Google My Business is Google's dashboard for local businesses. This is where things like reviews, business hours, business photos, business updates and other important information can be shared.
https://vulpinemarketing.com/
Need to make a BIG impact, in not a lot of time? Lucky for you, you can significantly improve your AdWords results in JUST 20 minutes per week and we'll show you how!
Join the webinar to learn:
-How just 20 minutes per week can positively affect your AdWords Performance
-Tips & Tricks perfect for even the busiest business owner
-5 actionable tips to turn "Oops," to "YES!" in AdWords
-Real examples so you can walk away and start implementing in your account today.
The document discusses using Google Analytics to measure the success of a website in meeting its objectives. It recommends defining the site's objectives and key performance indicators to track, then creating custom reports and segments to analyze acquisition, behavior, and conclusions metrics over time. The analysis should compare metrics across segments like directories, reviews, and social media to evaluate which sources are most effective in driving engagement and achieving goals like bookings.
This document provides a step-by-step guide to optimizing a local business's website for search engine optimization (SEO). It outlines numerous tasks to complete such as setting up local listings, optimizing listings, getting reviews, adding citations, optimizing web pages, blogging, adding videos, and building trust. The guide encourages businesses to fully optimize their online presence across various local search aspects in order to improve their search engine rankings and visibility.
Presentation given at the Florida Realtors Convention in Orlando, FL, on August 22, 2019. If you're a real estate agent, run a realty agency or are a realtor brokage firm, this is a must-watch presentation!
How to Approach Google My Business (GMB) in 2016Joy Hawkins
The document provides tips for optimizing business listings on Google My Business (GMB). It discusses finding all GMB listings for a business, common rules that cause listings to get suspended, investigating fake listings, reporting spam listings, handling hijacked listings, strategies for practitioner listings, and resolving issues like incorrect hours or locations. The goal is to have accurate, optimized GMB listings to help businesses show up in local search results.
This document provides an introduction to search engine optimization (SEO) in 2022. It discusses that SEO can bring in 30-60% of online revenues. Key points include:
- Google uses AI and machine learning to understand user intent and page content.
- It is important to optimize for "entities" rather than specific keywords. Semantic SEO is important.
- Mobile performance, such as page load time, is critical.
- Structured data tags help Google understand page content.
- Pages should demonstrate expertise, authoritativeness, and trustworthiness.
- High-quality, relevant internal and external links are valuable, while most other links do not help rankings.
- Access
Need to make a BIG impact, in not a lot of time? Lucky for you, you can significantly improve your AdWords results in JUST 20 minutes per week and we'll show you how!
Join the webinar to learn:
-How just 20 minutes per week can positively affect your AdWords Performance
-Tips & Tricks perfect for even the busiest business owner
-5 actionable tips to turn "Oops," to "YES!" in AdWords
-Real examples so you can walk away and start implementing in your account today.
The document discusses using Google Analytics to measure the success of a website in meeting its objectives. It recommends defining the site's objectives and key performance indicators to track, then creating custom reports and segments to analyze acquisition, behavior, and conclusions metrics over time. The analysis should compare metrics across segments like directories, reviews, and social media to evaluate which sources are most effective in driving engagement and achieving goals like bookings.
This document provides a step-by-step guide to optimizing a local business's website for search engine optimization (SEO). It outlines numerous tasks to complete such as setting up local listings, optimizing listings, getting reviews, adding citations, optimizing web pages, blogging, adding videos, and building trust. The guide encourages businesses to fully optimize their online presence across various local search aspects in order to improve their search engine rankings and visibility.
Presentation given at the Florida Realtors Convention in Orlando, FL, on August 22, 2019. If you're a real estate agent, run a realty agency or are a realtor brokage firm, this is a must-watch presentation!
How to Approach Google My Business (GMB) in 2016Joy Hawkins
The document provides tips for optimizing business listings on Google My Business (GMB). It discusses finding all GMB listings for a business, common rules that cause listings to get suspended, investigating fake listings, reporting spam listings, handling hijacked listings, strategies for practitioner listings, and resolving issues like incorrect hours or locations. The goal is to have accurate, optimized GMB listings to help businesses show up in local search results.
