Google was founded in 1996 by Larry Page and Sergey Brin while they were PhD students at Stanford University. They created Google as a research project to organize the world's information and make it universally accessible. Google became the world's largest search engine in 2000 with its introduction of a billion-page index. It has since expanded into many other products and services through acquisitions and innovation, including Gmail, Google Maps, YouTube, and Android. Google's mission is to organize the world's information and make it universally accessible and useful.
Google project company history and goalsZaid Hussain
This Presentation contains google history, rules, goals and objectives
My sir assigned me and my group members google and we have to present it according to management prospectus
i think this presentation can help other students, to take an idea out of it.
7 Activist Uses of Digital Tech: Popular Resistance in EgyptMer Joyce
When thinking about the use of digital technology and social media in resistance we are often overwhelmed by anecdote. Look at a dozen cases and you will see three dozen examples of how activists are using digital technology in their work. This endless variety can be confusing not only to observers, but to activists themselves. There are few guidelines for what tech can and cannot do or strategic frameworks to use in planning whether and how to use digital technology in a campaign. In this webinar Mary Joyce, Founder of the Meta-Activism Project, will present a framework that divides digital technology into seven activist functions: documenting, co-creating, mobilizing, broadcasting, synthesizing, protecting and transferring resources. She will use the recent case of the Egyptian Revolution to explore these functions.
Google project company history and goalsZaid Hussain
This Presentation contains google history, rules, goals and objectives
My sir assigned me and my group members google and we have to present it according to management prospectus
i think this presentation can help other students, to take an idea out of it.
7 Activist Uses of Digital Tech: Popular Resistance in EgyptMer Joyce
When thinking about the use of digital technology and social media in resistance we are often overwhelmed by anecdote. Look at a dozen cases and you will see three dozen examples of how activists are using digital technology in their work. This endless variety can be confusing not only to observers, but to activists themselves. There are few guidelines for what tech can and cannot do or strategic frameworks to use in planning whether and how to use digital technology in a campaign. In this webinar Mary Joyce, Founder of the Meta-Activism Project, will present a framework that divides digital technology into seven activist functions: documenting, co-creating, mobilizing, broadcasting, synthesizing, protecting and transferring resources. She will use the recent case of the Egyptian Revolution to explore these functions.
Technology Trends Transforming Communication (April 2015)Kyle Lacy
Updated presentation of technology trends transforming communication. This presentation was give at the MBO Conference in Indianapolis, IN on April 28, 2015.
Technology Trends Transforming Communication (April 2015)Kyle Lacy
Updated presentation of technology trends transforming communication. This presentation was give at the MBO Conference in Indianapolis, IN on April 28, 2015.
http://www.corporate-ethics.org
BRI-1004
-2-
the brutal suppression of demonstrators in China in June 1989. The same search on Google.cn
provided a much smaller list and included pictures of a smiling couple in the square.2
The decision to develop Google.cn was complicated. In the words of Elliot Schrage,
Google’s vice president of Global Communications and Public Affairs:
[Google, Inc., faced a choice to] compromise our mission by failing to serve our
users in China or compromise our mission by entering China and complying with
Chinese laws that require us to censor search results.… Based on what we know
today and what we see in China, we believe our decision to launch the Google.cn
service in addition to our Google.com service is a reasonable one, better for
Chinese users and better for Google.… Self-censorship, like that which we are
now required to perform in China, is something that conflicts deeply with our core
principles.… This was not something we did enthusiastically or something that
we’re proud of at all.3
MacLean knew that he was perfectly prepared for his current position as director of
International Business. After earning a computer-science degree, MacLean had traveled
extensively, implementing information systems with an IT consulting firm. He was well-versed
in the technical and cultural components of this current project. It was his first job after earning
an MBA. He had worked very hard as a summer intern to get his foot in the door at Google, Inc.,
and landed a job offer in his second year of the MBA program. He had been working at Google
for 13 months and was starting to worry about his job security. Within the organization, he did
not have enough political capital to weather a storm of critiques.
The congressional hearing had planted seeds of doubt in MacLean’s head about the
Google in China decision. Was Google endorsing censorship by conforming to the Chinese
authorities’ rules? Was Google acting as a tool for the government? Were Chinese citizens better
off after Google’s decision to enter China with Google.cn? MacLean was starting to question
whether the decision went against their stated mission of organizing the world’s information and
making it universally accessible and useful.4
Google’s top leadership had left open the door for revising their strategy by always
reminding reporters and those in the company that the decision was made based on the
information currently available. The company was not afraid to revisit previous decisions.
MacLean had only one day before attending a meeting where he would be queried on the
development and implementation of Google’s China strategy and asked for his suggestions for
future courses of action. The Senate hearing had attracted a lively audience and had generated
vigorous debate. There was a lot of pressure to act, but MacLean’s instinct was to stick by his
.
