The document discusses the growth of e-commerce in Asia Pacific and globally. It notes that Asia Pacific has emerged as the strongest B2C e-commerce region in the world, with China, the US, and India having the largest sales. While China's e-commerce sales reached $328 billion in 2013, India's sales were only $10.7 billion due to lower internet penetration. The document also outlines India's demographic profile of online users, trends in online orders and funding of Indian e-commerce companies.

1. Research By:
Eshant Sharma

2. Online Travel
Tickets for
air, rail, bus etc.
Online Retail
Retail products
sold online
Online Deals
Deals purchased
online
Online Portal
Includes car, job,
property portals
Online Marketplace
Platform where sellers &
buyers transact online

3. • Asia-Pacific emerged as the strongest business-to-consumer (B2C) e-commerce
region in the world with sales of around 567.3 billion USD, a growth of 45% over
2012, ranking ahead of Europe (482.3 billion USD) and North America (452.4 billion
USD).
• The top three were followed by Latin America, and the Middle East and North Africa.
• Globally, B2C e-commerce sales increased by 24% over 2012.
• According to Ecommerce Europe, country-wise, the US, UK and China together
account for 57% of the world’s total B2C e-commerce sales, with China having total
sales of 328.4 billion USD.
• India had sales of only 10.7 billion USD, 3.3% of that of China in 2013 with fifth
position in Asia Pacific.
• India’s internet penetration with total e-households at 46 million against China’s 207
million is one of the reasons behind India’s poor B2C sales growth.

4. 641
279
243
109
107
84
CHINA US INDIA JAPAN BRAZIL RUSSIA
INTERNET USERS BY COUNTRY: IN MILLION (2014)
China US India Japan Brazil Russia
46%
87%
19%
86%
53%
59%
INTERNET PENETRATION AS PERCENTAGE OF POPULATION

5. An analysis of the demographic profile of internet users further testifies that
eCommerce will rise rapidly in India in coming years. Around 75% of Indian internet
users are in the age group of 15 to 34 years. This category shops more than the
remaining population.
9%
16%
38%
37%
0% 5% 10% 15% 20% 25% 30% 35% 40%
OTHERS
35-44 YEARS OLD
25-34 YEARS OLD
15-24 YEARS OLD
Demographic profile of India online users

6. 99
130
165
21638
60
92
138
JUN-12 JUN-13 JUN-14 JUNE 2015 (ESTIMATED)
Geographical distribution of internet users in
India (million)
Urban Rural

7. 0.4 0.6 1 1.5 2.3 3.5
63.8
5.3
7
9.5
12.6
16.4
21.3
2009 2010 2011 2012 2013 2014 2015
INDIA’S ECOMMERCE AND ETAIL GROWTH
etail ecommerce
Etail grown at CAGR
of 56 % from
2009-13
Etail market size
USD 6 Billion
Apparel, electronics
constitute 80% to
distribution

8. • By 2020, eTail in India is expected to account for 3% of total retail.
• Orders are expected to more than double from five million in 2013 to 12 million by 2016,
which will mean more opportunities for both consumers and eTail companies.
91.60%
8% 0.04%
83%
14%
3%
INDEPENDENT RETAIL BRICK & MORTAR RETAIL ETAIL
Share of eTail in Indian retail
2014 2020

9. 4
5
12
2012
2013
2016 (ESTIMATED)
Orders per month (in million)

10. Company Amount (Million $) Key Investors
Flipkart 1000 Morgan Stanley, GIC, Tiger Global
Flipkart 700 Tiger Global, Iconiq Capital
Snapdeal 637 PremjiInvest, SoftBank Corp
Flipkart 210 Iconiq Capital, DST Global
Olacabs 210 SoftBank Corp, Steadview
Snapdeal 134 Nexus Ventures, Bessemer, Saama
Snapdeal 100 Temasek, PremjiInvest
Housing.com 90 Nexus Ventures, Qualcomm Ventures
Quikr 90 Warburg Pincus, Norwest
Zomato 60 Warburg Pincus, Norwest, Tiger Global
Myntra 50 Accel India, PremjiInvest
Freecharge.in 33 Sequoia Capital India, Ru-Net Holdings
BigBasket 32.7 Zodius Capital, Lionrock Capital
Amazon.com 30 Catamaran Ventures

11. Internet
Banking

12. Online Banking services started in New York in 1981 with 4 of the
cities major banks
City Bank
Chase Manhattan
Chemical
Manufactures Hanover
These banks offered Home Banking services through Videotext
System.

13. • Internet Banking allows you to conduct
banking transactions online , instead of
finding a bank and interacting with a teller.
• In a broad sense, it is the use electronic
means directly to transfer money from one
account to another, rather than from cheque
or cash
• A system of banking in which customers can
view their account details, pay bills and
transfer money by means of the internet.

15. • Cost Effective
• Transaction Speed
• Efficiency
• Speed Banking
• Vast Coverage

16. • Security
• Learning Difficulties
• Technical Breakdown
• Increasing Number of fraudulent websites
• Fake emails from banks

18. 54 51
38 33
44 46
53
50
2 2
7
14
1 2
4
OLD PRIVATE BANKS PSU NEW PRIVATE BANKS FOREIGN
CHANNEL USAGE BY BANK CATEGORY
Branch ATM Internet Banking Call Centres

19. 166
584
1150
2007 2010 2020 (F)
Internet Reach Over Mobile By 2020
No. of mobile subscribers (Million)

20. 18.50%
16%
8%
5.80% 5.50%
7%
0.00%
2.00%
4.00%
6.00%
8.00%
10.00%
12.00%
14.00%
16.00%
18.00%
20.00%
Commercial Banks RRB Co-operative Banks
Growth in non-urban credit
Amount Outstanding No. of Accounts

21. 13 13
11
12 12 12
23 23
21 21
20 20
BANK OF BARODA UNION BANK OF
INDIA
PUNJAB NATIONAL
BANK
BANK OF INDIA CANARA BANK STATE BANK OF INDIA
Productivity Of Public Banks
2007 2014

22. 1151
1362
1605 1699
1975
2354
2786
3461
4326
5241
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
Total Assets of Banks

24. Amazon is the world's largest
online retailer
Selling over forty categories of
goods, from books to electronics
to groceries to jewellery to auto
parts
Amazon was incorporated in
1994 in the state of Washington
by Jeff Bezos, went online in
1995, and issued an IPO on May
15, 1997.
The company is an ecommerce
and Internet technology
platform, a fulfilment and
logistics platform and even an
Internet start-up incubator.
In 2011, net
revenue increased
41% to $48.08
billion.

25. Amazon web services face
competition from established
providers Dell, Microsoft and
Google.
Merchant services are in
competition with a host of
Internet Payment Service
Providers located across the world

26. •Accumulated technological
expertise in retailing
•Customer management
technology
•3rd party selling platform i.e.
Amazon marketplace

27. Focus on
publishing industry
Invest in cloud
and other third
party services

28. • Boston Consultant Group
Indian Banking 2020
• PricewaterhouseCoopers (pwc),
eCommerce in India
• International Journal of Engineering Research and General Science
Volume 2 Issue 2 Feb-Mar 2014
• Asia Pacific Journal of Marketing & Management Review
Volume 2 December 2012
• Crisil Research
February 2014

29. Thank You