This document provides an introduction to search engine optimization (SEO) in 2022. It discusses that SEO can bring in 30-60% of online revenues. Key points include:
- Google uses AI and machine learning to understand user intent and page content.
- It is important to optimize for "entities" rather than specific keywords. Semantic SEO is important.
- Mobile performance, such as page load time, is critical.
- Structured data tags help Google understand page content.
- Pages should demonstrate expertise, authoritativeness, and trustworthiness.
- High-quality, relevant internal and external links are valuable, while most other links do not help rankings.
- Access
Top ten reasons to build out your Google My Business page:
1. It's free
2. It helps customers find you
.
.
.
7. Insights, stats, and analytics
8. You can also track traffic
and more.
The team at G Map Pros have been managing Google My Business accounts and providing local SEO services for over 10 years. Experience gives us a great understanding of what works, as well as what doesn’t; combining experience with analytics and some automation helps deliver better results on a regular basis. We have analyzed thousands of businesses that show up in the Google Maps 3-Pack in some of the most competitive markets and industries throughout the United States. We know what it takes to get you to the Prime Real Estate position on the search engines. Contact Us Today! (816) 605-3750.
10 Digital Marketing Activities Anyone Can Do to Generate Quick Wins:
How to market to qualified prospects, engage them with your business then turn them into clients.
Discover the 3 Key Elements of High Revenue-Generating Digital Marketing Cam...semrush_webinars
Building a Digital Marketing Campaign takes good planning and a precise execution which can take up a lot of your time and energy. And let’s face it…to be effective online you have to be fast at building these high converting campaigns, launching them, testing them and improving them without hassle.
A recent study indicates 91% of consumers read online reviews about local businesses before they make a purchase or visit a store. Reviews are social proof of how customers feel about a company’s products or services.
In this webinar, SCORE mentor Sherry Bonelli, a long-time digital marketing expert, will show the impact of customer reviews and discuss best practices for using them to market your business.
Learn the following, and more:
* How to find out what customers are saying about your business
* How consumers use online reviews to make decisions about whether to buy products and services
* How to build your business's public (and very visible) reputation to drive more traffic, visits and sales
* The do’s and don’ts for dealing with unhappy customers
* And More!
Architecting Nurture Programs with Predictive Sales & MarketingInfer
Predictive analytics has successfully proven its value for B2B through home run use cases like sales prioritization, lead filtering, and marketing campaign optimization. Today, many companies are ready to accelerate their predictive journey and add even more value for the business by re-architecting nurture programs into intelligence campaigns.
While lead nurturing often feels like a big effort with a longer payback period than other programs, it can be a fruitful program when you take a strategic approach that facilitates, rather than disrupts, the customer journey. Leveraging predictive models, you can establish clear and logical nurture workflows that increase conversions and drive material revenue by unlocking massive untapped value. This deck covers 3 simple nurture campaign flows to finally deliver on the true intention of lead nurturing using predictive as your guide.
For every $92 spent acquiring customers, ONLY $1 is spent converting them. It's time to bring balance to the Force (a.k.a. your optimization strategy). Check out these 5 powerful Star Wars insights to unite your SEO and CRO efforts for impressive power play wins!
>> Keynote presentation Oct 22, 2014 for Conversion Hotel, Netherlands. #CH2014
Short link: http://j.mp/seocrostarwars
Have you claimed your Google My Business listing yet? Did you know that Google gives you a FREE listing that can help you rank locally for your local business? Find out the steps you need to take to claim your local business listing on Google My Business (part of the GYBO partnership program with SCORE East Central Iowa.)
