The document outlines strategies for leveraging niche communities to grow a blog by understanding audience demographics, monitoring conversations, and engaging within community rules. It emphasizes the importance of targeting niche social networks for establishing a loyal reader base, suggesting various tools and resources for effective engagement. Ultimately, this approach builds credibility and facilitates broader social media growth.

1. Get Rich With The Niche: How to leverage niche communities for maximum blog growth By Kevin Palmer@kevinpalmerkevin@socialmediaanswers.com

2. Goal of PresentationTo teach you how to understand your nicheTo teach you how to target within your nicheTo teach how to apply strategy when building your audienceTo explain how this fits into a larger strategy

3. I’m just going to join Facebook and push my posts on Digg

4. Why Not Just Use Major Social Media??Blasting to people that might not care about your messageTakes a little longer to build a reader base when you have niche contentOnce you have a subscriber/reader base you can leverage traditional social media tools

5. Evaluating Your AudienceWho are they?What demographics do they fit into?What describes them?Where do they participate?How are they using the internet?What content would they be interested in?Resource: Know your niche before you pitch: http://bit.ly/3n9ZAZ

6. Begin To ListenSet Up Monitoring Tools Around KeywordsKnow where the conversations are happeningGain competitive intelligenceSet Up Monitoring Tools About YourselfKnow what is being said about you and your brandResource: How to set up social media monitoring tools: http://bit.ly/4tf7ur

7. Examine Other BloggersWhere are they connecting?What tools are they using?Tip- Examine their sidebarLook for social media buttons, look for links to niche social networks, take their Twitter username and drop it into Google for other usernames registered.

8. What is Niche Social Networking??Over 3000 niche social networking sitesNot including sites on Ning.comThese sites cover niche topics from wine to knitting to vampirismResource: List of over 400 niche social networking sites: http://bit.ly/4yhj3

10. Why Niche Social Networking?Audience that is interested in your contentSmaller community but you have a larger voiceThese are potential readers, not just page views. More likely to become a “regular” Resource: Use Niche Social Networking Sites to Gain Readers: http://bit.ly/tlMTq

11. Niche Social NewsSubjects diverse: automotive, sports, pick up artists Strong content without a push will do well Create a steady flow of trafficLeverage this traffic for other social news voting

13. Niche Social Groups/Message BoardsEstablished community that might predate social networks This is where you can begin to use major social networks (look for groups on these sites) Great source for topics, guest bloggers, interview subjects

14. Not All Networks Are Created Equal Look for active discussion/participationBe mindful of the overall membershipExamine profile setup Some sites will pass on page rank with linksYou may be able to import RSS feeds or have other ways to automatically share you content within the site

15. Ease Your Way Into The CommunityListenUnderstand the rulesEngage within the rulesDon’t go and broadcast your messageCompletely fill out your profile and have a profile picture

16. How Does This Fit Into a Larger Strategy?Builds a reader base that you can leverage Social media votingContent sharingSocial media profile growthGives the blogger a level of credibilitySEO benefitsIt is a launching pad for growth

17. Thanks for your timeKevin PalmerSocialMediaAnswers.com@kevinpalmerkevin@socialmediaanswers.com