This document discusses crowdsourcing and citizen engagement. It provides definitions of crowdsourcing as seeking input from communities to generate ideas and solutions. Examples are given of citizen engagement programs in New York City, San Francisco, and Ottawa that utilized crowdsourcing to generate ideas from citizens. The benefits of crowdsourcing include surfacing new perspectives and empowering citizens. Challenges that can arise include lack of follow through and narrow results from limited crowds.
Presentation given in Vancouver on April 18th, 2012 on Social Media with Elijah van der Giessen, Koodonation and Microvolunteering with Jennifer Robertson, and Fundchange and Crowdfunding with Paul Dombowsky.
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes | Paul Dombowsky
Ideavibes and Urban Resilience ran a workshop in Calgary to participants from the City, Public Institutions, environmental groups, etc. with a focus on helping them utilize crowdsourcing in their citizen engagement and open innovation initiatives.
Presentation given on Feb 24/2011 at CSI in Toronto to Charities and Non-Profits on the topics of Social Media and Crowdfunding. Attention was paid to Fundchange as a new crowdfunding initiative in Canada sponsored by TELUS.
Presentation given in Vancouver on April 18th, 2012 on Social Media with Elijah van der Giessen, Koodonation and Microvolunteering with Jennifer Robertson, and Fundchange and Crowdfunding with Paul Dombowsky.
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes | Paul Dombowsky
Ideavibes and Urban Resilience ran a workshop in Calgary to participants from the City, Public Institutions, environmental groups, etc. with a focus on helping them utilize crowdsourcing in their citizen engagement and open innovation initiatives.
Presentation given on Feb 24/2011 at CSI in Toronto to Charities and Non-Profits on the topics of Social Media and Crowdfunding. Attention was paid to Fundchange as a new crowdfunding initiative in Canada sponsored by TELUS.
When you combine the concept of outsourcing with the power of Internet-connected individuals, you have Crowd Sourcing. Companies are using crowd sourcing to raise funds for a start-ups, get product ideas for the next line of merchandise, and to solve problems that seem too big for the organization.
How can your company utilize crowd sourcing? In this workshop we will explore the following “crowd” topics and discuss how you can take advantage of this new technology-enabled workforce:
• Crowd Funding and Capital Raising
• Crowd Creativity and Idea/Content Generation
• Crowd Wisdom, Problem-solving and Decision-making
• Crowd Work
We’ll also discuss how to get your organization “crowd sourcing ready” so that when you find the right problem for this solution, you can jump right in with confidence.
Learning Objectives
What is CrowdSourcing and how can it apply to your business
How to use the “crowd” to get new ideas and designs for your organization
How CrowdFunding can be used to raise capital for research and development
MARCOM 2011 SOCIAL MEDIA FOR SOCIAL CHANGELiveWorkPlay
Keenan Wellar
Co-Founder & CEO, LiveWorkPlay.ca
Stacey Diffin-Lafleur
Senior Director, Marketing and Communications, United Way Ottawa
Despite ongoing financial distress, challenges with leadership and staff succession, and an aging volunteer base, many non-profit organizations remain reluctant to engage social media as a means for effectively pursuing their missions. For those who are using social media, in many cases this is limited to push communications, ignoring its real marketing potential as a means of developing relationships with members, funders, media, decision-makers, and others in key target communities. Frequently cited barriers to utilizing social media in the non-profit sector will be explored, with an eye to realistic best practices, and with special attention to the unique challenges of smaller organizations.
1 Understand benefits of social media for non-profits
2 Incorporate social media as an integrated strategy
3 Overcome barriers to social media engagement
Updated workshop presentation as presented in Ottawa, ON on April 19th. This presentation is a guide to crowdsourcing and citizen engagement for organizations from a variety of types. Also presented was the Ideavibes Crowd Engagement Platform.
You’ve dipped your toes into social media: you’ve got a Facebook page, Twitter feed, YouTube channel, and CEO blog set up.
