Havmor report

A project report on havmor ice cream
FRONT PAGE:-
An Industrial visit Report
On
Havmor ice-cream company
Submitted
to
BWTIB
A
Ashram Road,
Ahmedabad
PIN NO.-380009
1

Submitted
by
Sunil kumawat
CLASS-BBA Sem
2
ROLL NO.-
1031
ACKNOWLEDGEMENTACKNOWLEDGEMENT
It is a matter of great pleasure and
gratitude to present this project Report this
project Report under gone at ‘Havmor’
Visiting ‘Havmor’ was one of the finest
experiences in my BBA
2

I am very thankful to the principal of our
Collage Prof. Nirav shah For arranging
such a informative industrial visit. I am
also thankful to Prof. Bhaumik nayak for
his encouragement and making this task
attainable.
My Sincere gratitude to the collage staff
for providing desire help and support form
and finally. I am thankful to Mr. Nitesh
Mathur & Mrs. Gunjan of HAVMOR
company who help with great spirit and
enthusiasm.
PREFACEPREFACE
In today’s fast changing & technological developing world
management of business is very important phase. It is useful
in each and every part of business.
Schools of management give great knowledge to students.
Practical study is also necessary. It helps to develop the
analytical skills, i.e. conception or execution of the students.
These practical training is like industrial visit. Presents a
unifies picture of what management is and how it is applied
to various forms of human endeavor in this country. Such
visits are important in order to acquit the students with the
technicalities of the various process and principles
undergone in various factories. In today’s world of
globalization opportunities are plenty and they keep
3

knocking at your doors all the time. The one, who is bold,
ready and alert, seizes them and puts them to the best use.
The world of success is always open to the dynamic. Ran
confident and courageous youth. All we need is the positive
attitude and forceful personality, to break myth and bad luck
and though competition. With adequate knowledge, spirit
and determination one can make people take notice of him
and get in step with him.
Practical training becomes compulsory especially for the
students at management, who want to achieve success.
Definitely helps the students to face the world with
courage, confidence, and positive attitude.
Schools of management had taken all things in mind.
B.B.A. courses have introduced practical studies as one of
its subjects. In this the students are gives opportunity to
visit various kinds of industries and know how practically
the work is performed.
CERTIFICATECERTIFICATE
This is a certify that the project report on an
industrial visit to ‘Havmor’
Submitted by Mr. sunil kumawat
Brahmchari Wadi Trust Institute of business
Administration officiated to Gujarat
University towards practical fulfillment of the
4

requirement for the practical study subject at
second sem. BBA programme .
{Principal}
Nirav shah
{ Prof in charge}
Bhaumik nayak
{Stamp of College }
INDEX
 INTRODUCTIONINTRODUCTION
 THE ICE CREAM INDUSTRY
 HAVMOR ICE CREAM
 BRIFE HISTORYBRIFE HISTORY
 FOUNDER
 HISTORY OF ORGANISATION
 MISSIONMISSION
 LOCATION & LAYOUTLOCATION & LAYOUT
5

 GENARAL INFORMATIONGENARAL INFORMATION
 GROTH &DEVLOPMENTGROTH &DEVLOPMENT
 CURENT POSITIONCURENT POSITION
 PRODUCTION DEPARTMENTPRODUCTION DEPARTMENT
 WHAT IS PRODUCTIONWHAT IS PRODUCTION
 RAW MATIRIALRAW MATIRIAL
 PRODUCTION PROCESSPRODUCTION PROCESS
 PRODUCT RANGPRODUCT RANG
 HUMAN RESOURCESHUMAN RESOURCES
 CAPITAL RESERVECAPITAL RESERVE
 LONE&ADVANCESLONE&ADVANCES
 NEED TO FINICENEED TO FINICE
 HUMAN MANAGEMENTHUMAN MANAGEMENT
 FACILITIES PROVIDED TO THEFACILITIES PROVIDED TO THE
WORKERWORKER
 EMPLOYEES BENEFIT ANDEMPLOYEES BENEFIT AND
SERVICESSERVICES
 MARCKETINGMARCKETING
MANAGEMENTMANAGEMENT
 INTODUCTION TO MARCKETINGINTODUCTION TO MARCKETING
 ORGANISATIONORGANISATION
 PRICINGPRICING
 FINANCIAL INFORMATIONFINANCIAL INFORMATION
6

