – a process that can normally take up to six months. *Preliminary interviews by Intel with industry experts and customers suggest that Intel® In-Vehicle Solutions technology may save approximately 1 year or more in IVI system development time and reduce costs as much as 50%. Nothing in this document should be interpreted as either a promise of or contract for a given level of cost.
  • 9.
    It starts withconvenience and ends with safety The Road to Autonomous Driving Compute (DMIPS) System Functionality 10,000100 100,000 1,000,001,000 32-bit MCU Self-Driving Safe Driving Electro- mechanical Safety Air bags Electronic Stability Control ABS In-Vehicle Infotainment Development Integration Inform Lane departure Blind spot Parking assist Assist Adaptive cruise control Emergency braking Lane keeping Assume Self-driving Silicon performance requirements increase with system functionality Numbers are for illustrative purposes only and do not represent actual measurements
  • 10.
    Supply Chain Collaboration Announcements Thesupply chain is changing as a direct result of consumer demand for the latest technology in their cars IOTG
  • 11.
    Automotive supply chain mustchange to meet consumer demands and ensure automakers can keep pace
  • 12.
    Alliances and Investments Manufacturers IntelCapital Portfolio Companies Ecosystem Partners
  • 13.
    Intel and ConnectedCar Fund Investments Developer of autonomous driving platform and vehicles connected with various sensors, radars and cameras “The company is engaged in research and development with the aim of making driving safe, enjoyable and convenient for all members of society via fully autonomous cars,” Hisashi Taniguchi, CEO of ZMP Inc.
  • 14.
  • 15.
    Driving the Future AutomotiveResearch from Intel Anthropology to User Experience to Underlying Technologies Secure My Connected Car Personal Vehicle Experience
  • 16.
    Bringing Technology Innovationto the Auto Industry Connected Car to Autonomous Car Products Alliances & Investments Research