But now what?
Back up.
Social media is about free and open conversations online but your organization still needs to have a plan of action. Take a hold of your communications plan and start afresh.
This workshop is for organizations that dipped (or maybe dove headfirst) into social media, but are now wondering what the next steps are and how they can make their social media investment more focused and worthwhile.
Attendees Will Walk Away With:
- Knowledge of how social media is changing the way nonprofits operate and what it means to be a networked nonprofit
- Tips on how to determine which social networks your organization's key audiences are using and how to create a social media strategy
- Information on receiving buy-in from staff, management, and boards
You’ve dipped your toes into social media: you’ve got a Facebook page, Twitter feed, YouTube channel, and CEO blog set up.
But now what?
Back up.
Social media is about free and open conversations online but your organization still needs to have a plan of action. Take a hold of your communications plan and start afresh.
This workshop is for organizations that dipped (or maybe dove headfirst) into social media, but are now wondering what the next steps are and how they can make their social media investment more focused and worthwhile.
Attendees Will Walk Away With:
- Knowledge of how social media is changing the way nonprofits operate and what it means to be a networked nonprofit
- Tips on how to determine which social networks your organization’s key audiences are using and how to create a social media strategy
- Information on receiving buy-in from staff, management, and boards
How the web changes the organisation of business and the business of organisa...david cushman
Final version of the slides I presented in a keynote for Webciety at CeBIT in Hannover, Germany on March 8, 2012.
You can see the video of me presenting it here: http://webciety.c.nmdn.net/playlist/list.php#entryId=0_yxkxvl4w or go to my blog FasterFuture.blogspot.com and search for CeBIT
What Is Crowdfunding:
Crowdfunding is quickly becoming the Internet’s #1 newest, most exciting phenomenon and social trend for raising funds by providing a convenient website platform that allows people to support any project you create by sharing. Register here today: http://tinyurl.com/pv5svh5
"Benefits of WeShare Crowdfunding"
Our we$hare CrowdFunding platform is a global community which allows you to share your dream project with the world. By leveraging the incredible power of a unique community-sharing model, we help you reach your goals faster and easier than any other platform. When you join we$hare CrowdFunding now, you could literally fulfill your dreams while helping others do the same, creating a win-win experience for all.
Register here today: http://tinyurl.com/pv5svh5
Description: “Did you wonder if you are doing your Social Media Marketing correctly? Have you taken it to the edge or are you coloring safely inside the lines? Giovanni Gallucci will show you just how far you can go in his presentation, Extreme Social Media Marketing.”
This will be different than any presentation I’ve ever given.
Today we are going to walk thru a creative brief for a campaign which involves multiple online marketing channels.
Why?
What if you don’t sell social media?
Empowering communities through social innovationRobin Low
Good intentions are not enough, you need to think critically about impact to ensure your efforts are not wasted and you can always work with communities near you to solve social problems.
When you combine the concept of outsourcing with the power of Internet-connected individuals, you have Crowd Sourcing. Companies are using crowd sourcing to raise funds for a start-ups, get product ideas for the next line of merchandise, and to solve problems that seem too big for the organization.
How can your company utilize crowd sourcing? In this workshop we will explore the following “crowd” topics and discuss how you can take advantage of this new technology-enabled workforce:
• Crowd Funding and Capital Raising
• Crowd Creativity and Idea/Content Generation
• Crowd Wisdom, Problem-solving and Decision-making
• Crowd Work
We’ll also discuss how to get your organization “crowd sourcing ready” so that when you find the right problem for this solution, you can jump right in with confidence.
