Discover a tested approach to successfully utilize social networking, social media, search engine optimization, email listservs, and blogs to create and sustain client relationships -- Bauer & Associates.
(C) Bauer & Associates Social Media Pp 2 15guestd1e3af
The document discusses the decline of traditional media and the rise of online and social media. It provides statistics on decreasing newspaper readership and viewership of network news. It then outlines the growth of social media platforms like Facebook, LinkedIn, and Twitter in terms of users and engagement. The document proposes that Bauer & Associates can help companies develop and manage their social media presence to connect with audiences and achieve marketing goals.
This document provides an overview of social media and how businesses can use various social media platforms. It discusses what social media is, who is using various platforms like Facebook, Twitter, YouTube and LinkedIn, and how tones and audiences differ across networks. The document then gives advice on how businesses can get started on social media, including setting up profiles on LinkedIn, Flickr and YouTube to share content and expertise. It emphasizes measuring success through online analytics.
The document discusses social media and provides strategies for businesses to engage with customers through various social media platforms. It outlines popular platforms like YouTube, Twitter, Facebook and LinkedIn and provides tips on setting up pages and engaging audiences. The document emphasizes listening to customers, adding value to conversations, and being authentic and consistent in order to build social media networks.
The document provides guidance on using social media effectively for businesses. It recommends having an up-to-date website that aligns with social media content to drive traffic. Setting up social media accounts on platforms like Facebook, Twitter, LinkedIn and engaging regularly with relevant content is also suggested. Tracking keywords, analytics and success stories can help measure social media return on investment.
How does social media affect search engine marketing (SEM), search engine optimization (SEO), and pay-per-click (PPC, paid search)? Stacy Williams of Prominent Placement outlines numerous points of impact that marketers should know about, as well as providing a list of tactical takeaways that the audience can implement. Presentation given at the eMarketing Association's "The Power of eMarketing" conference in Baltimore, MD on Oct. 20 2010.
I put together a presentation for the Facebook Developers Garage in Santa Monica to open up a discussion about how to market your Facebook application. The premise was this: if you understand all the integration points and apply some “Marketing 101″ you have a much better chance of making a viral application.
How nonprofit organizations can effectively use search engines (SEO/PPC), Facebook and other social networks to attract more volunteers, donors and publicity for their causes.
(C) Bauer & Associates Social Media Pp 2 15guestd1e3af
The document discusses the decline of traditional media and the rise of online and social media. It provides statistics on decreasing newspaper readership and viewership of network news. It then outlines the growth of social media platforms like Facebook, LinkedIn, and Twitter in terms of users and engagement. The document proposes that Bauer & Associates can help companies develop and manage their social media presence to connect with audiences and achieve marketing goals.
This document provides an overview of social media and how businesses can use various social media platforms. It discusses what social media is, who is using various platforms like Facebook, Twitter, YouTube and LinkedIn, and how tones and audiences differ across networks. The document then gives advice on how businesses can get started on social media, including setting up profiles on LinkedIn, Flickr and YouTube to share content and expertise. It emphasizes measuring success through online analytics.
The document discusses social media and provides strategies for businesses to engage with customers through various social media platforms. It outlines popular platforms like YouTube, Twitter, Facebook and LinkedIn and provides tips on setting up pages and engaging audiences. The document emphasizes listening to customers, adding value to conversations, and being authentic and consistent in order to build social media networks.
The document provides guidance on using social media effectively for businesses. It recommends having an up-to-date website that aligns with social media content to drive traffic. Setting up social media accounts on platforms like Facebook, Twitter, LinkedIn and engaging regularly with relevant content is also suggested. Tracking keywords, analytics and success stories can help measure social media return on investment.
How does social media affect search engine marketing (SEM), search engine optimization (SEO), and pay-per-click (PPC, paid search)? Stacy Williams of Prominent Placement outlines numerous points of impact that marketers should know about, as well as providing a list of tactical takeaways that the audience can implement. Presentation given at the eMarketing Association's "The Power of eMarketing" conference in Baltimore, MD on Oct. 20 2010.