 CAPITAL RESERVECAPITAL RESERVE
 LONE&ADVANCESLONE&ADVANCES
 NEED TO FINICENEED TO FINICE
SOCIAL RESPOSIBILITYSOCIAL RESPOSIBILITY
CORPORATE SOCIAL RESPONSIBILITYCORPORATE SOCIAL RESPONSIBILITY
 WHAT IS CSRWHAT IS CSR
 ROLE OF CSRROLE OF CSR
 RAIN WATER HARVESTINGRAIN WATER HARVESTING
CONCLUSIONCONCLUSION
BIBIOGRAPHYBIBIOGRAPHY
7

INTRODUCTIONINTRODUCTION
HAVMOR ICE CREAM:HAVMOR ICE CREAM:
This industry was established before our
independence. HAVMOR is established in Karachi in
1944. HAVMOR is very popular in Gujarat. It started
70 yrs. Ago. The word HAVMOR is derived from two
English words - Have More means have it more. It is
a partnership form of organization. It may be
described as an experiment successfully running from
last 70 yrs. It represents the co-operation of four
groups interlined with each other.
 Milk producers
 Process of milk in factory for ice cream
 Marketers
 Consumers
Its rational is that a co-operative would he processed
on its bottom-line, and hence improve margins for
growers and reduces costs for consumers. It fronts and
objectives were to see that there was enough milk for
every one in towns. It is the largest fast food chain the
whole country has been maintaining it.
8

BRIEF HISTORYBRIEF HISTORY
FOUNDER:
SATISHSCNDRA CHONA
In 1944, Satish Chandra Chona suddenly put the breaks
on his successful career as a Ground Engineer with
BOAC, and turned a businessman.
This came as a surprise to most of his colleagues and
friends. But the bigger surprise was the product he chose
to manufacture -- Ice Creams !
But young Satish Chona was not painting on ice. As a
vocation, he had already mastered the art of Ice Cream-
making from his uncle, Dinanath Chona, domicile in
Karachi then. In fact, he already was a taste innovator,
experimenting with jellies and unusual Ice Cream
ingredients.
Then, the Partition of India happened. And he had to
relocate his venture to Ahmedabad, and start afresh.
His high quality Ice Creams immediately made an
impression in the market. Soon, through continual taste
innovations and steady facility expansion, he blazed new
trails, and emerged as a prominent market presence in
Western India.
9

HISTORY
Small Beginning, Big Vision;
Great Ambitions
Havmor Ice Cream began its branded life in 1944 in
Karachi, in undivided India. By 1947, it was a popular
local brand there.
But in 1947, in the wake of the Partition, its founder
Satish Chona had to join the exodus into India, with
virtually no moveable assets. Searching for a new turf, he
tried out Dehra Dun and Indore, and finally, settled down
in Ahmedabad.
No, it was not a case of ‘brand relocation’, or anything
else as fanciful. He had to start the venture from scratch
again. In fact, he had to begin from a hand-cart at the
Ahmedabad Railway Station, churning out the Ice Cream
manually.
He called this fledgling brand ‘Havmor’ -- a neologism
for ‘Have More’ -- which meant the customer got more
value for money, and more taste to relish, from his Ice
Creams.
Perhaps he didn’t know it then, but he had laid the
foundation for one of Western India’s most enduring
market legends.
And good quality, like good character, wins over the
situation sooner or later.
Today, Havmor Ice Cream is a delicious facet of Western
India’s daily life, and part of its market lore. It reaches
hundreds of thousands of consumers through 7 main
outlets and 3,800+plus dealers.
That’s a very, very long way from a hand-cart.
10

MISSION
“Good, Truthful, Clean” Enterprising Ethos
Satish Chona, the founder of Havmor, began his
enterprise half a century ago with a simple guideline --
Achchai, Sachchai, Safai (Goodness, Truthfulness,
Cleanliness).
The succeeding generations at the helm of the company
translated this axiom into a way of life and business. Only
the finest ingredients go into the making of Havmor Ice
Creams. The whole manufacturing process conforms to
global standards of hygiene. And the company’s trade
practices are kept totally transparent.
Based on new generation technology and in-house R&D,
the company keeps formulating new tastes at frequent
intervals, and surprising its consumers. It has also
diversified into other food items, through a high profile
Restaurant Chain.
Today, six decades later, Satish Chona’s simple
philosophy still continues to be the corporate axiom of the
Havmor conglomerate.
And the company values its entrepreneurial self-esteem,
market image and reputation for financial uprightness
above its pure business interests.
11