Learning Objectives
What is CrowdSourcing and how can it apply to your business
How to use the “crowd” to get new ideas and designs for your organization
How CrowdFunding can be used to raise capital for research and development
MARCOM 2011 SOCIAL MEDIA FOR SOCIAL CHANGELiveWorkPlay
Keenan Wellar
Co-Founder & CEO, LiveWorkPlay.ca
Stacey Diffin-Lafleur
Senior Director, Marketing and Communications, United Way Ottawa
Despite ongoing financial distress, challenges with leadership and staff succession, and an aging volunteer base, many non-profit organizations remain reluctant to engage social media as a means for effectively pursuing their missions. For those who are using social media, in many cases this is limited to push communications, ignoring its real marketing potential as a means of developing relationships with members, funders, media, decision-makers, and others in key target communities. Frequently cited barriers to utilizing social media in the non-profit sector will be explored, with an eye to realistic best practices, and with special attention to the unique challenges of smaller organizations.
1 Understand benefits of social media for non-profits
2 Incorporate social media as an integrated strategy
3 Overcome barriers to social media engagement
Updated workshop presentation as presented in Ottawa, ON on April 19th. This presentation is a guide to crowdsourcing and citizen engagement for organizations from a variety of types. Also presented was the Ideavibes Crowd Engagement Platform.
You’ve dipped your toes into social media: you’ve got a Facebook page, Twitter feed, YouTube channel, and CEO blog set up.
But now what?
Back up.
Social media is about free and open conversations online but your organization still needs to have a plan of action. Take a hold of your communications plan and start afresh.
This workshop is for organizations that dipped (or maybe dove headfirst) into social media, but are now wondering what the next steps are and how they can make their social media investment more focused and worthwhile.
Attendees Will Walk Away With:
- Knowledge of how social media is changing the way nonprofits operate and what it means to be a networked nonprofit
- Tips on how to determine which social networks your organization's key audiences are using and how to create a social media strategy
- Information on receiving buy-in from staff, management, and boards
You’ve dipped your toes into social media: you’ve got a Facebook page, Twitter feed, YouTube channel, and CEO blog set up.
But now what?
Back up.
Social media is about free and open conversations online but your organization still needs to have a plan of action. Take a hold of your communications plan and start afresh.
This workshop is for organizations that dipped (or maybe dove headfirst) into social media, but are now wondering what the next steps are and how they can make their social media investment more focused and worthwhile.
Attendees Will Walk Away With:
- Knowledge of how social media is changing the way nonprofits operate and what it means to be a networked nonprofit
- Tips on how to determine which social networks your organization’s key audiences are using and how to create a social media strategy
- Information on receiving buy-in from staff, management, and boards
How the web changes the organisation of business and the business of organisa...david cushman
Final version of the slides I presented in a keynote for Webciety at CeBIT in Hannover, Germany on March 8, 2012.
You can see the video of me presenting it here: http://webciety.c.nmdn.net/playlist/list.php#entryId=0_yxkxvl4w or go to my blog FasterFuture.blogspot.com and search for CeBIT
What Is Crowdfunding:
Crowdfunding is quickly becoming the Internet’s #1 newest, most exciting phenomenon and social trend for raising funds by providing a convenient website platform that allows people to support any project you create by sharing. Register here today: http://tinyurl.com/pv5svh5
"Benefits of WeShare Crowdfunding"
Our we$hare CrowdFunding platform is a global community which allows you to share your dream project with the world. By leveraging the incredible power of a unique community-sharing model, we help you reach your goals faster and easier than any other platform. When you join we$hare CrowdFunding now, you could literally fulfill your dreams while helping others do the same, creating a win-win experience for all.
Register here today: http://tinyurl.com/pv5svh5
Description: “Did you wonder if you are doing your Social Media Marketing correctly? Have you taken it to the edge or are you coloring safely inside the lines? Giovanni Gallucci will show you just how far you can go in his presentation, Extreme Social Media Marketing.”
This will be different than any presentation I’ve ever given.
Today we are going to walk thru a creative brief for a campaign which involves multiple online marketing channels.
Why?
What if you don’t sell social media?
