This document outlines a to-do list and project management application. It provides an overview of the application's features for planning tasks, managing teams and processes, and collaborating through discussion groups. The benefits listed include reduced phone calls, a minimized inbox, and a single approval mechanism. A go-to-market strategy targets both organizations and individual users through a SAAS model. Product goals for the first year include breaking even and achieving a certain number of paid users and mobile downloads.

1. Key to the (Office) Grind
Online To-Do list manager
Task / Project Management Application
Communication Platform

2. Focus Area
Excel files, shared
lists, workflowy, to-do
lists
Online project
management tools
Comprehensive ERP
Systems
Complexity
Emails
Project Management Systems

3. Online TO-DO List
Manager
PLAN – a wedding // a business // your next travel
Task / Project
Management System
MANAGE - teams // clients // freelancers //
processes
Communication Platform
COLLABORATE - Create Discussion Groups &
Actionize Plans
What it is?

4. Get an overview:
Strategic 10,000 feet view of all activities
HIGH LEVEL VIEWS:
Comprehensive, consolidated view of all tasks in your life; both at personal & professional level

5. Find a needle in a hay stack:
Precision in tracking activities as they happen
DRILL DOWN TO DETAILS:
Notifications about every little detail as it happens in few clicks

6. Benefits
REDUCED PHONE CALLS
NO CLUTTERED INBOXs
MINIMISE FOLLOW UP MESSAGES
APPROVAL MECHANISM
ONE PLATFORM
FOR MICROMANAGERS & EASY BOSSES ALIKE
“Validated by Google via launch of
INBOX – a task based communication system”

7. Product Roadmap
 Features
- Four additional features to be developed
 Mobile App
- Android
- IOS
- Windows

8. Go–To Market Strategy
 Target Segment
- Organisations (SME's, large organisations)
- Individual Users
 Sales Strategy
- SAAS based sales model
 Marketing
 Pricing (subscription based model)

9. Goals
 Goals for 1st year
- Financial related
 1st year: break even
 2nd year onwards: reap benefits
- Traction related
 x0,000 paid users
 y0,000 mobile application downloads

10. TThhaannkk yyoouu
Questions
grindkey@gmail.com

11. Launch PR Traction
“We are essentially trying to
revolutionize the way the world
communicates”
Awareness:
Of the problem we aim to solve
Achieve technology goals
- Mobile app
- Development of features
What we have?
• Working Prototype
• Web based platform which solves the
internal communication needs of an
organisation
Trust:
Getting some recognised brand names as
clients
Hire tech support team to be able to ease
on-boarding of organisations
Where we are headed?
• Mobile App
• Development of key features
• PR
• Branding & Launch
Feel:
Free usage for 3 months+ to allow clients
to get used to the product
Find a Marketing Head (Team)
Initial Target Segment
• IT Organisations
• SME’s
• Individual Users
Marketing:
Media coverage to get consumers to get
excited about the brand
- Consider funding / incubation
- Participation in events / competitions of
target markets (US, Europe)
Initial Ideas:
- Offer 3 months free trial to business users
- Technology team to help setup the system for
organisations
- Offer unlimited free usage to personal users
- Mobile app serves as an alternate to messaging
people

12. Other benefits & Functionalities
 Create Personal To-do lists
 Create topic specific discussion groups
 Location Independent: work from anywhere
 One stop shop for managing your life - groceries, making travel plans, running multiple
projects, managing multiple businesses
Collaborate
with multiple
users