I put together a presentation for the Facebook Developers Garage in Santa Monica to open up a discussion about how to market your Facebook application. The premise was this: if you understand all the integration points and apply some “Marketing 101″ you have a much better chance of making a viral application.
How nonprofit organizations can effectively use search engines (SEO/PPC), Facebook and other social networks to attract more volunteers, donors and publicity for their causes.
The NEWs Cycle: How People Interact With Media In The Social AgeTunheim
There used to be something called a “news cycle” in which any story had a beginning and an end. But in this age of instant communication, citizen journalism and social technologies, media is being created, distributed and consumed in ways never imagined.
Learn how people get, create and distribute news,
and how people interact with media, from breaking
TV news to Google search to Facebook. Learn how
personal brand-driven journalism is changing audience loyalty and how Foursquare and augmented reality will shape the future of journalism.
This presentation was given by David Erickson & Natalie Wires of Tunheim Partners (http://tunheim.com ) for the Associated Collegiate Press' National College Summer Journalism Workshops held at the University of Minnesota on July 23, 2010.
David Erickson blogs at http://e-StrategyBlog.com and can be found on Twitter at http://twitter.com/derickson
Natalie Wires blogs at http://NatalieWires.com and can be found on Twitter at http://twitter.com/nataliewires
This document discusses strategies for using social media platforms like Facebook, Twitter, and others for marketing purposes. It recommends listening to customers, knowing your brand strengths, and building an online presence through blogging, groups, pages, and more. Real-time tools can help monitor conversations and share content. The key is to provide value to customers through relevant, engaging content while staying focused on your core message and strengths.
The document provides an overview of search engine marketing and optimization. It covers key topics like the history and major players in search engines, how organic and paid search works, integrating search into marketing strategies, and case studies on using search to help companies discover new markets and improve visibility. It also includes a quiz to test knowledge on various search engine optimization and marketing concepts.
Digital Day 2017: Katarzyna Paliwoda - Mobile - building meaningful connectio...IAB Serbia
Over the last few years, we have witnessed a genuine revolution—the world we live in has become mobile. It took television 67 years to reach over 1 billion people, but mobile achieved that in just 5 years. Now Facebook is visited by 1.23 billion people daily and 1.15 of them are using mobile platforms. We live in a mobile world where everyone has the most powerful medium in their pocket and access to personalized marketing—both for large global brands and local SMBs. Marketing has become democratized and now a small café and a global automobile manufacturer have the same opportunities to connect with consumers on Facebook. Brands and companies can build reach that was previously available only via TV, with exceptional targeting precision that allows them to reach real people.
Speaker: Katarzyna Paliwoda, Partner Central & Eastern Europe - Facebook
Event: Digital Day 2017 - Connected Shopper
Organised by IAB Serbia, May 2017
more info: www.digitalday.rs
This document discusses the growth of social media and its importance for real estate industry. It provides various statistics showing the rapid growth of social media platforms like Facebook and blogs. It then gives tips on using different social media platforms like Facebook, YouTube, Twitter, and blogs to promote real estate business and optimize search engine ranking through social media. Finally, it recommends some resources and blogs for learning social media strategies.
Joel Book presents "How Email has Revolutionized Direct Marketing" -
Tactics and Techniques to Drive Sales and Keep Customers Connected to Your Brand. This webinar was delivered on February 17th, 2009 with WorkSmart eMarketing for the eMarketing Techniques Webinar Series.
Reasons why facebook news feed having updates for publishers - Webtraffic.agencyOnline Marketing Company
Webtraffic is a leading digital marketing company in India. Facebook announced changes to reduce news articles, ads, and branded content in the news feed. Instead, users will see more personal posts and videos from friends. This is a major shift as Facebook has become one of the largest online advertisers and news distributors. The changes will negatively impact publishers and businesses that rely on Facebook for traffic and organic reach of content. Facebook said it made the changes to improve user welfare and time spent on more personal meaningful connections rather than information.
