11. PROJECT DESCRIPTION
A set of shared, objective metrics to track the Greater MSP region’s overall success
on critical economic, environmental and social outcomes.
• Clearer view of our competitive position today
• Look ahead at our future with trends
• Shared definition of “competitiveness”
• Enhanced accountability for results
WHAT:
14. 11 PEER REGIONS Competitive Benchmarking
BOSTON
DALLAS
AUSTIN ATLANTA
CHICAGO PITTSBURGH
DENVER
PHOENIX
SAN
FRANCISCO
SEATTLE
PORTLAND
MSP
15. WE ARE 4 OF 12
REGION
San Francisco, CA
Seattle, WA
Boston, MA
Minneapolis-St Paul, MN
TOPPEERS
AVERAGE RANK
4.32
4.58
4.79
5.03
Austin, TX
Portland, OR
Denver, CO
CLOSE
RIVALS
5.59
6.47
6.53
Dallas, TX
Chicago, IL
Atlanta, GA
Pittsburgh, PA
Phoenix, AZ
MORE
DISTANT
7.11
7.14
7.32
8.63
9.39
16. INFRASTRUCTURE - 3.7
LIVABILITY - 4
ENVIRONMENT - 4
ECONOMY - 6
TALENT - 6.2
BUSINESS VITALITY - 7
EDUCATION - NA
MSP RANK BY CATEGORY
27. WHAT WE’RE DOING
• Develop common marketing tools and a digital platform
that will sell our region to our prospective talent
• Talent attraction group will:
We want to measure those areas critical to achieving a more competitive region – one that is trending more equitable, global, sustainable and innovative.
Because of stringent criteria, not everything worth measuring is on the dashboard
For example, here are a few issues the partnership wanted to measure but couldn’t get a good metric:
Foreign Direct Investment
Capital investment
Freight movement
This is a challenge peer set – not easy competition
If we are doing well against these regions, confidence we will be tracking with the most ascendant, globally competitive places
See not the largest (NY, LA) and not just upper Midwest (Madison, Sioux Falls, Des Moines)
The top 3 tell us a lot about what this dashboard measures: these are innovative, globally-recognized regions that are growing their populations and business base
By the numbers, we are ahead of a second tier of regions that get lots of press as being great places – Austin, Portland, Denver – more evidence we need to proudly tell our region’s story
Half of our peer regions are closely ranked
Caution about limits of this ranking: assumes all metrics are equally important to our competitiveness, which they aren’t. And everyone has a slightly different view on the priority order
But it gives us a clear, data-driven look at which regions we should recognize as leaders and those we should be watching as rising competitors
Here’s how our region’s average scores stack up by category,
Pretty clear break between categories of strength and areas needing improvement
best overall on infrastructure and worst on business vitality
A call to action for a business audience that economy, talent and vitality are all middling to lagging peers
Education doesn’t factor into the averages because state tests were used to measure, not comparable to peers
Young professional groups
MSP businesses
Cultural organizations
Social service and philanthropy
Higher education
Government
Major MSP events