The document analyzes Walt Disney's expansion strategies into international markets like Japan, France, and Hong Kong using a PESTEL framework to evaluate the political, economic, social, technological, environmental, and legal factors in each location. It finds that being supportive of the local culture and economy while maintaining Disney's high standards was key to success. Careful consideration of the social and economic conditions in Hong Kong in 2005 made it an ideal time and place for Disneyland's expansion into Asia.
This presentation is all about HKD that is Hong Kong Disneyland, its background, Hong Kong Tourism, Operations, Negative Publicity and HKD's Response.......:)
This presentation is all about HKD that is Hong Kong Disneyland, its background, Hong Kong Tourism, Operations, Negative Publicity and HKD's Response.......:)
I had to write an in-depth evaluation of The Walt Disney Company. I learned a lot about researching companies and finding the information that is available to us via the web. I put together a presentation and had to present it in front of my Marketing class. It was a very fascinating to find out the behind the scenes happenings and financial holdings of the company. I learned ways to find a companies Target market and segment it down.
- Analysis based on research around the entertainment industry, where the strategic challenges of Walt Disney Company are addressed.
- Development of strategic plan for Walt Disney
This is MBA project submitted for Strategic Diversification of Walt Disney. States the steps taken by Disney to diversify from just cartoons to more of established entertainment company.
I had to write an in-depth evaluation of The Walt Disney Company. I learned a lot about researching companies and finding the information that is available to us via the web. I put together a presentation and had to present it in front of my Marketing class. It was a very fascinating to find out the behind the scenes happenings and financial holdings of the company. I learned ways to find a companies Target market and segment it down.
- Analysis based on research around the entertainment industry, where the strategic challenges of Walt Disney Company are addressed.
- Development of strategic plan for Walt Disney
This is MBA project submitted for Strategic Diversification of Walt Disney. States the steps taken by Disney to diversify from just cartoons to more of established entertainment company.
The ppt covers history of disney, 4 P , how disney segment, target and position itself , S.W.O.T.Analysis of disney and some questions related to journey
Can China innovate? How does the Chinese Internet relate to Galapagos penguins? This -and more - unveiled for the price of free.
Talk given at the National University of Singapore in October 2011.
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Slide ini berkaitan pelbagai elaun yang diberikan kepada pegawai kerajaan mengikut kelayakan dan sumber rujukan utama adalah daripada 1PP. Selain itu saya juga berkongsi berkenaan tuntutan perjalanan, pendahuluan diri dan pendahuluan pelbagai untuk rujukan.
Ini adalah penerangan dan ringkasan berkenaan rekod bagi pengurusan tunai di pejabat negeri SMECorp. Rekod ini adalah rekod manual. Rekod manual Panjar Wang Runcit (PWR), Buku tunai, daftar cek dan sebagainya. Pada awal bulan berikutnya, pejabat negeri mesti menghasilkan Penyata Penyesuaian Bank, Penyesuaian setem dan Penyesuaian Tunai bagi memastikan semua rekod adalah betul dan teratur.
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http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
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The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
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Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
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3. Walter Elias Disney (1901-1966)
Roy O Disney
(1893-1971)
• Founded on October 16, 1923 as Disney Bros.
Studios
• Incorporated in 1938 as Walt Disney Production
4. Hero
Walt Disney
• Born on 5th Dec 1901 in
Chicago Illinois
• American film producer, director, screenwriter, voice
actor, animator, entrepreneur, entertainer,
international icon and philanthropist, well known for
his influence in the field of entertainment during the
20th century (source : Wikipedia)
5. Assistant Hero
Roy Oliver Disney
• Born on 24 Jun 1893 in
Chicago Illinois
• While Walt was the creative man, Roy was the one
who made sure the company was financially stable
6.
7.
8. The Walt Disney Company Reports Fourth Quarter
And Full Year Earnings For Fiscal 2012
Source : http://thewaltdisneycompany.com/sites/default/files/reports/q4-fy12-earnings.pdf
9. The Walt Disney Company Reports Fourth Quarter
And Full Year Earnings For Fiscal 2012
Revenues
Media Networks Parks & Resorts
Studio Entertainment Consumer Products
Interactive
2%
8%
14%
46%
30%
11. Case Study, Question 2
Disney plans to make certain adaptation to its previous strategies
to enter the European (Paris) and Japanese market.
Do you agree with its decisions?
YES, we agree with its decision!