The document discusses various social media platforms and how to measure analytics on LinkedIn and Facebook. It provides details on LinkedIn profile analytics such as Profile Stats and Trends that are available to free and premium accounts. It also discusses analytics available for LinkedIn Groups, Company Pages, and subscriptions plans. For Facebook, it outlines metrics available in the old vs new Insights including reach, engagement, people talking about the page, and virality. Limitations of analytics on both platforms are also mentioned.
This document discusses social media marketing strategies. It defines social media as enabling many-to-many conversations rather than one-way broadcasting. Some key metrics are mentioned, such as 500 million Facebook users and nearly 3 billion Google searches per day. The document outlines how several major companies use social media for purposes like customer service, lead generation, branding and thought leadership. It also provides best practices for social media marketing, such as getting to know target audiences and determining their goals. Overall trends are discussed, such as more marketers planning to increase their use of platforms like Facebook, Twitter and video marketing in 2010 and beyond.
Azul 7 is an interactive branding agency based in Minneapolis that transforms brands through digital platforms. They take a collaborative approach to addressing business challenges with interactive tools like website planning, search engine marketing, and brand identity creation. Their leadership team includes Lisa Helminiak, Chris Cortilet, and Joe Sonka who have backgrounds in communications, history/education, and advertising respectively.
Social Media Training: Advanced practice bootcampSally Falkow
The document provides tips on developing an effective social media strategy and presence. It discusses setting goals, finding relevant communities and influencers, developing a content strategy, engaging audiences on various social media sites like Facebook, Twitter, blogs and YouTube. Specific tips are provided on techniques like search engine optimization for press releases, building relationships with bloggers, using hashtags and metrics to track engagement on Twitter, and hosting videos on your own site for more control.
This document provides guidance for business owners on using social media. It defines social media and discusses the benefits it can provide, such as improved traffic, new partnerships and qualified leads. It also analyzes data on how marketers are using social media and the return on investment they are seeing. Tips are provided on understanding competitors and selecting the best channels to engage target markets through social media.
Using Analytics To Investigate, Evaluate & DecideTunheim
Presentation by Noelle Hawton, David Erickson and Natalie Wires of Tunheim Partners on February 4, 2010, before the Minnesota Council on Nonprofits Communicator Series: Communication to Conversation: Engaging in Today’s World.
The document summarizes various web analytics and social media analytics tools that can be used to track website, blog, social media, and email performance. It discusses tools like Google Analytics, Clicktale, CrazyEgg, Facebook Insights, TweetReach, and others that provide metrics on user demographics, engagement, traffic sources, and more. The goal is to help organizations understand user behavior and optimize communications.
This document provides an introductory guide on how to use Facebook for business. It covers setting up personal and business accounts on Facebook, including profiles and pages. It also discusses how to promote pages, set up groups and advertising, and how to measure engagement. The goal is to help businesses connect with customers, create communities, and promote their content and generate leads through their Facebook presence.
The document discusses taking search marketing to the next level. It provides information on search engine market shares, with Google having 65.8% of US searches. It discusses how search and social media are converging, with participation on social media becoming crucial for success. It also outlines strategies for generating keyword-rich content, including finding content internally from employees and externally from industry sites, and ways to optimize content for search engine rankings and conversions. The document concludes by discussing Google's real-time search capabilities and the future of search shifting to an "real-time information provider" model.
This presentation was given by Kristin Gast and David Erickson of Tunheim Partners on March 25, 2010, at the Minnesota Council of Nonprofits' Technology and Communications Conference, Remix, Refresh, Reload: Balancing New Media & Traditional Strategy. #MNNPTech
- Search results are increasingly being filtered based on users' social networks and connections, rather than solely on relevancy and links. Content is encountered through social networks before being directly searched for.
- This shift means that brands must engage in social media in order to benefit from higher search rankings and referrals from personal networks, otherwise they risk losing opportunities and search visibility. Success on social networks can positively influence search results.
- As search incorporates more user-generated social content, click-through rates are much higher for shared content from personal social networks like Facebook and Twitter than for typical search results.
This document discusses how influence and relationships are more powerful than traditional marketing in the digital age. It notes that historically, commerce was local and based on trust between people who knew each other, rather than mass advertising. Now, social media allows people to cultivate online relationships at varying levels of engagement, from passive interest to investment. Examples are given of how positive social influence through online campaigns helped Obama win the 2008 election and how Ford was able to raise brand awareness through an influencer marketing program without traditional advertising. The key takeaway is that building genuine relationships with customers through social media can benefit brands more than impersonal advertising.
