The document discusses growing a business in a challenging economy using Lean. It introduces Lean consulting firm Ritetrac and some of their Lean services. Lean is introduced as eliminating waste to maximize customer value. Key Lean principles are discussed, including purpose, process and people. Various Lean tools are also summarized, such as 5S, Kanban, mistake proofing, and VOC. The document ends with discussing how various organizations have benefited from Lean implementation.