1. How Can Pastors
Blog?
10 Tips for Ministry Blogging
by Lynette Hawkins
be yo n d ma r ke t in g g r o up, in c .
AWES OME INS IGHT
www.awesomeinsight.com

2. Blogs Are…
 Online Journals
 A Way to Share Your
Faith with the
Community

3. What Can Blogs Do?
 MEET People On Their Walk
 CONNECT to Community &
Members
 BUILD
RELATIONSHIPS
 TEACH & INSPIRE
People Who May Be Lost
 EXPLORE Sermon Topics

4. Tip#1
Write with a
TARGET
AUDIENCE
in mind

5. Tip# 2
Share CONTENT
That MATTERS
 Writings
 Book Reviews
 Interviews
 Articles
 Video

6. Tip# 3
Create an
ENGAGING
HEADLINE
 Inspiring Thought
 Top 10 Lists
 Recent Sermon Topic
 How To…

7. Tip# 4
Speak with a more
PERSONAL
TOUCH
 Your hobbies
 Your passion
 Your faith
Like having a cup of
coffee with a friend

8. Tip# 5
Show Your
SENSE of HUMOR

9. Tip# 6
LINK to ….
 Other websites
 Blogs
 Video/Podcasts
 Relevant articles
 Inspirational
messages

10. Tip# 7
K.I.S.
Keep It Simple
 Write
 Short posts
 Frequently
 In everyday language
 With consistency

11. Tip# 8
Ask QUESTIONS
for Feedback
 What are your
thoughts?
???
 How do you feel about
that?
 Why?

12. Tip# 9
PROOF Read
 Check
 Spelling
 Grammar
 Information
 Accuracy

13. Tip# 10
Be VISIBLE
 Announce on Church
Website
 Tag with Keywords
 Refer to Blog Comments
 Share in Bulletin,
Newsletter
How Will People Find Your
Blog Article?

14. be yo n d ma r ke t in g g r o up, in c .
AWES OME INS IGHT
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