7 Things Your Clients Want To Know About SearchMelissa Mackey
The document discusses 7 things clients want to know about PPC strategy. It covers:
1. Establishing campaign goals based on the client's objectives like lead generation or name recognition.
2. Focusing on getting more leads at lower cost, not tactics.
3. Comparing the client's performance to competitors on keywords and traffic.
4. Explaining the reasoning behind chosen keywords to reach the right audience and drive leads.
5. Optimizing landing pages to fulfill the campaign goal and match search queries.
6. Setting expectations on reporting cadences and crucial data points.
7. Evaluating success based on whether the campaign achieved key performance indicators like cost per lead targets.
Local SEO is important for local businesses to stand out online when customers search for local services and products. Proper optimization of a Google My Business listing, adding photos and details about the business, managing reviews, and building citations and backlinks from other websites can help a local business rank higher on search engines. Following best practices for the Google My Business listing and on-page SEO, while building a diversified link profile from various sources, are proven methods for achieving better search rankings and driving more customers to a local business website through organic search results.
elsue Virtual Assistants help small businesses establish an online presence through local business listing optimization and website services. This includes claiming and enhancing listings on Google Places, Bing, and Yahoo Local through adding photos, videos, descriptions and offers. elsue's services also include ongoing monitoring and maintenance of listings to increase visibility and drive more customers through positive reviews, citations and local recommendations.
Matthew Sauer is the Head of Paid Media at Search Factory | iProspect in Brisbane, Australia. He has over 5 years of experience managing paid advertising campaigns for large Australian brands. In this presentation, he will cover keyword research processes, campaign structuring, and writing effective ad copy. For keyword research, he discusses creating seed terms, expanding keywords using tools, refining terms through competitor analysis and identifying opportunities. For campaign structure, he recommends segmenting campaigns by themes and objectives.
So many of us look at Paid Media as being a direct response channel; a channel that elicits sales off the back of the campaigns that we run. This is definitely true in some form but there is so much more we can do with paid media to drive people into the top of the sales funnel, nurture them through their journey, entice them to purchase, maintain a level of loyalty and encourage advocacy.
These slides will help you to understand the different techniques that you can use within Paid Media to target the various stages of the purchase funnel.
We’ve got some bad news: Most pay-per-click ads and landing pages (and probably yours) suck. The good news? There’s a huge opportunity to rise to the top and skyrocket your conversion rates by making a few key changes.
In this webinar we’ll expose the secret to high-converting paid marketing campaigns in just 3 steps.
In this new webinar, Larry Kim of WordStream and Oli Gardner of Unbounce will teach you how to:
- Choose the right keywords for your business
- Create ads that compel searchers to click
- Send traffic to landing pages that actually convert
For more information on WordStream, visit www.wordstream.com.
This document provides information about Search Mojo, a search engine marketing firm. It summarizes Search Mojo's services, history, locations, press features, and speakers. It also includes tweets and screenshots from webinars conducted by Search Mojo on topics like SEO, links, social media, and Google algorithms. The document demonstrates Search Mojo's expertise in digital marketing through their educational webinar content.
My deck from SMX East 2014. The focus of this presentation is on Enterprise Level B2B online advertising. Use of targeting on LinkedIn Advertising is a great way to build a remarketing audience that fits your target personas. Use of other Google AdWords Demographic targeting options like Average Household Income for location targeting can really improve the quality of your lead generation campaigns.
SearchLove London 2019 - Luke Carthy - Finding Powerful CRO and UX Opportunit...Distilled
An SEO crawler is a staple tool in any SEO pro's toolkit, but have you ever considered using such a tool to seek out powerful CRO opportunities? Luke is an out and out ecommerce expert who'll be sharing tips and takeaways on how to leverage custom extraction with an SEO crawler to improve ecommerce conversion rates and enhance UX.
This document discusses how Google My Business (GMB) pages can be used effectively for businesses. It provides information on setting up and optimizing a GMB listing, including adding business information, verifying the listing, creating citations and backlinks to boost rankings, and reviewing and optimizing the business webpage. Statistics are given showing increasing success rates for GMB over time. Tips provided include using specific local citations and keywords, and maintaining accurate information and reviews.
Top ten reasons to build out your Google My Business page:
1. It's free
2. It helps customers find you
.
.
.
7. Insights, stats, and analytics
8. You can also track traffic
and more.