LOCATION & LAYOUTLOCATION & LAYOUT
In this factory of manufacturing it the machines are
arranged according to the process they perform in the
plant.
Company produces 150 different varieties of products
and distributes throughout the Gujarat by its annual
turnover of Rs.250crores.
The location of the company is very good and safe in
sufficient area like Naroda. They get easily their
production-needed raw materials.
12

GENERAL INFORMATION
Name of the unit:
HAVMOR FOOD PVT LTD.
Form of organisatoin:
PRIVATE LIMITED
Year of establishment:
17’octomber1944.
Managing director: pradip chona
Location:
MODERN
INDUSTRIAL ESTATE;
BHINED NARODA FIRE STATION:
NARODA ROAD;
AHMEDABAD.
Registered Office:
HAVMOR ICE CREAM;
13

RELIFE ROAD;
AHMEDABAD.
Current Market Status:
Blue Chip Ice Creams brand of Western India.
Among the top three in sales.
Product_Range:
Ice Creams (Candies, Topo Cones, Ready-to-eat-cups
-- 110 Flavours), Barfi, Kulfi, Take-away Packs (Snacks /
+ Ice Cream), Food Items (Punjabi, Mughlai, South
Indian, Chinese, Continental).
Diversification:
Foods & Snacks
Activities:
Chain of Parlours & Restaurants spread out in
Ahmedabad and Vadodara.
Main Outlets:
Seven. More in the pipeline.
Dealer Network :
3,800+ Expansion underway.
14

HAVMOR ICE CREAM have been set up on co-
operative principles and has a commitment to provide
remunerative price to the producers on one side and
sale of high quality ice cream to consumers in the city
of Ahmedabad at a fairly reasonable price.
This could be achieved only due to proper planning of
cream. The company has it’s own working capital
generation system which has so far generation around
Rs.1 crores as deposit from societies for which
interest is paying regularly.
Today HAVMOR has earned a good name. It is the
largest food chain in whole state. Today it’s uses 2000
liters milk everyday. Annual turnover is at
Rs.30crores. It has its priorities set: -
 Ice cream
 Family pack
 Cones
 Candies
 Seasonal flavors
This could mean scarifying the more profitable high
end products.
Today HAVMOR means different thing to different
people.
For an urban consumer HAVMOR is best fast food.
For an average consumer HAVMOR is something
delicious.
15

A project report on havmor ice cream 16

What is production?
“ Production is a process of conversion of raw
material into finished goods with the use of different
resources.”
And the production process is the combination of
certain steps to obtain the final product. These steps
collectively are said as process.
Many processes are undertaken in creaming before the
milk & milk products reach the hands of the final
consumer.
Because of the processing the life expectancy of these
perishable items increases and they may be preserved
and retained for a conger period without any
deterioration in the quality.
19

RAW MATERIALRAW MATERIAL
The raw material procurement system is as
follows
Milk is main raw material for ice cream
Milk delivered by a producer is measured and a
sample is drawn for quality testing. Individual milk is
measured, sampled, analyzed and accordingly paid.
Payment due is worked out on the basis of the quality
and company delivers the quantity of the milk directly
to dairy.
• Company purchased sugar in bulk at it is used in
ice cream.
• Special attentions are given to dry fruits because
they are costly. The purchased cleaned and after
cutting they are used.
• Color & flavor, which are permitted by
governments, are only used.
20

PRODUCTION PROCESS:
The Process for manufacturing ice-cream passed through
various stages the chart given bellows shows the ways in
which ice cream reaches us after manufacturing stages.
Ice cream manufacturing

Ice cream filling

Marketing Channel

Marketing channel

cold storage

Transportation by A.C. isolated vehicles

Distributors

Dealers& custemer
21

The various process under gone by the dairies are as
follows: -
Pasteurization:
The word “ Pasteurization” has been named of the
name of the eminent French Scientist, Louis Parture,
who studied that heating of liquid, to a high
temperature considerably improves their keeping
qualities. This process is widely employed in almost
all the dairy operations, in general the word
“pasteurization” can not the heating of milk & milk
products to a temperature which destroys almost all
the micro organization present and that too without
significantly affection the properties of these
products.
The milk is warmed nicely and from it milk cream is
produced. Because milk is refined and tested nicely
from the dairy only no need to be tested it. Making
cream add needed dry fruits and sugar, Stabilizers and
chemicals in it. Sugar is mixed in milk while
warming. Cleaning of dry fruits and cutting is done by
over machine very nicely.
They make different varieties by ice cream by
different process.
They pack than nicely and store in cold storage at –
25% Celsius to –30% Celsius.
SPECIAL FEATURES:
Mode from continues. Ice cream-making machine
marketing India since 4 decades.
22

