The document discusses the explosive growth of internet data from 2014 to 2017, highlighting that 90% of this data is unstructured and emphasizing the need for big data analytics tools. It details significant increases in social media usage, mobile internet users, texting and emailing habits, with projections indicating that data generation will continue to rise dramatically in the coming years. By 2025, it is predicted that 463 billion gigabytes of data will be created daily.

1. 2017
1,209,600 new social media users each day
How much data is generated on the internet in one day?
See the growth and trends of Internet data.
Growth of Data
90% of data created is unstructured ― Meaning that it is typically
text heavy and does not follow a predefined data model. Big data analytics
and archiving tools are critical in being able to manage all of this data.
General Internet Population
+ 58% increase in data from 2014-2017
2015
Billion/Day
2016
Billion/Day
2017
Billion/Day
205.6 215.3 269
By the beginning of 2017, 77% of Americans used a smartphone, compared
to just 55% at the beginning of 2014.
Global Mobile Usage
11.3 billion texts/day in 2014 to 21.9 billion texts/day in 2017.
+ 31% increase between 2015-2017
+ 22% increase between 2015-2017
More than half of emails sent in 2017 (149 billion) are spam. It’s predicted
that in 2021 about 319.6 billion emails will be sent per day.
Global Email Usage
44 billion GB of data was created per day in 2016.
Global Data Created Each Day
2014
Texting
Desktop
Mobile
2009
3.394
Billion
2017
At the start of 2017, there were 3.394 billion more mobile internet
users than desktop internet users.
Mobile vs. Desktop
100%
50%
0%
Global Social Media Usage
+ 67,305,600 Instagram posts each day in 2017
microfocus.com
2014
2015 2016
2017
44
463
Billion GB/Day
2016
Billion GB/Day
2025
+ IDC predicts growth to 463 billion GB
of data created per day in 2025
+ 65% growth between 2014-2017
77% 55%
In 2014, mobile phones and tablets uploaded/downloaded around
2 exabytes of data. At the start of 2017, that number quadrupled
to over 8 exabytes. (1 Exabyte = 1 Billion Gigabytes)
Uploads & Downloads
2014
2017
2
8+
+ 300% increase in growth
2014
11.3*
2015
15*
2016
18.7*
2017
21.9*
*Billion texts / day
+ 94% growth between 2014-2017
2 Billion
1.5 Billion
500 Million
0
1 Billion
2014 2015 2016 2017
Instagram
Users
Facebook
Users
Billion Billion Billion Billion
300% Growth
399 million tweets were tweeted per day in 2014. 2015 produced a
whopping 500 million. 2017 had about 657 million tweets per day.
SOURCES:
IDC, seagate.com | DOMO, web-assets.domo.com | Radicati Group, radicati.com | Pew Research, pewinternet.org | Statistic Brain, statisticbrain.com |
Open University, openuniversity.edu | The Next Web, thenextweb.com | GS Statcounter, gs.statcounter.com | Tech Crunch, techcrunch.com
Social Media Twitter Tweets
399 million
500 million
657 million
2017
2015
2014

2. How much data is generated on the internet in one day?
See the growth and trends of Internet data.
Growth of Data