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Copyright © 2015 Splunk Inc.
Splunk UBA: What is
it?
Karthik Kannan
Splunk Behavioral Analytics
Disclaimer
2
During the course of this presentation, we may make forward looking statements regarding future events
or the expected performance of the company. We caution you that such statements reflect our current
expectations and estimates based on factors currently known to us and that actual events or results
could differ materially. For important factors that may cause actual results to differ from those contained
in our forward-looking statements, please review our filings with the SEC. The forward-looking
statements made in the this presentation are being made as of the time and date of its live presentation.
If reviewed after its live presentation, this presentation may not contain current or accurate information.
We do not assume any obligation to update any forward looking statements we may make. In addition,
any information about our roadmap outlines our general product direction and is subject to change at
any time without notice. It is for informational purposes only and shall not, be incorporated into any
contract or other commitment. Splunk undertakes no obligation either to develop the features or
functionality described or to include any such feature or functionality in a future release.
About the Presenter
• Karthik Kannan
• Formerly, co-founder of Caspida
• Caspida acquired by Splunk in July 2015
3
Agenda
• Splunk’s Vision for Security
• Today’s Threat Landscape
• UBA: an overview
• The significance of Machine Learning
• Splunk UBA: product overview
• How can you leverage this in your environment?
4
Vision
6
Splunk Security Vision
Security Markets
SIEM Security Analytics Fraud & Business Risk Managed Security &
Intelligence Services
Splunk Security Intelligence Framework
Workflow/collaboration, case management, content/intelligence syndication and Eco-system brokering
Machine Learning, Models, Threat Scoring, etc.
Enhanced Threat Detection & SOC
Efficiency
Behavioral Analytics: first is
UEBA, more to come Foundation for Fraud Analytics content for Subscription
Splunk is the Security Nerve Center
App
Servers
Network
Threat
Intelligence
Firewall
Web Proxy
Internal Network
Security
Identity
Endpoints
Threat Landscape
ENTERPRISE CHALLENGES
THREATS
PEOPLE
EFFICIENCY
Cyber Attacks, Insider
Threats, Hidden,
Or Unknown
Availability of
Security Expertise
Too Many Alerts And
False Positives
Nation-State Attacks
10
21.5M
US government personnel records stolen
Was it China?
GOVERNMENT HACKERS
Secretly gaining control of
nuclear plants
Corporate Espionage
Stealing company's secrets to give
corporations competitive edge.
Infrastructure Attacks
shutting down entire electricity
grid system.
Data Manipulation Attacks
question the integrity of data -alter
stock market trades or government
weather instrument readings
Breach Incidents by Source
11
66%
Outsiders
582 incidents
34%
Insiders
304 incidents 888
Total Incidents
12
34% 84,4M
Healthcare
31% 77,1M
Government
15% 37.5M
Technology
8% 18.6M
Retail
6% 15.7M
Education
<1% 683K
Financial
5% 13.3M
Other246M
Total Loss
As of Jun 2015
56.6K / hour 16 / sec1.4M / day 943 / min
Stolen/Lost Data Records
UBA: An Overview
OLD PARADIGM
SIGNATURES
RULES HUMAN
ANALYSIS
NEW PARADIGM: DATA-SCIENCE
DRIVEN BEHAVIORAL ANALYTICS
BIG DATA
DRIVEN
SECURITY
ANALYTICS
MACHINE
LEARNING
1
SECURITY BREACHES
SPLUNK UBA detects
with BEHAVIORAL THREAT DETECTION
The Significance of
Machine Learning
Purpose-built Machine LearningThreatAttackCorrelation
Polymorphic Attack Analysis
Behavioral Peer Group Analysis
User & Entity Behavior Baseline
Entropy/Rare Event Detection
Cyber Attack / External Threat Detection
Reconnaissance, Botnet and C&C Analysis
Lateral Movement Analysis
Statistical Analysis
Data Exfiltration Models
IP Reputation Analysis
Insider Threat Detection
User/Device Dynamic Fingerprinting
Splunk UBA:
Product Overview
KEY USE-CASES
20
Advanced Cyber-
Attacks
Malicious Insider
Threats
CUSTOMER THREATS UNCOVERED
ACCOUNT TAKEOVER
• Privileged account compromise
• Data loss
LATERAL MOVEMENT
• Pass-the-hash kill chain
• Privilege escalation
INSIDER THREATS
• Misuse of credentials
• IP theft
MALWARE ATTACKS
• Hidden malware activity
• Advanced Persistent Threats (APTs)
BOTNET, C&C
• Malware beaconing
• Data exfiltration
USER & ENTITY BEHAVIOR ANALYTICS
• Login credential abuse
• Suspicious behavior
WHAT DOES SPLUNK UBA DO?
