The document discusses the implementation and impact of Web 2.0 technologies in business, highlighting user empowerment, collaboration, and information sharing. It includes survey data on personal and professional use of these tools across different age groups, emphasizing the significance of social networking in professional contexts. The document also outlines the current state of enterprise 2.0 adoption, collaboration practices, and the lack of policies governing social networking usage in organizations.

1. Tweet? Blog? Friend? Link? Why?Getting a grip on Web 2.0Betsy FanningAIIM

2. How do organizations get noticed?

3. Enterprise 2.0 cloudCourtesy of www.wordle.net

4. Is Enterprise 2.0 or Web 2.0 a little bit overwhelming? Where do you begin?

5. Let’s start with a definition…

6. Definition"A system of web-based technologies that provide rapid and agile collaboration, information sharing, emergence and integration capabilities in the extended enterprise“The application of Web 2.0 technologies within the business environment and in particular the extended enterprise. These technologies are characterised by user empowerment, information sharing, project collaboration, knowledge capture, personal networking, communal interest groups and the wisdom of the crowd. Examples are blogs, wikis, forums, tagging, RSS feeds and social sites such as LinkedIn, YouTube, Twitter and of course Facebook.

7. Now that you know what it is…Which social networking tools are you using?

8. How are you using them?Let’s see what others are doing…

9. Web 2.0 use- personalHow would you describe your use and experience of the following Web 2.0 technologies for your PERSONAL life?All respondents (785)

10. Enterprise 2.0 use - businessHow would you describe your use and experience of the following Web 2.0 technologies for your BUSINESS life?All respondents (785)

11. Is the use of social networking tools generational?

12. Age31-4545+18-30Social networking on the Web is an important part of my personal lifeI think that professional networking on the web is vital to my career progressionI think that social networking is well worth the time it takes upSocial networking works best if you expose personal details and I am prepared to take that risk63%63%52%32%45%51%41%24%25%43%21%12%All respondents (785)“Agree” or “Strongly agree”

13. Age31-4545+18-30I expect to use the same type of networking tools with my business colleagues as I do with my friends and family It is easier to locate “knowledge” on the Web than it is to find it on our internal systems I believe that the “wisdom of the crowds” improves information quality Twitter is an important rapid-feedback tool for business use, not a time-waster47%80%57%27%37%73%49%17%31%64%33%7%All respondents (785)“Agree” or “Strongly agree”14% overall see Twitter as an essential business tool for all

14. Twitter31-4545+18-30I have no plans to use Twitter for business or professional purposes I already use it for my personal life I use Twitter in my business and professional life I'm thinking about getting startedI think it could steal more time than it's worth47%33%25%15%21%53%22%20%21%31%68%12%13%16%28%All respondents (785)“Agree” or “Strongly agree”

15. How important are social networking tools to your business?

16. How would you describe the understanding of Enterprise 2.0 in your organization?Importance of Enterprise 2.025% of organisations are doing something about itup from 13% All respondents (785)

17. How is your organization using social networking tools?

18. AdoptionWhat is your organization's current approach to Enterprise 2.0??RestrictedEncouraged10+ employees (656)

19. How are your work teams collaborating?

20. Which of the following are in regular use by your team or within your business unit for project coordination? (multiple)CollaborationVideo conferencing used by 46%Virtual presence by 12%10+ employees (656)

21. Which THREE of the following benefits would most likely justify a spend on collaboration tools within your organization?CollaborationKnowledge sharingEfficiencyTimelinesTravel costs10+ employees (656)

22. Which collaboration platform do you use MOST for team/project sites?Collaboration platforms47% use SharePoint team-sites10+ employees (656)

23. What policies do you have in place for social networking?

24. Does your organization have a specific policy or guidance on the USAGE and/or CONTENT of the following technologies?Governance70% have no policies on Web 2.0 or Enterprise 2.0 – although 45% limit access10+ employees (656)

25. Does your organization apply records management to content that has appeared in the past on its OFFICIAL wikis, blogs, forums or social network groups, and to other communications channels?Governance - records90% are not recording the history(up to 50% “not applicables”) 10+ employees (656)

26. How is your organization embracing Web 2.0?http://www.aiim.org/premium

27. AIIM is here to help you with Web 2.0…http://www.aiim.org/premium

28. http://www.aiim.org/premium

29. Why get the Web 2.0 Toolkit? http://www.aiim.org/premium

30. AIIM has done all the work for you. We have researched and gathered the best articles, studies, and information into one document.http://www.aiim.org/premium

31. Definitions for Web 2.0 and Enterprise 2.0Evolution of Web 2.0How Web 2.0 helped the Obama campaign win the White HouseHow the future will be for information workers…and more…What will you find in this toolkit?http://www.aiim.org/premium

32. AIIM Research on Worker and Business Models of Enterprise 2.0Enterprise 2.0: Agile, Emergent & IntegratedCollaboration and Enterprise 2.0Web 2.0 Blog postsLinks to webinars on Web 2.0Other resourceshttp://www.aiim.org/premium

33. How can you get this Web 2.0 Toolkit?http://www.aiim.org/premium

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35. Not an AIIM Professional Member?You have two choices: Join AIIM as a Professional Member for $125 and receive the Web 2.0 Toolkit and all the other toolkits and tools.Buy the Web 2.0 Toolkit for $99.http://www.aiim.org/premium

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