SlideShare a Scribd company logo
HOW TO RANK ON
GOOGLE WITHIN
MINUTES USING
WORDPRESS
With Alex Miranda
Case Study Subject
Target Keywords
TitleTag: Lexus Authorized Car Repair & Maintenance Service Center in Putnam County
• Lexus Car Repair Putnam
• Lexus Car Repair Shop Putnam NY
• Lexus Car Maintenance Shop Putnam
• Lexus Car Maintenance Putnam NY
• Lexus Service Center Putnam NY
• Lexus Authorized Service Center Putnam
• Lexus Car Service Center Putnam NY
• Lexus Maintenance Service Center Putnam
My Requirements
• Self hosted WordPressWebsite
• Plugins
• Proper Structure
• Speed
• Blog
• Niche Service
• Location
• Google Analytics
• Google Search Console
• AMP
Plugins
• Google Analytics byYoast
• Google XML Sitemaps byArne Brachhold
• WP Smush
• Super Cache Plugin
• WP Rocket
• Yoast SEO
• AMP by Automattic
• Glue forYoast SEO & AMP
Proper Structure
Framework &Theme
• Genesis Framework - By StudioPress
• CustomTheme - Developed By Marknet Group
WordPress Ping Update Service.
When you publish a new post, WordPress automatically notifies
the following site update services in real time.
Robots.TXT
• You can find it here: www.yourwebsite.com/robots.txt
Should look like this:
XML Sitemap
XML
Sitemap
Settings
SpeedTools
• Pingdom – Use Pingdom to get a quick overview of your websites
performance https://tools.pingdom.com/
• Web PageTest - UseWeb PageTest for a detailed overview of your
website's performance. https://www.webpagetest.org
Content Delivery Network (CDN)
• A content delivery network, or content distribution network, copies
web content across servers to improve reliability via geographic
proximity to an end user.
Database Optimization
*WordPress Database can get clogged
• Old post
• Revisions
• Spammed and unapproved comments
• Duplicate or orphaned metadata, etc.
To fix this and improve query
time, you can use plugins like:
WP Sweep
WP-Optimize
WP-DB Manager
WP Rocket*
Yoast SEO Plugin
IGNORE SEO analysis feature. It will give false info and screw up your title tags
and meta descriptions
Blog Page
• Blog twice a month or even once a week
• Choose topics related to your service
• Create a keyword-rich title
• Promote blog posts through email and social channels
• Internally link and cross-reference the blogs
Create Niche Service Page
Keyword
in URL
Keyword in
H2Tag
Keywords in Content
Internal
Links
Locations
External
Link
Title tag & Meta Description
Google Analytics
• Make sure you sync Analytics with Search Console
Google SearchConsole
• Add Property
• Verify Website – Make sure you are logged into Analytics
SearchConsole – Add Sitemap
SearchConsole –The Fetch
SearchConsole –The Fetch
Search Console –The Fetch
The Results
Google AMP
AMP stands forAccelerated Mobile Pages, a Google-backed
project designed as an open standard for any publisher to
have pages load quickly on mobile devices.
• Faster loading page for mobile users
• Improved search engine rankings
• Increased visibility for Publishers
Learn More Here: https://www.ampproject.org/
Google AMP
Google AMP Plugins
• AMP - By Automattic
• Glue forYoast SEO & AMP – Only if usingYoast SEO
• AMP forWP – Accelerated Mobile Pages -
ByAhmed Kaludi, Mohammed Kaludi
*Note - If you haven’t switched to HTTPS and you’re
running AMP pages, you will need to change soon
Follow Me For Great SEOTips
Email: amiranda@marknetgroup.com
Twitter: @mralexmiranda
Google+: plus.google.com/+AlexMirandaSEO
Web: http://www.marknetgroup.com
LinkedIn: http://linkedIn.com/in/mralexmiranda
Feel free toTweet about this presentation. Friend me on LinkedIn and give me a recommendation.