The team at G Map Pros have been managing Google My Business accounts and providing local SEO services for over 10 years. Experience gives us a great understanding of what works, as well as what doesn’t; combining experience with analytics and some automation helps deliver better results on a regular basis. We have analyzed thousands of businesses that show up in the Google Maps 3-Pack in some of the most competitive markets and industries throughout the United States. We know what it takes to get you to the Prime Real Estate position on the search engines. Contact Us Today! (816) 605-3750.
10 Digital Marketing Activities Anyone Can Do to Generate Quick Wins:
How to market to qualified prospects, engage them with your business then turn them into clients.
Discover the 3 Key Elements of High Revenue-Generating Digital Marketing Cam...semrush_webinars
Building a Digital Marketing Campaign takes good planning and a precise execution which can take up a lot of your time and energy. And let’s face it…to be effective online you have to be fast at building these high converting campaigns, launching them, testing them and improving them without hassle.
A recent study indicates 91% of consumers read online reviews about local businesses before they make a purchase or visit a store. Reviews are social proof of how customers feel about a company’s products or services.
In this webinar, SCORE mentor Sherry Bonelli, a long-time digital marketing expert, will show the impact of customer reviews and discuss best practices for using them to market your business.
Learn the following, and more:
* How to find out what customers are saying about your business
* How consumers use online reviews to make decisions about whether to buy products and services
* How to build your business's public (and very visible) reputation to drive more traffic, visits and sales
* The do’s and don’ts for dealing with unhappy customers
* And More!
Architecting Nurture Programs with Predictive Sales & MarketingInfer
Predictive analytics has successfully proven its value for B2B through home run use cases like sales prioritization, lead filtering, and marketing campaign optimization. Today, many companies are ready to accelerate their predictive journey and add even more value for the business by re-architecting nurture programs into intelligence campaigns.
While lead nurturing often feels like a big effort with a longer payback period than other programs, it can be a fruitful program when you take a strategic approach that facilitates, rather than disrupts, the customer journey. Leveraging predictive models, you can establish clear and logical nurture workflows that increase conversions and drive material revenue by unlocking massive untapped value. This deck covers 3 simple nurture campaign flows to finally deliver on the true intention of lead nurturing using predictive as your guide.
For every $92 spent acquiring customers, ONLY $1 is spent converting them. It's time to bring balance to the Force (a.k.a. your optimization strategy). Check out these 5 powerful Star Wars insights to unite your SEO and CRO efforts for impressive power play wins!
>> Keynote presentation Oct 22, 2014 for Conversion Hotel, Netherlands. #CH2014
Short link: http://j.mp/seocrostarwars
Have you claimed your Google My Business listing yet? Did you know that Google gives you a FREE listing that can help you rank locally for your local business? Find out the steps you need to take to claim your local business listing on Google My Business (part of the GYBO partnership program with SCORE East Central Iowa.)
7 Things Your Clients Want To Know About SearchMelissa Mackey
The document discusses 7 things clients want to know about PPC strategy. It covers:
1. Establishing campaign goals based on the client's objectives like lead generation or name recognition.
2. Focusing on getting more leads at lower cost, not tactics.
3. Comparing the client's performance to competitors on keywords and traffic.
4. Explaining the reasoning behind chosen keywords to reach the right audience and drive leads.
5. Optimizing landing pages to fulfill the campaign goal and match search queries.
6. Setting expectations on reporting cadences and crucial data points.
7. Evaluating success based on whether the campaign achieved key performance indicators like cost per lead targets.
Local SEO is important for local businesses to stand out online when customers search for local services and products. Proper optimization of a Google My Business listing, adding photos and details about the business, managing reviews, and building citations and backlinks from other websites can help a local business rank higher on search engines. Following best practices for the Google My Business listing and on-page SEO, while building a diversified link profile from various sources, are proven methods for achieving better search rankings and driving more customers to a local business website through organic search results.
elsue Virtual Assistants help small businesses establish an online presence through local business listing optimization and website services. This includes claiming and enhancing listings on Google Places, Bing, and Yahoo Local through adding photos, videos, descriptions and offers. elsue's services also include ongoing monitoring and maintenance of listings to increase visibility and drive more customers through positive reviews, citations and local recommendations.