PRODUCT SPECIFICATION: Meets Agmark
Standard
PRODUCT RANGE
HAVMOR Company produces various types of
products. Their ice cream is delicious and different
varieties of flavors. The various products and their
use are as below:
CANDIES:
 Kala Khatta pop
 Lollypop
.Orangebar
 Kacchi keri
 Double Hit
 Mini Chocobar
 Kaju Candy
 Classic Chocobar
 3-D Bar
 Raspberry Dolly
23

 Mango Dolly
 Chowpaty Fulfi
 Zulu Bar
SMALL CUPS:50ml
 Vanilla
 Royal Gulab
BIG CUPS :100ml
 Royal Gulab
 Vanilla Strawberry
 Chocolate Bonanza
 Chips Kaju Draksh
 Butter Scotch
 Kaju Anjir
 Kesar Pista
 Raj Bhog
24

CONES:120ml
 Ringo Bings
 Choco Vanilla
 Strawberry
 Chocolate
 Butter cotch
 Kesar Pista
 Raja Rani
25

NOVELTIES:
MalaiKulfi
Roll cut
Badam pista Kulfi
Raja Rani Roll cut
Sandwich Ice Cream
Fifty Fifty Roll cut
Cassata cut
Super Sunda Bon-Bon
FAMILY PACKS& PARTY PACKS:
Royal Gulab
Vanilla Kaju Draksh
Butter Scotch
Chocolate Chips
Fresh Strawberry
Bonanza Bonanza
26

Swish Cake
Kaju Anjir
Kesar Pista
Lonavali
Almond Carnival
Roasted-Badam-Anjir
27

HUMAN
MANEGEMENT
The over all responsibility of manufacturing are interested to
vice president who is supported by different functional health
leaking after oral solids, quality control production planning
and control and utilities. Personal department is the main part of
the each and every company without the person company can
do nothing and can not earn profit.
1) NUMBER OF EMPLOYEES:-
As the company employees are the main part of the company of
how many number of they are in the factory is very important
Navneet’s total employees are 240 which permanents. The
company provides them good atmosphere and salary.
The company has good relationship with his employees. It
provides them insurance also company tries to give them basic
facility. Every employee gets uniform from the company. Aim
to increase employee’s salary. 240 people working in that
department most of them are classifies in three different groups,
supervisors, engineers, workers.
29

FACILITIES PROVIDED TO
THE WORKERS
At Naroda in one and only one manufacturing unit
there are 600 workers are employed divided in three
shifts: -
1. 150 workers
2. 50 workers
• 50 workers are regular ones
They work in two shifts day and night; manufacturing
work goes on only in day and in night preservation.
• Wages & Salaries
HAVMOR Ltd. Provide monthly expenditure on
salaries is approximately 6 lacks, out of which 4 lacks
are paid to the regular employment & 2 lacks to
contractual workers.
• Provident Fund: -
Contribution of provident fund is made on a monthly
basis predetermined rate to appropriate authority on
accrual basic and charged to them.
• As per the accounting standard issued by the
institute of chartered accountants of India, the
30

company is required to make provision for leave
encasement on accrual basis also.
• Gratuity: -
In manufacturing divisions the liability towards
gratuity in respect of eligible employees is covered by
a group gratuity scheme with life insurance
Corporation of India.
• Management Division: -
The company is funded its liability for payment of
gratuity for the employment of proper division to on
approved gratuity invest fund and the annual
contribution to the said fund is charged to the revenue
accounts on the basic of actuarial valuation.
◊ Special Benefits: -
I. The company provides 25 quarters to the
workers.
II. One for outside employees the company also
provides the staff, but specially from A’bad.
31

