The document discusses how data from virtual worlds like Second Life can be used to visualize relationships and track information sharing. It notes that analyzing these relationships can help identify opinion leaders, innovation, and information hubs. However, it cautions that the social behaviors and psychologies behind these relationships cannot be fully captured by technology alone.

1. Im in ur virtual world watchin u do stuff Data visualisation and relationships in Second Life Aleks Krotoski BarCamp Brighton 2 15-16 March 2008

2. And this is what u look lik

5. <a rel=“contact” href=“http://secondlife.com/MynciGorky> Babbage Linden Mynci Gorky

6. Why is this interesting or important in the first life? Can identify relevance Can identify holes Can identify opinion leaders & info hubs Can track innovation Can A-B test Can make pretty pictures that will impress your friends

8. <a rel=“contact” href=“http://secondlife.com/MynciGorky> Babbage Linden Mynci Gorky

9. Robert Scoble Mynci Gorky

13. What’s my point? These are social relationships which have psychologies which can’t (yet) be articulated through technology There are social flocking/network effects in these spaces Gosh, they’re capturing a lot of data about us