Matthew Sauer is the Head of Paid Media at Search Factory | iProspect in Brisbane, Australia. He has over 5 years of experience managing paid advertising campaigns for large Australian brands. In this presentation, he will cover keyword research processes, campaign structuring, and writing effective ad copy. For keyword research, he discusses creating seed terms, expanding keywords using tools, refining terms through competitor analysis and identifying opportunities. For campaign structure, he recommends segmenting campaigns by themes and objectives.
So many of us look at Paid Media as being a direct response channel; a channel that elicits sales off the back of the campaigns that we run. This is definitely true in some form but there is so much more we can do with paid media to drive people into the top of the sales funnel, nurture them through their journey, entice them to purchase, maintain a level of loyalty and encourage advocacy.
These slides will help you to understand the different techniques that you can use within Paid Media to target the various stages of the purchase funnel.
We’ve got some bad news: Most pay-per-click ads and landing pages (and probably yours) suck. The good news? There’s a huge opportunity to rise to the top and skyrocket your conversion rates by making a few key changes.
In this webinar we’ll expose the secret to high-converting paid marketing campaigns in just 3 steps.
In this new webinar, Larry Kim of WordStream and Oli Gardner of Unbounce will teach you how to:
- Choose the right keywords for your business
- Create ads that compel searchers to click
- Send traffic to landing pages that actually convert
For more information on WordStream, visit www.wordstream.com.
This document provides information about Search Mojo, a search engine marketing firm. It summarizes Search Mojo's services, history, locations, press features, and speakers. It also includes tweets and screenshots from webinars conducted by Search Mojo on topics like SEO, links, social media, and Google algorithms. The document demonstrates Search Mojo's expertise in digital marketing through their educational webinar content.
My deck from SMX East 2014. The focus of this presentation is on Enterprise Level B2B online advertising. Use of targeting on LinkedIn Advertising is a great way to build a remarketing audience that fits your target personas. Use of other Google AdWords Demographic targeting options like Average Household Income for location targeting can really improve the quality of your lead generation campaigns.
SearchLove London 2019 - Luke Carthy - Finding Powerful CRO and UX Opportunit...Distilled
An SEO crawler is a staple tool in any SEO pro's toolkit, but have you ever considered using such a tool to seek out powerful CRO opportunities? Luke is an out and out ecommerce expert who'll be sharing tips and takeaways on how to leverage custom extraction with an SEO crawler to improve ecommerce conversion rates and enhance UX.
This document discusses how Google My Business (GMB) pages can be used effectively for businesses. It provides information on setting up and optimizing a GMB listing, including adding business information, verifying the listing, creating citations and backlinks to boost rankings, and reviewing and optimizing the business webpage. Statistics are given showing increasing success rates for GMB over time. Tips provided include using specific local citations and keywords, and maintaining accurate information and reviews.
Google Local SEO Marketing Strategy for Local BusinessesAbdul Malick
Google My business and Local SEO Marketing Strategy presentation includes Optimize the Google Listing, Local Business Directories, and website SEO with local keywords with tips and best practices from Abdul Malick who is senior digital marketing and SEO consultant in Chennai, Tamil Nadu, India
Google Masterclass Part 1: Google My BusinessSurefire Local
The Google Masterclass Series is a free online workshop with 4 sessions to help you market your home services business on Google and get found by homeowners in your local area who are searching for your services.
Part 1: Google My Business
Local Leads with Google Maps - Find out how to improve your business's online presence on Google Maps through the exciting new capabilities of Google My Business, your free and easy-to-use homepage profile on Google.
Google My Business (GMB) is a free tool for businesses to manage their online presence on Google sites like Search and Maps; it allows businesses to create and verify listings, add information like contact details and photos, and engage with customers by responding to reviews and messaging them. GMB is important for local search visibility as customer searches on mobile will often display a business's GMB listing above organic search results.
