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Designing Learning Strategy to
Deliver Competitive Advantage
Webinar Series
November 19th, 2015
CopyrightHumanCapitalGrowth.AllRightsReserved.
Presenters
Dr. Shreya Sarkar-Barney
HCG President & Founder
Izabela Widlak, M.S.
Research Consultant
2
CopyrightHumanCapitalGrowth.AllRightsReserved.
3
Talent
Strategy &
Consulting
Talent
Analytics
Talent
Management
Education
US India
We help organizations achieve better outcomes through talent using
science, analytics, and empathy.
CopyrightHumanCapitalGrowth.AllRightsReserved.
Agenda
• Causes of poor return on training investment
• Opportunities for L&D to enable the business
• Scientific bases for designing effective interventions
• Learning strategies to drive outcomes
Source: Bersin by Deloitte
Year-over-Year Change in Training Spending U.S. – 2006 to 2013
Training Budget
Learning and Development Opportunities
26%
72%
30%
Managers not coaching
and developing employees1
Employees leaving due to lack of
career development opportunities2
“Not prepared” to address the
workforce capability requirements
of the business3
Source:
1 Accounting Principals
2 Forbes
3 Deloitte University Press
Q. Have any of the following occurred at your company in the past 18 months as a result
of inadequacies in human capital management?
Source: Economist Intelligence Unit/CMA Report: Talent pipeline draining growth
CEO Concerns
Unable to achieve key
financial targets
Reduction in company’s
ability to innovate
Unable to achieve
forecast growth
Unable to start a major
project(s) or strategic
initiative
Unable to complete
major project(s) or
strategic initiative or
completion delayed
Reduction in
company’s
competitiveness
Unable to respond
adequately or in
time to risk factors
Unable to
expand
into new
markets
34%
Motivation to Learn
Most influential predictor of transfer of training
Source: Colquitt, J. A., LePine, J. A., & Noe, R. A. (2000). Toward an integrative theory of training motivation: a meta-analytic path analysis of 20 years of research.
Journal of applied psychology, 85(5), 678.
What predicts motivation to learn?
Relevance
&
Criticality
What are some learning strategies
to ensure relevance and
criticality?
Strategies
Relevance & criticality
• Sponsorship by leaders
• Manager support
• Relevance to role
• Recognition
• Linked to job progression
• Linked to business critical projects
What do
restaurants
have in common with
learning?
The Restaurant Model
?
Satisfy
Hunger
?
Deliver
Experience
Quick
Smaller bite
Minimal service
Fast Food
Quick
Larger portions
Self-service
Cafeteria
Longer duration
Fewer options
Limited customization
Service oriented
Sit-down
Restaurant
Limited menu
Customized,
High touch,
Experience-focused
Fine Dining
Learning Strategy
How do we deliver the
right skills
to the right audience
@ right time
@ right level
@ right price
?
Learning Strategy
Fast Food
Cafeteria
Sit-Down Restaurant
Fine Dining
Short Videos
Job Aids
Classroom
Blended Learning
eLearning
Conferences
Workshop
Coaching
User Experience
ShortVideos
JobAids
eLearning
Conferences
Classroom
BlendedLearning
Workshop
Coaching
Specific, practical, short
How to…
use excel
influence
sell
Variety of topics,
Learn as much or as little
Anytime, anywhere
Learn something new…
Digital marketing
Coding
Industry practices
Fewer topics,
customized to work and
organization
How do we…
go to market
develop talent
innovate
FastFoodCafeteria
Sit-downFineDining
Few options
Customized to learner, work,
organization
How do we…
transform the org.
compete in a new mkt.
Talent Development Human Capital Development
Talent vs. Human Capital Development
Talent Development
• Developing individuals’
capabilities
• Develop job relevant skills
• Closing skill gaps
Human Capital Development
• Building the collective
capacity of a team
• Develop critical capabilities
needed to win in the
marketplace
• Addressing unique needs of
the organization
Develops the capacities of individual employees
Talent Management
Human Capital Development
Develops the collective
capacity of the organization
.14
.28
Source: Takeuchi, R., Lepak, D. P., Wang, H., & Takeuchi, K. (2007). An empirical examination of the
mechanisms mediating between high-performance work systems and the performance of Japanese
organizations. Journal of Applied Psychology, 92(4), 1069.
User Experience
ShortVideos
JobAids
eLearning
Conferences
Classroom
BlendedLearning
Workshop
Coaching
Specific, practical,
short
How to…
Variety of topics,
Learn as much or as
little
Anytime, anywhere
Learn something new…
Fewer topics,
customized to work
and organization
I can do…
FastFoodCafeteria
Sit-downFineDining
Few options
Customized to learner,
work, organization
I can transform…
Talent Development Human Capital Development
80% Offerings
20% Cost
20% Offerings
80% Cost
Human Capital Development
Its not…
• Team building
• An annual leadership
summit
• Participating in a seminar as
a team
• Quarterly meetings
It is…
• Working toward a shared
goal
• Learning and solving
problems collaboratively
• Addressing strategic and
critical needs
• Developing a shared
response to uncertain but
competitive opportunities
Case Study: Capitalizing on Opportunities When
Your Biggest Competitor Gets Acquired
Creating Preparedness
Talent Development
• Sales training including:
Industry knowledge
Solution selling
Pricing strategy
Persuasion and influence
skills
Negotiation skills
Capturing Opportunities
Human Capital Development
• CEO led collaborative session
• Development of customer
acquisition strategy
• Plan of action and work
distribution
• Practice and feedback
Want more!
17 Science-Based Talent Blue Prints
In-house Sessions
Keynote Speakers
info@humancapitalgrowth.com
www.humancapitalgrowth.com
27
Talent
Strategy &
Consulting
Talent
Analytics
Professional
Development
in Talent
Management
& Strategic HR
Thank you!

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