This document discusses the transition from the Industrial Revolution era to the current era of digital and social transformation. It notes that existing organizations and business models will need to change to adapt to new sharing economies and collaborative consumption models enabled by technologies like data sharing and smart solutions. A specific example discussed is the business model of Seats2Meet.com, which facilitates serendipitous in-person meetings between individuals through an online reservation system at various locations.

1. #SOCIETY30

2. RONALD VAN DEN HOFF
#SOCIETY30

3. Before
1850
ERA OF INDUSTRIAL REVOLUTION
1850
-
2020
ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION
After
2020

4. ZOMB
I E
BLOOPERS

5. ZOMB
I E
BLOOPERS

6. ZOMB
I E
BLOOPERS

7. ZOMB
I E
BLOOPERS

8. ZOMB
I E
BLOOPERS

9. “WE TRY TO SAVE JOBS
ON BOARD OF THE TITANIC”.
Peter Sloterdijk, German Philosopher.
“ANYBODY THAT THINKS WE COME OUT OF
THIS RECESSION AND GET BACK TO
BUSINESS AS USUAL IS DEEPLY
MISTAKEN.”
Don Tapscott

10. ZP
1.0
2.0
3.0

11. Organizations
1.0 2.0 3.0
Stakeholders
Source: Marco Derksen, Marketingfacts

12. INTERDEPENDENT ECONOMY
connectivity
sustainability
reciprocity
PROSUMER
PRODUCER
PROSUMER
CO-WORKING CROWDSOURCING
CO-CREATION CROWDFORCING
COLLABORATIVE
PROSUMPTION
GOVERNMENT
REGENTS

14. D A T A

15. V A L U E
N E T W O R K
&
S H A R I N G
Fitness and health tracking Chem

16. D A T A
SHARING

17. D A T A
M A S H U P

18. D A T A
M A S H U P

19. D A T A
SHARING

20. sharing

21. COLLABORATION

22. S I M P L E
B U T
EFFECTIVE:
DISRUPTIVE
B Y P A S S

23. S E L F
ORGANIZING
B Y
S H A R I N G

24. S H A R I N G
S E L F
ORGANIZING
S O C I E T Y

25. S M A R T
SOLUTIONS
&
T E A M B U Y

26. DIALOGUE
&
CO-CREATION

27. COLLABORATIVE
CONSUMPTION

28. TECHNOLOGY

29. S M A R T
SOLUTIONS

30. S M A R T
SOLUTIONS
&
M O B I L I T Y

31. V I R T U A L
P H Y S I C A L ?

32. S M A R T
SOLUTIONS:
V I R T U A L
W O R L D S

33. S M A R T
SOLUTIONS
R E T A I L

34. J O B 
N O J O B
LIFE LONG VACATION

35. COLLABORATIVE
CONSUMPTION
&
V A L U E
N E T W O R K S

36. SEATS2MEET.COM
THE STORY:
“HUMAN TRANSFORMATION
AS ECONOMIC VALUE”.

37. SERENDIPITY
:
UNEXPECTED
RELEVANCE
O F T H E
M E E TIN G

38. M I R R O R
VIRTUALITY

40. MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

41. THE S2M MESH
CONTENT CURATION
V
M
V
V
S O C I A L
M E D I A
S T R AT E G Y

42. 8
SEATS2MEET.COM
BUSINESS MODEL
S A L E S
MARKETING
P R
RESERVATIONS
WEBMASTER
PURCHASING
F O O D &
B E V E R A G E

43. BUSINESS
M O D E L