Empowering communities through social innovationRobin Low
Good intentions are not enough, you need to think critically about impact to ensure your efforts are not wasted and you can always work with communities near you to solve social problems.
This presentation was given at the 2012 Online Research Methods Conference in London, UK. The content focuses on an overview of crowdsourcing as a possible research methodology when appropriate.
Pascal Beucler, chief strategy officer, MSLGROUP, was recently invited to speak at Parson's school of design. He chose the hot topic of crowd-sourcing and how brands such as Coca Cola and Nissan are using it to design logos and products.
Burson-Marsteller Australia presentation for New Media Conference 2010, which was held in March in Sydney. Deck includes crowdsourcing case studies and guidance on strategic approach.
This presentation focused on the the basics of crowdsourcing as a civic engagement platform to give citizens an opportunity to be part of the change they want to see and open government.
B2B Community Building - a discussion and roadmap - mesh conference 2010Spodek & Co.
B2B Community Building - a discussion and roadmap - mesh conference 2010
Note: Much of this workshop revolved around an interactive discussion between community managers and strategists.
I'm @EdenSpodek on Twitter if you'd like to chat more.
Speaker Steve Croth of Better The World Inc. recounts his experiences in running a successful social venture. Get the firsthand story about the experience of starting up an innovative company.
Part of the MaRS CIBC Presents Entrepreneurship 101 lecture series:
http//www.marsdd.com/ent101
Design Thinking as new strategic tool. Presentation made to spark the discussion about innovation & inspiration and new business opportunities. And how to introduce Design Thinking as a strategic tool in your company.
This presentation was from the webinar "Crowdsourcing for Product Managers" held on May 31/11. It looks at crowdsourcing as an option for product managers to help build better products, stay in tune with the market, and create stickiness with prospects and customers.
Updated workshop presentation as presented in Ottawa, ON on April 19th. This presentation presents crowdfunding and Fundchange as an alternative for raising funds - focused on projects or doable asks.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
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What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
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India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
2. Will
Rogers
famously
said
that
“Everybody
is
ignorant,
just
on
different
subjects.”
One
of
the
lessons
of
modern
social
media
is
that
the
reverse
is
also
true:
everyone
is
knowledgeable,
just
on
different
subjects.
Social
media
and
crowdsourcing
provide
unique
ways
to
tap
into
that
knowledge.
BiIle,
Haller
and
Kadlec
–
Promising
PracMces
in
Online
Engagement,
Australia
2
4. Crowdsourcing
Defined
An
engagement
process
whereby
organizaMons
seek
input
from
either
open
or
closed
communiMes
of
people,
either
homogenous
or
not,
to
contribute
ideas,
soluMons,
or
support
in
an
open
process
whereby
the
elements
of
creaMvity,
compeMMon
and
campaigning
are
reinforced
through
social
media
to
come
up
with
more
powerful
ideas
or
soluMons
than
could
be
obtained
through
other
means.
Why
Bother?
OrganizaMons
have
a
difficult
Mme
engaging
with
their
communiMes
to
strengthen
their
relaMonship
and
be
ciMzen/crowd
focused.
Internal
or
external,
the
community
has
ideas
that
can
be
harnessed
that
come
from
diverse
backgrounds,
experiences
and
educaMon.
7
5. Citizen Engagement for Your City
• There
are
many
one
way
conversaMons
happening:
• Blogs
• Newmarket
Town
Hall
Watch
• GreenAssassinBrigade
Driven
by
Social
• NewmarketHappenings
Media
Pla_orms
• Podcasts
• Make
no
mistake
–
your
ciMzens
want
to
be
involved
in
transforming
the
City
of
today
to
City
2.0.
• Where
is
the
engagement?
Where
is
the
innovaMon
happening?
