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Source: Oracle Hospitality
Millennials use technology every day, so naturally they want to use their
devices during hotel stays. Oracle Hospitality’s recent study, “Millennials
and hospitality: The redefinition of service,” shares the findings of how
9,000 millennials from eight countries use and want to use tech at hotels.
How millennials use
and want to use tech in hotels
43%
use a desktop 87%
use
smartphones
72%
use laptops
37%
use iPads
or tablets
82%
have connected
their mobile device
to hotel Wi-Fi
13%
have used a hotel’s
mobile app
46%
have booked a
room with their
mobile device
94%
use their
smartphones in
a restaurant
52%
want to manage
their loyalty
programs on their
mobile devices
12%
ordered roomservice
with their mobile
device
20%
have used a mobile
device to check in
to a hotel
55%
want to connect mobile
devices to guestroom
TVs/audio equipment to
access their own
content
36%
want to access their own
content but still have the
option of paying for
content from the hotel
11%
would pay for
hotel-provided
content
15%
reported seeing
employers welcome
staff feedback on
technology
36%
of millennials who
worked in the hotel
industry in the past five
years described their
employer’s use of
technology as “bad”
HOW MOBILE
DEVICES ARE USED
AT HOTELS
WHAT
MILLENNIALS USE
DAILY
GUESTROOM
ENTERTAINMENT
MILLENNIAL
HOTEL EMPLOYEES
ON TECH

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How millennials use and want to use tech in hotels

  • 1. © 2016 STR, Inc. All Rights Reserved. illustrations: annamarie hudson Source: Oracle Hospitality Millennials use technology every day, so naturally they want to use their devices during hotel stays. Oracle Hospitality’s recent study, “Millennials and hospitality: The redefinition of service,” shares the findings of how 9,000 millennials from eight countries use and want to use tech at hotels. How millennials use and want to use tech in hotels 43% use a desktop 87% use smartphones 72% use laptops 37% use iPads or tablets 82% have connected their mobile device to hotel Wi-Fi 13% have used a hotel’s mobile app 46% have booked a room with their mobile device 94% use their smartphones in a restaurant 52% want to manage their loyalty programs on their mobile devices 12% ordered roomservice with their mobile device 20% have used a mobile device to check in to a hotel 55% want to connect mobile devices to guestroom TVs/audio equipment to access their own content 36% want to access their own content but still have the option of paying for content from the hotel 11% would pay for hotel-provided content 15% reported seeing employers welcome staff feedback on technology 36% of millennials who worked in the hotel industry in the past five years described their employer’s use of technology as “bad” HOW MOBILE DEVICES ARE USED AT HOTELS WHAT MILLENNIALS USE DAILY GUESTROOM ENTERTAINMENT MILLENNIAL HOTEL EMPLOYEES ON TECH