The document discusses initial ideas for three promotion packages - a music promotion package, film promotion package, and TV advertising package. It then provides more details on specific promotional elements for each package, such as a music video, magazine advertisement, film teaser trailer, magazine cover, poster, radio advertisement, and TV sponsorship. Based on peer feedback, the document proposes focusing on creating a film trailer along with a magazine cover and poster, as this will be easier to handle independently without permissions and draws from prior experience making a magazine cover.