12. Strategies
LEGAL
GOVERNMENT
ENVIRONMENT ALLIANCES
& SHAREHOLDINGS
MEDIA
& ENTERTAINMENT
INDUSTRY
ECONOMICAL
TECHNOLOGY STATUS
SOCIAL IMPACT
14. Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Political • Supportive • Supportive • Very supportive
• Stable • Stable • Stable
• Democratic • Democratic • Democratic
• Government • NA • Monetary • Monetary
support • Oriental Land: Land Land
• Shareholdings 100% Infrastructure Infrastructure
• Tax benefit Walt Disney: 0% • Government & • Government: 57%
Public: 61% Walt Disney: 43%
Walt Disney: 39%
Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Economic
• Status • During the healthy • During the economic • During the healthy
• Job economy, 1982 recession, 1992 economy 'remarkable
Opportunities • Created 13,600 • Created 10,000 jobs time', 2005
• Tourism jobs 19% of which • 10 million additional • Created 18,400 jobs
are full-time visitors • 1.4 million additional
• 14 million visitors. visitors
3rd most visited
theme park in the
world in 2011
17. Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Social • Adore western • Similar culture • Modern asian
culture • Pop: 11.6m • Pop: 7.03m
• Pop: 12.79m
• Culture • Japanese were eager • French were • Chinese are surveyed to
Imperialism to accept everything angry, because accept of the American
– Community American. In fact they believed it culture. Also they are
Sensitive they insisted to have suppressed the fond of theme parks,
nothing that was French before Disneyland Hong
Japanese in individualism. Kong there are 10
Disneyland existing theme parks in
Hong Kong and the rest
of mainland China
combined.
19. Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Technological
• Infrastructure • NA • The government • The government
• Accessibility • High-end and up to financed the invested USD$7 million
date technologies infrastructure of of land premium and
are accessible and the park at USD$1.8 million in
can be bought at an USD$400 million, infrastructure
affordable rate. extended the Paris development which
subway, improve include reclamation
the motorway that and more land
ran by the site. acquisition.
Arranged for TGV • High-end and up to
to stop at the park. date technologies are
• High-end and up accessible and can be
to date bought at an
technologies are affordable rate.
accessible and can
be bought at an
affordable rate.
20. Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Environment
• Climate • Warm and rainy in • Very cold and dry in • Sub-Tropical, cool
• Land size summer, cold in winter winter. Cloudy half of and sunny winter.
• Safety • 82 hectares the year Hot in humid
• Disneyland considers • 1,950 hectares summer
safety a very • Disneyland considers • 180 hectares
important aspect in safety a very • Disneyland
their operations. The important aspect in considers safety a
fatality management is their operations. The very important
operated so that fatality management aspect in their
incidents are kept is operated so that operations. The
under wraps; clearly incidents are kept fatality
showing that Disney is under wraps; clearly management is
focused on image first. showing that Disney operated so that
is focused on image incidents are kept
first. under wraps; clearly
showing that Disney
is focused on image
first.
21. Disneyland Tokyo Disneyland Paris Disneyland Hong Kong
Legal
• Labor law • Is strict, and • There is no flexibility in • Salary grade for is
and protects both France. The employers based on their
Employment employer and are not allowed to education
law employee rather dismiss employees as qualification.
fairly. Therefore they want, which lead Therefore to have
Disney's concept of to high cost in higher qualified staff
"generally employment in France. Disney must be
comfortable Disneyland has strict prepared to pay
wearing uniforms, regulation of more. Therefore,
obeying their employees of janitors, or front
bosses and being employee’s liners may not be
part of the team" appearance, no tattoos, well educated
was accepted and no dying of hair. French enough to take on
pursued well by the people are not satisfied the challenge of
Japanese. with the restriction of "creating
individual freedom, happiness" as a
many organization centralised strategy
protests against the of Disney.
regulations.
23. the Why…
1) Complies with Hong Kong’s economic and
social status in 2005. Hong Kong was ready
for a theme park of Disneyland’s nature.
2) Enter the right country at the right time with
local adaption and high forecast of domestic
and international visitors.
3) Capitalize on how the community will
respond to Disneyland in Hong Kong, and
therefore forecast realistic profits
24. Summary
• Social aspects play important role in
this business industry
• PESTEL is used to show the
comparison on each aspects
• Findings shows the 6 strategies
(approach) to venture outside US (or
internationalization)
• Experience differentiation – quality
service and efficient