The NEWs Cycle: How People Interact With Media In The Social AgeTunheim
There used to be something called a “news cycle” in which any story had a beginning and an end. But in this age of instant communication, citizen journalism and social technologies, media is being created, distributed and consumed in ways never imagined.
Learn how people get, create and distribute news,
and how people interact with media, from breaking
TV news to Google search to Facebook. Learn how
personal brand-driven journalism is changing audience loyalty and how Foursquare and augmented reality will shape the future of journalism.
This presentation was given by David Erickson & Natalie Wires of Tunheim Partners (http://tunheim.com ) for the Associated Collegiate Press' National College Summer Journalism Workshops held at the University of Minnesota on July 23, 2010.
David Erickson blogs at http://e-StrategyBlog.com and can be found on Twitter at http://twitter.com/derickson
Natalie Wires blogs at http://NatalieWires.com and can be found on Twitter at http://twitter.com/nataliewires
This document discusses strategies for using social media platforms like Facebook, Twitter, and others for marketing purposes. It recommends listening to customers, knowing your brand strengths, and building an online presence through blogging, groups, pages, and more. Real-time tools can help monitor conversations and share content. The key is to provide value to customers through relevant, engaging content while staying focused on your core message and strengths.
The document provides an overview of search engine marketing and optimization. It covers key topics like the history and major players in search engines, how organic and paid search works, integrating search into marketing strategies, and case studies on using search to help companies discover new markets and improve visibility. It also includes a quiz to test knowledge on various search engine optimization and marketing concepts.
Digital Day 2017: Katarzyna Paliwoda - Mobile - building meaningful connectio...IAB Serbia
Over the last few years, we have witnessed a genuine revolution—the world we live in has become mobile. It took television 67 years to reach over 1 billion people, but mobile achieved that in just 5 years. Now Facebook is visited by 1.23 billion people daily and 1.15 of them are using mobile platforms. We live in a mobile world where everyone has the most powerful medium in their pocket and access to personalized marketing—both for large global brands and local SMBs. Marketing has become democratized and now a small café and a global automobile manufacturer have the same opportunities to connect with consumers on Facebook. Brands and companies can build reach that was previously available only via TV, with exceptional targeting precision that allows them to reach real people.
Speaker: Katarzyna Paliwoda, Partner Central & Eastern Europe - Facebook
Event: Digital Day 2017 - Connected Shopper
Organised by IAB Serbia, May 2017
more info: www.digitalday.rs
This document discusses the growth of social media and its importance for real estate industry. It provides various statistics showing the rapid growth of social media platforms like Facebook and blogs. It then gives tips on using different social media platforms like Facebook, YouTube, Twitter, and blogs to promote real estate business and optimize search engine ranking through social media. Finally, it recommends some resources and blogs for learning social media strategies.
Joel Book presents "How Email has Revolutionized Direct Marketing" -
Tactics and Techniques to Drive Sales and Keep Customers Connected to Your Brand. This webinar was delivered on February 17th, 2009 with WorkSmart eMarketing for the eMarketing Techniques Webinar Series.
Reasons why facebook news feed having updates for publishers - Webtraffic.agencyOnline Marketing Company
Webtraffic is a leading digital marketing company in India. Facebook announced changes to reduce news articles, ads, and branded content in the news feed. Instead, users will see more personal posts and videos from friends. This is a major shift as Facebook has become one of the largest online advertisers and news distributors. The changes will negatively impact publishers and businesses that rely on Facebook for traffic and organic reach of content. Facebook said it made the changes to improve user welfare and time spent on more personal meaningful connections rather than information.
The document discusses various social media platforms and how to measure analytics on LinkedIn and Facebook. It provides details on LinkedIn profile analytics such as Profile Stats and Trends that are available to free and premium accounts. It also discusses analytics available for LinkedIn Groups, Company Pages, and subscriptions plans. For Facebook, it outlines metrics available in the old vs new Insights including reach, engagement, people talking about the page, and virality. Limitations of analytics on both platforms are also mentioned.