SIEM, Hadoop
Firewall, AD, DLP
AWS, VM,
Cloud, Mobile
End-point,
App, DB logs
Netflow, PCAP
Threat Feeds
AUTOMATED THREAT DETECTION
& SECURITY ANALYTICS
Baseline KPIsAnalytics
DATA SOURCES
DATA SCIENCE DRIVEN
THREAT DETECTION
99.99% EVENT REDUCTION
UBA
MULTI-ENTITY FOCUSED
User
App
Systems (VMs, Hosts)
Network
Data
Web Gateway
Proxy Server
Firewall
Box, SF.com,
Dropbox, other SaaS
apps
Mobile Devices
Malware Norse, Threat
Stream, FS-ISAC or
other blacklists for
IPs/domains
DATA SOURCES
Active Directory/
Domain Controller
Single Sign-on
HRMS
VPN
DNS, DHCP
Identity/Auth SaaS/Mobile
Security
Products
External Threat
Feeds
Activity
(N-S, E-W)
K E Y OPTIONAL
Netflow, PCAP
DLP, File Server/Host
Logs
AWS CloudTrail
End-point
IDS, IPS, AV
SECURITY ANALYTICS
KILL-CHAIN
HUNTER
KEY WORKFLOWS - HUNTER
 Investigate suspicious users, devices,
and applications
 Dig deeper into identified anomalies
and threat indicators
 Look for policy violations
THREAT DETECTION
KEY WORKFLOWS – SOC ANALYST
SOC ANALYST
 Quickly spot threats within your
network
 Leverage Threat Detection workflow
to investigate insider threats and
cyber attacks
 Act on forensic details – deactivate
accounts, unplug network devices, etc.
INSIDER THREAT
USER ACTIVITIES RISK/THREAT DETECTION AREAS
John logs in via VPN from 1.0.63.14
Unusual Geo (China)
Unusual Activity Time3:00 PM
Unusual Machine Access
(lateral movement; individual +
peer group)
3:15 PMJohn (Admin) performs an ssh as root to a new
machine from the BizDev department
Unusual Zone (CorpPCI) traversal
(lateral movement)3:10 PM
John performs a remote desktop on a system as
Administrator on the PCI network zone
3:05 PM Unusual Activity Sequence
(AD/DC Privilege Escalation)
John elevates his privileges for the PCI network
Excessive Data Transmission
(individual + peer group)
Unusual Zone combo (PCIcorp)
6:00 PMJohn (Adminroot) copies all the negotiation docs
to another share on the corp zone
Unusual File Access
(individual + peer group)3:40 PM
John (Adminroot) accesses all the excel and
negotiations documents on the BizDev file shares
Multiple Outgoing Connections
Unusual VPN session duration (11h)11:35 PMJohn (Adminroot) uses a set of Twitter handles to
chop and copy the data outside the enterprise
SECURITY ANALYTICS
ADVANCED
Differentiators
Competitors
Big Data, extensible platform
Completely Machine Learning Driven
Fully integrated Splunk security portfolio
Automated action (Detect & Respond)
The only platform with a holistic Kill Chain
Technology Approach Splunk
Who’s up for a
live demo?!?
WHY WAIT?
WATCH OUR LIVE
DEMO, VIDEO
ENGAGE WITH SAMPLE
DATA
GET UBA, CYBER THREAT
ASSESSMENT
1 2 3
To Learn More
• http://www.splunk.com/en_us/products/premium-solutions/user-behavior-
analytics.html
32
Splunk UBA Promo
Two limited-time offers—exclusively for customers attending Gov &
Ed Day LA —to adopt Splunk UBA.
1. Splunk UBA Early Access Bundle, $99K
2. Splunk Security (Enterprise Security and UBA) Bundle, $150K
To qualify for these promotions, email uba-sales@splunk.com by
November 30, 2015 and must purchase by January 31, 2016.
