The document outlines the benefits and importance of Google+ Local for enhancing local business visibility and optimizing online marketing strategies. It emphasizes the significance of claiming and optimizing Google+ Local listings to attract local consumers and improve search rankings, while also detailing potential issues businesses face without it. Additionally, it offers services to help businesses set up and maintain their Google+ Local profiles for a limited-time promotion.

1. Google+ Local
Overview
Why Google+ Local Can Grow
Your Local Business

2. Table of Contents
Dilemmas & Overcoming Barriers
What is Google+ Local
Google+ Local Benefits & Facts
How We Can Help
1
2
3
4

3. About Me
Terry Power
Professional Local Marketing Services
Specializing in Powerful Online
Strategies That Get Results!
(336) 310-9322
www.TriadInternetMarketing.com

4. Business Dilemmas

5. Traditional Marketing Costs
Are Some of the Expensive
Traditional Marketing Methods
Losing Their Effectiveness?
Yellow Page Books
Newspaper Ads
TV Commercials
Radio Ads

6. Your Competitors
Are Your Competitors Taking
Your Fair Share of the
Market?
More Local Attention
More Repeat Business
Better Marketing

7. Technology
Are You Having Trouble
Implementing New-Age Marketing
Strategies that Can Help Grow
Your Business?
Online Marketing
Mobile Marketing
Social Marketing
… and MORE

8. Overcoming Barriers
There IS Hope:
 Put your business in front of your
target audience
 Spend your marketing dollars
where they can yield the best
returns
 Utilize the power of online
marketing to stay connected to
your local market

9. Overcoming Barriers
One Way to Accomplish This is by Claiming &
Optimizing Your Google+ Local Listing!

10. What is Google+ Local?
Google+ Local is a business-related
platform that focuses specifically on
companies and their locations…
It is a keyword-based business directory
that pulls up businesses that local
consumers may be looking for…
It’s a critical piece of local search engine
optimization process.

11. What Does it Involve?
Claim &
Complete Your
Profile 100%
Optimize Your
Profile
Add
Company
Details
Monitor
Reviews
Ask
Customers
for Reviews
Add Great
Content

12. How Does it Work?
It’s the NEW Yellow Pages!
1. An online user types their location AND a
keyword for something they’re looking for into
the Google search engine(a product, service or
company name)
1. Google+ Local results will come up – listing many
different businesses that fit the description
1. It shows a map detailing location, hours of
operation, phone numbers, addresses, links to
their websites, and more

13. Benefits of Google+ Local

14. Benefits of Google+ Local
 Draws in local consumers who are searching for your
type of product or service
 When a search has local intent, the Google+ Local
results usually appear at the top of the page
 Strengthens your brand by having your company logo,
photos, videos, and social interaction etc.
 Gives you a way to present potential customers with
special offers, coupons, and promotions

15. Local Search Facts
97% of Consumers Search for LOCAL
Products, Services or Businesses Online
20% of All Computer Searches are LOCAL
95% of All Mobile Searches are LOCAL
Most of Them Take Some Type of Action
by Visiting or Contacting Businesses

16. Local Search Facts
 Many Consumers Never make it Past the
First Page of Search Engine Results
 72% of Consumers Said They Trust Online
Reviews as Much as Personal
Recommendations

17. Potential Profit Leaks
Here are the 3 Main Problems:
Your company’s listing is unclaimed and
incomplete
Your company’s listing is buried on page 6 or
higher with relevant local keyword terms
You have 2 reviews – one good and one negative,
which could hurt credibility

18. Here are Your Competitors Listings

19. Competitor Analysis
Here Why Theirs is More Profitable:
Consumers will see their listing before they see
yours due to higher rankings
They have all of the pertinent information that
consumers would be looking for during a search
They have several positive customer reviews that
will grab more attention than your listing

20. Consequences
Pitfalls of Not Using Google+ Local:
You miss out on an opportunity to
generate new local leads
You miss out on an opportunity to gain
more online exposure for your brand
 You let your competitors out-do you in
terms of trust and credibility

21. What Next?
Who?
What?
When?
Where?
How?
Help!
 Create a plan to claim and
complete your Google+ Local
profile
 Incorporate conversion-boosting
features such as videos, photos,
images, special discount offers, etc.
 Make sure your listing is well-optimized
to show up higher in the
search results
It’s TIME TO Really Go Local!

22. How We Can Help
 Help You Claim and Optimize Your Google+
Local Listing
 Analyze Your Competition
 Help You Generate More Reviews from Your
Customers
 Provide Ongoing Maintenance and Support
of Your Google+ Local Listing

23. Our Special Offer
For a LIMITED-TIME, we can setup your
Google+ Local listing for just $197
(normally: $397)
On-going Maintenance for just $97/month
(normally: $197/month)
Offer Ends on March 1st 2014

24. Questions & Answers
If you have questions, please contact us !

25. Contact Info
Terry Power
Professional Local Marketing Services
Email Us
(336) 310-9322
www.TriadInternetMarketing.com