This document discusses social media marketing strategies. It defines social media as enabling many-to-many conversations rather than one-way broadcasting. Some key metrics are mentioned, such as 500 million Facebook users and nearly 3 billion Google searches per day. The document outlines how several major companies use social media for purposes like customer service, lead generation, branding and thought leadership. It also provides best practices for social media marketing, such as getting to know target audiences and determining their goals. Overall trends are discussed, such as more marketers planning to increase their use of platforms like Facebook, Twitter and video marketing in 2010 and beyond.
Azul 7 is an interactive branding agency based in Minneapolis that transforms brands through digital platforms. They take a collaborative approach to addressing business challenges with interactive tools like website planning, search engine marketing, and brand identity creation. Their leadership team includes Lisa Helminiak, Chris Cortilet, and Joe Sonka who have backgrounds in communications, history/education, and advertising respectively.
Social Media Training: Advanced practice bootcampSally Falkow
The document provides tips on developing an effective social media strategy and presence. It discusses setting goals, finding relevant communities and influencers, developing a content strategy, engaging audiences on various social media sites like Facebook, Twitter, blogs and YouTube. Specific tips are provided on techniques like search engine optimization for press releases, building relationships with bloggers, using hashtags and metrics to track engagement on Twitter, and hosting videos on your own site for more control.
This document provides guidance for business owners on using social media. It defines social media and discusses the benefits it can provide, such as improved traffic, new partnerships and qualified leads. It also analyzes data on how marketers are using social media and the return on investment they are seeing. Tips are provided on understanding competitors and selecting the best channels to engage target markets through social media.
Using Analytics To Investigate, Evaluate & DecideTunheim
Presentation by Noelle Hawton, David Erickson and Natalie Wires of Tunheim Partners on February 4, 2010, before the Minnesota Council on Nonprofits Communicator Series: Communication to Conversation: Engaging in Today’s World.
The document summarizes various web analytics and social media analytics tools that can be used to track website, blog, social media, and email performance. It discusses tools like Google Analytics, Clicktale, CrazyEgg, Facebook Insights, TweetReach, and others that provide metrics on user demographics, engagement, traffic sources, and more. The goal is to help organizations understand user behavior and optimize communications.
This document provides an introductory guide on how to use Facebook for business. It covers setting up personal and business accounts on Facebook, including profiles and pages. It also discusses how to promote pages, set up groups and advertising, and how to measure engagement. The goal is to help businesses connect with customers, create communities, and promote their content and generate leads through their Facebook presence.
The document discusses taking search marketing to the next level. It provides information on search engine market shares, with Google having 65.8% of US searches. It discusses how search and social media are converging, with participation on social media becoming crucial for success. It also outlines strategies for generating keyword-rich content, including finding content internally from employees and externally from industry sites, and ways to optimize content for search engine rankings and conversions. The document concludes by discussing Google's real-time search capabilities and the future of search shifting to an "real-time information provider" model.
This presentation was given by Kristin Gast and David Erickson of Tunheim Partners on March 25, 2010, at the Minnesota Council of Nonprofits' Technology and Communications Conference, Remix, Refresh, Reload: Balancing New Media & Traditional Strategy. #MNNPTech
- Search results are increasingly being filtered based on users' social networks and connections, rather than solely on relevancy and links. Content is encountered through social networks before being directly searched for.
- This shift means that brands must engage in social media in order to benefit from higher search rankings and referrals from personal networks, otherwise they risk losing opportunities and search visibility. Success on social networks can positively influence search results.
- As search incorporates more user-generated social content, click-through rates are much higher for shared content from personal social networks like Facebook and Twitter than for typical search results.
This document discusses how influence and relationships are more powerful than traditional marketing in the digital age. It notes that historically, commerce was local and based on trust between people who knew each other, rather than mass advertising. Now, social media allows people to cultivate online relationships at varying levels of engagement, from passive interest to investment. Examples are given of how positive social influence through online campaigns helped Obama win the 2008 election and how Ford was able to raise brand awareness through an influencer marketing program without traditional advertising. The key takeaway is that building genuine relationships with customers through social media can benefit brands more than impersonal advertising.