2018 Seattle Localogy: Why You Need an On-SERP Optimization StrategyLocalogy
This document discusses the need for an on-SERP optimization strategy due to Google's evolution of local search results. It notes that Google is becoming the primary interface for local businesses, featuring services like Google Posts, Reviews, Q&A, and Bookings directly on the SERP. As a result, businesses need to focus on optimizing their presence within Google's local pack to drive more engagement and search conversions, rather than relying on their own websites or Google Ads. The document provides examples of best practices for features like Posts and Q&A and emphasizes that an on-SERP strategy is now easier and more effective than traditional SEO methods.
Watch the recording here: http://bit.ly/19c20Md
Featuring Howie Jacobson, Author AdWords for Dummies. Google AdWords lets every business from small online stores to Fortune 500 companies create targeted, cost-efficient advertising campaigns on search engines. This webinar will help you turn clicks into cash by attracting the right visitors to your website. You’ll learn how to navigate through Google AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching!
What are the best ranking strategies to improve a local seo? | SysTab best Lo...SysTab India
The way to boost your local SEO strategy and improve your local search ranking. There are many aspects to the present , so let’s specialize in the foremost critical ones.
Google my business optimization for 2019Daniel Morell
Showing up on Google My Business (GMB) is not accidental. Understanding what moves the needle is vital to focusing efforts where it matters most.
In this presentation, I show how local search works, what changed in 2018, and some tips and tactics for optimizing in 2019,
I presented this slide deck to members of the Heart of the Valley Chamber of Commerce in Kaukauna, WI on January 10th, 2019.
Google Places provides a free listing for local businesses and is an important tool for customers to find businesses online. It has become the new "yellow pages" as more consumers search online for local information. While Google Places listings are free, proper optimization is needed to rank well locally in search results and gain customer actions from impressions. Local businesses should claim and complete their Google Places listing, seek citations from third party sites, encourage reviews, and monitor the listing amid frequent changes to the Google Places platform.
21 DIY to Local Internet Marketing By Jason Weaver Organizer of IWMMIWMM
This document provides tips for 21 ways to market a local business online. It discusses optimizing a business's online identity with complete name, address, and phone number listings. It also recommends understanding target customers through keyword research and creating dedicated pages for product categories. Additional tips include building awesome landing pages, getting sponsor/member badges, A/B testing, tracking key performance indicators like traffic and calls, getting links/citations on sites like Google+, asking for reviews sustainably, and following local marketing experts online and at meetups. The overall message is to focus on both improving online content and visibility to get more potential customers.
Fran provides tips for using Google+ Local to promote a business. She explains that setting up and optimizing a Google+ Local page is one of the best ways to drive local search traffic. Some key tips include using high-quality images, writing a compelling introduction, and responding to customer reviews. Maintaining a presence on platforms like Google+ Local allows businesses to shape online conversations and improve based on customer feedback.
GMB - Google My Business Setup & OptimizationGetFoundLocal
When set up and marketed correctly GMB can deliver branding, engagement, and new customers to your business. If ignored or not marketed properly, Google My Business just becomes another waste of time. Google makes this excellent service available for free. Take advantage and build your business.
BillboardOnline Google Maps and Places Presentationjsurovy22
This document provides an overview and introduction to optimizing business listings on Google Maps and Google Places. It discusses the importance of local search rankings and covers topics like search engine basics, Google's algorithm, claiming a free business listing on Google Places, optimizing listings, and using features like Google Offers. The goal is to help businesses get ahead of their competition by utilizing these free advertising tools to generate more local leads and customers.
How to build a powerful online presence and grow your business for companies in the radon mitigation and home inspection industry. Visit http://scmmarkets.com/marketing-radon-business/ to learn more.
The Importance of A/B Testing
24 Marketing Experts on Their Most Surprising A/B Test
Важность проведения A/B тестирование
24 эксперта о самых удивительных тестах
Local search and Google Adwords are an effective combination for local businesses. Paid search advertising (pay per click) through Google Adwords allows businesses to guarantee prominent placement in search results when consumers search for relevant products and services. It is important for towing companies and other local businesses to claim their online presence and utilize local search and paid search advertising to get in front of the large number of consumers now performing local searches online. Mobile search is also a growing segment that companies need to have a presence in.
