Health education aims to encourage healthy behaviors and lifestyles through increasing knowledge, improving skills, and changing attitudes. It can involve regulatory, service, health education, and primary healthcare approaches. Models of health education include the medical, motivation, and social intervention models. Health education covers individual, family, community, school, and occupational topics through various principles, contents, practices, and management strategies to ultimately promote health and well-being.

1. HEALTH EDUCATION

3. Definition
A process aimed at
encouraging people to want to
be healthy, to know how to
stay healthy, to do what they
can individually and
collectively to maintain health
and to seek help when

4. Aims and objectives
 Promote and sustain health
promoting lifestyle and practices
 Promote proper use of health
services available
 Provide new knowledge, improve
skills and change attitude
 Stimulate individual and community
reliance

5. Approaches to health education
1. Regulatory approach

6. 2. Service approach

7. 3. Health education approach

8. 4. Primary health care approach

9. Models of health education
• Medical model
• Motivation model
• Social intervention model

10.  Concerned with disease or illness
 Interested in recognition and treatment of
the disease and technological
advancement to facilitate the process
 Emphasis on dissemination of health
information based on scientific fact
 Assumption – people act on the
information supplied by health
professionals to improve their health
Medical model

11. Motivation model
 An individual pass through different
stages before adopting a new
behaviour – awareness, interest,
action
 Motivation include stages of interest,
evaluation and decision making

12. Social intervention model
 People will not readily accept or try
something new until it has been
approved by the group to which they
belong
 An effective health education model
is based on precise knowledge of
human ecology and understanding
the interaction between cultural,

13. Scope of health education
In the fields of
 Individual
 Family
 Community
 School
 Occupation
 Targeted groups/ beneficiaries

14. Contents
 Human biology
 Nutrition
 Hygiene
 Family health
 Disease prevention and control
 Mental health
 Prevention of accidents
 Use of health services

15. Principles
1. Credibility - trustworthyness
2. Interest
3. Participation
4. Motivation – awakening desire
5. Comprehension
6. Reinforcement - repeating at
intervels
7. Learning by doing

16. Cont...
8. Known to unknown
9. Setting an example
10. Good human relations
11. Feed back
12. Leaders

17. Practices of health education
{Methods and medias of health education}
 Audio visual aids
a) Audio aids
b) Visual aids
c) Combined AV aids

18.  Methods in health education
a. Individual approach
b. Group approach
c. Mass approach

19. Individual approach
 Personal contact
 Home visits
 Personal letters

20. Group approach
 Lecture
 Demonstration
 Discussion

21. Mass approach
 Television
 Radio
 Newspaper
 Internet
 Printed material
 Direct mailing
 Health museums and exhibitions
 Folk medias

22. Planning and management
 Collect informations
 Identify the problems
 Decide on priorities
 Set goals and objectives
 Assess resources

23.  Consider possible solutions
 Prepare plan of action
 Implementation
 Monitoring and evaluation
 Reassess the process

24. Role of health care provider
 Provide opportunities to
learn how to identify,
analyse health related
problems and to set own
targets and priorities
 Make health related
informations easily
available
 Indicate alternative
solutions
 Ensure assess to proven
preventive measures