Final presentation for our Darden Developing New Products and Services class.
Project was a mobile application using gamification principles to teach leadership development skills
The document discusses a photography book project created by Sanny Santos for a beginning photography course. The book uses images to express emotions and perspectives beyond their literal meanings. Santos aims to provide deeper significance to the photos and trigger thoughts or feelings in viewers. Accompanying short narratives were written to convey emotions within the images and give further meaning beyond what is immediately visible.
Selling without a strategy is ineffective. Salespeople need sales strategies to adapt to changing markets, products, competition, and customer needs. Organizations must continually develop sales strategies by gathering feedback, learning lessons, and informing the whole organization to make the sales process easier with goals and ensure strategies are in place and effective.
Christopher Westdal gives a speech to the Rotary Club of Toronto about the NATO summit and Canada's foreign policy towards Russia. Some key points:
1) The NATO summit made progress in consolidating peace between NATO and Russia. Leaders agreed that NATO poses no threat to Russia and want a strategic partnership based on mutual confidence and transparency.
2) On the issues of NATO enlargement, it was made clear that while some Balkan states may join, Georgia and Ukraine will not become members. Their relationship with NATO will be through distinct partnerships.
3) Canada's foreign policy towards Russia and Eastern Europe is overly influenced by Russophobic diaspora voting blocs and has led Canada to the margins of
This presentation was put together to brief a short project for 2nd year vis comm students at AUCB, about context in design. The aim of the brief was to think about how variables affect the way something is designed. Hopefully it'll make some sense without the talking part!
Este documento contém 67 problemas de regra de três simples e composta. Os problemas envolvem cálculos como taxas, proporções e escalas para determinar valores desconhecidos a partir de informações fornecidas. As respostas para os problemas estão listadas no final do documento.
This document contains 40 expressions of advice on how to live a fulfilling life. Some of the key advice includes: walking for 10-30 minutes daily while smiling; sitting quietly for 10 minutes each day in isolation; eating a nutritious diet of plants, berries, nuts, and limiting processed foods; making an effort to appreciate nature daily; focusing on the present and avoiding dwelling on the past or things outside of one's control; learning something new each day; and expressing gratitude before sleeping each night. The overall message is about maintaining a positive outlook, taking care of one's physical, mental and social well-being, and appreciating each day.
Victoria Falls on the Zambezi River is located on the border of Zambia and Zimbabwe. At 1.7 km wide and 108 meters high, it is an extraordinary spectacle as water drops into a narrow, deep abyss. David Livingstone named the falls after Queen Victoria in 1855. Locally, they are still called "Mosi-oa-Tunya", meaning "the smoke that thunders." UNESCO declared the falls a Humanity Heritage Site in 1989, protecting an area of 8,780 hectares.
This document contains 40 expressions of advice on how to live a fulfilling life. Some of the key advice includes: walking for 10-30 minutes daily while smiling; sitting quietly for 10 minutes each day in isolation; dreaming more while awake; eliminating clutter; smiling and laughing more often; making peace with the past so as not to ruin the present; and appreciating the beauty in life's journey. The overall message is about living positively and healthily while cherishing life and relationships.
This document provides information about wealth management and financial planning services offered by Cameron Christi and WealthMap. It discusses investment strategies and products including fixed index annuities, fixed annuities, bond funds, mutual funds, life insurance, college funding, long term care, and health insurance. It also covers topics like asset protection, the rule of 72, managing investment risk, and choosing a retirement strategy. The document aims to guide readers toward financial security.
Virtual Mind provides outsourced software development services including project outsourcing, staff augmentation, and agile consulting. Established in 2004 in Buenos Aires, Argentina, Virtual Mind has grown to serve customers in 15 countries. It was founded by experienced architects and uses agile methodologies like Scrum and XP to efficiently develop high-quality software that meets customer needs.