First 20 people to Follow me onTwitter andTweet:
I just saw the most incredible WordPress SEO presentation ever by
@mralexmiranda #WordPress #SEO http://bit.ly/rankwithwordpress
Will receive my new eBook with over 100 SEO tips

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How To Rank On Google In 5 Minutes Using WordPress

  • 1. HOW TO RANK ON GOOGLE WITHIN MINUTES USING WORDPRESS With Alex Miranda
  • 3. Target Keywords TitleTag: Lexus Authorized Car Repair & Maintenance Service Center in Putnam County • Lexus Car Repair Putnam • Lexus Car Repair Shop Putnam NY • Lexus Car Maintenance Shop Putnam • Lexus Car Maintenance Putnam NY • Lexus Service Center Putnam NY • Lexus Authorized Service Center Putnam • Lexus Car Service Center Putnam NY • Lexus Maintenance Service Center Putnam
  • 4. My Requirements • Self hosted WordPressWebsite • Plugins • Proper Structure • Speed • Blog • Niche Service • Location • Google Analytics • Google Search Console • AMP
  • 5. Plugins • Google Analytics byYoast • Google XML Sitemaps byArne Brachhold • WP Smush • Super Cache Plugin • WP Rocket • Yoast SEO • AMP by Automattic • Glue forYoast SEO & AMP
  • 7. Framework &Theme • Genesis Framework - By StudioPress • CustomTheme - Developed By Marknet Group
  • 8. WordPress Ping Update Service. When you publish a new post, WordPress automatically notifies the following site update services in real time.
  • 9. Robots.TXT • You can find it here: www.yourwebsite.com/robots.txt Should look like this:
  • 12. SpeedTools • Pingdom – Use Pingdom to get a quick overview of your websites performance https://tools.pingdom.com/ • Web PageTest - UseWeb PageTest for a detailed overview of your website's performance. https://www.webpagetest.org
  • 13. Content Delivery Network (CDN) • A content delivery network, or content distribution network, copies web content across servers to improve reliability via geographic proximity to an end user.
  • 14. Database Optimization *WordPress Database can get clogged • Old post • Revisions • Spammed and unapproved comments • Duplicate or orphaned metadata, etc. To fix this and improve query time, you can use plugins like: WP Sweep WP-Optimize WP-DB Manager WP Rocket*
  • 15. Yoast SEO Plugin IGNORE SEO analysis feature. It will give false info and screw up your title tags and meta descriptions
  • 16. Blog Page • Blog twice a month or even once a week • Choose topics related to your service • Create a keyword-rich title • Promote blog posts through email and social channels • Internally link and cross-reference the blogs
  • 18. Keyword in URL Keyword in H2Tag Keywords in Content Internal Links Locations External Link
  • 19. Title tag & Meta Description
  • 20. Google Analytics • Make sure you sync Analytics with Search Console
  • 21. Google SearchConsole • Add Property • Verify Website – Make sure you are logged into Analytics
  • 27. Google AMP AMP stands forAccelerated Mobile Pages, a Google-backed project designed as an open standard for any publisher to have pages load quickly on mobile devices. • Faster loading page for mobile users • Improved search engine rankings • Increased visibility for Publishers Learn More Here: https://www.ampproject.org/
  • 29. Google AMP Plugins • AMP - By Automattic • Glue forYoast SEO & AMP – Only if usingYoast SEO • AMP forWP – Accelerated Mobile Pages - ByAhmed Kaludi, Mohammed Kaludi *Note - If you haven’t switched to HTTPS and you’re running AMP pages, you will need to change soon
  • 30. Follow Me For Great SEOTips Email: amiranda@marknetgroup.com Twitter: @mralexmiranda Google+: plus.google.com/+AlexMirandaSEO Web: http://www.marknetgroup.com LinkedIn: http://linkedIn.com/in/mralexmiranda Feel free toTweet about this presentation. Friend me on LinkedIn and give me a recommendation. First 20 people to Follow me onTwitter andTweet: I just saw the most incredible WordPress SEO presentation ever by @mralexmiranda #WordPress #SEO http://bit.ly/rankwithwordpress Will receive my new eBook with over 100 SEO tips