The movie poster for A Nightmare on Elm Street uses red font for the title and white font above to draw attention and suggest danger and murder. It depicts the villain from behind a young unaware woman to indicate he has power over what will happen. The colors also resemble fire and sunset to represent things getting worse over time. The poster for Drag Me to Hell uses colors associated with danger and fire as the screaming woman is shown burning. Creepy hands reach for her sacred looking necklace while a haunted house with one lit side in the background may help the woman in trouble, according to the visual cues.