TexRAD is software that analyzes textures in existing medical scans to provide prognostic information and risk stratification to clinicians. It does this by measuring fine, medium, and coarse textures in scans of tumors like those in the liver, lungs, and other organs. This additional texture information can help predict factors like cancer stage, metastasis risk, and prognosis. TexRAD requires no new scanning procedures and can analyze routine clinical images, providing more information to clinicians to guide patient care decisions.
(C) Bauer & Associates Social Media Pp 2.15BauerAssociates
The document discusses the decline of traditional media and the rise of online and social media. It provides statistics on decreasing newspaper readership and viewership of network news. It then outlines the growth of social media platforms like Facebook, LinkedIn, and Twitter in terms of users and engagement. The document proposes that Bauer & Associates can help companies develop and manage their social media presence to connect with audiences and achieve marketing goals.
Learn about social networking for continuing education from Brad Kleinman and David Toth of WorkSmart Integrated Marketing. Learn more at http://www.WorkSmartIM.com
Social Media is huge and any business not tapping into the power of these tools and networks is missing out.
Yet it can be overwhelming and difficult to know where to start and what tools to use.
This presentation was done as a webinar for entrepreneurs wishing to know top tips and tricks to making the most out of their social media efforts. Enjoy
American Independent Writers Going Freelance Workshop Nov 7 2009Shashi Bellamkonda
This was a presentation for folks attending the Going Freelance Seminar of AIW at the Johns Hopkins University in DC on Nov 7th
AIW is a national organization for writers. Our mission is to:
Create an open and inclusive community of authors, journalists, and other writers;
Inform, educate, and support our members in the business and craft of writing and help them succeed in a rapidly changing environment; and
Advocate for writers on key local and national issues.
AIW membership is only $100/year now through December 31, 2009. Join before the cost increases to $125/year on January 1, 2010. http://www.amerindywriters.org/home/
Social media has become an important part of marketing and customer service. A survey found that over 60% of Americans use social media, and over 70% research companies and make purchasing decisions based on others' social media experiences. The document provides an overview of various social media tools like blogs, Facebook, Twitter, YouTube, and their benefits for building brand awareness, reputation, and driving traffic to a website. It also discusses the importance of having a social media strategy and tracking results.
This document provides an overview of social media marketing and how to develop an effective social media plan. It discusses listening to conversations on social media to understand customers and competitors, creating targeted customer profiles, setting specific goals for social media use, joining conversations by creating and sharing valuable content, and measuring return on investment both qualitatively and quantitatively. The document also provides recommendations for tools to support various aspects of social media marketing like monitoring, content creation, content curation, time saving, and analytics.
Word Camp Toronto 2010 presentation on How to win an Election using WordPress and Social Media, presented by Duncan of Digital Deceptions and Glenn McKnight of Global Catalysts Consulting Services.
Reaching Your Audience in a Social Media Worldguest9f4b3ac
Your audience lives in a social media world, should you? This presentation is a high-level overview of Web 2.0 concepts and various Social Media tools you should know about.
Darrah Courter owner of Rippling Effect will present "Leveraging Social Media". Darrah professionally trains and manages campaigns utilizing social media tactics and strategies. She has shared her expertise with various organizations like: American Marketing Association, National Association of Remodeling Industries and Small Business Development Center. Presentation January 19, 2011
(C) bauer & associates social media pp 12.15.10BauerAssociates
Social media refers to technologies that allow for social interaction online through words, pictures, videos and audio. Billions of conversations occur on social media platforms like blogs, social networks, and newsletters every day. Two-thirds of the world's population uses social media, and visiting social networking sites is more popular than checking email. Companies are advised to engage in social media to interact with customers, improve search engine rankings, and avoid damage to their brand if not proactively represented online.
This is a presentation that I gave at the e-Consultancy Social Media - Measurement, Managing Reputation and Monetisation event on May, 6 2008. It was very much a last minute affair but thought that people may find the deck useful.
The document provides information on how to use social media to build a business. It discusses various social media platforms like Facebook, Twitter, LinkedIn, and YouTube. It emphasizes the importance of having a social media marketing plan, knowing your target audience, and humanizing your brand. It also provides best practices for using each platform and stresses the need to measure your success on social media.