Running head GOOGLE MANAGMENT1GOOGLE MANAGMENT8GOOGLE M.docxjeanettehully
Running head: GOOGLE MANAGMENT
1
GOOGLE MANAGMENT
8
GOOGLE MANAGEMENT
Author Name(s), First M. Last, Omit Titles and Degrees
Institutional Affiliation(s)
Table of Contents
Introduction to the company3
Who founded Google?4
How is Google funded?4
History of Company4
What impact has the brand had within its category?5
How have you differentiated yourself from your competitors?5
Mission of company5
Best practice6
Best practice into concepts8
It gives value to work8
Optimize efforts through analytical tools8
How could another organization adopt this best practice?9
Boosts flexibility at work10
Conclusion10
Introduction to the company
Google LLC is a US international technology organization that focusses on Internet-related products and services, which contain search engines, online marketing technologies, cloud computing, hardware, and software. The purpose of Google management is to organize all the information in the world and create it nearby and beneficial to everyone (Shane, & Wakabayashi, 2018).
The company Google was born as a search engine for more information on the web. Its main characteristic with respect to its competitors was its advanced system of analysis of relations between pages, which allowed a higher ranking or ranking. Google's next step was to use this information to introduce advertising and manipulate the ranking based on the payment for such advertising. The enormous benefits that the company achieves are reinvested in new services and new policies that have strengthened the individual-segmentation relationship, reaching perfect segmentation (Mingers, & Lipitakis, 2010).
Google is an American multinational company focusing on products and services linked to the Internet, electronic devices, software and other expertise. Google's key product is the Internet content search engine of the similar name, although it also provides other services such as an email service called Gmail, its Google Earth map and Google Maps service, the YouTube video website, others Web values such as Google News or Google Books, the Google Chrome web browser, the Google+ social network. It provides an easy and quick way to find info on the web, by access to a catalogue of over 8,168 million web pages. As said by the Google company, currently replies to above 200 million queries a day (Verma, et.al. 2015, April).
Who founded Google?
The American of Larry Page and the Russian Sergey Brin , are the founders of this magnificent company. In 1995, Page had finished his studies at the University of Michigan and went to do his graduate degree at Stanford University, California. In this same university he meets Brin, 21, who was in charge of teaching him the campus (Verma, et.al. 2015, April).How is Google funded?
Faced with the great and rapid growth, in the year 2000, Google develops what today gives them the highest proportion of their profits: Google Adwords. Which is a Digital Marketing strategy that is based on making money throu ...
Daniels Fund Ethics Initiative University of New Mexico .docxtheodorelove43763
Daniels Fund Ethics Initiative
University of New Mexico
http://danielsethics.mgt.unm.edu
This material was developed by Jennifer Sawayda under the direction of O.C. Ferrell and Linda Ferrell. Stephanie Amalfitano and
Matthew Moody worked on a previous edition of this case. It is provided for the Daniels Fund Ethics Initiative at the University of New
Mexico and is intended for classroom discussion rather than to illustrate effective or ineffective handling of administrative, ethical, or
legal decisions by management. Users of this material are prohibited from claiming this material as their own, emailing it to others, or
placing it on the Internet. Please call O.C. Ferrell at 505-277-3468 for more information. (2012)
Google: The Quest to Balance Privacy
with Profits
INTRODUCTION
When Sergey Brin and Larry Page created their search engine “BackRub” in 1996, they could not
have imagined at the time what the future held for their creation. BackRub was unique in that it
used links to rank web pages. Before this time, search engines tended to use algorithms that only
took into account key words, so when a certain item was searched, the user might receive links to
webpages that were both legitimate and less legitimate (or irrelevant). Brin and Page’s algorithm,
which they dubbed PageRank, accounted for links, roughly equivalent to citations, which went into
and out of the website. This complex mathematical algorithm worked. Results were ranked
according to their relative importance, allowing users to see the most “legitimate” search results
first. In 1998, the search engine Google was officially born, named after the term “gogol,” a
mathematical term for a 1 followed by 100 zeros.
Google’s ease of use for users propelled the search engine to its number one status, ousting
competing search engines such as WebCrawler and Infoseek. As Google gained in popularity, it
expanded into a number of different ventures, including advertising, book publishing, social
networking, and mobile phones. The company also acquired or owns a number of other well-known
sites, such as Orkut (a social-networking site popular in Brazil and India), the photo-sharing site
Picasa, and YouTube, the most popular video sharing site in the world. In 2011 it launched Google+,
a social networking site being watched carefully by its competitor Facebook. For four consecutive
years, Google was considered to be the most valuable brand in the world (although it was
surpassed by Apple in 2011). Approximately 2 billion searches a day are performed through
Google’s search engine.
As is common with most large companies, Google has experienced its share of ethical issues. Its
mantra “Don’t Be Evil” was questioned after it entered China, where it allowed the government to
censor some of its sites. Its wide reach and its plans to publish millions of books online has incurred
lawsuits from both publishers, who accused the co.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
2.
