The document discusses cloud service delivery models and emphasizes the importance of IBM's Tivoli software for managing dynamic infrastructures. It highlights the benefits of service automation, including improved productivity, efficiency, and customer satisfaction through self-service portals and standardized processes. Additionally, it outlines IBM's Business Value Assessment (BVA) to help organizations evaluate and implement effective cloud service automation solutions.

1. Effektivisering af Cloud
serviceleverancer
Mads Rasmussen
Solution Sales Manager, IBM

2. Different delivery models for Cloud Computing
Off
Premise SaaS
Shared Marketplace /
Aggregators
Managed ops
Resell Cloud
Cloud Compute Public Cloud
Consulting Services
Delivery Model
Deliver Cloud Cloud
Off Premise Services Operator
Dedicted PaaS
Resell Cloud
components
Cloud
Builder
Private Cloud
On
Premise Traditional IT
Capital Mixed Operational
Expense Financial Model Expense
© 2010 IBM Corporation

3. Why Cloud…What is your strategy?
Public Cloud
Revenue Growth / Cost cutting
Attract new and retain existing customers
Deliver services faster and improve quality
New cost and Pay-per-use billing
Private Public
Cloud Cloud
Internal/Private Cloud
Be more effective and increase productivity
Agility into your operations
Greater flexibility and better utilization
Internal clouds are more than just virtualization
Many organisations are exploring cloud computing to reduce cost
…a Dynamic IT Infrastructure is needed to achive Data Center agility and
support Cloud initiatives
© 2010 IBM Corporation

4. Tivoli Software is needed to manage Dynamic Infrastructures and to make Cloud
Services more operational and secure
Service Request Management and Automation Usage and Accounting
• Orchestration of Operational Tasks • Metering and accounting for cloud services
• Service catalogue and self-service capabilities • Enable integration to billing systems
• Manage workloads and systems provisioning • Tracks system usage
Manage the Cloud Service lifecycle from request of service to fulfillment and
retirement by Visibility, Control and Automation
Monitoring Performance and Availability
• Monitoring of provisioned environment
Security Management – Storage Management
Identity and Access Assurance • Provides data protection, backup and recovery
• Administers, secures and monitors user access to resources
• Storage Virtualization
• Protects data and applications
Manage Security, Virtualization and Availability
for a Dynamic Infrastructure
© 2010 IBM Corporation

5. An integrated solution which enables organizations to improve productivity and
speed service delivery trough repeatable tasks and standardized processes
Improve efficiency
Increase quality
Improve visibility and control
Service Cataloque
Metering
Service Request
&
Tivoli Management
Reporting
Service
Automation
Provisioning Manager
Process
&
Automation
De-provisioning
Manage
Workloads and
Ressources
© 2010 IBM Corporation

6. Self-Service Portal and Service Catalog
Starting point for automated service workflows
All new orders are made through self-service
…Improves customer satisfaction by accelerating service delivery with
automated workflows
© 2010 IBM Corporation

7. An integrated solution which enables organizations to improve productivity and
speed service delivery trough repeatable tasks and standardized processes
Improve efficiency
Increase quality
Improve visibility and control
Service Cataloque
Metering
Service
&
Tivoli Request
Reporting
Service Managemen
Automation t
Provisioning Manager
Process
&
Automation
De-provisioning
Manage
Workloads and
Ressources
© 2010 IBM Corporation

8. Service Automation Management with standardized processes and Task
Automation delivers operational efficiency
A simple request starts the process automation
The request can be issued by a catalog or higher
level process
The process automation consists of automated
and manual tasks and orchestrates them
Process Owner
Process Automation Aut. Asset Owner
Service Management
Task Automation ----
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HW/SW Provisioning
Approve
Organization
Doing ----
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and People ------ ------
Info
…Improves customer satisfaction by accelerating service delivery with
automated workflows © 2010 IBM Corporation

9. Experiential benefits by Service Automation
Request of new workstation
Offer customers and users a self-service feature that automatically manages them through
the process to request services and resolve ad-hoc tasks faster.
Reduce throughput: Up to factor 10 in calendar time
Resource Savings: 20-40% of time spent in Service Desk
New employee
Automate the entire process of setting up a new employee.
Reduce throughput: Up to factor 10 in calendar time
Resource Savings: 10-20% of time spent
Test/development environment on-demand
Manage the whole process for delivering a complete test/development environment.
Reduce throughput: From weeks to hours
Resource Savings: 20-30% of time spent
© 2010 IBM Corporation

10. How to get your organization started?
IBM offers to implement a BVA (Business Value Assessment)
This BVA gives you an overview of the value IBM's Service Automation solution
creates for particular your organization. As a results of the BVA you will receive
investment calculation that can be used for your business case and forward
looking decisions.
Process:
We will pre-agree on goals and needs which should be adressed in the BVA.
After having structured and processed the data collected, we will present
findings for all relevant stakeholders.
Time:
Plan, resource requirements and cost will be known from the start.
The BVA are performed by an IBM specialist and typically require 3-5 days of IBM
and 1-2 days of effort from you, where the final results are delivered within
approx. 2 weeks.
© 2010 IBM Corporation

11. Questions
© 2010 IBM Corporation