This document discusses how social media can be used in business to increase brand awareness and enhance value. It provides examples of how companies have successfully used blogs, microblogs, social networks, photo sharing, video sharing, and other social media to engage with customers, solve problems, and increase business. Specific strategies and case studies are presented from companies like Dell, Comcast, Barack Obama's presidential campaign, Cadbury, Netflix, Citrix, Sony, and Fancast.
This document provides an introduction to social media and social networking. It discusses current statistics about major social media platforms like Facebook, LinkedIn, Twitter, YouTube, and others. It then gives tips on setting up accounts and effective use of each platform, including content strategies and integration tools. The goal is to help businesses and individuals understand and make the most of social media for marketing, networking, and engagement.
The document discusses tools for monitoring real-time conversations on the internet and social media. It describes PeopleBrowsr's strategy of building applications that analyze live data streams of conversations and mentions to provide social media analytics, monitoring, and engagement services. Examples are given of how various companies have used PeopleBrowsr's tools and services to measure the impact of marketing campaigns and optimize their social media strategies.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
6. Expansion of Social Networks Visits: 2,513,085,935 Yearly Change: +202.47% Facebook LinkedIn Twitter Visits: 58,940,886 Yearly Change: +89.15% Visits: 141,673,599 Yearly Change: +549.16% Source: Compete Visitors (in millions) Visitors (in millions) Visitors (in millions)
7.
8.
9.
10.
11.
12.
13.
14.
15.
16. How much time will this take? Approx. Time Monday Tuesday Wednesday Thursday Friday 9:00-10:00 AM Review Content Cache and post quality articles/links to SM sites Review Content Cache and post quality articles/links to SM sites Review Content Cache and post quality articles/links to SM sites Review Content Cache and post quality articles/links to SM sites Review Content Cache and post quality articles/links to SM sites 10:00-11:00 AM Respond to and schedule tweets Respond to and schedule tweets. Unfollow/Follow users. Respond to and schedule tweets Respond to and schedule tweets Respond to and schedule tweets. Unfollow/Follow users. 11:00-12:00 PM Join targeted LinkedIn groups Create an intro message and locate article for LinkedIn target Send approved message to LinkedIn targets Send approved message to LinkedIn targets Respond to incoming messages with connection requests and group invites 12:00-1:00 PM Upload pictures to Facebook fan page. Tag photos. Send update to Facebook fans about new blog. Update all SM status’ about upcoming speaking engagement Analyze newsletter sample batch open rates. Determine best subject line and send. Review Google Analytics for blog response 1:00-2:00 PM Research for new blog entry. Comment on related blogs. Submit blog to social bookmarking and blog carnivals Create event in Facebook and LinkedIn Comment on Facebook and LinkedIn newsfeeds Pool together qualitative and quantitative SM data for report 2:00-3:00 PM Compose new blog article. Post blog to LinkedIn and Facebook groups Invite connections to speaking event Embed new video blog to Facebook fan page Draft report and send 4:00-5:00 PM Comment on other bloggers’ sites Begin drafting email newsletter Respond to blog comments Place video link in LinkedIn groups Search LinkedIn company profiles for targets 6:00-7:00 PM Schedule blog posting in WordPress. Design newsletter in Vertical Response Send newsletter to sample batch Answer LinkedIn questions and polls Participate in Follow Friday on Twitter B&A’s Time 12 hours 30 min 10 hours 20 min 11 hours 25 min 10 hours 10 min 10 hours 50 min Client’s Time 15 min 10 min 5 min 25 min 1 hour
17.
18. How tested is this strategy? Brand Management Direct Sales Generated $3 million in sales through Twitter promotions and incentives. Offered free pizza to Facebook fans. Gained 120,000 email addresses for promotions. Earned 840% more click-throughs to their website by promoting cheap flights and deals on Twitter. 800,000+ users browse and rate products on Facebook page. Able to use page analytics for research and development. Use Twitter to respond to customer service complaints. Increased JD Power & Associates satisfaction ratings. 50,000 people signed up for info on a new model launch through a Twitter and Facebook initiative. Source: 3SM