The Rising Importance Of Local SEO For Your Business – Complete Guide 2019-2020Seda Rivera
Sometimes it’s difficult to stay updated with the tedious world of digital marketing and the new trends that are emerging in it. Almost everyday we hear about how important is SEO to our business website. But have you ever thought about the importance of local SEO for your business?
Google Masterclass Part 3: Google Search & SEOSurefire Local
The Google Masterclass Series is a free online workshop with 4 sessions to help you market your home services business on Google and get found by homeowners in your local area who are searching for your services.
Part 3: Google Search & SEO
Your Website in Google's Eyes - Discover how Google views your website and the 9 top aspects of your website to consider when it comes to ranking higher in Google search. Is your website built with structured data, is it secure, is it loading fast enough on mobile?
There are 2,065,523 small businesses in Australia that account for 33% of Australia’s GDP. Search engine optimisation, being the cheapest form of digital marketing can have some incredibly impactful, long term transformative results for a business. Here's my deck from deep diving into SEO for Small Business.
Similar to Google My Business Overview - Vulpine Marketing (20)
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
5. What is GMB?
Google My Business is Google’s business listing
platform and dashboard. Comparable to Yelp.
Formerly known as Google Local and Google
Places
Vulpine Marketing
@ryanjoos
6. What is GMB?
Google My Business is Google’s business listing
platform and dashboard. Comparable to Yelp.
Formerly known as Google Local and Google
Places
business.google.com
8. What does GMB do?
● Provides quick business info for users
○ Address
○ Business hours
○ Contact info
● Simplifies business comparison process
○ Reviews
○ Location
○ Price range
○ Menu
Vulpine Marketing
@ryanjoos
9. Knowledge Graph
Generally comes up when a user does a
branded search example:
Tandoori Oven Idaho Falls
Gives users access to the quick info
● Address
● Phone number
● Business hours
● Website
● Reviews
● Photos
● Menu (or order delivery)
Vulpine Marketing
@ryanjoos
10. Local Pack
Shows results in or around a particular
location. Generally shows multiple
options for comparison.Example:
Indian food Idaho Falls
● Map with pins
● Business info
○ Business name
○ Business type
○ Hours of operation
● Reviews
Vulpine Marketing
@ryanjoos
11. Google Maps
Generally used for deeper comparison
(more options). Example:
Mexican food Idaho Falls
● Map with pins (location)
● Business info
○ Business name
○ Business type
○ Phone number
○ Hours of operation
● Reviews
Vulpine Marketing
@ryanjoos
17. How can I use GMB?
Vulpine Marketing
@ryanjoos
18. What is GMB?
Google My Business is Google’s business listing
platform and dashboard. Comparable to Yelp.
Formerly known as Google Local and Google
Places
business.google.com
25. Business info, contact info, service
area, business times, etc.
Info
Vulpine Marketing
@ryanjoos
26. Business info, contact info, service
area, business times, etc.
Info
These can be
super important
Vulpine Marketing
@ryanjoos
27. How customers search for
your business, what words
they use to find you, how
many calls, visits to your
website and much more
Insights
Vulpine Marketing
@ryanjoos
28. How customers search for
your business, what words
they use to find you, how
many calls, visits to your
website and much more
Insights
Vulpine Marketing
@ryanjoos
29. How customers search for
your business, what words
they use to find you, how
many calls, visits to your
website and much more
Insights
Vulpine Marketing
@ryanjoos
30. How customers search for
your business, what words
they use to find you, how
many calls, visits to your
website and much more
Insights
Vulpine Marketing
@ryanjoos
31. View and respond to
your reviews
Reviews
Vulpine Marketing
@ryanjoos
32. View and respond to
your reviews
Reviews
Vulpine Marketing
@ryanjoos
33. ● Show your work
● Your storefront
● Your office (business interior)
● Your staff
Photos
Vulpine Marketing
@ryanjoos