33
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Gov & Education Day 2015 - User Behavior Analytics

  • 1. Copyright © 2015 Splunk Inc. Splunk UBA: What is it? Karthik Kannan Splunk Behavioral Analytics
  • 2. Disclaimer 2 During the course of this presentation, we may make forward looking statements regarding future events or the expected performance of the company. We caution you that such statements reflect our current expectations and estimates based on factors currently known to us and that actual events or results could differ materially. For important factors that may cause actual results to differ from those contained in our forward-looking statements, please review our filings with the SEC. The forward-looking statements made in the this presentation are being made as of the time and date of its live presentation. If reviewed after its live presentation, this presentation may not contain current or accurate information. We do not assume any obligation to update any forward looking statements we may make. In addition, any information about our roadmap outlines our general product direction and is subject to change at any time without notice. It is for informational purposes only and shall not, be incorporated into any contract or other commitment. Splunk undertakes no obligation either to develop the features or functionality described or to include any such feature or functionality in a future release.
  • 3. About the Presenter • Karthik Kannan • Formerly, co-founder of Caspida • Caspida acquired by Splunk in July 2015 3
  • 4. Agenda • Splunk’s Vision for Security • Today’s Threat Landscape • UBA: an overview • The significance of Machine Learning • Splunk UBA: product overview • How can you leverage this in your environment? 4
  • 6. 6 Splunk Security Vision Security Markets SIEM Security Analytics Fraud & Business Risk Managed Security & Intelligence Services Splunk Security Intelligence Framework Workflow/collaboration, case management, content/intelligence syndication and Eco-system brokering Machine Learning, Models, Threat Scoring, etc. Enhanced Threat Detection & SOC Efficiency Behavioral Analytics: first is UEBA, more to come Foundation for Fraud Analytics content for Subscription
  • 7. Splunk is the Security Nerve Center App Servers Network Threat Intelligence Firewall Web Proxy Internal Network Security Identity Endpoints
  • 9. ENTERPRISE CHALLENGES THREATS PEOPLE EFFICIENCY Cyber Attacks, Insider Threats, Hidden, Or Unknown Availability of Security Expertise Too Many Alerts And False Positives
  • 10. Nation-State Attacks 10 21.5M US government personnel records stolen Was it China? GOVERNMENT HACKERS Secretly gaining control of nuclear plants Corporate Espionage Stealing company's secrets to give corporations competitive edge. Infrastructure Attacks shutting down entire electricity grid system. Data Manipulation Attacks question the integrity of data -alter stock market trades or government weather instrument readings
  • 11. Breach Incidents by Source 11 66% Outsiders 582 incidents 34% Insiders 304 incidents 888 Total Incidents
  • 12. 12 34% 84,4M Healthcare 31% 77,1M Government 15% 37.5M Technology 8% 18.6M Retail 6% 15.7M Education <1% 683K Financial 5% 13.3M Other246M Total Loss As of Jun 2015 56.6K / hour 16 / sec1.4M / day 943 / min Stolen/Lost Data Records
  • 15. NEW PARADIGM: DATA-SCIENCE DRIVEN BEHAVIORAL ANALYTICS BIG DATA DRIVEN SECURITY ANALYTICS MACHINE LEARNING
  • 16. 1 SECURITY BREACHES SPLUNK UBA detects with BEHAVIORAL THREAT DETECTION
  • 18. Purpose-built Machine LearningThreatAttackCorrelation Polymorphic Attack Analysis Behavioral Peer Group Analysis User & Entity Behavior Baseline Entropy/Rare Event Detection Cyber Attack / External Threat Detection Reconnaissance, Botnet and C&C Analysis Lateral Movement Analysis Statistical Analysis Data Exfiltration Models IP Reputation Analysis Insider Threat Detection User/Device Dynamic Fingerprinting
  • 21. CUSTOMER THREATS UNCOVERED ACCOUNT TAKEOVER • Privileged account compromise • Data loss LATERAL MOVEMENT • Pass-the-hash kill chain • Privilege escalation INSIDER THREATS • Misuse of credentials • IP theft MALWARE ATTACKS • Hidden malware activity • Advanced Persistent Threats (APTs) BOTNET, C&C • Malware beaconing • Data exfiltration USER & ENTITY BEHAVIOR ANALYTICS • Login credential abuse • Suspicious behavior
  • 22. WHAT DOES SPLUNK UBA DO? SIEM, Hadoop Firewall, AD, DLP AWS, VM, Cloud, Mobile End-point, App, DB logs Netflow, PCAP Threat Feeds AUTOMATED THREAT DETECTION & SECURITY ANALYTICS Baseline KPIsAnalytics DATA SOURCES DATA SCIENCE DRIVEN THREAT DETECTION 99.99% EVENT REDUCTION UBA
  • 24. Web Gateway Proxy Server Firewall Box, SF.com, Dropbox, other SaaS apps Mobile Devices Malware Norse, Threat Stream, FS-ISAC or other blacklists for IPs/domains DATA SOURCES Active Directory/ Domain Controller Single Sign-on HRMS VPN DNS, DHCP Identity/Auth SaaS/Mobile Security Products External Threat Feeds Activity (N-S, E-W) K E Y OPTIONAL Netflow, PCAP DLP, File Server/Host Logs AWS CloudTrail End-point IDS, IPS, AV
  • 25. SECURITY ANALYTICS KILL-CHAIN HUNTER KEY WORKFLOWS - HUNTER  Investigate suspicious users, devices, and applications  Dig deeper into identified anomalies and threat indicators  Look for policy violations
  • 26. THREAT DETECTION KEY WORKFLOWS – SOC ANALYST SOC ANALYST  Quickly spot threats within your network  Leverage Threat Detection workflow to investigate insider threats and cyber attacks  Act on forensic details – deactivate accounts, unplug network devices, etc.