8
6. ONLINE ENGAGEMENT
Use
Cases
Levels
of
Engagement
Lifecycle
IdenMfying
problems,
opportuniMes
or
future
issues
Collaborate
&
Empower
Consult
&
(CollaboraMon)
Policy
ConsultaMon
Involve
Listen
&
Inform
(ConsultaMon)
(InformaMon)
IdenMfy
Customer
Service
and
(Audience
Service
Delivery
Analysis)
CommunicaMon
and
PromoMon
Land
Use
and
Development
Programs
and
IniMaMves
9
7. Who is your crowd?
CITY
Explicit
Experts
Emergent
Experts
(community
leaders,
front
Engagement
line
stakeholders)
Targets
General
Audience
10
8. Where Innovation / Crowdsourcing Fits
Open
Space
How
we
gather
Open
InnovaMon
Social
Media
Crowdsourcing
Community
How
we
talk
Where
ideas
come
from
Leadership
How
we
inspire
&
enable
11
9. Innovation: Crowdsourcing vs The Survey
Crowdsourcing
Surveys
• Lends
itself
to
diversity
of
parMcipaMon
• Great
for
solidifying
preconceived
• Fewer
barriers
to
parMcipaMon
ideas
or
direcMons
• Drives
innovaMon
–
new
ideas
from
leP
• Hidden
field
that
have
merit
• Requires
interpretaMon
which
is
open
• Easy
to
interpret
–
the
crowd
generally
to
biases
by
reviewers
makes
things
clear
• Doesn’t
encourage
creaMvity
• Comments
are
focused
12
10. The Appeal
• Crowdsourcing
surfaces
new
perspecMves
• Invites
parMcipaMon
from
nontradiMonal
sources
• Infuses
real
energy
into
the
process
of
generaMng
ideas
and
content
• Empowers
people
when
they
feel
their
voice
is
being
heard
• Technology
can
enable
parMcipaMon
by
disenfranchised
(ie.
PCs
in
libraries/shelters
with
ciMzen
engagement
campaigns)
• Builds
engagement
and
relaMonships
with
new
audiences
13
11. Things to Watch For
• Excessive
lobbying
and
promoMon
• Narrow
crowds
product
narrow
results
• No
follow-‐through
causes
creditability
hit
• If
you
say
you
are
generaMng
soluMons
for
X,
communicate
what
happened
and
why
• Broad
ideaMon
campaign
descripMons
will
result
in
less
focused
results
BUT
too
narrow
will
restrict
creaMvity
• Dismissing
ideas
that
seem
far
fetched
• IdeaMon
oPen
requires
refinement
–
understanding
what
your
crowd
is
saying
by
‘x’
14
13. Example 2: Citizen Engagement in SF
San
Francisco
Engage4change
CiMzen
Engagement
Program
(2
weeks)
• No.
of
Engagements
=
2252
• Referrals
=
64%
from
TwiIer
• Cost
=
500
ice
cream
cones
($1,000)
• Humphry
Slocombe’s
Crowd
=
320,000
twiIer
followers
and
Facebook
Friends
16
14. Example 3: Myscouts Innovation
Launched
in
May
of
2012
Designed
to
move
ideas
for
improving
Scouts
and
the
web
experience
from
email
to
an
open
innovaMon
pla_orm.
17
15. Example 4: Open Innovation with Citizens
Case Study
City
of
OIawa
CITY OF OTTAWA: Choosing our Future Campaign
The City of Ottawa selected the Ideavibes Crowd
Have
a
Say
Sustainability
Campaign
Engagement Platform™ as a pilot project to test Key Successes
crowdsourcing and the Ideavibes tool to generate 1. Engagement and participation from new voices
interest, awareness, engagement, innovation and 2. Demonstrated the public is ready to make sustainable choices
momentum leading up to the release of 3 draft plans 3. Sparked innovation in the community around an important
focused on sustainability. issue for the future
Critical Success Factors Goals Results
The critical success factor for the ‘Have a The City of Ottawa had a number of goals The City of Ottawa exceeded their goals
Say’ campaign was to provide an acces- they needed to fulfill with this process: through this engagement process using the
sible process that would open a channel Ideavibes Crowd Engagement Platform.