Google Inc. is an American multinational corporation
specializing in Internet-related services and products. These
include search, cloud computing, software, and online
advertising technologies.
Google was founded by Larry Page and Sergey Brin while
they were Ph.D. students at Stanford University. Together
they own about 16 percent of its shares.
Google began in January 1996 as a research project by Larry
Page and Sergey Brin when they were both PhD students
at Stanford University in Stanford, California.
3. “To organize the world’s
information, and make it
universally accessible and useful.”
4.
Google helping to the finding information on a briefly search in easy
manner so that people could found information & data at a time on one
page search relevantly. Google is focusing ultimately on delivering best
search on the World Wide Web (www) Google bring accuracy &
relevancy in positive manner.
Larry page & Sergey Brin evaluated that by
using typical mathematical analysis. They could evaluate the quality &
significance thus the relevancy of the web pages to return by a search.
Google provides valuable result in manners of search to next generation.
According to the next research institute report this web contains more
than 800 million pages on about 3 million servers.
Google provides two Web search service which is Google site
search & Google web search.
Google site search: “it is designed to search for information contained
within a specific website”
Google web search: “it offers web-wide search capabilities to commercial
& corporate related pages.”
5. 1998
September, Google opened its door in Menlo Park, CA.
2000 Google officially became the world's largest searchengine
with its introduction of a billion-page index
June 26, Google and Yahoo! announced a partnership
that solidified the company's reputation — not just aa
provider of great technology, but as a substantial
business answering 18 million user queries every day.
2001 August, Dr. Eric Schmidt joined Google as CEO
6. 2003
Google acquired Pyra Labs and became the home for
Blogger, a leading provider of services for those
inclined to share their thoughts with the world through
online journals.
2004
July, Google acquired Picasa, a digital photo
management company helps users to organize, manage
and share their digital photos.
2005 Google acquired web analytics firm Urchin
Software.
7. “If we don’t have any of these mistakes
we’re just not taking enough risks”.
“Crazy definitely triumphs comfy at
Google”
Get Uncomfy : That means never settle into an
equilibrium(a.k.a. "rut"), but don't fall apart
either (a.k.a. the "chaos trap").
Pace Yourself: The goal should be creating an
internal rhythm, not just moving fast for the
sake of speed.
8. Chairman & CEO
Dr. Eric Schmidt
President of Products
Larry Page
President of Technology
Sergey Brin
Senior VP of Business Operations
Shona Brown
9378 employees as of Sep 30, 2006
9.
Google "people" and environment/culture
- People have to be extremely intelligent and
usually have doctorates; people come into Google
with forward thinking, innovative and "out-of-the
box“ strategies.
Search
- Quality, popularity, overwhelming awareness of
name and what the company is and does.
Brand equity
"Google" is now a verb in Webster's dictionary.
10.
1. Froogle
2. Google Finance
3. Google Blog search
4. Search engine – maps, images, keywords
5. YouTube
6. Google Checkout
7. Spreadsheets and applications
8. Gmail
9. Google Toolbar
10. AdWords and AdSense
11. Google Earth – maps
12. Page Creator – creating web pages
13. Orkut – social networking site; big in Brazil
11.
Should we compete? Yes Ad Words?
Ad Sense?
What are we good at? Search engines,
advertising
How do we compete? By signing
contracts with big internet sites that
people will 99% of time see an
advertisement for Google.
12.
What ARE we in? Search/Information and
Advertising
Where do they make $$? Advertising
What SHOULD they be in? Should stay in
current business, but expand and improve key
products and continue to innovate new
products.
13. 1. Political
2. Economical
1. stock market growth
3. Socio cultural
1. Google tends to not have a "face" for customers.
4. Technological
1. set trends in search, internet direct advertising, and portable applications
2. innovative web applications
5. Environmental
6. Legal
1. Click Fraud with Ad Words
1. Google “Bombing”
2. Government asked for search history of consumers; Google went to
court.
3. Comcast - In governmental battle with Google on “Net Neutrality”
14.
Two years after going public, stock is up fourfold
$10 billion/year in revenue
$125 billion worth
Net income of $733 million last quarter
15. * Market share (Domestic, July 2005)
+ Google 46.2%
+ Yahoo 22.5%
+ MSN 12.6%
+ Others 18.7% <- AOL, Ask Jeeves, Dogpile,
Netscape, etc
* Quick Ratio (vs. industry) = 9.75 (5.07)
* Net working captital (curr assets-curr
liabilities) (vs. industry) = $8.25 million
* Sales to total assets (vs. industry) = 60%
* Net profit/Sales (Percent changes year to
year) = 14.26%
* Long Term Debt = $0
* P/E ratio TTM (vs. industry) = 62.26 (47.69 =
130.41%)
* Gross Margins TTM (vs. industry) = 60.08%
(49.37%)
* Profit Margin TTM = 25.96% (15.88%)
* Stock Growth vs. Industry vs. DJ market