  • 27. INSIDER THREAT USER ACTIVITIES RISK/THREAT DETECTION AREAS John logs in via VPN from 1.0.63.14 Unusual Geo (China) Unusual Activity Time3:00 PM Unusual Machine Access (lateral movement; individual + peer group) 3:15 PMJohn (Admin) performs an ssh as root to a new machine from the BizDev department Unusual Zone (CorpPCI) traversal (lateral movement)3:10 PM John performs a remote desktop on a system as Administrator on the PCI network zone 3:05 PM Unusual Activity Sequence (AD/DC Privilege Escalation) John elevates his privileges for the PCI network Excessive Data Transmission (individual + peer group) Unusual Zone combo (PCIcorp) 6:00 PMJohn (Adminroot) copies all the negotiation docs to another share on the corp zone Unusual File Access (individual + peer group)3:40 PM John (Adminroot) accesses all the excel and negotiations documents on the BizDev file shares Multiple Outgoing Connections Unusual VPN session duration (11h)11:35 PMJohn (Adminroot) uses a set of Twitter handles to chop and copy the data outside the enterprise
  • 29. Differentiators Competitors Big Data, extensible platform Completely Machine Learning Driven Fully integrated Splunk security portfolio Automated action (Detect & Respond) The only platform with a holistic Kill Chain Technology Approach Splunk
  • 30. Who’s up for a live demo?!?
  • 31. WHY WAIT? WATCH OUR LIVE DEMO, VIDEO ENGAGE WITH SAMPLE DATA GET UBA, CYBER THREAT ASSESSMENT 1 2 3
  • 32. To Learn More • http://www.splunk.com/en_us/products/premium-solutions/user-behavior- analytics.html 32
  • 33. Splunk UBA Promo Two limited-time offers—exclusively for customers attending Gov & Ed Day LA —to adopt Splunk UBA. 1. Splunk UBA Early Access Bundle, $99K 2. Splunk Security (Enterprise Security and UBA) Bundle, $150K To qualify for these promotions, email uba-sales@splunk.com by November 30, 2015 and must purchase by January 31, 2016. 33

Editor's Notes

  1. Welcome to X Session My name is X, I will be your host for the session.
  2. A little bit about me, your host. A little bit about my co presenter
  3. Today we will cover….
  4. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  5. The other key function of a nerve center is its ability to signal and orchestrate. Customers needs a full security stack to protect their enterprise Regardless of the vendor, the form factor, deployment architecture, we are the center piece that helps bring the security tech stack together and make them all smarter and work in tandem! Our unique App platform enabled us to have strong Ecosystem, the bi-directional integration enables our customers to truly realize the vision of having a security nerve center with a well orchestrated security system . Its about collaboration, no other SIEM can come close to this! This is why the market has come to us!
  6. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  7. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  8. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  9. Anomaly & Threat Models
  10. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  11. Horizontal timeline
  12. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.
  13. List out any papers, videos, blogs etc. that would be appropriate. Some ideas of where to look include: http://blogs.splunk.com http://www.splunk.com/en_us/resources.html http://www.splunk.com/en_us/customers.html http://www.splunk.com/en_us/products.html
  14. If you know of any upcoming events / activities specific to your topic, insert the logistics here: Webcasts? SplunkLive! Sessions? Conferences? Melissa can help make recommendations too if you are stuck.
  15. Note: Use as a transition slide to introduce individual sections of the presentation. You can use this as your placeholder to announce a demo or other sections where you are moving to a new topic or speaker.