for innovation for those who: • Generate ideas and gauge support During the campaign, over 6000 were
• Increase social media presence engaged with:
• are high-interest but have limited
capacity for engagement • Continue building relationships with new • 213 Ideas generated
audiences
• do not or are unable to attend public • 150 Comments made
events • Demonstrate that the public is ready to
make sustainable choices • 6122 Votes cast
• are not comfortable being vocal but • Tripling of website visits and average
whose voice deserves to be heard • Engage at least 1000 participants
time on the site
• want online alternatives for engagement • Over 50% of referrals to the campaign
- choice and variety came directly from the crowd
How Citizens Participated
The campaign’s central question was:
Purpose of this Engagement What is your idea for how the Cities of Ideavibes
Ottawa and Gatineau and the National
The purpose of this campaign, and the Capital Commission (NCC) can make our Ideavibes has developed the first
use of the Ideavibes Crowd Engagement Capital Region more sustainable? What Crowd Engagement Platform to enable
Platform, was to generate conversation choices will you personally make to create a organizations to create crowdsourcing
and innovation around sustainability in our more sustainable future? Then citizens were and/or crowdfunding campaigns that use
community, inspire personal actions, hear able to participate in one or more of four the power of social media and tapping
from a new audience and embrace ideas ways in either English or French: into the wisdom of crowd to strengthen
from those not normally heard from, be relationships through engagement and
able to spread the word about the initia- • Vote on ideas they supported participation. It’s about starting innovative
tive by tapping into social media, engage projects, building better products, setting
• Submit a new idea
large numbers of citizens in a cost effective, new directions, driving innovation, being
transparent, innovative and sustainable • Comment on existing ideas
more community-focused, funding worthy
way, and generate momentum and energy • Share ideas (Twitter, Facebook, Email) initiatives and sparking social change.
leading to the release of the plans.
www.ideavibes.com | @ideavibes | blog.ideavibes.com | paul@ideavibes.com | +1.613.878.1681
18
16. Example 5: State of Washington Budget
Ideas
for
cutng
the
state
budget
were
generated
with
this
online
campaign:
-‐ 2,000
ideas
posted
-‐ 130,000
votes
cast
Problems:
Ideas
not
implemented
–
reasoning?
-‐ State
said
some
ideas
did
not
take
into
account
the
complex
relaMonship
between
Federal
and
State
Government
-‐ Most
popular
idea
–
end
the
ability
of
reMred
employees
to
double
dip
–
collect
pension
and
work
as
a
contractor.
Not
implemented
due
to
poliMcal
nature
of
issue.
-‐ CiMzens
leP
wondering
–
is
crowdsourcing
a
legiMmate
exercise,
or
only
for
public
relaMons?
19
17. Example 6: Development Site in NY
hIps://popularise.com/ciMes/1/neighborhoods/1/projects/1
20
18. More Crowdsourcing for Your City
Possibili;es
include:
• Property
development
–
front
end
–
what
do
you
want
to
see
here?
• RecreaMon
programs
• Policy
development
• BudgeMng
–
what
would
you
be
willing
to
sacrifice
to
do
X
• How
should
we
celebrate
X?
How
should
we
honour
Mr/Mrs.
X?
• We
have
a
problem
with
X
(ie.
Vandalism)
–
what
should
we
do
to
solve
it?
(could
be
broad
or
hyper
local)
• Process
changes
• The
how
to
implement
for
new
programs
and
policies
21
19. It all starts with a Question or Problem
• Needs
to
be:
– Clear
and
compelling
– Not
leading
– Allow
for
open
innovaMon
– Encourage
parMcipaMon
– Allow
for
outliers
to
feel
comfortable
22
20. What is Crowdfunding?
So
many
definiMons
…
According
to
Wikipedia
–
crowdfunding
describes
the
collecMve
cooperaMon,
aIenMon
and
trust
by
people
who
network
and
pool
their
money
and
other
resources
together,
usually
via
the
Internet,
to
support
efforts
iniMated
by
other
people
or
organizaMons.