EMPLOYEES BENEFITS &
SERVICES
A qualified person is appointed to visit the factory daily. Every
different and indirect employee is subjected to techniques. The
medical report shall cover various aspects viz, eye sight, blood
pressure, physical fitness etc.
The personnel is where respect the medical exemption reports
not found satisfactory i.e The physical fitness of the personnel
is not as per the required standard are to be duet with by
affecting necessary trades or other wise as deemed fit in to the
context at the circumstances.
The company provides them good atmosphere and salary.
Every employees get uniform form the company. Aim to A
increase employee’s salary.
32

Introduction to MarketingIntroduction to Marketing
Havmor food has established a new strategy, Business unit
called micro Marketing division the rural markets of India.
The division queries market generic marketing Began to play an
increasing important role with the certain be colony
personating world over with the coming of important of
generic market in India and it gaining fool hold in certain
market with in a very short span of this division has established
its self in the market.
The goal of marketing is to create customer’s satisfaction
profitable by building value-laden relationships with
important customers. The marketing department can not
accomplish this goal by it self it must team by closely with
other department with organization through out it entire
value delivery system to provide superior value customers.
This marketing calls up every one in the superior value and
satisfaction.
To make all the work smoother the group has created division
has its own special identity in the market and it tops products.
MARKETING DEPARTMENT
ADVERTISING
PACKAGING
SELLING
34

Organization of the marketingOrganization of the marketing
DepartmentDepartment
The marketing manager Mr. Kaunal Desai handles the
marketing department of the company. He works directly under
the general manager Mr. Pradip Chona Basic ideas of
packaging and designing coups from Mr. Chona and the rest
marketing work is governed by Mr. Kamal Desai under there
are three regional affairs respectively in ahmedabad, Rajkot and
Surat Which are not hot market of the company under the three
regional affairs there courses distribution 800 retailers under
distributors work to make available ice cream to the altimeter
consumers. Also seven executive’s havmors parlors in
ahmedabad work directly under the regional manger in charge
the whole scene become understandable with the help of
following diagrams.
The following chart represents the entire organization structure
of the Havmor Company.
Now the organization structure of marketing department.
General Manager
[Mr.Pradip Chona]

Marketing Manager
[Mr. Kamal Desai]

REGIONAL
REGIONAL REGIONAL
MANAGER MANAGER
MANAGER
(A’ BAD) (SURAT)
(RAGKOT)
35

Distributors Distributors
Distributors
Retailers Retailers
Retailers
Consumers Consumers
Consumers
PricingPricing
First we know that what is price? Price is the amount or
services or the same of the values that consumers exchange for
the benefits of having or using the product or services.
Havmor Food Pvt. Ltd. Have 2 factors affecting to price
decision.
{A} Internal factor affecting to the pricing decision.
 Marketing mix strategy:-
Havmor has made own marketing mix strategy, price is
only one of the marketing mix tools that a company
uses to achieve its marketing objectives.
 Cost:-
Havmor has estimate the cost set the floor for the price
that the company can charge for its products. The both
cover all lots costs for producing, distributing, and
selling the products and delivers a fair rate of return for
its efforts and risk.
 Organization Consideration:-
Havmor’s management must decide who within the
organization should set prices.
36

{B} External factor affecting to the pricing decision.
 Pure Competition:-
A market in which buyer and seller trade in a uniform
commodity no signal buyer or seller has much effect on
the going market price.
 Monopoly Competition:-
A market in which many buyer and sellers trade over a
range of pricing rate than a simple market prices.
 Competitor:-
Havmor Ice-cream has selecting price of the product
economic factors are affecting in such as boom or
recession. In flatirons and in terse rate affect both the
producing a product and consumer perception of the
product and consumer perception of the products price
and value.
PRICING LIST:
CANDIES
Lolly pop
15 ml. 5.00
Kala Khatta pop 35 ml. 10.00
Orangebar 60 ml. 5.00
Kacchi Keri 60 ml. 7.00
Double Hit 80 ml. 10.00
Mini Chocobar 35 ml. 5.00
37

