German IT Outsourcing vs In-House Software Development Report 2012

European IT Outsourcing Market Intelligence

European IT
Outsourcing
Intelligence 2012
Report: Germany
Prepared by IT Sourcing Europe Limited based on the results of the 3d
Annual German IT Outsourcing versus In-House Software Development
Survey 2012

European IT Outsourcing Intelligence Report: Germany
2012

CONTENTS

ABOUT THE SURVEY .............................................................................................................................. 3

RESPONDENTS PROFILE ........................................................................................................................ 4

GERMAN IT OUTSOURCING 2012: DESTINATIONS, TRENDS, CHALLENGES, PROBLEM SOLVING.......... 6

CLIENT – VENDOR RELATIONSHIPS ..................................................................................................... 10

OUTSOURCING COSTS & COST EFFECTIVENESS .................................................................................. 13

OUTSOURCING IMPRESSIONS & PLANS .............................................................................................. 14

IN-HOUSE SOFTWARE DEVELOPMENT TRENDS & CHALLENGES ......................................................... 15

FUTURE USE OF OUTSOURCING.......................................................................................................... 18

IT Sourcing Europe 2012 | All Rights Reserved Page | 2

2012

ABOUT THE SURVEY
The German IT Outsourcing versus In-House Software Development Survey 2012 was conducted in
November 2012 in the frames of the 3d Annual All-European IT Outsourcing research.

Survey goals:

 Explore factors that drive German companies to outsource their software development / IT
function(s) onshore, nearshore and/or offshore
 Identify key challenges of the outsourced and in-house software / web development
 Benchmark the current and future demands for IT outsourcing services across diverse
industries
 Benchmark the current and future demands for IT resources within Germany
 Find out which business model works best for the outsourced software development and
why
 Compare and contrast the actual incurred versus contracted costs of ITO services
 Explore the current level of satisfaction with ITO service providers and quality of delivered
software products/services
 Explore factors keeping German companies away from adopting IT Outsourcing
 Explore the key challenges and problem solving best practices adopted by German
companies that develop / manage their software solutions in-house.

The survey was available online and hosted by SurveyMonkey, the world’s leading provider of web-
based survey solutions. In order to reach as many German companies as possible, IT Sourcing Europe
used its own database of business contacts and sent out a survey invitation email to each company’s
decision maker(s) (C-level executives, IT Managers, Directors, Heads of Software Development, etc).

Additionally, inbound marketing initiatives were launched in order to attract more companies to
participate in the survey. In the frames of this initiative, the following steps were taken:

 Online press releases and survey announcements distribution;
 Survey localization and optimization in social media such as LinkedIn, XING, Facebook,
Twitter, Word Press

Number of survey participants – 764 German companies, of which 398 were IT / software
development outsourcing companies and 366 – companies developing their IT / software solutions
internally.


2012

RESPONDENTS PROFILE


2012


2012

GERMAN IT OUTSOURCING 2012: DESTINATIONS, TRENDS, CHALLENGES,
PROBLEM SOLVING


2012


2012

CLIENT – VENDOR RELATIONSHIPS


2012


2012

OUTSOURCING COSTS & COST EFFECTIVENESS


2012

OUTSOURCING IMPRESSIONS & PLANS


2012

IN-HOUSE SOFTWARE DEVELOPMENT TRENDS & CHALLENGES


2012


2012

FUTURE USE OF OUTSOURCING


2012


2012

About IT Sourcing Europe

IT Sourcing Europe is a UK-based market intelligence company specialized in the European IT
Outsourcing market research and consultancy.

IT Sourcing Europe provides:

 Top quality quantitative and qualitative ITO market research and fieldwork services
 Evaluation of Central and Eastern Europe's ITO services providers and their factual
capabilities to deliver innovative technological solutions on time and on budget
 Free consulting services for European companies planning to outsource IT / software
development functions and / or change their current ITO strategy / engagement
 Ad-Hoc ITO strategy development and full-cycle support

Our Contacts:

The Meridian, 4 Copthall House, Station Square
Coventry, West Midlands,
CV1 2FL United Kingdom
Email: info(at)itsourcing-europe.com
Tel.: +44(0)2476992505
Web: www.itsourcing-europe.com

Registration at the UK Companies House: 07217899

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You are free to use, share and/or remix any part of this work as long as you attribute it to IT
Sourcing Europe.


German IT Outsourcing vs In-House Software Development Report 2012

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