Crowdfunding
occurs
for
any
variety
of
purposes,[1]
from
disaster
relief
to
ciMzen
journalism
to
arMsts
seeking
support
from
fans,
to
poliMcal
campaigns,
to
funding
a
startup
company,
movie
[2]
or
small
business[3]
or
creaMng
free
soPware.
Crowdfunding
is
a
type
of
crowdsourcing.
5
21. Types of Crowdfunding
Equity
DonaMon
Based
Based
Revenue
&
profit
sharing
Lending
Based
Reward/ 11%
P2P
lending,
P2B
Preorder
lending
&
Based
DonaMon
Based
social
lending
22%
49%
Equity
Based
Lending
Based
18%
Reward
Based
8
23. Why?
• There
was
a
gap
for
funding
‘stuff’
and
the
market
filled
the
need
with
a
new
channel
• The
gap
was
for
a
new
way
to
fund
change
• InnovaMon
• CreaMve
endeavors
• Startups
• ChariMes
–
new
channels
• ReflecMon
of
the
dissaMsfacMon
with
current
channels
for
funding
• Control
maintained
by
the
creators/founders
• Funders
aren’t
looking
for
control
–
they
just
want
to
parMcipate
/
belong
/
connect
10
24. Mind the Gap – Small Business Funding
• Over
the
past
17
years,
65%
of
net
new
jobs
came
from
small
business
• Small
business
/
start-‐ups
used
to
find
funding
by
tapping
into
savings,
home
equity
and
friends/family
• Savings
rates
have
declined
and
home
equity
has
been
disappearing
• $51b
invested
in
US
start-‐ups
in
2010
–
accredited
investors
made
up
only
19%
-‐
majority
came
from
friends
and
family
($41.6
billion)
11
25. Government as a Platform
• Ideas
and
informaMon
produced
by
and
on
behalf
of
the
ciMzen
or
the
crowd
• Crowd
is
empowered
to
spark
the
innovaMon
that
will
result
in
an
improved
approach
to
governance
• Move
away
from
‘Vending
Machine
Government’
Expect
Pay
Taxes
Repeat
Services
• Responsibility
is
shared
between
ciMzens
and
staff
25
26. Vision for Engagement for Cities
• Central
portal
where
both
ciMzens
(have
one
view),
and
City
staff
(have
a
different
view),
can
see
all
engagement
happening
at
any
given
Mme
–
list
and
mapped.
• City
staff
–
create
campaigns
based
on
requirements
–
help
in
choosing
the
right
methodology
and
tool
set
(town
hall
meeMng,
survey,
crowdsourcing,
etc.)
• CiMzens
–
quickly
be
able
to
check
consultaMons
relevant
to
them
–
see
results.
• Single
pain
of
glass
or
panel
approach
to
engagement
• It
could
look
like
this:…
26
28. Ideavibes Citizen Engagement Platform
• Easy
to
set-‐up
and
deploy
• Able
to
run
mulMple
campaigns
at
once
• Can
run
Crowdsourcing
and
Crowdfunding
Campaigns
• Build
sMckiness
and
community
around
those
that
engage
(sign-‐in
and
see
past
votes,
comments,
ideas)
• Hosted
soluMon
(in
Canada)
• Able
to
be
implemented
on
exisMng
website
or
set-‐up
in
new,
desMnaMon
site
• Social
Media
connected
• Pay
per
campaign
model
–
mulMple
campaigns
can
be
run
at
once
28
29. Thank you – Questions?
Paul
Dombowsky
|
613.878.1681
|
paul@ideavibes.com
|
www.ideavibes.com