Kaju Candy 60 ml. 10.00
Classic Chocobar 50 ml. 10.00
3-D Bar 50 ml. 10.00
Raspberry Dolly 60 ml. 15.00
Mango Dolly 60 ml. 15.00
Chocobar 60 ml. 25.00
Chowpaty Fulfi 70 ml. 30.00
Zulu Bar 80 ml. 35.00
SMALL CUPS:
Royal Gulab 50 ml. 5.00
Vanilla 50 ml. 5.00
BIG CUPS:
Vanilla 100 ml. 10.00
Strawberry 100 ml. 12.00
Chocolate Chips 100 ml. 13.00
Bonanza 100 ml. 13.00
Kaju Draksh 100 ml. 15.00
Butter Scotch 100 ml. 15.00
Kaju Anjir 100 ml. 15.00
Kesar Pista 100 ml. 22.00
Raj Bhog 100 ml. 25.00
38

CONES:
Ringo Bings 120 ml. 20.00
Choco Vanilla 120 ml. 15.00
Strawberry 120 ml. 18.00
Chocolate 120 ml. 25.00
Butter Scotch 120 ml. 25.00
Kesar Pista 120 ml. 25.00
Raja Rani 120 ml. 25.00
NOVELTIES:
MalaiKulfi Roll cut 80 ml. 20.00
Badam pista Kulfi 80 ml. 25.00
Sandwich Ice Cream 100 ml. 25.00
Raja Rani Roll cut 100 ml. 30.00
Fifty Fifty Roll cut 100 ml. 30.00
Cassata cut 120 ml. 40.00
Super Sunda 125 ml. 40.00
Bon-Bon 15 ml. 5.00
FAMILY PACKS:
Vanilla 1200ml. 110.00
Kaju Draksh 1200ml. 155.00
Butter Scotch 1200ml. 130.00
Chocolate Chips 1200ml. 160.00
Fresh Strawberry 1200ml. 190.00
Bonanza 1200ml. 170.00
Swish Cake 1200ml. 160.00
Kaju Anjir 1200ml. 150.00
Kesar Pista 1200ml. 145.00
39

What is Finance?
The finance management is the dynamic and
important function of the company financial
management is one of the managerial activities of
planning and controlling the firms’ resources. We can
also called capital as a “Blood”. Therefore it must be
systematically maintained. Planning is the one of the
most important activities of the financial manager. It
makes possible for the financial manager to obtain.
Reserves and surplus: -
Cash is the most important current assets for the
operating of the business run on a continuous basis
for the smooth running of the company. There should
be sufficient cash neither more is cr. Shortage will
intercept the firm manufacturing operations while
exclusive cash supply remain idle. Therefore the cash
and bank balance of the company are maintained at
optimum level for this they can use the system of
investment in reserves also.
41

FINANCIAL HIGHLIGHTS
HAVMOR Ice Cream Reserves:
Their capital as follows: -
1. Investment allowance Reserve
2. Capital Reserve
3. General Reserve
4. Subsidiary Reserve
Loans & Advances:
Secured Loan:
From Gujarat industrial Investment Corporation
limited
Secured by joint equitable mortgage of immovable
properties and hypothecation of all movables (Save
and except specified movable hypothecated to the
company’s bankers) both present and future
pertaining to HAVMOR unit at Naroda.
From State Bank of India:
Against equitable mortgage of land and hypothecation
of movable property both present and future
pertaining to new processing unit.
Cash Credit:
42

Against equitable mortgage or immovable properties
of crepe unit at office premise at Relief Road and first
charge by hypothecation of all specified movables
including raw-materials, stores, stocks, finished goods
and stocks in process and book debts etc. And further
personally guaranteed by the partners
Unsecured Loans:
1. Insurance:
Adequate insurance coverage has been taken for
properties and assets of the company including
buildings, plants and machinery and stocks.
2. Accounting Concepts:
The company follows the mercantile system of
accounting and recognizes income and expenditure on
accrual basis except subsidy.
Finance functions as procurement of funds and their
effective utilization in the business, finance is the task
of providing funds needed by the enterprise on the
terms that are most favorable to it keeping in view the
objectives of the enterprises.
NEED OF FINANCE
In a business unit need of finance arise due to the
following reasons.
1. For the purpose of expansion
2. For the purpose of establishment
3. For the purpose of renovation
4. For the purpose of diversification
43

Corporate social responsibility
44

MEANING:
Corporate social responsibility (CSR, also called corporate
conscience, corporate citizenship, social performance,
or sustainable responsible business/Responsible
Business) is a form of corporate self-regulation integrated
into a business model. CSR policy functions as a built-in,
self-regulating mechanism whereby a business monitors
and ensures its active compliance within the spirit of the
law, ethical standards, and international norms. CSR is a
process with the aim to embrace responsibility for the
company's actions and encourage a positive impact through
its activities on the
environment,consumers,employees,communities, stakehold
ers and all other members of the public sphere who may
also be considered as stakeholders.
THE ROLE OF CORPORATE SOCIAL
RESPOSIBILITY:
The role of Corporate Social Responsibility in the business
world has developed from a fig leaf marketing front into an
important aspect of corporate behavior over the past
several years. Sustainable strategies are valued, desired and
deployed more and more by relevant players in many
industries all over the world. Both research and corporate
practice therefore see CSR as a guiding principle for
business success. The Corporate Social Responsibility has
been conceived to assist researchers and practitioners to
align business and societal objectives. All actors in the
field will find reliable and up to date definitions and
explanations of the key terms of CSR in this authoritative
and comprehensive reference work. Leading experts from
the global CSR community have contributed to make the
“Encyclopedia of Corporate Social Responsibility” the
definitive resource for this field of research and practice.
45

RAIN WATER HARVESTING
Rainwater harvesting is the accumulation and storage
of rainwater for reuse before it reaches the aquifer. Uses
include water for garden, water for livestock, water
for irrigation, etc. In many places the water collected is
just redirected to a deep pit with percolation. The
harvested water can be used for drinking water as well if
the storage is a tank that can be accessed and cleaned
when needed.
Rainwater harvesting provides an independent water
supply during regional water restrictions and in
developed countries is often used to supplement the
mains supply. Rain water harvesting provide water when
46

there is a drought or in summer season. Rainwater
harvesting systems are appealing as they are easy to
understand, install and operate. They are effective in
'green droughts' as water is captured from rainfall where
runoff is insufficient to flow into dam storage. The
quality of captured rainwater is usually sufficient for
most household needs, reducing the need for detergents
because rainwater is soft. Financial benefits to the users
include that rain is 'renewable' at acceptable volumes
despite climate change forecasts, and rainwater
harvesting systems generally have low running costs,
providing water at the point of consumption. Benefits of
widespread rainwater harvesting to the regional
reticulated supply system may include reduced
treatment, pumping, operation and augmentation costs,
reducing peak storm water and storm water processing
costs, as well as reduced greenhouse gas emissions due
to reduced dependence on pumping and potential
augmentation through sources such as desalination
47

Conclusion
The industrial visit to the havmor ice cream as aThe industrial visit to the havmor ice cream as a
wonderful visit from our collage. My visit about how anwonderful visit from our collage. My visit about how an
organization is run successfully. The visit was highlyorganization is run successfully. The visit was highly
educational and helped one to given me an deptheducational and helped one to given me an depth
understanding of the marketing and finance managementunderstanding of the marketing and finance management
cared out of havmor. I came to know about the processcared out of havmor. I came to know about the process
used for manufacturing of Ice-cream and different typesused for manufacturing of Ice-cream and different types
of problems encountered in it. I understood the difficultiesof problems encountered in it. I understood the difficulties
that is faced by management of modern companies andthat is faced by management of modern companies and
also studies the ways they save the difficulties andalso studies the ways they save the difficulties and
problems.problems.
HAVMOR Is a wonderful company It is a developedHAVMOR Is a wonderful company It is a developed
company with its registered office as well as factory atcompany with its registered office as well as factory at
Anand plant. Havmor ice cream has capered the marketAnand plant. Havmor ice cream has capered the market
of ice-creams. It will be leader in ice-cream after someof ice-creams. It will be leader in ice-cream after some
times if it continues to process in this way as it is doingtimes if it continues to process in this way as it is doing
48

now. We can tell that the industry is an Ideal Industry andnow. We can tell that the industry is an Ideal Industry and
after eating its Ice-cream any body can tell thatafter eating its Ice-cream any body can tell that
““Oncemor ………Oncemor ………
Havmor”Havmor”
BibliographyBibliography
Books:Books:
 Ashwathapa. K, human resources and Personnel
Department, New delhi, Tata McGraw-Hill publishing
Ltd., 98 years, 503 Pages.
News Paper:News Paper:
 THE TIMES OF INDIA
 GUJRAT SAMACHAR
 DIVYA BHASKER
 ECONOMIC TIMES
Website:Website:
 www.Havmor.com
 www.Now-India.com
 www.economictimes.com
 www.timesofindia.com
 www.wikipedia.com
 www.scribd.com
49

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